72/78
72/78 is a Vanves-based French commercial printer offering eco-responsible small-format, large-format, and event/PLV printing via an integrated four-pole service model, serving event organisers, retailers, and corporate clients nationwide.
- Company typePrivate
- Founded2002
- HeadquartersVanves, France
- Headcount1–10
- GTM typeB2B
- OfferingServices
What 72/78 does
72/78 is a Vanves-based (Hauts-de-Seine, Île-de-France) commercial printing company operating under the SAS legal entity 72-78-CONTRAST & NUMERIX (RCS Nanterre 442 215 257). The company was formed in 2002 from the merger of two specialists in small and large format printing and positions itself as a 'co-responsible' (eco-responsible) printer. Its offering is organised around four operational poles — Bureau d'Étude (consulting and technical studies), Atelier (production), Studio (graphic design), and Staff (delivery, installation, logistics) — providing an end-to-end 360° service model that spans creative concept through on-site installation.
The product portfolio covers Petit Format (brochures, flyers, business cards, packaging, binding), Grand Format (kakemonos, roll-ups, banners, signage, vehicle wrapping, scenography, and prints up to 2.60m wide), Événementiel (custom stands, PLV, and trade show/exhibition materials), and Vitrophanie (window graphics). Underlying production uses modern HP, SwissQprint, Canon, and Xerox equipment. A differentiating sub-brand, Label 28, markets products manufactured from internal production waste and end-of-life communication materials under a circular-economy narrative, and the company holds Imprim'Vert, FSC, and PEFC certifications.
The business model is project-based and quote-driven: every engagement is priced individually via website contact form or phone (01 41 33 99 50), with no publicly disclosed tiers or recurring subscriptions. The go-to-market is sales-led and event-driven, targeting three horizontal use-case segments — event organisers and exhibitors, retail businesses requiring PLV and signage, and corporate/professional services needing branded communications. Marketing is direct, supported by a WordPress/Elementor website with an editorial blog ('Édito'), SEO content, an email newsletter, and organic presence on LinkedIn, Instagram, and Facebook. The company is founder/management-owned with ~15 collaborators, ~€100K share capital, no external investors, and nationwide France as its stated service area.
72/78 firmographics
Firmographics- Name
- 72/78
- Legal name
- 72178-CONTRAST & NUMERIX
- Website
- https://72-78.fr
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- 72/78 is a Vanves-based French commercial printer offering eco-responsible small-format, large-format, and event/PLV printing via an integrated four-pole service model, serving event organisers, retailers, and corporate clients nationwide.
- Ownership category
- akta.pro rank
Where 72/78 is headquartered
LocationHeadquarters
- HQ city
- Vanves
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
72/78 business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Custom Print Services: Bespoke printing services for small format (brochures, flyers, business cards, packaging) and large format (signage, banners, vehicle wrapping, event displays) products. Revenue generated through project-based quotes and per-order transactions.
- Event and PLV Solutions: Design and production of custom stands, point-of-sale display materials (PLV), and event marketing solutions. Includes installation and logistics services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom project-based pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
72/78 product offering
Product offeringCore offering
72/78 is a Paris-based co-responsible printing company that provides integrated print communication services spanning small format printing (brochures, business cards, packaging), large format printing (banners, signage, vehicle wrapping up to 2.60m wide), and custom event stands and point-of-sale displays (PLV) for trade shows and exhibitions. The company operates a four-pole 360° service model covering consulting, graphic design, production, and on-site installation for businesses across France.
Product overview
72/78 is a Paris-based co-responsible printing company structured around four operational poles (Bureau d'Étude, Studio, Atelier, Staff) offering integrated print communication services. Its product portfolio spans Petit Format (small-format printing: brochures, flyers, business cards, packaging), Grand Format (large-format printing: kakemonos, roll-ups, banners, signage, vehicle wrapping up to 2.60m wide), and Événementiel (custom stands and PLV for trade shows and events). The company operates a circular economy model through its proprietary Label 28, which transforms production waste into new products. Ancillary services include binding (spiral, Wire-O, metal stitching, square-back gluing), window graphics (vitrophanie), and logistics/installation support via the Staff pole. The four poles work collaboratively—from consulting and design through production to final installation—to deliver 360° print projects.
