Recom Group

What Recom Group does

Recom Group is a privately-held display technology and merchandising-products company headquartered in San Dimas, California. Founded in 1996 (with one source indicating 1990), the firm is led by President and CEO Rob Norden. Recom designs, manufactures, and distributes a multi-category display portfolio spanning point-of-purchase (POP) displays, digital signage, kiosks, video name tags, video trading cards, video brochures, and the Cardboard LCD product family. Through its Lundia division, the company also sells solid-wood storage products and the newer Simple Closet and Sliding Closet systems, while a separate line distributes commercial headphones. Its underlying technology stack rests on commercial-grade LCD/OLED panels, transparent and waterproof display form factors, and proprietary video-embedded product hardware rather than AI-driven software. Reported enterprise customers include Verizon, Macy's, Circuit City, Tower Records, Universal Music Group, Panini America, AOL/Time Warner, Sony, Sean John, LG, and Samsung, alongside a broader base of more than 20,000 clients globally.

The company operates an asset-light, multi-brand distribution model. It runs more than 20 category-specific websites, partners with panel OEMs (LG, Samsung) for commercial display supply, sources or manufactures overseas (including China), and has secured category-exclusive partnerships such as the 2011 Panini America Video Trading Cards agreement and the 2012 Sean John / Macy's Video Fashion launch. Recom monetizes primarily through B2B sales of branded display hardware and specialty merchandising products to retailers, telecom operators, entertainment companies, and athletic brands, supplemented by exclusive-category licensing-style partnerships. It was selected as one of 12 featured manufacturers at CES 2011, was designated a Top Diversity Owned Business by the NMBC, and remains privately held with no disclosed funding rounds or financial reporting, making revenue triangulation inherently low-confidence.

Name

Recom Group

Legal name

Recom Group, Inc.

Website

https://recomgroup.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

Recom Group is a privately-held San Dimas, CA-based company that designs, manufactures, and distributes point-of-purchase displays, digital signage, kiosks, video name tags, video trading cards, and solid wood storage products for retailers, telecom operators, and entertainment brands worldwide.

Ownership category

akta.pro rank

Product category

Digital Signage and Point-of-Purchase Displays

NAICS

Electronics and Appliance Retailers (44921), Audio and Video Equipment Manufacturing (334310), Indoor and Outdoor Display Advertising (541850)

SIC

Retail-Radio, Tv & Consumer Electronics Stores (5731), Electronic Components & Accessories (3670)

akta.pro primary industry

Craft Storage, Organization & Display Retail (CRALACAJ)

Keywords

• Point of purchase displays
• Digital signage solutions
• Interactive kiosk systems
• Wearable video displays
• Audio listening stations

Headquarters

HQ city

San Dimas

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Point of Purchase Display Manufacturing & Sales: Manufactures and sells cardboard, acrylic, plastic, and custom point of purchase displays. Solutions for over 20,000 clients. Products available through e-commerce websites and direct sales. Volume production capabilities including 24,000 individual displays in a single order.
2. Digital Signage Systems: Factory authorized wholesale distributors for LG and Samsung commercial digital signage. Large format LCDs, plasmas, and digital media players. Stand-alone and networked digital signage systems. Includes solid state media players in standard definition and high definition.
3. Interactive Kiosk Solutions: Digital Salesperson line including iPad kiosks, listening stations, and vandal-resistant displays. Both standard and custom secure enclosures. Wi-Fi and network updatable systems.
4. Lundia Solid Wood Products: Lundia division offers solid wood bookcases, closets, high density storage systems, and display shelving. Established in 1957. Products available through SimpleCloset.com, LundiaUSA.com, and WoodClosets.com e-commerce sites.
5. Transparent Screen Displays: Transparent video screen display cases available in 21.5" and 42" models. Metal fabrication with digital playback capabilities. Sold through e-commerce and direct sales.
6. Video Name Tag & Wearable Technology: Wearable OLED video displays, video wristbands, video belt buckles, and video clothing. Licensed to Sean John for fashion applications at Macy's. Sold at retail and through videobadges.com.
7. Custom Display Design Services: Graphic design services, video editing and production, audio and video editing, product design, and prototyping services. Rush services available including 24-hour turnaround on some displays.
8. Commercial Headphone Products: Largest manufacturer of steel shielded commercial grade headphones. Steel shielded cable for durability and theft prevention. Sold through CommercialHeadphones.com and wholesale distribution.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Recom Group designs, manufactures and sells innovative technology display products including point-of-purchase displays (cardboard, acrylic, plastic), digital signage systems (LG/Samsung), interactive iPad kiosks, wearable video displays (Video Name Tag, Mic Flag, Wristband), digital listening stations, video trading cards, transparent and waterproof screens, and solid wood storage systems under the Lundia brand. The company serves over 20,000 clients worldwide through 20+ e-commerce sites, direct field sales for enterprise accounts, and international distributor partnerships.

