ICONIC
ICONIC (Iconic Workspaces) is a South Florida flexible workspace provider operating two premium locations in Aventura and Downtown Miami/Brickell, offering private offices, I-Club coworking memberships, virtual offices, and meeting rooms to entrepreneurs, startups, law firms, corporations, and remote professionals.
- Company typePrivate
- Founded2018
- HeadquartersAventura, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What ICONIC does
ICONIC (operating as Iconic Workspaces) is a South Florida flexible workspace provider operating two premium locations — the SIGNATURE Building in Aventura (2980 NE 207 Street) and the CHASE Building in Downtown Miami's Brickell District (150 SE 2nd Ave). The company offers an integrated suite of workspace products: private offices (move-in ready, 24/7 access), coworking (Daily Pass and the I-Club membership program), three-tier virtual office solutions (Business Address only; plus Phone Answering; plus Workspace), conference and training rooms, and event space. Pricing is structured around all-inclusive monthly subscriptions that bundle fiber-speed Wi-Fi, furniture, bilingual (English/Spanish) reception, utilities, janitorial services, conference room access, and amenities, with usage-based pricing for non-member meeting room bookings and ancillary services (printing, notary, courier, shipping, check deposits).
ICONIC's go-to-market combines direct-to-consumer website booking, inside phone sales, walk-in tours, and a community-led acquisition motion anchored by the Member Social Portal, a formal Referral Program, and hosted events such as Aventura Marketing Council meetups. The company's customer base spans law firms (using the space for depositions, mediations, and proximity to legal institutions), entrepreneurs and independent professionals, startups seeking scalable flexibility, established corporations implementing hybrid work models, and remote workers needing a Miami business address. The platform technology is a member-facing portal for reservations and community interaction rather than a proprietary AI or data product, and no public API or developer integrations are offered.
The company operates as an independently held private business with no disclosed institutional funding, no parent company, and no public listing. Founded or rebranded under the ICONIC identity in or around 2018 (previously operating as NEXT Workspaces), the firm has expanded from a single Aventura location to a two-site South Florida footprint and a multi-product portfolio, though it remains a small operation (11-50 employees) with no disclosed revenue or headcount trend data.
ICONIC firmographics
Firmographics- Name
- ICONIC
- Legal name
- Iconic Workspaces
- Website
- https://iconicworkspaces.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ICONIC (Iconic Workspaces) is a South Florida flexible workspace provider operating two premium locations in Aventura and Downtown Miami/Brickell, offering private offices, I-Club coworking memberships, virtual offices, and meeting rooms to entrepreneurs, startups, law firms, corporations, and remote professionals.
- Ownership category
- akta.pro rank
ICONIC industry classification
Industry- Product category
- Flexible Workspace Services
- NAICS
- Facilities Support Services (561210), Facilities Support Services (5612)
- SIC
- Services-Facilities Support Management Services (8744)
- akta.pro industry
- Hybrid Work Enablement & Desk/Room Booking OperationsBusiness & Public Services/Facilities Management & Building Services/Space Planning, Moves/Adds/Changes (MAC) & Workplace ServicesWorkplace Technology & Smart Office Support (Room Booking Systems, IT/AV Liaison)Industrials, Manufacturing & Construction/Industrial Services & Facility Operations/Facility Operations Support Services (Mailroom/Reception/Catering/Workplace Services)
Keywords
Where ICONIC is headquartered
LocationHeadquarters
- HQ city
- Aventura
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
ICONIC business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Personnel, Marketing or Sales, Supply Chain
Revenue model
- Private Office Rentals: Move-in ready private offices with all-inclusive monthly fees covering utilities, furniture, Wi-Fi, reception, kitchen, lounge, and conference room access. Reserved by hour, day, or month with 12-month terms offering best value.
- Coworking Memberships: I-Club membership program offering hot-desk, dedicated desk (Exclusive and Premium), and part-time plans. Includes Wi-Fi, beverages, lounge areas, phone booths, meditation space, and lockers with discounted meeting room rates.
- Virtual Office Solutions: Three-tier virtual office service: Business Address only, Business Address + Phone Answering, and Business Address + Phone Answering + Workspace access. Includes mail handling, dedicated local phone number, personalized bilingual phone answering, and meeting room access at member rates.
- Conference Rooms & Events: Meeting rooms, training rooms, and events spaces available for hourly booking. No membership required for non-members. Catering services partnered with neighboring restaurants and coffee shops.
- Ancillary Services: Printing, binding, scanning, document filing, shipping, check deposits, notary services, courier services, and administrative support available as add-ons.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Private Offices with all-inclusive monthly fee |
| Subscription | Monthly | I-Club Coworking Membership - Multiple tiers |
| Subscription | Monthly | Virtual Office - Three tiers |
| Usage-based | Pay-as-you-go | Conference Rooms & Events - Hourly rates |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
ICONIC product offering
Product offeringCore offering
ICONIC (Iconic Workspaces) operates two premium flexible workspace locations in Aventura and Downtown Miami (Brickell), Florida, offering private offices, coworking memberships (Daily Pass and I-Club), virtual office solutions with mail handling and bilingual phone answering, and hourly/daily meeting room and event space rentals. All-inclusive monthly fees bundle utilities, furniture, fiber-speed Wi-Fi, reception, kitchen, lounge, and conference room access, with move-in ready offices available same day under flexible hour, day, or month terms.
