TacTic Terra Alta
TacTic Terra Alta operates AnaWin, a vertical SaaS suite serving Spanish wineries, farmers, cooperatives, and DOP councils with integrated vineyard and winery management, automated regulatory declarations (INFOVI, SILICIE, EMCS), and AI-assisted field operations.
- Company typePrivate
- Founded2013
- HeadquartersTarragona, Spain
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What TacTic Terra Alta does
TacTic Terra Alta (legal entity Terra Alta Consultoria TIC, SLP) is a Spanish vertical-SaaS company that develops and operates the AnaWin platform for the wine industry. Headquartered in Batea, Tarragona (Catalonia), the company was founded in 2013 and serves wineries, individual winegrowers, agricultural cooperatives, agricultural technicians, agricultural development companies (ADVs), and Denominación de Origen (DOP) regulatory councils — primarily in Catalonia and Spain, with reported reach into 200+ wineries, 23 cooperatives, 12 DOP councils, and 3000+ winegrowers, and a stated claim that nearly all grapes produced in Catalonia pass through the platform.
The AnaWin product suite is built around two core modules (AnaWin Campo for vineyard and farm management; AnaWin Bodegas for winery operations from grape intake to shipment) and five add-on modules (AnaWin 360 for worker time tracking with geolocation, AnaWin BI for KPI analytics, AnaWin Labels for QR traceability, AnaWin Blockchain for blockchain-based traceability, and AnaWin DOP for appellation certification). The platform integrates SIGPAC parcel geolocation, automated regulatory declarations (INFOVI, SILICIE, EMCS), offline-capable mobile applications, and AI-powered features including WhatsApp voice-to-record conversion for digital field notebooks and computer-vision capture of delivery notes. Architecture is multi-tenant SaaS delivered via web and mobile, with WhatsApp and HubSpot Meetings as the primary external integration surfaces.
The business model is primarily annual subscription (quote-based pricing) across the modular product set, supplemented by a usage-based pay-per-use model for QR labels with no minimum order quantity. Go-to-market is direct sales-led with a field sales team reachable by phone, WhatsApp, and HubSpot-scheduled demos, supported by LinkedIn, Instagram, Facebook, YouTube, and regional press coverage (La Vanguardia, Diari de Tarragona, Punt Avui). The company is privately held, bootstrapped (no disclosed funding rounds), holds a PYME INNOVADORA certification valid 2026-2029, and operates with 1-10 employees.
TacTic Terra Alta firmographics
Firmographics- Name
- TacTic Terra Alta
- Legal name
- TERRA ALTA CONSULTORIA TIC, SLP
- Website
- https://tacticterraalta.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- TacTic Terra Alta operates AnaWin, a vertical SaaS suite serving Spanish wineries, farmers, cooperatives, and DOP councils with integrated vineyard and winery management, automated regulatory declarations (INFOVI, SILICIE, EMCS), and AI-assisted field operations.
- Ownership category
- akta.pro rank
TacTic Terra Alta industry classification
Industry- Product category
- Wine Industry Management Software
- NAICS
- Wineries (31213), Grape Vineyards (111332)
- SIC
- Services-Computer Programming Services (7371)
- akta.pro primary industry
- Wineries & Vineyards (Tasting Rooms) (THAFALAE)
- akta.pro secondary industries
- Grape Growing & Canopy Management (In-Season Vineyard Operations) (AFAGAJAB), Vineyard Certification & Sustainability Programs (Organic, Biodynamic, Regenerative, GAP) (AFAGAJAL)
Keywords
Where TacTic Terra Alta is headquartered
LocationHeadquarters
- HQ city
- Tarragona
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
TacTic Terra Alta business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Modular SaaS Subscriptions: Multiple software modules offered separately or in combination: AnaWin Campo, AnaWin Bodegas, AnaWin 360, AnaWin BI, AnaWin Labels, AnaWin Chain. Customers select programs based on their needs.
