Netmatters
Netmatters Ltd. is a UK full-service digital agency founded in 2008, headquartered in Wymondham, Norfolk, with three East of England offices. It delivers bespoke software, managed IT support, digital marketing, telecoms, and web design to SMEs across multiple UK verticals.
- Company typePrivate
- Founded2008
- HeadquartersWymondham, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Netmatters does
Netmatters Ltd. is a UK full-service digital agency founded in 2008 by James and Chris Gulliver in Wymondham, Norfolk. The company operates from three East of England offices (Wymondham HQ, Cambridge, Great Yarmouth) with 150+ staff and serves UK SMEs and mid-market clients across verticals including financial services, construction, e-commerce, healthcare, manufacturing, travel & leisure, education and non-profits.
Its portfolio spans six service lines: bespoke software development (custom applications, business automation, software integrations, Microsoft Dynamics Business Central, intranets, customer portals, reporting hubs) under an AI Consultancy / 'AI Workflow Partner' practice; managed IT support and consultancy (cloud, cybersecurity, Cyber Essentials certification); digital marketing (SEO, PPC, email, social); telecoms (3CX VoIP, business mobile, broadband, NMPBX); web design (websites, eCommerce, pay-monthly sites, branding, mobile apps, hosting); and the Scion Scheme, an in-house developer training programme initiated in 2017.
The business model blends professional services (project-based bespoke software, training), managed services (recurring IT support contracts), and subscription/retainer revenue (digital marketing, telecoms, hosting). Pricing is quote-based for most services, with no publicly disclosed rates. The go-to-market is sales-led via a consultative business development and account management function, supported by content marketing, SEO, earned media from industry awards, and direct website/phone inquiry. Key third-party platforms the firm integrates and resells include Microsoft 365/Azure, Salesforce, Google (Ads), 3CX, Mailchimp, Shopify and WooCommerce. AI is offered as advisory and integration rather than as a proprietary model.
Netmatters firmographics
Firmographics- Name
- Netmatters
- Legal name
- Netmatters Ltd.
- Website
- https://netmatters.co.uk
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Netmatters Ltd. is a UK full-service digital agency founded in 2008, headquartered in Wymondham, Norfolk, with three East of England offices. It delivers bespoke software, managed IT support, digital marketing, telecoms, and web design to SMEs across multiple UK verticals.
- Ownership category
- akta.pro rank
Netmatters industry classification
Industry- Product category
- Digital Agency Services (Software, IT, Marketing, Telecoms, Web Design)
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Service Desk & ITSM Outsourcing (BPAEAMAF)
- akta.pro secondary industries
- Workplace Automation & Self-Service (RPA for IT, Chatbots, Virtual Agents) (BPAEAIAI), Cloud & Infrastructure Support (Servers, Storage, Virtualization) (BPAAACAE)
Keywords
Where Netmatters is headquartered
LocationHeadquarters
- HQ city
- Wymondham
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
Netmatters business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Professional Services - Bespoke Software: Custom software development, AI consultancy, business automation, software integrations, Business Central implementation, intranet development, customer portal development, reporting solutions, and discovery workshops. Project-based engagements with consultative approach.
- IT Support Services: Fully managed IT support and consultancy packages, IT consultancy, cloud services, cybersecurity services, and Cyber Essentials certification support. Recurring support contracts.
- Digital Marketing Services: SEO, PPC advertising, email marketing, social media marketing, and digital essentials services. Ongoing campaigns and retainer arrangements.
- Telecoms Services: Business mobile, phone systems (VoIP/Business SIP), business connectivity/broadband, 3CX systems, and NMPBX solutions. Hardware and service provision.
- Web Design Services: Website development, eCommerce design, pay monthly websites, branding and design, mobile app development, and web hosting. Project-based with some recurring hosting.
- Developer Training - Scion Scheme: Training courses for individuals seeking careers in tech. The Scion Scheme provides pathway into employment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Accounts Administrator position |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Netmatters product offering
Product offeringCore offering
Netmatters is a full-service digital agency that designs, builds, and manages technology solutions for UK businesses across six pillars: bespoke software development (including AI consultancy and business automation), managed IT support with cloud and cybersecurity services, digital marketing (SEO, PPC, email, social), telecoms and VoIP (including 3CX systems and business connectivity), web design and eCommerce, and developer training through the Scion Scheme. Services are delivered as project-based engagements, recurring managed contracts, retainers, and subscription-style offerings from offices in Wymondham, Cambridge, and Great Yarmouth.
