DriveABLE
DriveABLE, a tradename of Impirica Inc., provides clinically validated cognitive assessment tools (DCAT, DORE, Neurapulse, CORE) to medical professionals, healthcare systems, commercial fleets, and transit agencies to objectively measure driving and workplace impairment risk.
- Company typePrivate
- Founded1993
- HeadquartersEdmonton, Canada
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What DriveABLE does
DriveABLE, a tradename of Impirica Inc., is an Edmonton-based cognitive performance assessment company that develops scientifically validated tools to measure driving-related impairment risk. Its core product, DriveABLE, comprises two components: DCAT (DriveABLE Cognitive Assessment Tool), a 30-minute tablet-based cognitive test that evaluates Mental Flexibility, Judgement, Memory, and Control with age-normed scoring, and DORE (Driver On-Road Evaluation), an instructor-led on-road assessment that differentiates cognitive-linked errors from trainable errors. The platform is grounded in over three decades of research originating from the University of Alberta and is validated against more than 200,000 real-world assessments, including a 2,000-commercial-driver replication study.
The company has expanded beyond medical driving assessments into broader cognitive fitness-for-duty applications. Neurapulse (launched 2024) is a 90-second rapid mobile cognitive assessment for safety-sensitive roles across transport, aviation, energy, construction, and municipalities. CORE (Commercial On-Road Evaluation) and ExceleRATE (combining Vitals cognitive screening with CORE) serve commercial driver hiring, return-to-work, and performance-evaluation use cases. DriveABLE generates revenue through a hybrid model: licensing DCAT and DORE software to medical professionals and healthcare facilities, and channel partnerships through a network of 100+ assessment centres across North America that administer assessments at their own pricing. End customers include large US health systems (NYU Langone, Encompass Health, Wellstar, St. Luke's, St. Mary's), neurology clinics (Northwest Neurology), Canadian carriers (Bison Transport, TransX, Manitoulin, Erb), and transit agencies (Halifax Transit, OC Transpo, Hamilton Transit).
The company, founded in 1993 at the University of Alberta and incorporated in 2001, was rebranded from DriveABLE to Impirica as it broadened into commercial and workplace safety applications. It operates as a private, founder-controlled corporation under CEO P-J Barclay, with 11-50 employees. Total disclosed external funding is approximately $808,000 from a 2005 equity round, suggesting a largely bootstrapped operating history. Recent strategic moves include channel partnerships with Ontario trucking schools (KRTS, TTSAO), a 'trusted providers' program (TAG Logistics), and ongoing peer-reviewed research collaborations with the University of Alberta.
DriveABLE firmographics
Firmographics- Name
- DriveABLE
- Legal name
- Impirica Inc.
- Website
- https://impirica.tech
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DriveABLE, a tradename of Impirica Inc., provides clinically validated cognitive assessment tools (DCAT, DORE, Neurapulse, CORE) to medical professionals, healthcare systems, commercial fleets, and transit agencies to objectively measure driving and workplace impairment risk.
- Ownership category
- akta.pro rank
DriveABLE industry classification
Industry- Product category
- Cognitive Assessment Software
- NAICS
- Automobile Driving Schools (611692), Services for the Elderly and Persons with Disabilities (624120), Home Health Care Services (62161)
- SIC
- Measuring & Controlling Devices, Nec (3829), Services-Home Health Care Services (8082)
- akta.pro primary industry
- Assistive Technology, Adaptive Equipment & Home Exercise Program Training In-Home (HSABADAN)
- akta.pro secondary industry
- Mobility Device Sales, Rental & Service (Wheelchairs, Scooters, Walkers) (HSABAKAC)
Keywords
Where DriveABLE is headquartered
LocationHeadquarters
- HQ city
- Edmonton
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
DriveABLE business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Software Licensing (DCAT/DORE): DriveABLE licenses DCAT and DORE to medical professionals, clinics, and hospitals. Both tools can be licensed together or separately, allowing customization for clinic or hospital needs. Any trained medical practitioner can administer and interpret the DCAT upon completing online training courses.