Product overview

Recom Group is a diversified display products and technology company with multiple divisions serving over 20,000 clients worldwide. The company operates as a platform of distinct product lines rather than a unified product: Point of Purchase Displays (cardboard, acrylic, plastic displays), PowerView Technology (digital signage, media players, audio/video products), Lundia Solid Wood (furniture and storage systems), and specialized Digital Salesperson solutions (iPad kiosks, listening stations). Key innovative products include the Video Name Tag/OLED wearable line (including Video Mic Flag, Wristband, Belt Buckle, Video Trading Cards, and Video Clothing), Transparent Screen Displays, and Waterproof Digital Signage. The company also offers custom design services and software tools (NX Software) for its Video Name Tag products. Recom Group serves clients across retail, entertainment, broadcast media, museums, and corporate sectors with capabilities ranging from single-item orders to massive nationwide roll-outs of 20,000+ displays.

Differentiator

Problem solved

Functional benefit

Brands

• Lundia: Solid wood shelving, closet systems, display storage, bookcases, and high density storage systems. Established in 1957.
• PowerView
• Video Name Tag
• Digital Salesperson
• Simple Closet
• Video Trading Cards
• Video Brochure
• Commercial Headphones

Products and services

• Point of Purchase Displays Cardboard, acrylic, and plastic point-of-purchase display products for retail merchandising, product promotion, and product launches. Solutions serve over 20,000 clients globally with capabilities from single units to nationwide rollouts of 24,000+ displays.
• Digital Signage Solutions Large format commercial LCD and plasma digital signage systems distributed as factory authorized wholesale partners for LG Commercial Digital Signage and Samsung PRO AV. Includes stand-alone and networked digital signage systems with Magic Info content management.
• Solid State Digital Media Players Digital media players available in standard definition, high definition, and networked HD with live TV capabilities. Stand-alone or networked systems designed for commercial digital signage applications.
• iPad Listening Station / Digital Salesperson Interactive kiosk solution built on iPad and Android tablets enabling in-store content display without programming. Content updates via Wi-Fi, personal hotspot, or mobile phone. Features secure APP with lockdown Guided Access, HD content, and standard or custom secure enclosures.
• Vandal Resistant Digital Signage Digital signage systems with protective glass front for high-traffic areas, lobbies, and bathrooms. Glass can be easily removed and replaced if damaged. Built-in operating systems for continuous content scheduling. Stand-alone and network updatable models.
• Transparent Screen Display Transparent LCD screen display cases that play video on front of glass while displaying products inside. Available in 21.5" and 42" sizes. Features 1920x1080 resolution, 300 cd/m2 brightness, 1000:1 contrast ratio, and metal fabrication with USB, SD Card, and HDMI outputs.
• Waterproof Digital Signage Outdoor waterproof LCD systems with high brightness panels, all-weather proof enclosures, operating temperature range of -40C to 50C, integrated heater and air conditioner, vandal resistant screen, remote reboot, and temperature/humidity monitoring. Full sunlight readable.
• Video Name Tag (OLED Wearable Video Display) Programmable 2.8" state-of-the-art OLED (Organic LED) wearable video display that attaches to clothing. Used by media professionals, celebrities, and for retail/fashion applications. Featured line includes Video Mic Flag, Video Wristband, and Video Belt Buckle variants.
• Video Mic Flag Digital microphone flag attachment with built-in video display designed for news broadcasters and on-camera interviews at major events, elections, and sports broadcasts.
• Video Wristband Wearable video display device in a wristband form factor, used by celebrities and promotional campaigns.
• Video Brochure Brochure-style packaging with embedded video display for product promotions and marketing materials, with online ordering available at VideoBrochure.com.
• Digital Listening Stations Battery powered and standard audio preview stations for retail and museum environments. Designed for audio demonstration at retailers like Tower Records and venues including Smithsonian Institute, Getty Museum, 911 Museum, Madame Tussauds, Royal Caribbean, and Carnival Cruise Lines. Features proprietary power-down system that shuts off power when idle for more than a minute.
• Cardboard Video LCD Displays Battery powered video LCD displays housed in cardboard packaging including low cost video box, cardboard video LCD kits, and interactive cardboard point-of-purchase displays. Complete kits priced as low as $12.95.
• Video Trading Cards World's first video trading cards created exclusively for Panini America. Features HD quality video of athletes including Kobe Bryant, Blake Griffin, Kevin Durant, and John Wall. Customizable versions available in any quantity via VideoTradingCards.com. Signed Kobe card sold for up to $2,800 and Tim Tebow Gold card for over $7,000 on secondary market.
• Lundia Solid Wood Storage Systems Solid wood shelving, closet systems, display storage, bookcases, and high density storage systems. Established in 1957, built to last a lifetime with formaldehyde-free solid wood construction made in the USA. Used by golf clubs (over 100,000 golfers since 1970s), retail stores, and Armstrong Nursery Centers.
• Simple Closet Systems Formaldehyde-free solid wood closet systems that require no walls or power tools to assemble. Includes the world's first 'Sliding Closet' system launched December 2015 that doubles closet space. Rolled out to Goop stores nationwide.
• Commercial Rated Headphones Steel shielded commercial grade headphones designed for retail and industrial applications. Largest manufacturer of steel shielded commercial grade headphones with steel shielded cable for durability and theft prevention. Sold through CommercialHeadphones.com and wholesale distribution.
• Custom Graphic Design and Product Prototyping Services Professional graphic design, graphic assistance, video production and editing, video conversion, product design, prototyping, site inspection, and shipping services for custom display solutions. Rush/24-hour turnaround available on some displays at additional cost.
• NX Video and Photo Conversion Software Proprietary video and photo conversion software supporting video format conversion for Video Name Tag and related digital display products. Versions 4.10 and 4.20 available as downloads.

Quantifiable outcome

• 78% average lift in sales using Video Preview Systems in Tower Records stores
• +4 more outcomes

Named customers58 records

Segments8 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature11 records

Partnerships

46 partnerships are on record, tiered core, notable and minor.

