Covington Behavioral Health

What Covington Behavioral Health does

Covington Behavioral Health (legal entity: Greenbriar Hospital, LLC; Louisiana license number 691) is a 104-bed inpatient psychiatric treatment center located at 201 Greenbriar Blvd, Covington, Louisiana. Founded in 2015 and operating with 101-250 employees, the facility provides acute psychiatric stabilization and therapeutic interventions for adults (18+), adolescents, and seniors. It also operates a dedicated military program. Service lines comprise Adult Inpatient (typical 7-10 day length of stay), Adolescent Inpatient, Adult and Adolescent Intensive Outpatient Programs (IOP, 4-10 weeks with minimum 6 hours/week of programming), and medically supervised Detoxification services for substance use disorders. Treatment modalities include individual therapy, group therapy, family therapy, medication management, and activity therapy, delivered by multidisciplinary teams of psychiatrists, medical psychologists, nurse practitioners, nurses, licensed clinical social workers, licensed counselors, and activity therapists.

The business model is fee-for-service healthcare delivery billed primarily on a per diem basis. Inpatient and detoxification per diem rates range from $700 to $2,500 (gross charge $2,500, discounted cash $737); IOP per diem rates range from $150 to $690. Professional services (psychiatric evaluations, psychotherapy) are billed under CPT-coded fee schedules, with initial evaluations ranging $76.78-$310 and 60-minute psychotherapy sessions $76.74-$250. Revenue is collected through in-network contracts with Blue Cross Blue Shield, Cigna, Humana, Medicare, and Healthy Louisiana (Louisiana Medicaid), supplemented by self-pay and charity care. Distribution is via direct admissions (walk-in 24/7 and 24/7 phone line at 866-925-2604) and a structured professional referrals pipeline from hospitals and physicians. The facility holds The Joint Commission (JCAHO) Gold Seal of Approval, HIPAA compliance, and 42 CFR Part 2 compliance for substance use disorder records.

Covington operates as a wholly-owned subsidiary of Acadia Healthcare Company, Inc., a publicly traded behavioral healthcare services company headquartered in Franklin, Tennessee. Corporate compliance, the Code of Conduct, and ethics program are governed at the Acadia level; facility-level management and operational decisions are executed locally. The company maintains a digital presence through covingtonbh.com, Facebook, and LinkedIn, and uses online bill pay (Personapay) and online assessments as patient-facing tools. No revenue figures, headcount growth metrics, or M&A activity at the Covington entity level are disclosed in available sources.

Name

Covington Behavioral Health

Legal name

Greenbriar Hospital, LLC

Website

https://covingtonbh.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

Covington Behavioral Health is a 104-bed inpatient psychiatric treatment center in Covington, Louisiana, serving adults, adolescents, seniors, and military patients with acute stabilization, IOP, and detoxification services, operating as a subsidiary of Acadia Healthcare Company, Inc.

Ownership category

akta.pro rank

Product category

Inpatient Psychiatric Services

NAICS

Psychiatric and Substance Abuse Hospitals (62221), Residential Mental Health and Substance Abuse Facilities (623220), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Health Services (8000)

akta.pro primary industry

Inpatient Psychiatric Hospitals (HLAFAHAH)

akta.pro secondary industries

Behavioral Health for Children & Adolescents (Youth Services) (HLAFACAL), Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE), Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA)

Keywords

• Inpatient psychiatric treatment
• Behavioral health services
• Mental health programs
• Substance use detoxification
• Intensive outpatient programs

Headquarters

HQ city

Covington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Inpatient Psychiatric Care: Revenue generated from inpatient psychiatric treatment services billed on a per diem basis. Services include 24/7 supervision, room and board, and comprehensive psychiatric care for stays typically lasting 7-10 days.
2. Intensive Outpatient Program (IOP): Revenue from structured outpatient treatment programs billed per diem. IOP treatment typically lasts 4-10 weeks with patients attending a minimum of 6 hours per week while residing at home.
3. Detoxification Services: Revenue from medically supervised detoxification programs for substance use disorders, billed on a per diem basis for both adolescent and adult patients.
4. Professional Services and Fee-Based Care: Revenue from physician services, psychological evaluations, medication management, and therapeutic interventions billed on a fee schedule basis including initial evaluations, hospital care, and psychotherapy services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Covington Behavioral Health operates a 104-bed inpatient psychiatric treatment center in Covington, Louisiana, delivering short-term acute psychiatric stabilization (7-10 days), intensive outpatient programs (4-10 weeks), and medically supervised detoxification services for adults, adolescents, and seniors. Treatment is delivered by multidisciplinary teams of psychiatrists, psychologists, nurse practitioners, social workers, and therapists across modalities including individual therapy, group therapy, family therapy, medication management, and activity therapy.

Product overview

Covington Behavioral Health is a 104-bed inpatient psychiatric treatment center for adults and seniors located in Covington, Louisiana. The facility offers a comprehensive portfolio of mental health services centered around two primary inpatient programs (Adult Inpatient and Adolescent Inpatient), supplemented by Intensive Outpatient Programs (IOP) for both adults and adolescents, and Detoxification Services. Treatment modalities include individual therapy, group therapy, family therapy, medication management, and activity therapy. The facility treats a wide range of psychiatric disorders including anxiety, bipolar disorder, depression, PTSD, schizophrenia, and various personality disorders. Services are delivered by multidisciplinary teams of psychiatrists, medical psychologists, nurse practitioners, nurses, licensed clinical social workers, licensed counselors, and activity therapists.