- Assessment Services (Provider Network): A network of more than 100 assessment centres across North America administer DriveABLE assessments. Assessment centres set their own pricing; Impirica does not set market prices.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Per seat | Pay-as-you-go | DCAT (Cognitive Assessment Tool) - 30-minute tablet-based cognitive assessment |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
DriveABLE product offering
Product offeringCore offering
DriveABLE is a cognitive assessment system, offered by Impirica Inc., that licenses two tools to medical professionals and clinics: DCAT (a 30-minute, tablet-based cognitive assessment measuring Mental Flexibility, Judgement, Memory, and Control) and DORE (an on-road evaluation capturing cognitive-linked and trainable driving errors). Together, they help occupational therapists, neurologists, geriatricians, rehabilitation specialists, primary care physicians, and psychologists objectively evaluate medically at-risk drivers' fitness to drive.
Product overview
DriveABLE is part of Impirica's cognitive assessment portfolio. The DriveABLE system consists of DCAT (a 30-minute tablet-based cognitive assessment) and DORE (an on-road evaluation), designed for medical professionals to assess medically at-risk drivers. Impirica's broader product suite includes Neurapulse (rapid 90-second mobile cognitive assessment for safety-sensitive roles), CORE (commercial on-road evaluation), and ExceleRATE (fleet risk management combining Vitals and CORE for commercial driver evaluation). All products are built on 30+ years of scientifically validated cognitive performance research originating from the University of Alberta.
Differentiator
Problem solved
Functional benefit
Products and services
- DriveABLE Cognitive assessment system for medical professionals to evaluate driving risk in medically at-risk patients; consists of the DCAT tablet-based cognitive test and the DORE on-road evaluation, and is licensed to clinics and hospitals.
- DCAT (DriveABLE Cognitive Assessment Tool)
- DORE (Driver On-Road Evaluation) An instructor-led on-road test that measures cognitive skills in real driving scenarios, capturing C-Errors (cognitive-linked) and T-Errors (trainable) and offering detailed feedback on driver performance and evaluator consistency.
- Neurapulse A rapid, mobile-based cognitive assessment for individuals in safety-sensitive roles that delivers a point-in-time impairment risk evaluation in approximately 90 seconds, regardless of cause.
- CORE (Commercial On-Road Evaluation) An objective, cognitive-based instructor-led on-road evaluation tool for commercial drivers that differentiates between cognitive-linked errors (C-Errors) and trainable errors (T-Errors).
- ExceleRATE A fleet risk management program combining the Vitals cognitive assessment and CORE on-road evaluation, designed for commercial driver hiring, return-to-work, and performance evaluations.
Quantifiable outcome
- 30% of patients at Northwest Neurology tested scored in the highest risk category for failure on behind-the-wheel assessment
- +4 more outcomes
Companies that use DriveABLE
Customer profileNamed customers7 records
Segments2 records
Ideal customer profiles2 records
DriveABLE technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature4 records
DriveABLE partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- TTSAO (Truck Training Schools Association of Ontario)coreTTSAO partnered with Impirica to bring ExceleRATE, proactive driver risk evaluation, to their members across Ontario. This partnership supports creating safer roads by implementing the ExceleRATE program across truck training schools in the province.
- KRTS Transportation Specialist Inc.coreKRTS Transportation Specialist Inc., Canada's premier transportation and construction training school, became the first Ontario trucking school to offer ExceleRATE. This partnership extends DriveABLE's commercial driving assessment tools to trucking schools in Ontario, supporting proactive driver risk evaluation in the hiring pipeline.
- TAG Logistics CorporationcoreTAG Logistics Corporation, Canada's premier comprehensive service provider for the transportation and warehousing industry, was recognized as the first company in the trusted providers program. They offer ExceleRATE assessments out of their Calgary and Edmonton locations, providing fitness-for-duty evaluations for drivers.
- Tom BoehlerminorTransportation safety leader Tom Boehler, former Senior Director of Safety and Compliance at Erb Group of Companies, joined Impirica as a brand ambassador. He brings over 20 years of experience in transportation safety and will represent Impirica at industry events, speaking engagements, and marketing initiatives.
