What Stonecloud Brewing Company does

Stonecloud Brewing Company is a privately held craft brewery founded in 2017 and headquartered in Oklahoma City, Oklahoma. It operates two taproom locations — the original Oklahoma City taproom inside the restored 1929 Sunshine Laundry building at NW 1st and Classen, and a second taproom in Stillwater opened in 2023 — alongside a 30 bbl brewing system with extensive barrel-aging, foeder sour, and side-pull lager programs. The company produces a rotating portfolio of craft beers (IPAs, pales, pilsners, lagers, barrel-aged stouts, sours) as well as hard seltzers and the Fuzzy Rabbit non-alcoholic sparkling hop sub-brand, with hundreds of recipes developed since founding.

The business operates an omnichannel revenue model: direct-to-consumer taproom sales at both locations, online beer ordering and digital gift cards through Arryved, an online merchandise shop on WooCommerce, direct keg pickup at the taprooms, and private event rentals including the Lager Lounge (capacity 60) and a mobile Tap 'n' Rescue beer truck. Wholesale distribution is handled exclusively through Republic National Distributing Company (RNDC), which moves product into Oklahoma restaurants, bars, liquor stores, and grocery stores; distribution is explicitly limited to the state of Oklahoma. Pricing is unit-based across kegs ($85–$100 per 1/6 BBL), merchandise ($10–$25), and mobile services (minimum $500 product plus 2-hour rental).

The company is founder-owned, with Joel Irby (a former brewer at Boulder Beer and Avery Brewing) as owner and head brewer and Ella Walker as co-owner; there is no disclosed venture capital, private equity, or institutional investment. The brewery employs approximately 25+ people across brewing, taproom management, packaging, and operations, and was ranked #6 in USA Today's 10 Best New Breweries 2019. The building is owned by the Pivot Project development group under a redevelopment arrangement that placed the structure on the National Historic Registry.

Name

Stonecloud Brewing Company

Legal name

Stonecloud Brewing Co

Website

https://stonecloudbrewing.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Stonecloud Brewing Company is a privately held Oklahoma craft brewery operating two taprooms in Oklahoma City and Stillwater, producing IPAs, lagers, barrel-aged stouts, sours, hard seltzers, and the Fuzzy Rabbit NA sub-brand for statewide wholesale distribution via RNDC.

Ownership category

akta.pro rank

Product category

Craft Brewing

NAICS

Breweries (31212), Drinking Places (Alcoholic Beverages) (722410), Beer and Ale Merchant Wholesalers (42481)

SIC

Malt Beverages (2082), Retail-Eating & Drinking Places (5810), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)

akta.pro secondary industries

Kegging & Draught Packaging Operations (AFAFAJAI), Beer, Wine & Spirits Wholesale Distribution (CRAOAIAA)

Keywords

• Craft beer brewing
• Taproom operations
• Barrel-aged beer
• Craft beer distribution
• Private event venue

Headquarters

HQ city

Oklahoma City

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Taproom On-Site Sales: Direct sales of drafted beer and food snacks (pretzels, beef jerky) for on-site consumption at OKC and Stillwater taprooms. Major revenue driver with over 20 beers available for tasting.
2. To-Go Beer and Keg Sales: Cans, bottles, and kegs sold for off-site consumption. Direct consumer keg sales through taproom pickup. Keg rental program with 1/6 BBL and 1/2 BBL options.
3. Distribution through RNDC: Wholesale distribution through Republic National Distributing Company to restaurants, bars, liquor stores, and grocery stores across Oklahoma.
4. Merchandise Sales: Online shop selling branded merchandise including t-shirts, hats, outerwear, and other items.
5. Private Event Rental: Rental of Lager Lounge private event space and Tap 'n' Rescue mobile beer truck for private events, corporate functions, and parties.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Stonecloud Brewing Company is a craft brewery that produces and sells a rotating portfolio of craft beers (hazy IPAs, barrel-aged stouts, sours, lagers) and hard seltzers from a 30 bbl brewing system. It operates two company-owned taprooms in Oklahoma City (in the renovated 1929 Sunshine Laundry building) and Stillwater, and serves customers through direct on-site sales, to-go cans/kegs, online ordering via Arryved, statewide wholesale distribution via RNDC, an online merchandise shop, private events at the Lager Lounge, and a mobile Tap 'n' Rescue beer truck for off-site events.

Product overview

Stonecloud Brewing Company is a craft brewery and taproom operator offering a diverse portfolio of beers and hard seltzers, with two physical taproom locations in Oklahoma City and Stillwater, plus direct-to-consumer online ordering and merchandise sales. The core offerings center on craft beer styles including IPAs, barrel-aged stouts, sours, and lagers, complemented by hard seltzer and seasonal specialties. The company operates experiential venues including the OKC Taproom with its Lager Lounge private event space, the Stillwater Taproom, and a mobile Tap 'n' Rescue beer truck for off-site events. Online sales include beer pickup orders and branded merchandise through an e-commerce platform.

Differentiator

Problem solved

Functional benefit

Brands

• Fuzzy Rabbit: Non-alcoholic sparkling hop beverage brand featuring flavors such as Sabro, Mojito, and Sparkling Hops options.

