Inspired Method Digital Marketing
Inspired Method Digital Marketing is a bootstrapped Canadian agency that bundles business coaching with digital marketing services — SEO, PPC, web design, email, social media, and video — for small service-based businesses in electrical, plumbing, HVAC, roofing, renovation, and salon verticals across Canada.
- Company typePrivate
- Founded2018
- HeadquartersEdmonton, Canada
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Inspired Method Digital Marketing does
Inspired Method Digital Marketing is a privately held, bootstrapped Canadian agency founded by Trevor and Karen Samons in Edmonton, Alberta, operating from a primary Edmonton office (10207-111 Street NW) and a secondary Vancouver office. The firm delivers an integrated bundle of digital marketing services — including SEO, PPC, web design, email marketing, social media management, video creation, and content marketing — alongside weekly one-on-one business coaching for small service-based businesses. Its target verticals are home and personal services trades: electrical, plumbing, HVAC, roofing, renovation contractors, and salon/personal services operators. The core technology stack is WordPress-based website development executed in-house by a single developer, with SEO optimization and Google Partner-certified PPC execution layered on top.
The business model is subscription-based, with clients committing to a 12-month minimum engagement and a publicly referenced starting price floor of approximately $500 per month. The firm offers a free first month and backs the engagement with a 'Better Than Money Back Guarantee' that doubles client profits within 12 months or continues service at no extra cost. Pricing is quote-based and not publicly disclosed beyond the floor reference. Ancillary revenue streams include an invite-only Mastermind Group for seven-figure aspirational businesses and a quarterly $100 Beat the Odds Business & Wealth Bootcamp co-hosted with strategic partner Spurrell & Associates CPA in Edmonton and Vancouver.
Go-to-market is consultative and sales-led: prospects book a free 15-minute discovery call, after which engaged clients participate in weekly one-on-one strategy sessions. The firm relies heavily on referrals and word-of-mouth within the Edmonton trades community, supplemented by content marketing (YouTube, blog, social media), Google Ads, the CPA partnership channel, and the bootcamp event funnel. The team is small (1-10 employees) including the two founders, a business coach, a WordPress developer, and a social media manager. The company reports having served 'hundreds' of service business owners and has accumulated multiple industry recognitions, including the 2026 Consumer Choice Award in Northern Alberta, three 2025 Clutch rankings, Google Partner certification, and Upcity Top Digital Marketing recognition.
Inspired Method Digital Marketing firmographics
Firmographics- Name
- Inspired Method Digital Marketing
- Legal name
- Inspired Method Marketing LTD.
- Website
- https://inspiredmethod.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Inspired Method Digital Marketing is a bootstrapped Canadian agency that bundles business coaching with digital marketing services — SEO, PPC, web design, email, social media, and video — for small service-based businesses in electrical, plumbing, HVAC, roofing, renovation, and salon verticals across Canada.
- Ownership category
- akta.pro rank
Inspired Method Digital Marketing industry classification
Industry- Product category
- Digital Marketing & Business Coaching Services
- NAICS
- Marketing Consulting Services (541613), Graphic Design Services (541430)
- SIC
- Services-Advertising Agencies (7311), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Integrated Full-Service Creative Agencies (MPAAAAAA)
- akta.pro secondary industries
- Innovation & Design Thinking Programs (EDAMAHAD), Lead Generation & List Building Services (Prospecting, Data Sourcing) (BPAFAKAE), Email Marketing Services (Campaign Strategy, Design, Deliverability) (MPAAAIAA)
Keywords
Where Inspired Method Digital Marketing is headquartered
LocationHeadquarters
- HQ city
- Edmonton
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Inspired Method Digital Marketing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Business Coaching Retainers: Ongoing monthly retainer-based business coaching services combining strategy, implementation, and weekly accountability. Clients meet weekly for focused one-on-ones covering strategy and action items. The model requires a minimum 12-month commitment to ensure sustainable growth and measurable outcomes.
- Digital Marketing Services: Deliverables include SEO, PPC, web design, email marketing, social media management, video creation, and content marketing aligned to client goals. Services are bundled within coaching retainers or sold as standalone marketing services with monthly care plans for website maintenance.
- Mastermind Group & Events: Invite-only mastermind group for business owners scaling to seven figures and beyond. Joint events with Spurrell & Associates CPA including the Beat the Odds at Business & Wealth Bootcamp (ticket price ~$100). Revenue from event ticket sales and mastermind group fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Business Coaching & Digital Marketing Retainer |
| Subscription | Monthly | Mastermind Group |
| One time/ perpetual license | Pay-as-you-go | Beat the Odds Business Bootcamp |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Inspired Method Digital Marketing product offering
Product offeringCore offering
Inspired Method provides digital marketing services (SEO, PPC, web design, email, social media, video, and content marketing) bundled with weekly business coaching retainers for service-based SMB owners. The integrated engagement combines strategy development, hands-on implementation, and weekly accountability sessions to help trades and personal service businesses build premium brands and scale operations. Additional offerings include an invite-only Mastermind Group, the Beat the Odds Business & Wealth Bootcamp co-hosted with Spurrell & Associates CPA, and website development with monthly maintenance plans.