• Panini AmericacoreStrategic or Co-development Partner · 11 April 2011Exclusive technology partner for Panini HRX (Highlight Reel Xperience), the industry's first video trading card. Developed technology featuring HD quality video in trading card format. Athletes featured include Kobe Bryant, Blake Griffin, Kevin Durant, and John Wall. Card signed by each athlete.
• LG ElectronicscoreChannel Partner/ Reseller/ DistributorFactory authorized wholesale distributors for LG Commercial Digital Signage. Large format LCDs, plasmas, and commercial display products. Partnership includes access to full product line and wholesale pricing.
• SamsungcoreChannel Partner/ Reseller/ DistributorAuthorized Samsung Pro AV Dealers. Large Format Digital Signage Solutions. Access to Magic Info content management hardware and software built into Samsung Digital Signage LCDs.
• AOL/Time WarnernotableStrategic or Co-development PartnerContracted to design, develop and build the world's largest working laptop computer for AOL's IN2TV internet television stations. Featured 16-foot wide screen with functioning keys. Project completed in 45 days.
• Macy'snotableStrategic or Co-development PartnerExclusive launch partner for Sean John Video Fashion with Video Name Tags. Products sold in select Macy's stores nationwide beginning December 2012. Macy's VP of Men's Fashion first saw technology at CES.
• Sean JohnnotableStrategic or Co-development PartnerCreated Video Fashion clothing line integrating Video Name Tag into sweaters with strong magnetic connector. First fashion integration of wearable video technology. Available exclusively at Macy's.
• Tower RecordsnotableStrategic or Co-development PartnerFirst to provide Video Preview Stations throughout USA in Tower Record Stores. First ever Solid State DVD Digital Preview systems. Video preview displays used for music artists including major recording stars. Achieved 78% average sales lift.
• Circuit CityminorStrategic or Co-development PartnerFloor displays deployed in over 680 Circuit City Stores nationwide. Custom display solutions for consumer electronics retail.
• Lexus Motor Sales USAminorStrategic or Co-development PartnerIn testing phase with AGI Industries for latest technology in VIP customer service solutions.
• SonynotableStrategic or Co-development PartnerSony selects Recom Group to produce approximately 1,000 custom displays for music software and home video editing software. Sony Stage interviews at CES.
• Clear Channel CommunicationsnotableStrategic or Co-development PartnerCreated New Music Listening Salon for Clear Channel Radio and STAR 98.7 Los Angeles radio station. Turnkey system with overhead sound dome and digital touch pad controls.
• Blue Man GroupminorStrategic or Co-development PartnerDigital Video Kiosks and Video Vest Systems for Las Vegas premier venue.
• W.L. Gore (Gore-Tex)notableStrategic or Co-development PartnerTransparent Displays being implemented throughout South America. National rollout for multi-billion dollar giant Gore Tex.
• Goop (Gwyneth Paltrow)minorStrategic or Co-development PartnerLundia Division rolling out High Density Storage Systems for Goop stores nationwide.
• MastercardminorGTM or Marketing PartnerMastercard and Universal team up with Recom Group to create innovative Music Listening Promotional Systems for national advertising campaigns.
• UniversalnotableStrategic or Co-development PartnerUniversal Music Group signed with Recom Group for point of purchase display program for non-traditional markets. Over 2,500 displays developed and produced for nationwide distribution.
• DisneynotableStrategic or Co-development PartnerWalt Disney Records uses battery powered Digital Listening Stations. Disneyland using Video Name Tags for Star Tours and Little Mermaid attractions.
• Britney SpearsminorGTM or Marketing PartnerDigital Listening Stations for music preview at Britney Spears Las Vegas show. Products used for promotion.
• Subaru of AmericaminorGTM or Marketing PartnerSubaru's 'More to Love Event' features Recom Group's displays on major nationwide campaign.
