Addictive Tracks
Addictive Tracks is a UK production music library licensing original catalog music for TV, advertising, and film productions worldwide, differentiated by proprietary stems technology and distributed through BMG Production Music plus a regional agent network spanning 60+ countries.
- Company typePrivate
- Founded2014
- HeadquartersAbingdon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Addictive Tracks does
Addictive Tracks is a privately-held UK production music library headquartered in Sutton Courtenay, Abingdon, Oxfordshire, founded in 2014 and led by founder & CEO Steve Martin. The company licenses a catalog of original production music for use in television/streaming productions, advertising, and film, serving a horizontal mix of customer segments including TV networks, streaming platforms, advertising agencies, brands, film studios, and game developers. Visibility on the company's site indicates ongoing album releases as recently as 2026 (Vacation Vibes, Survival Arena, Badass Brass 2, Light & Quirky Competition), suggesting an active catalog-refresh motion rather than a static archive.
The firm's commercial differentiator is its Stems technology: every catalog title ships in a standardized delivery format — a full A mix, alternative B mix, 30-second cut, sting, submix, and a Stems pack of up to ten individually synchronized instrument tracks. Editors can mute, retime, or rebalance instruments inside their non-linear editing software without leaving the NLE workflow, which competitors offering only a pre-mixed stereo file do not match as a default deliverable. The catalog is produced by a roster the company describes as "world-class, award-winning" composers and writers.
Commercialization runs on a three-tier licensing model: individual track one-time fees, a production blanket covering unlimited use across a defined production period, and an annual blanket subscription giving ongoing catalog access. Distribution is hybrid: a self-serve Track Search platform (search.addictivetracks.com) supports product-led, direct licensing with cue sheet functionality, while a network of regional partners — anchored by BMG Production Music covering UK/Ireland/USA/Canada/Australia/New Zealand/Germany/Austria/China/Hong Kong/Singapore/Taiwan and complemented by 15+ named regional agents across EMEA, APAC, LATAM, and Africa — handles territory-specific enterprise sales in 60+ countries. Headcount is reported in the 11–50 band; no external funding rounds, M&A activity, or parent entity are disclosed in the input.
Addictive Tracks firmographics
Firmographics- Name
- Addictive Tracks
- Legal name
- Addictive Tracks Ltd
- Website
- https://addictivetracks.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Addictive Tracks is a UK production music library licensing original catalog music for TV, advertising, and film productions worldwide, differentiated by proprietary stems technology and distributed through BMG Production Music plus a regional agent network spanning 60+ countries.
- Ownership category
- akta.pro rank
Addictive Tracks industry classification
Industry- Product category
- Production Music Licensing
- NAICS
- Record Production and Distribution (51225), Sound Recording Industries (5122)
- SIC
- Phonograph Records & Prerecorded Audio Tapes & Disks (3652)
- akta.pro primary industry
- Production Music Libraries (Library Music, Trailer Music, Stock Cues) (MPAIABAH)
- akta.pro secondary industry
- Music Supervision Services (MPAIALAB)
Keywords
Where Addictive Tracks is headquartered
LocationHeadquarters
- HQ city
- Abingdon
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Addictive Tracks business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Music Licensing - Individual Tracks: One-time licensing fees for individual tracks used in specific productions. Customers pay per track selected.
- Production Blanket License: Annual blanket license covering unlimited use of music within a production environment, suitable for frequent users.
- Annual Blanket License: Year-long blanket license providing broad access to the catalog for ongoing production needs.
- Territory-Based Licensing: Licensing through regional agents based on territory. Customers contact local agents or the company directly for rates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual Track License - Pay per track |
| Subscription | Multi-year contract | Production Blanket - Unlimited tracks during production period |
| Subscription | Annual | Annual Blanket - Year-round unlimited access |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Addictive Tracks product offering
Product offeringCore offering
Addictive Tracks is a production music library that licenses original, award-winning music composed for use in TV, advertising, and film. Every track is delivered with stems (individual instrument layers) plus A mix, B mix, 30-second cut, and sting versions, giving editors granular control over instrumentation and timing. Licensing is offered on a per-track, production blanket, or annual blanket basis, with sales handled through a self-serve Track Search platform and a global agent network spanning 60+ countries.
