Best Bike Split
Best Bike Split is a privately held Austin-based SaaS platform that uses physics-based modeling to generate personalized, segment-by-segment variable power pacing plans for endurance cyclists and triathletes, serving 150,000+ athletes and coaches globally via freemium and premium subscriptions.
- Company typePrivate
- Founded2015
- HeadquartersAustin, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Best Bike Split does
Best Bike Split (legally Caffeinated Catalyst, LLC, headquartered in Austin, Texas) operates a physics-based SaaS platform that generates personalized, segment-by-segment variable power pacing plans for cyclists and triathletes. The proprietary modeling engine — built on a GAMS-based optimization core — accounts for aerodynamic drag (CdA), rolling resistance, gravity, wind direction, air density, and equipment choices, producing finish-time predictions validated to 2–3% accuracy and used by thousands of Ironman finishers plus several WorldTour professional cycling teams including EF Pro Cycling, Lidl-Trek, Canyon//SRAM, Jayco AlUla, and Lotto Intermarché.
The product surface spans race planning, what-if scenario modeling (Time Analysis, Comparison Tool), an Aero Analyzer that estimates CdA from ride data, AI-generated workouts from natural language prompts, and an AI coaching assistant. Execution integrations include native support on Wahoo ELEMNT and Hammerhead Karoo bike computers, Power Courses and TCX exports for Garmin Edge, and indoor-training file exports to Zwift (.ZWO), TrainerRoad (ERG/MRC), and TrainingPeaks workout sync. A partner-only OAuth2 REST API exposes course and race-plan endpoints to authorized developers.
The company monetizes via subscription: a free tier (one race plan, one bike profile), athlete Premium at $19/month or $119/year, and a Coach subscription at $149/year enabling coaches to manage athlete portfolios. Distribution is primarily product-led growth through a self-serve website, amplified by community-led credibility via pro-team endorsements, an active blog, an AI-generated podcast (Watt's Up?), and earned media in Triathlete and Triathlon Lifestyle magazines. The company is privately held and bootstrapped with 1–10 employees and no disclosed venture or institutional funding.
Best Bike Split firmographics
Firmographics- Name
- Best Bike Split
- Legal name
- Caffeinated Catalyst, LLC
- Website
- https://bestbikesplit.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Best Bike Split is a privately held Austin-based SaaS platform that uses physics-based modeling to generate personalized, segment-by-segment variable power pacing plans for endurance cyclists and triathletes, serving 150,000+ athletes and coaches globally via freemium and premium subscriptions.
- Ownership category
- akta.pro rank
Best Bike Split industry classification
Industry- Product category
- Athletic Performance Software
- akta.pro primary industry
- Bike Fit, Performance & Training Retail/Studios (CRAMAHAI)
- akta.pro secondary industry
- Cycling Events (Road Races, Gran Fondos, Sportives) (MPAKAIAC)
Keywords
Where Best Bike Split is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Best Bike Split business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Athlete Premium Subscriptions: Subscription-based revenue from athletes paying for premium features including unlimited race plans, AI Workout Builder, AI Assistant, advanced weather modeling, advanced analytics, race analytics tool, and workout sync. Free tier offers one race plan and one bike profile at no cost.
- Coach Subscriptions: Coach Lite ($149/year) and Coach Annual plans allow coaches to create and manage unlimited athlete profiles, access all premium features for each athlete, and share pacing strategies. Coach Lite designed for coaches managing a small number of premium athletes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier for athletes wanting to try basic features |
| Subscription | Monthly | Monthly subscription for athletes training for a single event |
| Subscription | Annual | Annual subscription for athletes training for multiple events |
| Subscription | Annual | Annual coach subscription for managing premium athletes |
Go-to-market motion2 records
Distribution channels8 records
Marketing channels6 records
Best Bike Split product offering
Product offeringCore offering
Best Bike Split is a physics-based race planning platform for cyclists and triathletes that uses athlete power data (FTP, CdA, weight), real course elevation, and weather forecasts to model aerodynamic drag, rolling resistance, gravity, and wind forces for every segment of a course. It generates personalized variable power pacing plans and predicts bike split times within 2-3% accuracy, with execution support via integrations with Zwift, TrainingPeaks, Garmin, Wahoo, and Hammerhead Karoo.
Product overview
Best Bike Split is a physics-based cycling and triathlon race planning platform offering variable power pacing plans. The core product includes Race Plans powered by a proprietary math and physics engine that models aerodynamic drag, rolling resistance, gravity, and wind. Premium subscriptions unlock AI Workout Builder (generates personalized workouts from natural language), AI Assistant (expert guidance on race strategy), Analytics Tool, Comparison Tool, Time Analysis Tool, Course Builder, Advanced Weather Feature, and Automatic Climb Detection. The platform integrates with Wahoo ELEMNT, Hammerhead Karoo, Garmin, TrainingPeaks, Zwift, and TrainerRoad for race-day execution and indoor training. A REST API enables partner integrations. Subscription tiers include Free (limited features), Athlete Premium ($10-19/month), and Coach Lite ($13/month).