• Crown Boiler (Burham Holdings)minorStrategic or Co-development PartnerInnovative corrugated cardboard display program with fully functioning cabinet door for nationwide roll-out to promote new product line.
• Hot TopicnotableStrategic or Co-development PartnerLarge format Digital Signage, Touch Screens, Media Players and audio systems on 800 store roll-out across America.
• EMI Capital RecordsminorStrategic or Co-development PartnerEMI Capital Records signed to produce and distribute almost 10,000 point of purchase displays nationwide.
• Geffen RecordsminorStrategic or Co-development PartnerUses Recom Group's solid state technology for sampling floor stations.
• Rock and Roll Hall of FameminorStrategic or Co-development PartnerMuseum uses Recom Group's Digital Listening Stations exclusively for Audio Demonstration.
• VirginminorStrategic or Co-development PartnerVirgin Megastore unveils New Digital Listening Stations at Milwaukee Music Festival.
• ABC/ESPN SportsnotableGTM or Marketing PartnerABC Sports using Recom Group's Video Mic Flag for NBA Playoffs. Used on national broadcasts.
• CBS TelevisionnotableGTM or Marketing PartnerOver 200 Video Name Tags used to announce CBS's Fall TV lineup at upfront party in New York. Video applications for Fall Show Lineup.
• NBCnotableGTM or Marketing PartnerNBC News does feature segment on Recom Group. Al Roker using Video Mic Flag on Today Show. Featured on AOF Channel.
• CNNnotableGTM or Marketing PartnerCNN broadcasts election coverage with Video Mic Flags. News correspondent Dan Simon wearing Video Name Tag on all live broadcasts. Coverage at CES and major events.
• Fox NewsnotableGTM or Marketing PartnerFox News National Report on Video Trading Cards for Panini America. CES coverage with Video Mic Flags. National Report coverage.
• BETminorGTM or Marketing PartnerBET Awards 2012 using Video Mic Flags on Red Carpet and at after parties.
• MTVminorStrategic or Co-development PartnerMTV, Music Television chooses Recom Group Digital Audio Technology for their Nickelodeon Awards Show.
• RihannanotableGTM or Marketing PartnerVideo Name Tags and Video Wristbands on Rihanna's worldwide 'Loud' Tour sponsored by Nivea.
• Iron Man 3 (Marvel)minorGTM or Marketing PartnerIron Man 3 Blockbuster using Video Mic Flag in movie with Robert Downey Jr. interview segment.
• Domino's PizzaminorGTM or Marketing PartnerVideo Vests for new Pizza Promotions on nationwide campaign.
• WholeFoods MarketsminorStrategic or Co-development PartnerState-of-the-Art all digital video stations in WholeFoods Markets.
• Wynn Hotel Las VegasminorStrategic or Co-development PartnerDigital Interactive Audio Systems for Las Vegas hotel.
• Home DepotnotableStrategic or Co-development PartnerHome Depot and Henry Company debut New Recom Group Digital Video Technology for In-store Marketing in Home Depot stores. First solid state kiosks in Home Depot.
• VerizonnotableStrategic or Co-development PartnerOver 100 Verizon stores with Digital Video Advertising Systems. All displays are solid state systems with no computer, DVD or CD-ROM player required. 16% documented sales increase.
• BudweiserminorGTM or Marketing PartnerDigital Signage LCDs in Grocery Stores and Liquor Stores for innovative video advertising and promotion.
• NeutrogenaminorStrategic or Co-development PartnerOver 1,000 large custom displays for promotional campaign for Target stores nationwide.
• The North FacenotableStrategic or Co-development PartnerFirst to get Transparent Screen Displays technology in stores across America.
• Henry CompanyminorStrategic or Co-development PartnerPartnering with Home Depot for digital video technology in-store marketing.
• AGI IndustriesminorStrategic or Co-development PartnerWorking with Recom Group and Lexus for VIP customer service solutions.
• Wagner Junker Design GroupminorStrategic or Co-development PartnerDesigned New Music Listening Salon for Clear Channel Radio.
• Direct TVminorStrategic or Co-development PartnerCustom displays to help promote satellite television programming.