Product overview
Addictive Tracks is a music licensing company offering a portfolio of production music tracks for TV, advertising, and film. The core offering includes individual track licensing with flexible pricing options (track, production blanket, annual blanket), enhanced by a proprietary stems system that provides individual instrument tracks for maximum editing flexibility. The Track Search platform enables discovery across the catalog, while featured album collections offer curated groupings. The company also offers physical delivery via portable hard drive as an add-on option.
Differentiator
Problem solved
Functional benefit
Products and services
- Music Licensing (Individual Tracks, Production Blanket, Annual Blanket) Licensing rights to use production music tracks in TV, advertising, and film. Offered on a per-track basis, as a production blanket (unlimited use during a defined production period), or as an annual blanket (year-round unlimited catalog access). Targeted at TV networks, streaming platforms, advertising agencies, brands, film studios, and game developers.
- Stems (per-track stems package) Individual instrument or instrument-group tracks (up to ten per title) that play in perfect sync. Editors can mute, adjust levels, or change the entry timing of specific instruments inside their editing software. Each title is delivered with stems, stereo submix, alternative B mix, 30-second cut, and sting versions.
- Track Search Platform Self-serve online platform (search.addictivetracks.com) that lets customers browse, preview, and manage licensing of the Addictive Tracks catalog, with cue sheet functionality for usage reporting.
- Portable Hard Drive Delivery Physical portable hard drive containing the music catalog, provided on request for production environments needing offline access to the full library.
Quantifiable outcome
- Award-winning music recognized by Mark Awards (Best Use Scripted TV Series Winner; Mark Awards Winner for A Woman Is A Woman; Mark Awards Nominee for Fright Night)
Companies that use Addictive Tracks
Customer profileNamed customers18 records
Segments4 records
Ideal customer profiles4 records
Addictive Tracks technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Addictive Tracks partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and regional.
- BMG Production MusiccorePrimary global distribution partner handling sales, marketing, and licensing for Addictive Tracks in major territories including UK, Ireland, USA, Canada, Australia, New Zealand, Germany, Austria, China, Hong Kong, Singapore, and Taiwan. Manages the relationship with customers in these markets and provides local support.
- UPRIGHT MUSICregionalRegional distribution partner covering Denmark, Norway, Sweden, Iceland, and Estonia. Handles local licensing inquiries and sales support.
- NICHION Inc.regionalJapanese distribution partner handling licensing and sales in Japan. Contact: Ena Yoshida.
- FLIPPER MUSICregionalItalian distribution partner handling local licensing and sales. Contact: Fabio Di Bari.
- HI FIVEregionalSouth Korean distribution partner handling local licensing and sales. Contact: Sue Song.
- VIMUSICAregionalDistribution partner covering Portugal and Spain. Handles local licensing and sales support in Iberian markets.
- JAGUAREC Sp. z o.o.regionalPolish distribution partner handling local licensing and sales. Contact: Roch Poliszczuk.
- MAMA DANCE!regionalSouth African distribution partner handling local licensing and sales. Contact: Craig McGahey.
- TWELVETONES Production MusicregionalHungarian distribution partner handling local licensing and sales. Contact: Csaba Faltay.
- STUDIO FONTÁNAregionalDistribution partner covering Czech Republic and Croatia. Handles local licensing and sales support.
- RABBEATS MUSICregionalCypriot distribution partner handling local licensing and sales. Contact: Fotis Lountzis.
- PRION MUSICregionalIsraeli distribution partner handling local licensing and sales. Contact: Eran Prion.
- MUZIKOTEKregionalTurkish distribution partner handling local licensing and sales. Contact: Sara Deniz Baydur Aktaş.