Product overview
Iconic Workspaces is a flexible workspace solutions provider offering private offices, coworking spaces, and virtual office services at two locations in South Florida (Aventura and Downtown Miami). The product portfolio includes: Private Offices (move-in ready rental offices with 24/7 access), Coworking (Daily Pass for drop-in access and I-Club Membership for ongoing coworking access), Virtual Offices (Business Address with optional phone answering and workspace add-ons), Conference Rooms & Events (meeting rooms, training rooms, and event spaces for rent), and a Member Social Portal for community networking. All services are bundled into a single monthly fee covering utilities, internet, furniture, and amenities.
Differentiator
Problem solved
Functional benefit
Brands
- I-Club: Coworking membership program offering fiber-speed Wi-Fi, break rooms with complimentary beverages, lounge areas, phone booths, meditation space, lockers, and discounted meeting room rates.
Products and services
- Private Offices
Quantifiable outcome
- Move-in ready offices available same day
- +2 more outcomes
Companies that use ICONIC
Customer profileNamed customers5 records
Segments6 records
Ideal customer profiles6 records
ICONIC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
ICONIC partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
ICONIC competitors and assessment
Company assessmentBroad incumbents
- WeWork: Global flexible-workspace operator offering coworking, private offices, and virtual offices. ICONIC competes for the same SMB and enterprise tenants in Miami but at far smaller scale and as a local premium alternative.
- Office Evolution: Franchise-based flexible-workspace network offering private offices, coworking, and virtual offices across 60+ US locations. Overlaps with ICONIC's virtual office and small private office offerings for SMB clients.
- IWG (Regus): World's largest flexible-workspace operator (Regus, Spaces, HQ, Signature brands) with extensive global footprint. Overlaps directly with ICONIC's private office, coworking, and virtual office offerings in Miami.
Regional players
- Workonomy: Florida flexible-workspace operator offering coworking, private offices, and virtual offices in Aventura and other South Florida markets. Directly competitive in the Aventura submarket where ICONIC's SIGNATURE Building is located.
Direct peers
- Industrious: Premium flexible-workspace provider offering private offices, coworking suites, and meeting rooms to enterprise and SMB clients. Operates a similar hybrid-work, all-inclusive pricing model in select US markets.
- Workbox: Premium coworking and private office provider in major US markets, offering enterprise-grade flexible workspace with concierge services. Comparable pricing tier and customer profile to ICONIC.
- Quest Workspaces: Florida-based flexible-workspace provider offering executive offices, coworking, virtual offices, and meeting rooms in Miami and Fort Lauderdale. Closest geographic and product-line direct competitor to ICONIC.
- Pipeline Workspaces: Miami-based boutique coworking and private office operator focused on Brickell and downtown locations. Targets the same entrepreneurs, professionals, and small businesses as ICONIC in overlapping Miami submarkets.
- Novel Coworking:
Emerging players
- Mindspace: Premium flexible-workspace brand expanding in the US (including Miami) with design-forward private offices and coworking for SMBs and enterprise. Comparable in design and service tier, with stronger capital backing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
ICONIC social profiles
Digital presenceICONIC financial estimates
Financial estimateRevenue estimate
Valuation estimate
ICONIC leadership team
Management profileNumber of profiles
Profiles1 record
ICONIC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ICONIC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ICONIC
What does ICONIC do?
ICONIC (Iconic Workspaces) operates two premium flexible workspace locations in Aventura and Downtown Miami (Brickell), Florida, offering private offices, coworking memberships (Daily Pass and I-Club), virtual office solutions with mail handling and bilingual phone answering, and hourly/daily meeting room and event space rentals. All-inclusive monthly fees bundle utilities, furniture, fiber-speed Wi-Fi, reception, kitchen, lounge, and conference room access, with move-in ready offices available same day under flexible hour, day, or month terms.
Is ICONIC a public or private company?
ICONIC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ICONIC founded?
ICONIC was founded in 2018. It employs 11 to 50 people.
Where is ICONIC based?
ICONIC is headquartered in Aventura, United States, in the North America region.
How does ICONIC make money?
Five revenue lines are on record. Private Office Rentals are the primary driver. The others are coworking Memberships, virtual Office Solutions, conference Rooms & Events and ancillary Services.
Who are ICONIC's main competitors?
Broad incumbents on record are WeWork, Office Evolution and IWG (Regus). Workonomy is listed as a regional player. Direct peers are Industrious, Workbox, Quest Workspaces, Pipeline Workspaces and Novel Coworking. Mindspace is listed as an emerging player.
Does ICONIC have an API?
No public API is recorded for ICONIC.
What industry is ICONIC in?
ICONIC's product category is Flexible Workspace Services. Its primary akta.pro industry code is BPABAFAH, Hybrid Work Enablement & Desk/Room Booking Operations, with a secondary code of IMAIALAK, Workplace Technology & Smart Office Support (Room Booking Systems, IT/AV Liaison). Its NAICS code is 561210 and its SIC code is 8744.