Differentiator
Problem solved
Functional benefit
Products and services
- Best Bike Split Platform Physics-based cycling and triathlon race planning platform that uses athlete power data, real course files, weather forecasts, and aerodynamic modeling to calculate optimal variable power pacing plans for race performance prediction and execution.
- Athlete Premium Subscription Paid subscription for individual athletes (Monthly $19 or Annual $10/month billed at $119/year) unlocking unlimited race plans, unlimited bike profiles, AI Workout Builder, AI Assistant, advanced weather modeling, full analytics tools, Comparison Tool, Time Analysis Tool, Wahoo ELEMNT integration, and workout sync.
- Coach Lite Subscription Subscription ($13/month billed annually at $149/year) designed for coaches managing a small number of premium (paid) athletes, including the Coach Premium Athletes feature for managing paid athlete clients with full premium access.
- AI Workout Builder Premium feature that generates highly personalized, structured workouts tailored to specific race scenarios and individual training goals using natural language requests, automatically calculating IF, TSS, time in zones, and workout classification.
- AI Assistant Premium feature providing expert guidance on race plans, training, nutrition, and more, leveraging deep knowledge of Best Bike Split, endurance cycling, and triathlon coaching.
- Best Bike Split REST API REST API (Version 1.0) using OAuth2 authentication that allows authorized partner applications to access course and race plan information, create race plans, retrieve athlete profiles, manage bike profiles, and generate/export workouts. Access limited to Premium subscribers and requires partner authorization.
- Watt's Up? AI Podcast AI-generated podcast providing an overview of Best Bike Split, its top features, and how BBS can help cyclists, triathletes, mountain bikers, and gravel racers plan, train and race.
Quantifiable outcome
- 2–3% prediction accuracy for bike split times when power data, course information, and weather inputs are accurate (validated by thousands of Ironman and WorldTour athletes each season)
- +1 more outcomes
Companies that use Best Bike Split
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
Best Bike Split technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability5 records
Feature13 records
Best Bike Split partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered flagship and core.
- EF Pro Cycling (EF Education-EasyPost)flagshipEF Pro Cycling (EF Education-EasyPost) uses Best Bike Split's physics-based modeling for road race scenario modeling beyond just time trials. Head of Performance Nate Wilson endorses BBS as beneficial for modeling road race scenarios, not only TTs. BBS is one of the tools used in daily race preparation and strategy.
- Lidl-TrekflagshipLidl-Trek uses Best Bike Split to win races. Koen DeKort states that BBS combines detailed analysis of past performances with accurate modeling of future race scenarios — accounting for course characteristics, environmental conditions, and pacing demands. Part of Lidl-Trek's core race preparation workflow.
- CANYON//SRAM RacingflagshipCANYON//SRAM Racing is a professional women's WorldTour cycling team that partners with BBS. Performance Director Dan Fleeman calls BBS an invaluable tool for individualized pacing strategies, key segment analysis, and equipment optimization for the team.
- Team Jayco AlUlaflagshipTeam Jayco AlUla recommends power pacing with BBS. Performance Director Marco Pinotti states that BBS's science-driven approach combined with coaches' experience helps riders use energy more effectively and deliver their best performance.
- Lotto IntermarchéflagshipLotto Intermarché uses BBS power plans for race preparation. Head of Performance Aike Visbeek states that BBS allows the team to translate course data, power numbers, and race conditions into clear, actionable pacing strategies.
- Human Powered HealthcoreHuman Powered Health coaches with Best Bike Split, using the platform as part of their coaching workflow to build race plans and pacing strategies for their athletes.
- ConfidiscoreConfidis is listed as a partner of Best Bike Split — a professional cycling team using the platform for race planning and pacing strategy.
- ZwiftflagshipBest Bike Split creates special Zwift workout files (.ZWO) that allow athletes to load BBS race plans as workouts into the Zwift workout library. Supports race simulation indoors on Zwift's virtual cycling platform. Widely used by BBS athletes for indoor training.
- Wahoo (ELEMNT, KICKR)flagshipBest Bike Split integrates with Wahoo ELEMNT devices to display power and speed targets in real time along the course on race day. Also integrates with Wahoo KICKR smart trainers for indoor race simulation. Athletes sponsored by Wahoo (e.g., pro triathlete Lauren Barnett) use BBS with Wahoo hardware.
- GarminflagshipBest Bike Split exports Power Courses and TCX Power Routes compatible with Garmin Edge head units. Supports Garmin FE-C smart trainer control for indoor training. Workout sync to Garmin Connect. Garmin is referenced as the primary outdoor execution device for race day pacing.
- Hammerhead KaroocoreBest Bike Split integrates with Hammerhead Karoo devices to display power and speed targets in real time along the course on race day.
- TrainerRoadcoreBBS race plans exportable as ERG and MRC workout files compatible with TrainerRoad indoor training platform, enabling race simulation during indoor training sessions.
- TrainingPeakscoreBest Bike Split supports workout sync to TrainingPeaks, allowing athletes to manage their training data and access BBS workouts within the TrainingPeaks ecosystem. TrainingPeaks' Normalized Power, TSS, and IF metrics are core to BBS's analytics.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Best Bike Split competitors and assessment
Company assessmentBroad incumbents
- TrainerRoad: TrainerRoad is a structured indoor cycling training platform with adaptive workout planning and a broad athlete base. It overlaps with BBS on training plan generation and execution (and accepts BBS file exports), but competes primarily on structured indoor training rather than outdoor race-day pacing.