- QR Label Usage-Based Pricing: Pay-per-use model for QR code labels with no minimum quantity required.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Core Modules (AnaWin Campo, Bodegas, 360, BI, Chain, Labels) |
| Usage-based | Pay-as-you-go | QR Labels (AnaWin Labels) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels10 records
TacTic Terra Alta product offering
Product offeringCore offering
TacTic Terra Alta develops and sells AnaWin, a modular SaaS platform purpose-built for the Spanish wine industry that unifies vineyard (field) and winery (cellar) management in a single application. The offering includes digital field notebook automation with WhatsApp voice input, automated regulatory declarations (INFOVI, SILICIE, EMCS), QR-code wine labels, blockchain-based traceability, worker time tracking, and business intelligence dashboards. Customers are Spanish wineries, wine-growers, agricultural cooperatives, agricultural development companies, agricultural technicians, and DOP regulatory councils.
Product overview
AnaWin is an integrated suite of wine industry management software consisting of two core products (AnaWin Campo for vineyard/farm operations and AnaWin Bodegas for winery management) plus five specialized add-on modules. The platform unifies vineyard and winery operations in a single digital tool, offering complete traceability from grape to label. Add-on modules include AnaWin 360 for worker management, AnaWin BI for analytics, AnaWin Labels for QR labeling, AnaWin Blockchain for blockchain traceability, and AnaWin DOP for denomination of origin certification. The suite features AI-powered voice commands via WhatsApp, automatic regulatory declarations, digital field notebooks, and real-time data analysis.
Differentiator
Problem solved
Functional benefit
Brands
- AnaWin Campo: Software for field control and farm planning, optimizing resources and times.
- AnaWin Bodegas
- AnaWin 360
- AnaWin BI
- AnaWin Labels
- AnaWin Chain
- AnaWin DOP
Products and services
- AnaWin Campo Vineyard management software for controlling and planning farm operations, optimizing resources and time. Includes automatic digital field notebook generation, voice notes via WhatsApp converted into official records, parcel geolocation via SIGPAC, phytosanitary registration, offline mobile capability, and production cost analysis per parcel/worker/crop. Built for wine grape farmers, wineries, and agricultural cooperatives.
- AnaWin Bodegas Winery management software providing complete traceability, tax handling, and winery record book management from grape entry through product shipment. Generates automatic declarations (SILICIE, INFOVI), maintains traceability records, and provides cost-per-bottle analytics. Targeted at wineries, cooperatives, and wine cellars.
- AnaWin 360 Mobile application enabling field workers to annotate work, track time, and have geolocated worker control with or without mobile network coverage. Provides digital time punching and field task control for agricultural workers. Used by wineries, cooperatives, and agricultural companies with field labor.
- AnaWin BI Business intelligence and data analysis module providing KPI dashboards, automatic reports, and real-time data visualization to support strategic decision-making across vineyard and winery operations. Used by winery owners, cooperative managers, and operations directors.
- AnaWin Labels QR-code label management and traceability system generating personalized digital labels for wines with no minimum quantity, priced on a pay-per-use basis. Provides instant consumer access to product information, supports regulatory compliance, and improves brand-to-consumer traceability. Targeted at wineries producing bottled wine.
- AnaWin Blockchain (AnaWin Chain) Blockchain traceability module integrating all production processes — from vineyard through bottling — through blockchain technology to provide tamper-evident traceability, supply-chain transparency, and enhanced security. Targeted at wineries and cooperatives seeking premium traceability claims.
- AnaWin DOP Module for managing Denominación de Origen (DOP) and Indicación Geográfica Protegida (IGP) certifications, including communication with appellation regulatory councils and DOP/IGP compliance tracking. Targeted at wineries belonging to DOP/IGP appellations and at the regulatory councils themselves.
Quantifiable outcome
- Nearly all grapes produced in Catalonia pass through AnaWin platform
Companies that use TacTic Terra Alta
Customer profileNamed customers3 records
Segments6 records
Ideal customer profiles4 records
TacTic Terra Alta technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability8 records
Feature11 records
TacTic Terra Alta partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- 12 Regulatory Councils (Consejos Reguladores)corePartnership with 12 Denominación de Origen regulatory councils across wine-producing regions. These councils use AnaWin for DOP certification management and member communication, representing a significant B2B channel and validation within the Spanish wine regulatory ecosystem.