- EmblemminorEmblem partnered with DriveABLE to support research that evaluates impairment risk. This partnership was announced in September 2018, in preparation for cannabis legalization, to advance research on identifying impairment risk in drivers.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
DriveABLE competitors and assessment
Company assessmentDirect peers
- Cambridge Cognition: Provides computerized cognitive assessment batteries (CANTAB) for clinical research, pharmaceutical trials, and healthcare. Directly comparable as a cognitive assessment vendor competing for medical-research and clinical-evaluation budgets.
- CNS Vital Signs: Offers computerized neurocognitive testing platforms used by clinicians to assess memory, attention, and executive function. Highly comparable as a medical-grade cognitive assessment tool sold into similar clinician and occupational health channels.
- BrainCheck: Digital cognitive assessment and care platform used by physicians to detect and manage cognitive impairment. Closely comparable product, customer profile (clinicians), and revenue model (per-test licensing) to DriveABLE's DCAT.
- CogniFit: Cognitive assessment and brain training platform sold to consumers, clinicians, and researchers. Comparable cognitive-assessment IP and clinical-validation approach, with overlapping end users in healthcare and research.
- Visual Awareness Research Group (UFOV): Developer of the Useful Field of View test, the most established cognitive screen for driving fitness in clinical and research use. The single most direct substitute for DriveABLE in the medical fitness-to-drive category.
Broad incumbents
- ImPACT Applications: Provides computerized neurocognitive testing (ImPACT) primarily for concussion assessment. A broader cognitive/neuro assessment incumbent with overlapping clinician customers and similar test-licensing model.
- Pearson Clinical: Major publisher of standardized neuropsychological and cognitive assessments (e.g., Q-Interactive). Competes for the same clinical assessment budgets but as part of a much broader assessment portfolio.
- Lytx: Fleet safety platform combining video telematics with driver behavior analytics. Targets the same commercial fleet buyers as DriveABLE's Neurapulse/ExceleRATE but solves driver risk via in-cab video rather than cognitive testing.
- Samsara: Connected operations platform with driver safety, telematics, and asset tracking for commercial fleets. Adjacent incumbent in commercial driver risk management with far larger scale and capital base.
Emerging players
- Posit Science (DriveSharp): BrainHQ/DriveSharp cognitive training program specifically positioned for older drivers. Competes for the same medically-at-risk-driver end user but via training rather than assessment, making it a complementary or substitute offering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
DriveABLE social profiles
Digital presenceDriveABLE financial estimates
Financial estimateRevenue estimate
Valuation estimate
DriveABLE leadership team
Management profileNumber of profiles
Profiles2 records
DriveABLE funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DriveABLE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DriveABLE
What does DriveABLE do?
DriveABLE is a cognitive assessment system, offered by Impirica Inc., that licenses two tools to medical professionals and clinics: DCAT (a 30-minute, tablet-based cognitive assessment measuring Mental Flexibility, Judgement, Memory, and Control) and DORE (an on-road evaluation capturing cognitive-linked and trainable driving errors). Together, they help occupational therapists, neurologists, geriatricians, rehabilitation specialists, primary care physicians, and psychologists objectively evaluate medically at-risk drivers' fitness to drive.
Is DriveABLE a public or private company?
DriveABLE is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was DriveABLE founded?
DriveABLE was founded in 1993. It employs 11 to 50 people.
Where is DriveABLE based?
DriveABLE is headquartered in Edmonton, Canada, in the North America region.
How does DriveABLE make money?
Two revenue lines are on record. Software Licensing (DCAT/DORE) is the primary driver. The others are assessment Services (Provider Network).
Who are DriveABLE's main competitors?
Direct peers on record are Cambridge Cognition, CNS Vital Signs, BrainCheck, CogniFit and Visual Awareness Research Group (UFOV). Broad incumbents are ImPACT Applications, Pearson Clinical, Lytx and Samsara. Posit Science (DriveSharp) is listed as an emerging player.
Does DriveABLE have an API?
No public API is recorded for DriveABLE.
What industry is DriveABLE in?
DriveABLE's product category is Cognitive Assessment Software. Its primary akta.pro industry code is HSABADAN, Assistive Technology, Adaptive Equipment & Home Exercise Program Training In-Home, with a secondary code of HSABAKAC, Mobility Device Sales, Rental & Service (Wheelchairs, Scooters, Walkers). Its NAICS code is 611692 and its SIC code is 3829.