Product overview
Inspired Method Digital Marketing operates as a service-based company offering an integrated portfolio of digital marketing and business coaching services. The core offerings include Digital Marketing Services (SEO, PPC, web design, email, social media, video, content), Business Coaching (weekly strategy sessions with accountability), a Mastermind Group (invite-only peer network for scaling businesses), and the Beat the Odds Business & Wealth Bootcamp (intensive in-person training). Additional offerings include website development and podcasting services. The company also delivers industry-specific coaching programs for electrical, plumbing, HVAC, roofing, renovation, and salon businesses, along with free resources like the 10 Systems Checklist. All services are designed for service-based businesses and delivered with a focus on accountability, implementation, and measurable growth.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Marketing Services
Quantifiable outcome
- Profits doubled after 12 months of engagement (guaranteed under Better Than Money Back Guarantee)
- +2 more outcomes
Companies that use Inspired Method Digital Marketing
Customer profileNamed customers1 record
Segments6 records
Ideal customer profiles2 records
Inspired Method Digital Marketing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Inspired Method Digital Marketing partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Spurrell & Associates Chartered Professional AccountantscoreSpurrell & Associates CPA (13-staff firm founded in 2008 by Josh Spurrell, BMgmt, CPA, CA) is Inspired Method's primary strategic partner. Josh Spurrell co-presents at the quarterly Beat the Odds Business & Wealth Bootcamp (Edmonton and Vancouver), co-hosts YouTube video content as a business coaching and accounting expert, and provides financial planning expertise integrated into the coaching program. The partnership provides mutual referrals: Inspired Method sends clients needing financial strategy, while Spurrell sends clients needing marketing and coaching. The partnership enables a combined offering of business coaching plus CFO-level financial advisory.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Inspired Method Digital Marketing competitors and assessment
Company assessmentDirect peers
- Strategic Coach: Strategic Coach is a coaching and mastermind company targeting entrepreneurial SMB owners seeking to scale. Directly comparable in coaching methodology, mastermind group format, and target customer (ambitious small business owners), though positioned at a higher price point and more selective clientele.
- WebFX: WebFX is a full-service digital marketing agency offering SEO, PPC, web design, and content marketing. Comparable as a full-service agency model targeting SMBs with bundled retainer services, though WebFX serves a much broader vertical mix than Inspired Method's trades focus.
- Thrive Internet Marketing Agency: Thrive is a full-service digital marketing agency offering SEO, web design, PPC, social media, and content marketing on retainer. Directly comparable service stack to Inspired Method, with similar SMB focus and subscription revenue model.
- ActionCOACH: ActionCOACH is the world's largest business coaching franchise, offering one-on-one coaching and mastermind groups to SMB owners. Directly comparable business coaching methodology and target audience of growth-minded small business owners, though ActionCOACH is more of a franchise network than a regional agency.
- Scorpion: Scorpion provides digital marketing, technology, and advertising services specifically for home service businesses (contractors, plumbers, electricians, HVAC). Directly comparable in target customer (trades SMBs) and integrated marketing-plus-coaching offering, though at significantly larger scale.
- Boostability: Boostability is a digital marketing agency specializing in SEO, web design, and content marketing for SMBs. Comparable SMB-focused subscription model and digital marketing service stack, though broader in vertical mix.
Broad incumbents
- Thryv: Thryv (formerly Yell/Yellow Pages SMB platform) is an established SaaS and marketing platform serving small businesses with CRM, marketing automation, and digital presence tools. Comparable SMB target customer, though Thryv operates as a broad software platform rather than a boutique agency.
Emerging players
- Contractor Dynamics: Contractor Dynamics provides coaching, training, and marketing services specifically for HVAC, plumbing, and electrical contractors. Directly comparable niche focus on trades service businesses with a coaching-plus-marketing integration model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Inspired Method Digital Marketing social profiles
Digital presenceInspired Method Digital Marketing compliance and trust
Trust signalCompliance5 records
Inspired Method Digital Marketing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Inspired Method Digital Marketing leadership team
Management profileNumber of profiles
Profiles6 records
Inspired Method Digital Marketing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Inspired Method Digital Marketing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Inspired Method Digital Marketing
What does Inspired Method Digital Marketing do?
Inspired Method provides digital marketing services (SEO, PPC, web design, email, social media, video, and content marketing) bundled with weekly business coaching retainers for service-based SMB owners. The integrated engagement combines strategy development, hands-on implementation, and weekly accountability sessions to help trades and personal service businesses build premium brands and scale operations. Additional offerings include an invite-only Mastermind Group, the Beat the Odds Business & Wealth Bootcamp co-hosted with Spurrell & Associates CPA, and website development with monthly maintenance plans.
Is Inspired Method Digital Marketing a public or private company?
Inspired Method Digital Marketing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Inspired Method Digital Marketing founded?
Inspired Method Digital Marketing was founded in 2018. It employs 1 to 10 people.
Where is Inspired Method Digital Marketing based?
Inspired Method Digital Marketing is headquartered in Edmonton, Canada, in the North America region.
How does Inspired Method Digital Marketing make money?
Three revenue lines are on record. Business Coaching Retainers are the primary driver. The others are digital Marketing Services and mastermind Group & Events.
Who are Inspired Method Digital Marketing's main competitors?
Direct peers on record are Strategic Coach, WebFX, Thrive Internet Marketing Agency, ActionCOACH, Scorpion and Boostability. Thryv is listed as a broad incumbent. Contractor Dynamics is listed as an emerging player.
Does Inspired Method Digital Marketing have an API?
No public API is recorded for Inspired Method Digital Marketing.
What industry is Inspired Method Digital Marketing in?
Inspired Method Digital Marketing's product category is Digital Marketing & Business Coaching Services. Its primary akta.pro industry code is MPAAAAAA, Integrated Full-Service Creative Agencies, with a secondary code of EDAMAHAD, Innovation & Design Thinking Programs. Its NAICS code is 541613 and its SIC code is 7311.