Differentiator

Problem solved

Functional benefit

Products and services

• Adult Inpatient Treatment Short-term inpatient psychiatric treatment (typically 7-10 days) for men and women ages 18+ requiring acute psychiatric stabilization, delivered with 24/7 supervision at the Covington, Louisiana facility.
• Adolescent Inpatient Program Inpatient psychiatric treatment services designed for adolescents requiring acute psychiatric care and stabilization, delivered by multidisciplinary clinical teams at the facility.
• Adolescent Intensive Outpatient Program (IOP) Structured outpatient treatment program for adolescents who do not require acute inpatient care but benefit from intensive therapeutic interventions, including group therapy and other modalities.
• Adult Intensive Outpatient Program (IOP) Intensive outpatient treatment (typically 4-10 weeks) for adults who do not need acute inpatient care but require a structured therapeutic environment, with a minimum of 6 hours per week of programming at the facility while patients reside at home.
• Detoxification Services Medically supervised detoxification program for individuals struggling with substance use disorders, safely managing withdrawal symptoms for both adult and adolescent patients.

Quantifiable outcome

• Inpatient treatment typically lasting 7-10 days for acute psychiatric stabilization
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core, major and minor.

• Acadia HealthcarecoreOthersCovington Behavioral Health is operated as a subsidiary of Acadia Healthcare Company, Inc., one of the largest behavioral healthcare providers in the United States. Acadia provides corporate compliance oversight, ethics programs, and operational support. The facility operates under Acadia's compliance and Code of Conduct framework.
• Blue Cross Blue ShieldmajorChannel Partner/ Reseller/ DistributorIn-network insurance provider accepting Blue Cross Blue Shield commercial and government plans for psychiatric treatment services.
• CignamajorChannel Partner/ Reseller/ DistributorIn-network insurance provider for behavioral health services including psychiatric inpatient and outpatient care.
• HumanamajorChannel Partner/ Reseller/ DistributorIn-network provider for Humana commercial and Medicare Advantage plans covering psychiatric treatment.
• MedicaremajorChannel Partner/ Reseller/ DistributorFederal health insurance program providing coverage for eligible seniors and individuals with disabilities requiring psychiatric care.
• Healthy Louisiana (Medicaid)majorChannel Partner/ Reseller/ DistributorLouisiana's Medicaid managed care program providing coverage for psychiatric treatment services to eligible low-income individuals.
• The Jason FoundationminorStrategic or Co-development PartnerSuicide prevention education and awareness partnership supporting The Jason Foundation's mission to provide resources for those struggling with suicidal ideation.
• St. Tammany Chamber of CommerceminorGTM or Marketing PartnerLocal business chamber membership providing networking, community engagement, and local business support in the St. Tammany Parish area.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Rogers Behavioral Health: Multi-site specialty psychiatric hospital system offering inpatient, partial hospitalization, and intensive outpatient programs across the Upper Midwest, closely overlapping Covington's care continuum and acuity-mix strategy.
• Pine Rest Christian Mental Health Services: Large nonprofit psychiatric hospital in Michigan providing inpatient, residential, IOP, and outpatient behavioral health for adults, adolescents, and seniors — a comparable scale and service portfolio to Covington.
• Sun Behavioral Health: Operator of community-based psychiatric hospitals across multiple U.S. states offering inpatient and outpatient mental health and substance use treatment, mirroring Covington's standalone-hospital model with multi-acuity services.
• Oceans Behavioral Health: Regional inpatient psychiatric hospital chain operating across Texas and Louisiana, providing geriatric, adult, and adolescent psychiatric and substance use services in the same Gulf South geography as Covington.
• Springstone Behavioral Health: National operator of freestanding psychiatric hospitals and behavioral health service lines offering inpatient and outpatient programs, comparable in facility-model and acuity mix to Covington.
• Menninger Clinic: Renowned specialty psychiatric hospital in Texas providing inpatient, residential, and outpatient treatment for adults and adolescents with complex mental health conditions, overlapping Covington's specialty inpatient model.

Broad incumbents

• Universal Health Services (Behavioral Health Division): One of the largest publicly traded behavioral health hospital operators in the U.S., running a national network of freestanding psychiatric facilities — a broader-scale incumbent in the same inpatient psychiatric category as Covington.
• Devereux Advanced Behavioral Health: National nonprofit behavioral health organization operating inpatient, residential, and community-based programs for children, adolescents, and adults — overlapping Covington's adolescent and adult psychiatric service lines at greater scale.
• HCA Healthcare: Largest U.S. for-profit hospital system operating behavioral health units across its general hospitals, competing with Covington for inpatient psychiatric referrals at much broader scale.
• Ascension Behavioral Health: Large Catholic health system with inpatient behavioral health and psychiatric services across its hospital network, providing a broader healthcare-anchored alternative to Covington for psychiatric placement in Louisiana-adjacent markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights8 records

Customer concentration

• Facebookfacebook.com/covingtonbh
• LinkedInlinkedin.com/company/covington-behavioral-health-hospital

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Covington Behavioral Health