Product overview
Netmatters is a full-service digital agency offering a comprehensive portfolio of technology services across six core areas: Bespoke Software Development (including AI Consultancy and Business Automation), IT Support (managed services, cloud, and cybersecurity), Digital Marketing (SEO, PPC, email, and social media), Telecoms Services (VoIP, 3CX systems, and business connectivity), Web Design (websites, eCommerce, and mobile apps), and Developer Training (Scion Scheme). The company operates as a unified service offering where these capabilities are often combined in client projects—for example, integrating Salesforce or Microsoft 365 into bespoke software solutions, implementing 3CX telecoms alongside web development, or combining digital marketing with website projects. The Scion Scheme is a notable standalone training product that has won the King's Award for Enterprise 2025.
Differentiator
Problem solved
Functional benefit
Brands
- Scion Scheme: A training program for individuals seeking careers in technology, providing hands-on software development training alongside theoretical and soft skills development.
Products and services
- AI Workflow Partner / AI Consultancy Consultancy and integration services that help UK businesses adopt artificial intelligence into operations, using Netmatters' Seven Steps to AI Integration methodology covering natural language processing, automation, and knowledge retrieval.
- Bespoke Software Development (Consultancy & Development) Custom software development and consultancy for UK businesses including AI integrations, software integrations, business automation, intranet development, customer portals, reporting hubs, Business Central implementation, and discovery workshops delivered as project-based engagements.
- IT Support (Managed Services) Fully managed IT support and consultancy packages tailored to UK businesses, including IT consultancy, cloud migration and management, Microsoft 365 and Azure administration, and cybersecurity services with Cyber Essentials certification.
- Digital Marketing Full-service digital marketing for UK businesses including search engine optimisation, pay-per-click advertising, email marketing, social media marketing, and Digital Essentials packages delivered via ongoing campaigns and retainer arrangements.
- Telecoms Services Business telephony and connectivity services including business mobile contracts, VoIP/business phone systems, business broadband and connectivity, 3CX unified communications deployments (with intelligent call routing and rota management), and the proprietary NMPBX hosted PBX solution, delivered as recurring subscriptions.
- Web Design and Development User-centric website design and development for UK businesses including bespoke website builds, eCommerce website design with Shopify and WooCommerce, subscription-based pay monthly websites, branding and graphic design, native and cross-platform mobile app development, and web hosting with server management.
- Scion Scheme Developer Training Training programme for individuals seeking careers in technology, providing hands-on software development training alongside theoretical and soft skills, employment preparation, and placement; awarded the King's Award for Enterprise 2025 for Promoting Opportunity through social mobility.
Quantifiable outcome
- 99.99% telecoms uptime achieved for clients through robust failover systems
- +2 more outcomes
Companies that use Netmatters
Customer profileNamed customers5 records
Segments9 records
Ideal customer profiles2 records
Netmatters technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability3 records
Feature3 records
Netmatters partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- 3CXcorePlatinum Partner status with 3CX, one of a handful in the East of England. Provides VoIP telecommunications platform, software-based phone systems, unified communications, intelligent call routing, and mobile communication solutions. Partnership enables training access and regular information updates to improve service quality.
- MicrosoftcoreMicrosoft Solutions Partner and Silver Microsoft Partner providing full range of Microsoft services including Office 365, Azure, Teams integration, and related technologies. Manages Microsoft 365 licenses and Azure products for clients.
- GooglecoreGoogle Partner status for digital marketing services, recognised for maximising campaign success for clients through Google Ads and related platforms.
- Jobcentres (UK)corePartnership with local job centres to identify individuals for the Scion Scheme training program. Provides accessible pathway into technology industry for unemployed or low-income individuals.
- DWP (Department for Work and Pensions)coreGovernment partnership supporting the Scion Scheme for training and employment of individuals facing barriers to work.
- Local CouncilscorePartnership with local councils supporting the Scion Scheme vision to bridge skills gap in East of England and beyond.
- Norfolk Chamber of CommerceminorIndustry body noting skills gap challenges in East Anglia, supporting awareness of Scion Scheme objectives.
- EcologiminorEnvironmental partnership funding tree planting and verified climate projects. Since 2021, funded over 10,000 trees and offset more than 807 tonnes of CO2e. Projects include wind in India, solar in Vietnam, rainforest protection in Peru, and cookstoves in Zambia and Ghana.
