1Dental
1Dental is a direct-to-consumer dental discount plan provider, selling subscription memberships to U.S. individuals and families seeking immediate-use savings on dental, vision, and prescription services through a network of 226,000+ provider locations.
- Company typePrivate
- Founded1994
- HeadquartersHaltom City, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What 1Dental does
1Dental is a direct-to-consumer dental discount plan provider headquartered in Fort Worth, Texas (operating under Qualbe Marketing Group). Founded in 1994, the company sells subscription memberships — not insurance products — that give consumers immediate-use discounts of 15-60% on dental procedures through two co-marketed networks: the Careington Care 500 Series (general dentistry) and the Aetna Dental Access network (specialists and general dentists), together covering 226,000+ dental practice locations nationwide. Memberships are available in three SKUs at $175-$247 per year for individuals, with deeper pricing for 2-member and 3+ member household tiers and discounted multi-year plans; plans automatically renew annually. All plans bundle in EyeMed vision discounts and MedImpact prescription discounts at no additional cost.
Plans are administered by Careington International Corporation, and Aetna Life Insurance Company explicitly disclaims administration of the Dental Access plan — making 1Dental effectively a marketing and distribution layer over third-party networks rather than a risk-bearing insurance entity. The company operates an e-commerce website, a US-based phone sales desk (800-372-7615), an affiliate program at wholesale.1dental.net, and a content-marketing blog. Customer support and sales are conducted from a Fort Worth office; the company is A+ BBB-accredited, holds a 4.6/5 Shopper Approved rating across 1,789 reviews, and has accumulated 23 national/regional awards including a #1 Ethics ranking from the Dallas Morning News. The business is subject to dental-discount-plan regulations in 48 states (Vermont and Washington excluded) and offers a 30-day full-refund guarantee. Founder and CEO Randy Meinen continues to lead the privately held company; no external funding, M&A, or leadership-change events are on record.
1Dental firmographics
Firmographics- Name
- 1Dental
- Legal name
- 1Dental
- Website
- https://1dental.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- 1Dental is a direct-to-consumer dental discount plan provider, selling subscription memberships to U.S. individuals and families seeking immediate-use savings on dental, vision, and prescription services through a network of 226,000+ provider locations.
- Ownership category
- akta.pro rank
1Dental industry classification
Industry- Product category
- Dental discount plans
- akta.pro primary industry
- Dental Discount Plans (Dental Savings Plans) (HLAEAIAD)
- akta.pro secondary industry
- Dental Discount Plans (Non-Insurance) (FSAIAHAD)
Keywords
Where 1Dental is headquartered
LocationHeadquarters
- HQ city
- Haltom City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
1Dental business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Marketing or Sales, Operations, Personnel, Technology or R&D
Revenue model
- Annual Membership Subscriptions: 1Dental generates revenue through annual subscription fees for dental discount plans. Plans are available in tiers for 1 member, 2 members, or 3+ members. Memberships automatically renew at the end of each term. The company also offers multi-year plans at discounted rates compared to annual billing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Care 500 Series - 1 Member Plan |
| Subscription | Annual | Care 500 Series - 2 Member Plan |
| Subscription | Annual | Dental Access - 1 Member Plan |
| Subscription | Annual | Preferred Plan (Bundle of Both Plans) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
1Dental product offering
Product offeringCore offering
1Dental sells membership-based dental discount plans (not insurance) that give members immediate-use savings of 15-60% on dental procedures through the Careington and Aetna Dental Access provider networks covering over 226,000 practice locations. Memberships include bundled vision and prescription discount add-ons and are sold directly to consumers on annual subscriptions.
Product overview
1Dental is a dental discount plan provider offering three plan tiers — the Care 500 Series (Careington-administered), the Dental Access Plan (powered by the Aetna Dental Access network), and the Preferred Plan (a bundle of both). All plans provide immediate-use, unlimited dental savings with no waiting periods, deductibles, or maximums, and include bundled vision (EyeMed) and prescription (MedImpact) discount add-ons at no additional cost. The plans are not insurance products but discount membership programs.
Differentiator
Problem solved
Functional benefit
Brands
- Preferred Plan: Combined Careington Care 500 + Aetna Dental Access dental plan offering maximum savings
- Dental Access
- Care 500 Series
Products and services
- Care 500 Series Plan A dental discount plan administered by Careington offering 20-60% savings on general dental care with nationwide network access, immediate use upon joining, no waiting periods, no deductibles, and no annual maximums. Sold directly to individual consumers and families.
- Dental Access Plan (Aetna) A dental discount plan powered by the Aetna Dental Access network offering 15-50% savings at general dentists and specialists with over 226,000 available dental practice locations. Usable immediately with no waiting periods, no deductibles, and no claim filings.