- Zwift: Zwift is the leading virtual indoor cycling platform and a flagship distribution partner for BBS workout files. While not a direct pacing competitor, Zwift's scale and any move into race planning or AI coaching would directly threaten BBS's positioning in indoor execution.
- Strava: Strava is the dominant consumer cycling and triathlon tracking and social platform. While not a pacing tool, it controls massive engagement in the same athlete base and could expand into training planning or AI-driven coaching in ways that compete with BBS for attention and subscription dollars.
Others
- Hammerhead: Hammerhead makes the Karoo cycling computer and is a core BBS integration partner displaying real-time power and speed targets on race day. It is comparable as a hardware-software ecosystem player that could compete by adding native pacing capabilities.
- Wahoo Fitness: Wahoo is a flagship integration partner via ELEMNT bike computers and KICKR smart trainers, and an ecosystem enabler for BBS race-day execution. It is comparable as a hardware-software platform sitting closest to the athlete on race day and a potential competitor if it builds native pacing features.
- Garmin: Garmin Edge head units and Garmin Connect are the primary outdoor execution surface for BBS Power Courses and workouts. Garmin is comparable as the dominant cycling hardware and software ecosystem and represents both the company's largest distribution partner and a primary competitive threat.
Direct peers
- TrainingPeaks: TrainingPeaks is the dominant endurance training planning platform for cyclists and triathletes, sharing the same target user, workout sync ecosystem, and reliance on power metrics (FTP, NP, TSS, IF) that Best Bike Split depends on. BBS integrates with TrainingPeaks, making it both a complement and the closest direct competitor for premium athlete planning workflows.
- Today Plan: Today Plan is a cycling and triathlon performance analytics tool that emphasizes fitness, form, and readiness modeling along with course- and weather-aware planning. Its overlapping focus on training load analytics and race preparation makes it a closely comparable SaaS peer to Best Bike Split.
- intervals.icu: intervals.icu is a popular web-based cycling and triathlon analytics platform that ingests data from Strava, Garmin, and TrainingPeaks to provide fitness, form, and power analysis. It competes with BBS for the same athlete segment with a free or low-cost alternative and overlapping analytics features.
- Xert: Xert is a cycling-specific training and performance modeling platform that focuses on rider fitness signatures, MPA, and predictive analytics for cyclists. It is directly comparable to BBS in providing physics- and physiology-driven performance modeling and race-day execution insights for the same power-meter-equipped cyclist audience.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Best Bike Split social profiles
Digital presenceBest Bike Split financial estimates
Financial estimateRevenue estimate
Valuation estimate
Best Bike Split leadership team
Management profileNumber of profiles
Profiles2 records
Best Bike Split funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Best Bike Split M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Best Bike Split
What does Best Bike Split do?
Best Bike Split is a physics-based race planning platform for cyclists and triathletes that uses athlete power data (FTP, CdA, weight), real course elevation, and weather forecasts to model aerodynamic drag, rolling resistance, gravity, and wind forces for every segment of a course. It generates personalized variable power pacing plans and predicts bike split times within 2-3% accuracy, with execution support via integrations with Zwift, TrainingPeaks, Garmin, Wahoo, and Hammerhead Karoo.
Is Best Bike Split a public or private company?
Best Bike Split is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Best Bike Split founded?
Best Bike Split was founded in 2015. It employs 1 to 10 people.
Where is Best Bike Split based?
Best Bike Split is headquartered in Austin, United States, in the North America region.
How does Best Bike Split make money?
Two revenue lines are on record. Athlete Premium Subscriptions are the primary driver. The others are coach Subscriptions.
Who are Best Bike Split's main competitors?
Broad incumbents on record are TrainerRoad, Zwift and Strava. Others are Hammerhead, Wahoo Fitness and Garmin. Direct peers are TrainingPeaks, Today Plan, intervals.icu and Xert.
Does Best Bike Split have an API?
Yes. Best Bike Split offers a REST API (Version 1.0) that allows developers to connect to authorized user accounts to access course and race plan information. The API uses OAuth2 authentication and returns JSON responses. API data requests are limited to Premium Best Bike Split members. Available endpoints include: Profile (GET/PUT), Courses (Search, Add, Information, Details, Upload, Remove), Bikes (Information, Create, Update, Delete), Races (Information, Details, Create, Update, Delete), Workouts (List, Details, Create AI, Create Manual, Update, Delete, Export, Library). Requires partner authorization - developers must contact Best Bike Split with company name, technical contact, and project description to become an authorized API partner. Developer documentation is at www.bestbikesplit.com/api.
What industry is Best Bike Split in?
Best Bike Split's product category is Athletic Performance Software. Its primary akta.pro industry code is CRAMAHAI, Bike Fit, Performance & Training Retail/Studios, with a secondary code of MPAKAIAC, Cycling Events (Road Races, Gran Fondos, Sportives).