Scale indicators17 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Pop Displays USA: Point-of-purchase display manufacturer with custom corrugated, acrylic, and printed displays for retail. Closest direct peer in Recom's core POP display business, serving similar retail customers with similar turnkey design and fabrication services.
• BrightSign: Solid-state digital signage media players powering retail, museums, and corporate networks. Direct competitor in solid-state media players, an area where Recom claims first-mover status. Similar customer base and go-to-market approach.
• Frank Mayer and Associates: Custom in-store displays, interactive kiosks, and digital signage solutions for retail and enterprise. Direct competitor in POP displays and digital kiosks with similar end customers and integrated capabilities spanning hardware and software.
• Peerless-AV: AV mounting solutions, digital signage displays, and kiosk solutions for retail and commercial customers. Overlaps with Recom's digital signage and interactive kiosk product lines, including outdoor/waterproof and vandal-resistant display categories.
• Scala (STRATACACHE): Digital signage software, media players, and customer engagement technology for retail. Direct competitor in digital signage, particularly through its media player and signage management offering that overlaps with Recom's PowerView and Solid State DVD Preview lines.

Broad incumbents

• Sonoco Products:
• Smurfit Kappa: Global packaging giant with a point-of-purchase display division serving major CPG and retail customers worldwide. Competes in POP displays at much larger scale, but Recom's specialty is one of many segments for this packaging conglomerate.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Recom Group