- Norfolk Pro HelpminorNetwork of businesses committed to making a difference in local community in Norfolk region.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Netmatters competitors and assessment
Company assessmentDirect peers
- Code Computerlove: Manchester-based digital agency offering bespoke software, mobile apps, and digital product development. Directly comparable as a UK full-service digital agency of similar scale serving enterprise and SME clients, now operating within the Dept network.
- Studio Graphene: London-headquartered digital product studio specialising in custom software, mobile apps, and AI/ML solutions. Highly comparable service mix (bespoke software, AI, web/app development) targeting similar mid-market UK clients.
- Cyber-Duck: UK digital agency focused on user-centred design, web development, and digital transformation. Comparable full-service offering (web design, bespoke software, digital marketing) for SME and enterprise clients with an emphasis on accessibility and ISO certifications.
- Engine Creative: Norwich-based digital agency offering web design, branding, and digital marketing services. Comparable regional UK agency serving similar SME customer segments in the East of England, with significant overlap in web/digital services.
- Ridgeway Information Services: UK-based IT managed services and software provider offering IT support, cloud, telephony, and bespoke software. Closely comparable managed-IT-plus-software business model targeting UK SMEs, with similar recurring-revenue dynamics.
- MintTwist: London-based digital agency providing web design, development, digital marketing, and SEO services. Comparable UK full-service digital agency of similar scale targeting SME clients with overlapping web/marketing offerings.
Broad incumbents
- Dept Agency: Large international digital agency spanning technology, marketing, and creative. Broader scale and global footprint, but overlapping service lines in bespoke software, digital marketing, and AI engineering targeting similar end-clients.
- BJSS: UK-headquartered technology and engineering consultancy delivering bespoke software, cloud, and data services. Larger scale than Netmatters but directly comparable across custom software development, cloud services, and managed IT support to enterprise clients.
- Bray Leino: UK-based integrated communications and digital agency combining advertising, digital, and technology services. Larger scale and broader marketing focus but comparable multi-disciplinary offering to mid-market clients.
- Infinity Works (Accenture): UK technology consultancy acquired by Accenture, offering bespoke software, cloud engineering, and DevOps. Comparable bespoke software and managed services portfolio but operates at significantly larger scale within Accenture.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Netmatters social profiles
Digital presenceNetmatters compliance and trust
Trust signalCompliance16 records
Netmatters financial estimates
Financial estimateRevenue estimate
Valuation estimate
Netmatters leadership team
Management profileNumber of profiles
Profiles5 records
Netmatters funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Netmatters M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Netmatters
What does Netmatters do?
Netmatters is a full-service digital agency that designs, builds, and manages technology solutions for UK businesses across six pillars: bespoke software development (including AI consultancy and business automation), managed IT support with cloud and cybersecurity services, digital marketing (SEO, PPC, email, social), telecoms and VoIP (including 3CX systems and business connectivity), web design and eCommerce, and developer training through the Scion Scheme. Services are delivered as project-based engagements, recurring managed contracts, retainers, and subscription-style offerings from offices in Wymondham, Cambridge, and Great Yarmouth.
Is Netmatters a public or private company?
Netmatters is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Netmatters founded?
Netmatters was founded in 2008. It employs 51 to 100 people.
Where is Netmatters based?
Netmatters is headquartered in Wymondham, United Kingdom, in the Europe region.
How does Netmatters make money?
Six revenue lines are on record. Professional Services - Bespoke Software is the primary driver. The others are IT Support Services, digital Marketing Services, telecoms Services, web Design Services and developer Training - Scion Scheme.
Who are Netmatters's main competitors?
Direct peers on record are Code Computerlove, Studio Graphene, Cyber-Duck, Engine Creative, Ridgeway Information Services and MintTwist. Broad incumbents are Dept Agency, BJSS, Bray Leino and Infinity Works (Accenture).
Does Netmatters have an API?
No public API is recorded for Netmatters.
What industry is Netmatters in?
Netmatters's product category is Digital Agency Services (Software, IT, Marketing, Telecoms, Web Design). Its primary akta.pro industry code is BPAEAMAF, Service Desk & ITSM Outsourcing, with a secondary code of BPAEAIAI, Workplace Automation & Self-Service (RPA for IT, Chatbots, Virtual Agents). Its NAICS code is 541511 and its SIC code is 7370.