Differentiator
Problem solved
Functional benefit
Products and services
- Petit Format (Small Format Printing)
- Grand Format (Large Format Printing)
- Événementiel (Events & Exhibitions)
- Vitrophanie (Window Graphics)
- Label 28
- Bureau d'Étude (Consulting & Project Design)
- Studio (Graphic Design)
- Reliure (Binding Services)
Quantifiable outcome
- Up to 70% waste reduction through coresponsible practices and circular economy approach
Companies that use 72/78
Customer profileSegments3 records
Ideal customer profiles3 records
72/78 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
72/78 partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
72/78 competitors and assessment
Company assessmentDirect peers
- Vaux Imprimeur: Paris-region commercial printer offering small and large format printing, signage, and event/PLV services to B2B clients — directly comparable in service mix, customer segments, and integrated model to 72/78.
Broad incumbents
- Antalis: European leader in paper and packaging distribution with adjacent commercial printing services; competes in the same French customer base as 72/78 but at a much larger scale with a broader portfolio.
- Cimpress (Vistaprint): Global mass-customization printing platform serving small business and enterprise marketing materials; competes with 72/78 for small-format commercial printing demand through digital channels at much greater scale.
- Ricoh: Global provider of printing hardware, managed print services, and commercial print solutions; competes with 72/78 both as a supplier of similar digital print equipment and through its commercial print service offerings.
- Canon: Major manufacturer of commercial digital printing systems and provider of production print services; competes with 72/78 across commercial, large-format, and signage printing categories.
- Konica Minolta: Global provider of production printing systems, industrial print solutions, and managed print services; competes with 72/78 in commercial and large-format printing with significantly broader capabilities.
- Xerox: Established global player in production and digital printing technology with services spanning commercial printing workflows; competes with 72/78 in commercial and large-format printing markets.
- HP: Major supplier of large-format and commercial printing equipment (HP is used by 72/78) and operator of its own commercial print services; competes with 72/78 in large-format printing and signage production.
- EFI (Electronics For Imaging): Provider of digital inkjet printing technology, workflow software, and large-format printers for commercial print and signage markets; competes with 72/78 by enabling rival print service providers with similar production capabilities.
- Agfa-Gevaert: European-headquartered supplier of digital printing systems, inkjet inks, and prepress solutions for commercial print, signage, and packaging — competes with 72/78 across overlapping commercial and large-format printing categories.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
72/78 social profiles
Digital presence72/78 compliance and trust
Trust signalCompliance3 records
72/78 financial estimates
Financial estimateRevenue estimate
Valuation estimate
72/78 leadership team
Management profileNumber of profiles
Profiles1 record
72/78 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
72/78 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 72/78
What does 72/78 do?
72/78 is a Paris-based co-responsible printing company that provides integrated print communication services spanning small format printing (brochures, business cards, packaging), large format printing (banners, signage, vehicle wrapping up to 2.60m wide), and custom event stands and point-of-sale displays (PLV) for trade shows and exhibitions. The company operates a four-pole 360° service model covering consulting, graphic design, production, and on-site installation for businesses across France.
Is 72/78 a public or private company?
72/78 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 72/78 founded?
72/78 was founded in 2002. It employs 1 to 10 people.
Where is 72/78 based?
72/78 is headquartered in Vanves, France, in the Europe region.
How does 72/78 make money?
Two revenue lines are on record. Custom Print Services are the primary driver. The others are event and PLV Solutions.
Who are 72/78's main competitors?
Vaux Imprimeur is listed as a direct peer. Broad incumbents are Antalis, Cimpress (Vistaprint), Ricoh, Canon, Konica Minolta, Xerox, HP, EFI (Electronics For Imaging) and Agfa-Gevaert.
Does 72/78 have an API?
No public API is recorded for 72/78.