Smartsign
- Company typePrivate
- Founded1998
- HeadquartersBorlänge, Sweden
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
Smartsign firmographics
Firmographics- Name
- Smartsign
- Legal name
- Smartsign
- Website
- https://smartsignmanager.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where Smartsign is headquartered
LocationHeadquarters
- HQ city
- Borlänge
- HQ country
- Sweden
- HQ region
- Europe
Offices1 record
Markets served
Smartsign business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Smartsign product offering
Product offeringCore offering
Smartsign provides a unified digital signage software platform with both cloud-based and on-premises deployment options. The platform enables businesses to centrally manage and display dynamic content across multiple screens and locations. It serves approximately 3,000 customers across 30 countries.
Product overview
Smartsign offers a unified digital signage software platform with both cloud-based and on-premises deployment options. The platform enables approximately 3,000 customers across 30 countries to manage and display dynamic content on digital screens.
Differentiator
Problem solved
Functional benefit
Products and services
- Smartsign Digital Signage Platform A unified digital signage software platform offering both cloud-based and on-premises deployment options, enabling businesses to centrally manage and display dynamic content across multiple screens and locations. It is used by approximately 3,000 customers across 30 countries.
Companies that use Smartsign
Customer profileIdeal customer profiles1 record
Smartsign technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Smartsign partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
Smartsign competitors and assessment
Company assessmentDirect peers
- Scala: Scala is a long-established digital signage software vendor offering cloud and on-premise platforms for retail, QSR, and enterprise signage. It directly competes with Smartsign across the same product category and customer types.
- BrightSign: BrightSign combines digital signage media players with its BrightSign Network management software. It competes with Smartsign across the full signage stack, though its hardware-centric business model differs from Smartsign's software-led approach.
- Signagelive: Signagelive offers a cloud-based digital signage network management platform. It is a directly comparable vendor serving enterprise and channel-led digital signage deployments.
- Broadsign: Broadsign provides digital signage software focused on out-of-home (DOOH) advertising networks. While more DOOH-specialized, it overlaps with Smartsign in the broader digital signage software category.
- ScreenCloud: ScreenCloud provides a cloud digital signage platform with strong app integrations and content management tools. It targets comparable B2B mid-market and enterprise customers as Smartsign.
- Four Winds Interactive (FWI): FWI is an enterprise digital signage and workplace experience software vendor serving large corporations, healthcare, and higher education. It is comparable to Smartsign at the enterprise end of the customer spectrum.
- NoviSign: NoviSign is a cloud-based digital signage software provider offering content management and screen distribution for SMB and mid-market. It shares a similar cloud SaaS model with Smartsign.
- Yodeck: Yodeck is a cloud-based digital signage SaaS targeting SMB and mid-market customers. It competes directly with Smartsign's cloud offering using a similar subscription pricing model.
Emerging players
- Kitcast: Kitcast is a digital signage platform focused on Apple TV-based deployments. It represents a more niche, channel-specific approach that overlaps with parts of Smartsign's broader platform offering.
Broad incumbents
- Samsung MagicINFO: Samsung MagicINFO is the digital signage content management solution bundled with Samsung's display hardware. As the largest display vendor, Samsung competes at the platform-plus-hardware level rather than as a pure software specialist.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Smartsign social profiles
Digital presenceSmartsign financial estimates
Financial estimateRevenue estimate
Valuation estimate
Smartsign leadership team
Management profileNumber of profiles
Profiles1 record
Smartsign funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Smartsign M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Smartsign
What does Smartsign do?
Smartsign provides a unified digital signage software platform with both cloud-based and on-premises deployment options. The platform enables businesses to centrally manage and display dynamic content across multiple screens and locations. It serves approximately 3,000 customers across 30 countries.
Is Smartsign a public or private company?
Smartsign is a private company. It is classified as private equity controlled and is currently operating.
When was Smartsign founded?
Smartsign was founded in 1998. It employs 1 to 10 people.
Where is Smartsign based?
Smartsign is headquartered in Borlänge, Sweden, in the Europe region.
Who are Smartsign's main competitors?
Direct peers on record are Scala, BrightSign, Signagelive, Broadsign, ScreenCloud, Four Winds Interactive (FWI), NoviSign and Yodeck. Kitcast is listed as an emerging player. Samsung MagicINFO is listed as a broad incumbent.
Does Smartsign have an API?
No public API is recorded for Smartsign.