- 23 Agricultural CooperativescoreAgricultural cooperatives representing collective wine grape producers. These cooperatives use AnaWin to manage member farmer data, ensure collective compliance, and streamline reporting - representing a significant customer base and distribution channel.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
TacTic Terra Alta competitors and assessment
Company assessmentBroad incumbents
- Trimble Agriculture: Precision agriculture platform offering fleet, water, and farm management across diverse crops. Broad incumbent with capability to expand into vineyard management workflows.
- Granular (Corteva): Large-scale farm operations and agronomy software backed by Corteva, serving row crop and specialty crop growers. A potential well-capitalized entrant if it localizes for the Spanish wine sector.
- Proagrica: Agricultural data and workflow solutions for the agri-supply chain, including traceability and compliance. Comparable adjacency to AnaWin's traceability and reporting modules.
Direct peers
- Vintrace: Cloud-based winery production and inventory management software used by hundreds of wineries globally. Direct competitor to AnaWin Bodegas for winery-side traceability, cost analysis, and regulatory recordkeeping.
- InnoVint: Mobile-first winery management platform specializing in wine production workflows, cellar tracking, and TTB compliance for North American wineries. Direct comparable for AnaWin Bodegas in a different regulatory jurisdiction.
- eVineyard: Vineyard management software offering field records, weather data, spraying schedules, and labor tracking. Closely comparable to AnaWin Campo for vineyard-side digitalization.
- AgWorld: Farm management platform with planning, recordkeeping, and agronomic decision support, used by crop producers and advisors. Comparable to AnaWin Campo but horizontally positioned across multiple crops.
- Conservis: Farm management software for planning, budgeting, and traceability, with strong focus on compliance documentation. Comparable to AnaWin's integrated field-and-compliance approach.
Others
- Esri Agriculture: GIS and spatial analytics platform widely used in agriculture for parcel mapping and precision farming. Provides SIGPAC-style geolocation capabilities that complement or could substitute for AnaWin's parcel mapping features.
- SAP Agribusiness / EC&O: ERP and supply chain solutions for agribusiness, used by larger wine and beverage producers. Represents the enterprise-tier alternative AnaWin could either compete against or integrate with.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
TacTic Terra Alta social profiles
Digital presenceTacTic Terra Alta compliance and trust
Trust signalCompliance5 records
TacTic Terra Alta financial estimates
Financial estimateRevenue estimate
Valuation estimate
TacTic Terra Alta leadership team
Management profileNumber of profiles
TacTic Terra Alta funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TacTic Terra Alta M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TacTic Terra Alta
What does TacTic Terra Alta do?
TacTic Terra Alta develops and sells AnaWin, a modular SaaS platform purpose-built for the Spanish wine industry that unifies vineyard (field) and winery (cellar) management in a single application. The offering includes digital field notebook automation with WhatsApp voice input, automated regulatory declarations (INFOVI, SILICIE, EMCS), QR-code wine labels, blockchain-based traceability, worker time tracking, and business intelligence dashboards. Customers are Spanish wineries, wine-growers, agricultural cooperatives, agricultural development companies, agricultural technicians, and DOP regulatory councils.
Is TacTic Terra Alta a public or private company?
TacTic Terra Alta is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TacTic Terra Alta founded?
TacTic Terra Alta was founded in 2013. It employs 1 to 10 people.
Where is TacTic Terra Alta based?
TacTic Terra Alta is headquartered in Tarragona, Spain, in the Europe region.
How does TacTic Terra Alta make money?
Two revenue lines are on record. Modular SaaS Subscriptions are the primary driver. The others are QR Label Usage-Based Pricing.
Who are TacTic Terra Alta's main competitors?
Broad incumbents on record are Trimble Agriculture, Granular (Corteva) and Proagrica. Direct peers are Vintrace, InnoVint, eVineyard, AgWorld and Conservis. Others are Esri Agriculture and SAP Agribusiness / EC&O.
Does TacTic Terra Alta have an API?
No public API is recorded for TacTic Terra Alta.
What industry is TacTic Terra Alta in?
TacTic Terra Alta's product category is Wine Industry Management Software. Its primary akta.pro industry code is THAFALAE, Wineries & Vineyards (Tasting Rooms), with a secondary code of AFAGAJAB, Grape Growing & Canopy Management (In-Season Vineyard Operations). Its NAICS code is 31213 and its SIC code is 7371.