Products and services

• Craft Beer Rotating portfolio of craft beers including hazy IPAs (Astrodog, Chug Norris, Mellow), lagers (Stonecloud Lite, Classique Pilsner), barrel-aged stouts, sours, and seasonal specialties available for on-site taproom consumption, to-go cans and bottles, keg sales, and statewide distribution through RNDC.
• Hard Seltzer Alcoholic hard seltzers including Melted Bomb Pop (Blue Raspberry, Cherry, Lime) and various Tea'd Up spiked tea flavors, served alongside craft beer at the OKC and Stillwater taprooms.
• OKC Taproom Original taproom at 1012 NW 1st Street, Suite 101 in Oklahoma City, in the renovated 1929 Sunshine Laundry building, featuring 20+ beers on draft, on-site food and snacks, the connected Lager Lounge private event space, and views of the production facility; open Mon-Wed 3pm-10pm and Thu-Sat 12pm-11pm, Sun 1pm-8pm.
• Stillwater Taproom Second taproom at 917 S. Husband St., Stillwater, OK 74074, featuring 27 beers on draft indoors and 8 outside, 3,000 sq ft indoor space with 6,000 sq ft back patio and yard, a stage for live music, and cornhole games; open Mon-Sun with extended evening hours.
• Lager Lounge Private Event Space Private event space connected to the OKC taproom in the historic 1929 Sunshine Laundry building, offering views of the production facility through oversized glass windows and the OKC skyline, 8 taps including 2 side-pull lager taps, and capacity for up to 60 guests; available for private events, corporate functions, rehearsal dinners, and birthday celebrations.
• Tap 'n' Rescue Mobile Beer Truck 1980s vintage firetruck retrofitted with 10 taps and a rooftop bar, plus exterior A/V capability with speaker system, available for rental at off-site events with a $500 minimum product purchase, 2-hour minimum rental, and two dedicated beertenders included.
• Keg Sales Direct-to-consumer keg sales for pickup at the taprooms, with 1/6 BBL and 1/2 BBL options across the beer portfolio at $85–$100 per 1/6 BBL, and an additional $30 keg party kit.
• Online Beer Ordering (Arryved) Online ordering for curbside pickup and to-go beer orders at the OKC or Stillwater taprooms, plus digital gift card purchasing, all powered by the Arryved commerce platform.
• Online Merchandise Shop Online shop at shop.stonecloudbrewing.com offering branded merchandise including t-shirts, outerwear, hats, and specialty items such as the Orbit IX Charity Bike Raffle, powered by WooCommerce.

Quantifiable outcome

• Over 20 beers available for tasting at any time
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Redbud Soil CompanyminorStrategic or Co-development Partner · 6 February 2019Collaboration on Hemptation CBD-rich hemp-infused IPA beer. Redbud Soil, a local Oklahoma City business, provided expertise that enabled the creation of Oklahoma's first hemp-infused beer.
• Republic National Distributing Company (RNDC)coreChannel Partner/ Reseller/ DistributorRNDC is the exclusive distributor for Stonecloud beer across the state of Oklahoma. They handle wholesale distribution to restaurants, bars, liquor stores, and grocery stores throughout the state. This partnership enables Stonecloud to reach retail accounts statewide without maintaining their own distribution infrastructure.
• The Butcher BBQ StandminorStrategic or Co-development PartnerCollaboration on Colde English malt liquor brewed with heirloom blue corn. Partnership combining craft brewing with local BBQ expertise.
• Prelude CoffeeminorStrategic or Co-development PartnerLocal coffee supplier for Tortoise Head Imperial Coffee Stout. Prelude Coffee is sourced locally and added post-fermentation to create bold, rich coffee character.
• Homeless AllianceminorOthersCharitable partnership for Orbit IX Charity Bike Raffle. All proceeds from the custom 1985 Fuji bike raffle are donated to Homeless Alliance to aid their mission to end homelessness in OKC.
• Freedom OklahomaminorOthersLGBTQ+ advocacy organization. Stonecloud Rainbow T shirt sales donate a portion of proceeds to Freedom Oklahoma during Pride month.
• Goose DeliminorGTM or Marketing PartnerPreferred catering partner for Lager Lounge private events. Recommended food vendor for customers hosting events at the OKC private event space.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Prairie Artisan Ales: Oklahoma-based craft brewery known for stouts, sours, and hop-forward ales. Most direct comparable peer — same state, similar style portfolio (sours, barrel-aged stouts, IPAs), and overlapping on-premise and retail distribution channels through RNDC and other Oklahoma wholesalers.
• Anthem Brewing Company: Oklahoma City craft brewery operating a taproom and producing a wide range of styles including sours, barrel-aged beers, and IPAs. Highly comparable in geography (OKC), format (brewery + taproom), and product mix.
• COOP Ale Works: Oklahoma City craft brewery with on-site taproom and statewide distribution. Competes head-to-head with Stonecloud in OKC on-premise accounts, retail shelves, and for craft beer enthusiasts in the same metro.
• American Solera: Oklahoma craft brewery specializing in barrel-aged sours and mixed-culture fermentation. Closely comparable in technical focus (foeders, barrel aging) and in being a craft producer within the same regional market.

Regional players

• Marshall Brewing Company: Tulsa, Oklahoma craft brewery and taproom operator distributing statewide. Comparable in business model and Oklahoma footprint; competes indirectly across the same on-premise and retail accounts via RNDC and similar wholesalers.
• Bricktown Brewery: Oklahoma-based brewpub chain with multiple taproom locations and in-house brewing. Comparable as an Oklahoma multi-location brewpub operator, though positioned at a more value/casual dining segment.

Others

• Avery Brewing Company: Boulder, Colorado craft brewery where Stonecloud founder Joel Irby previously brewed for four years. Useful peer for benchmarking product style portfolio and operational maturity, though not a direct geographic competitor.
• Boulder Beer Company: Historic Colorado craft brewery where founder Joel Irby began his brewing career. Comparable as a benchmark craft brewery in terms of scale and product mix; relevant context for founder pedigree rather than direct competition.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/StonecloudBrewingCo
• Instagraminstagram.com/stonecloudbrewingco
• LinkedInlinkedin.com/company/stonecloud-brewing-company

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stonecloud Brewing Company