- Preferred Plan (Care 500 + Dental Access Bundle) A bundled discount plan combining both the Care 500 Series and the Aetna Dental Access plan, providing maximum savings of 15-60% at both general dentists and specialists and access to the combined networks of both plans. Priced at $247/year for one member.
- Vision Discount Benefit (EyeMed) Vision care discount benefit included with all 1Dental memberships, powered by EyeMed, offering 20-40% off retail price of eyewear, 15% off conventional contact lenses, and 20-35% off LASIK surgery through the Qualsight network. Accepted at over 90,000 locations including Lenscrafters, Pearle Vision, and Target.
- Prescription Discount Benefit (MedImpact) Prescription drug discount benefit included with all 1Dental memberships, powered by MedImpact, offering 15-60% savings on generic and 15-25% on brand name prescriptions at over 62,000 participating pharmacies nationwide.
Companies that use 1Dental
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles1 record
1Dental technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
1Dental partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Careington International CorporationcoreCareington International administers all plans purchased through 1Dental. Careington provides the Care 500 Series dental discount network and is the discount plan organization and administrator. Located at 7400 Gaylord Parkway, Frisco, TX 75034.
- Aetna (Aetna Dental Access Network)coreAetna provides the Dental Access network with over 226,000 dental practice locations. The Dental Access plan is powered by the Aetna Dental Access Network. Note: Aetna Life Insurance Company does not offer or administer the Dental Access Plan.
- EyeMedcoreEyeMed provides vision care discounts included with 1Dental plans. Savings of 20-40% off retail price of eyewear, 15% off contact lenses. Over 90,000 provider locations including Lenscrafters, Pearle Vision, Target.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
1Dental competitors and assessment
Company assessmentBroad incumbents
- Spirit Dental & Vision: Spirit Dental offers individual dental insurance and discount-style plans direct to consumers without waiting periods, mirroring 1Dental's "immediate use" positioning while adding insurance options.
- Aetna (Vital Savings Dental): Aetna provides the Dental Access network behind 1Dental's plan but also sells its own Vital Savings discount dental product directly to consumers, putting it in competition with 1Dental even as it remains a key network partner.
- UnitedHealthcare Dental: UnitedHealthcare's dental division offers both insured and discount dental products to individuals and employer groups, competing with 1Dental for budget-conscious dental consumers with greater scale and brand recognition.
- Cigna Dental: Cigna offers dental savings plans alongside its dental insurance products, targeting individuals and families seeking lower-cost alternatives — directly overlapping with 1Dental's discount-plan value proposition.
- Humana Dental: Humana is a major dental benefits carrier that offers both traditional dental insurance and discount dental products to individuals and employers, competing with 1Dental in the consumer discount-plan segment via its larger distribution and brand.
Direct peers
- AmeriPlan: AmeriPlan is a long-standing direct competitor offering multi-category discount programs (dental, vision, prescriptions, chiropractic) to individuals and families, with a similar D2C subscription model and affiliate-driven distribution.
- Careington International Corporation: Careington administers all 1Dental plans and runs its own Care 500 Series network, but also markets dental and health discount plans directly to consumers. It is both 1Dental's core operating partner and a direct competitor in the same dental discount category.
- DentalPlans.com: DentalPlans.com (owned by Henry Schein) is the most direct competitor to 1Dental — a D2C marketplace selling dental discount plan memberships from multiple network operators (including Careington and Aetna) to individuals and families, with the same immediate-use, no-waiting-period value proposition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
1Dental social profiles
Digital presence1Dental compliance and trust
Trust signalCompliance3 records
1Dental financial estimates
Financial estimateRevenue estimate
Valuation estimate
1Dental leadership team
Management profileNumber of profiles
Profiles1 record
1Dental funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
1Dental M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 1Dental
What does 1Dental do?
1Dental sells membership-based dental discount plans (not insurance) that give members immediate-use savings of 15-60% on dental procedures through the Careington and Aetna Dental Access provider networks covering over 226,000 practice locations. Memberships include bundled vision and prescription discount add-ons and are sold directly to consumers on annual subscriptions.
Is 1Dental a public or private company?
1Dental is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 1Dental founded?
1Dental was founded in 1994. It employs 51 to 100 people.
Where is 1Dental based?
1Dental is headquartered in Haltom City, United States, in the North America region.
How does 1Dental make money?
One revenue line is on record: annual Membership Subscriptions.
Who are 1Dental's main competitors?
Broad incumbents on record are Spirit Dental & Vision, Aetna (Vital Savings Dental), UnitedHealthcare Dental, Cigna Dental and Humana Dental. Direct peers are AmeriPlan, Careington International Corporation and DentalPlans.com.
Does 1Dental have an API?
No public API is recorded for 1Dental.
What industry is 1Dental in?
1Dental's product category is Dental discount plans. Its primary akta.pro industry code is HLAEAIAD, Dental Discount Plans (Dental Savings Plans), with a secondary code of FSAIAHAD, Dental Discount Plans (Non-Insurance).