- LATIN MUSIC PUBLISHING, INCregionalDistribution partner covering Bolivia. Contact: Peter van Es.
- MUSIC and IMAGES, S.A. de C.V.regionalMexican distribution partner handling local licensing and sales.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Addictive Tracks competitors and assessment
Company assessmentDirect peers
- Audio Network: UK-based production music library licensing tracks for film, TV and advertising with a comparable multi-territory distribution model; the closest like-for-like competitor to Addictive Tracks in size, catalog breadth and customer mix.
- Music Bed: Subscription-based production music licensing platform serving filmmakers, brands and agencies with curated catalogs of independent composers, overlapping directly with Addictive's advertising and film customer segments.
- APM Music: Long-established production music library offering pre-cleared tracks for TV, advertising and film with global licensing rights, closely mirroring Addictive Tracks' library-licensing model and customer use cases.
- Artlist: Subscription music and sound effects licensing platform for video creators, brands and agencies, competing for the same advertising, social-media and indie-film budgets that Addictive addresses with its blanket-license tiers.
- Music Vine: Curated production music licensing platform serving filmmakers, brands and agencies with a similar indie-composer catalog and per-track/blanket pricing model, directly overlapping in customer profile.
Broad incumbents
- Universal Production Music: Production music arm of Universal Music Group with the largest catalog and global sales force, competing for the same TV, advertising and film placements Addictive targets but operating at vastly greater scale.
- Sony Production Music: Production music division of Sony Music offering extensive catalogs and global licensing infrastructure, directly comparable offering but bundled within a major-label portfolio rather than an independent specialist.
- Warner Chappell Production Music: Production music catalog within Warner Music Group competing for film, TV and advertising placements; acquired Audio Network, establishing it as one of the largest direct rivals to Addictive in the music-licensing space.
- Epidemic Sound: Subscription-based music licensing platform for content creators and brands, overlapping in use case (especially YouTube/social/indie video) but operating at substantially larger scale with significant venture funding.
Others
- BMG Production Music: Distribution and sales partner for Addictive Tracks in major territories, also operates its own production music catalog and competing labels, making it both channel and indirect competitor in the same licensing market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Addictive Tracks social profiles
Digital presenceAddictive Tracks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Addictive Tracks leadership team
Management profileNumber of profiles
Profiles1 record
Addictive Tracks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Addictive Tracks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Addictive Tracks
What does Addictive Tracks do?
Addictive Tracks is a production music library that licenses original, award-winning music composed for use in TV, advertising, and film. Every track is delivered with stems (individual instrument layers) plus A mix, B mix, 30-second cut, and sting versions, giving editors granular control over instrumentation and timing. Licensing is offered on a per-track, production blanket, or annual blanket basis, with sales handled through a self-serve Track Search platform and a global agent network spanning 60+ countries.
Is Addictive Tracks a public or private company?
Addictive Tracks is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Addictive Tracks founded?
Addictive Tracks was founded in 2014. It employs 11 to 50 people.
Where is Addictive Tracks based?
Addictive Tracks is headquartered in Abingdon, United Kingdom, in the Europe region.
How does Addictive Tracks make money?
Four revenue lines are on record. Music Licensing - Individual Tracks are the primary driver. The others are production Blanket License, annual Blanket License and territory-Based Licensing.
Who are Addictive Tracks's main competitors?
Direct peers on record are Audio Network, Music Bed, APM Music, Artlist and Music Vine. Broad incumbents are Universal Production Music, Sony Production Music, Warner Chappell Production Music and Epidemic Sound. BMG Production Music is listed as an others.
Does Addictive Tracks have an API?
No public API is recorded for Addictive Tracks.
What industry is Addictive Tracks in?
Addictive Tracks's product category is Production Music Licensing. Its primary akta.pro industry code is MPAIABAH, Production Music Libraries (Library Music, Trailer Music, Stock Cues), with a secondary code of MPAIALAB, Music Supervision Services. Its NAICS code is 51225 and its SIC code is 3652.