Next Practice

What Next Practice does

Next Practice is an Australian private healthcare company that operates a franchise-style network of medical centres focused on reimagining primary care through clinic design, technology integration, and patient-centred service. The company serves two primary customer segments: individual patients seeking general practice consultations, telehealth, immunisations, chronic disease management, and integrative health services; and general practitioners (GPs) who want to open and operate their own clinics under the Next Practice brand while retaining 100% ownership of billings. GP clinic owners are recruited via a turnkey offering that includes site search, design and build management, IT setup, recruitment, accreditation, marketing, and ongoing business management support.

The underlying technology is a cloud-based, FHIR-compliant end-to-end platform that powers the Next Practice patient mobile app (iOS and Android), a web patient portal, iPad check-in, and one-touch telehealth with TytoCare tele-examination equipment integration. The platform connects to Apple HealthKit and My Health Record and is supported by a dedicated CTO. The company monetizes primarily through licensing and ongoing support fees paid by GP clinic owners, supplemented by revenues from direct consultation services at network clinics and specialized programs such as the WSIH cancer care program and GenBiome integrative medicine. Distribution is single-country (Australia), with clinics operating across New South Wales, Queensland, and the Australian Capital Territory, supported by marketing channels including website self-service booking, the mobile app, GP-facing webinars, industry conferences, and the Next Aid UNICEF partnership as a brand-building initiative.

Name

Next Practice

Legal name

Next Practice Licensing Pty Ltd

Website

https://nextpracticehealth.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Next Practice is an Australian private healthcare company operating a franchise-style network of medical centres that serves individual patients with GP, telehealth, and integrative health services via a proprietary cloud platform, and licences its brand, technology, and turnkey support to GP clinic owners across Australia.

Ownership category

akta.pro rank

Product category

Primary Care Services

NAICS

Offices of Physicians (62111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Retail & Walk-In Primary Care Clinics (HLAFAGAC)

akta.pro secondary industry

Primary Care & General Medicine Virtual Care (HLALAAAA)

Keywords

• Primary care services
• General practice clinics
• Medical centre operations
• Clinic licensing programs
• Telehealth services

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices11 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Medical Consultation Fees: Revenue generated from patient consultations at Next Practice medical centres. Clinics operate as Medicare-affiliated general practices billing patients for medical services.
2. Clinic Licensing/Support Fees: Next Practice charges GPs a licensing fee for using the Next Practice brand, technology platform, and receiving support services. Doctors retain majority of billings while paying for the turnkey solution and ongoing support.
3. Practice Ownership Support Services: Fees for comprehensive support services including site search, design and build project management, IT setup, recruitment, training, financial setup, and local area marketing strategy.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

Next Practice operates a network of general practice medical centres across Australia where GPs own and operate their own clinics under the Next Practice brand. The company provides a cloud-based patient management platform, patient app, and telehealth capabilities, alongside operational and licensing support services for clinic owners.

Product overview

Next Practice is a network of medical centres operating on a franchise-like model with a unified technology platform. The core offering consists of the Next Practice App (mobile) and Patient Portal (web) for patient-facing services including appointment booking, telehealth, and health record access. Additional services include MyMedicare registration support, clinic owner support services for doctors opening new practices, the Next Aid community initiative, and the WSIH Care cancer support program. The company differentiates through technology-enabled healthcare delivery with end-to-end cloud-based platform management.

Differentiator

Problem solved

Functional benefit

Brands

• GenBiome: Next Practice GenBiome is an integrative medical centre offering holistic healthcare combining conventional and complementary medicine approaches.
• Next Aid
• WSIH (Western Sydney Integrative Health)

Products and services

• General Practice Medical Consultations In-person primary care and general practice consultations provided to individual patients at Next Practice-branded clinics across Australia. Includes standard GP consultations, chronic disease management, preventive care, and referrals.
• Next Practice Clinic Ownership Program A licensing and support offering for general practitioners who want to own and operate their own medical clinic under the Next Practice brand, gaining access to the company's technology platform, brand, and operational support.
• Cloud-based Patient Management Platform Proprietary cloud-based platform that supports clinic operations, patient records, bookings, and billing across the Next Practice network. Used by GPs operating clinics under the Next Practice brand.
• Patient Mobile App Patient-facing mobile application that allows patients to book appointments, access records, and engage with Next Practice clinics digitally.
• Telehealth Services Remote consultation services enabling patients to receive primary care from Next Practice GPs via online channels, complementing in-clinic visits.

Quantifiable outcome

• Over 100,000 vaccinations donated to women in Papua New Guinea
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

Two partnerships are on record, tiered core and supporting.

• UNICEF AustraliacoreStrategic or Co-development PartnerNext Practice partners with UNICEF Australia to support maternal and neonatal health programs in Papua New Guinea through the Next Aid initiative. For every consultation at a Next Practice medical centre, a donation is made to fund Tetanus-Diphtheria vaccinations, health worker training, and community education on immunisation. Over 675,000 vaccinations have been funded to date.
• TytoCaresupportingTechnology or IntegrationNext Practice Deakin demonstrated advanced tele-examination equipment from TytoCare, enabling remote physical assessments during ACT Health Minister Rachel Stephen-Smith's visit. The technology allows for virtual examination of patients with advanced diagnostic capabilities.

Scale indicators6 records

Recent moves9 records

Expansion highlights6 records

Others

• TytoCare: Israel-based telehealth examination device company that Next Practice Deakin actively uses and demonstrated to the ACT Health Minister. An enabling technology partner rather than competitor, but provides an adjacent reference point for tech-enabled remote examination.
• athenahealth: US-based cloud-based EHR and practice management platform serving physician practices. Comparable in the category of purpose-built technology platforms for clinic operations, though geographically and segment-distinct from Next Practice.

Emerging players

• Eucalyptus: Australian digital health platform running condition-specific telehealth clinics (e.g., men's health, weight management). Represents the emerging digital-clinic model that could disrupt traditional GP clinics like Next Practice.
• InstantScripts: Australian DTC telehealth platform offering online prescriptions and virtual consultations. Represents an emerging private competitor that could capture virtual primary care demand that Next Practice addresses through its telehealth feature.
• Updoc: Australian telehealth startup offering online consultations and prescriptions. Emerging competitor in the virtual primary care space that overlaps with Next Practice's telehealth offering.
• Doctors on Demand: Australian telehealth platform providing on-demand video consultations with GPs. Competes with Next Practice's telehealth feature and represents the rising DTC virtual care trend.

Direct peers

• MyHealth Medical Centre: One of Australia's largest GP medical centre networks with multiple locations across metropolitan areas. Direct competitor in the tech-enabled GP clinic segment with similar patient demographics and primary care delivery model.
• SmartClinics: Australian network of GP-owned medical centres with a comparable franchise-syle model and similar mix of bulk billing and private fee services. Closest direct peer to Next Practice in terms of multi-site GP clinic operations across Australia.

Broad incumbents

• Healius: Large Australian healthcare group operating pathology, imaging, and primary care clinics including GP networks. Represents the corporate medical group alternative that Next Practice positions its franchise model against, with a much larger scale and capital base.
• Sonic Healthcare: Major Australian-headquartered healthcare diagnostics company with global operations. While primarily pathology/radiology focused, it operates adjacent primary care services and represents the broader incumbent healthcare category in Australia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/nextpractice_au
• Facebookfacebook.com/nextpracticehealth
• LinkedInlinkedin.com/company/nextpractice

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Next Practice