What Soho Creative Studio does

Soho Creative Studio (operating as SoHo Creative LLC) is a Portsmouth, New Hampshire-based creative studio founded in 2018 that provides an outsourced video production system for professional service firms. The studio specializes in building "trust" assets — bio page videos, LinkedIn clips, and recurring content libraries — for clients whose prospects must decide whether to engage before any first conversation. The core operational model is a guided virtual recording session in which the client only needs to show up and share expertise; the studio then owns recording, editing, compliance, clips, captions, delivery, and posting. Its technology stack is a services workflow rather than a software product, with a proprietary compliance-handling layer for regulated industries (notably financial advisors inside the Park Avenue Securities network) that manages transcripts, redlines, resubmissions, and approvals independently of the client.

The product is sold in four publicly priced tiers: Trust Starter (one-time bio video at $500/professional plus a $2,500 setup fee, waived for 20+ professionals), Authority Shorts ($1,200-$1,500/month on 6-12 month commitments, producing 8 short videos per month), Pipeline Podcast ($3,500/month with 6-month minimum, producing 16 short videos per month), and Content Live ($350-550/month add-on for done-for-you LinkedIn distribution). Go-to-market is discovery-call driven, targeted at financial advisors, therapists, law firms, clinics, and professional service teams. The studio is led by two principals — Michael Cinquino (founder, former U.S. Navy Rescue Swimmer, Goldman Sachs 10KSB graduate) and Rebecca Lee (project director with 20+ years of design and brand systems experience) — and is SBA-Certified Veteran-Owned and NaVOBA certified. The company has no disclosed funding, no external investors, and a headcount between 1-10.

Name

Soho Creative Studio

Legal name

SoHo Creative LLC

Website

https://sohocreativestudio.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Soho Creative Studio is a Portsmouth, NH-based video production studio that builds outsourced "trust-building" video systems for professional service firms — primarily financial advisors, therapists, law firms, and clinics — handling recording, editing, compliance, and distribution.

Ownership category

akta.pro rank

Product category

Video Production Services

NAICS

Motion Picture and Sound Recording Industries (512)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

akta.pro secondary industry

Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

Keywords

• Video production services
• Professional service marketing
• Trust-building video content
• Bio video production
• Short-form video editing

Headquarters

HQ city

Portsmouth

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Trust Starter (One-time Video): One-time video production per professional with setup fee. $500 per professional with $2,500 setup fee (waived for 20+ professionals). This is an entry-level tier for individual bio page videos.
2. Authority Shorts (Recurring Video): Monthly recurring service with 2 recording sessions producing 8 short videos per month. Includes captions, polish, and posting. Priced at $1,500/month (6-month commitment) or $1,200/month (12-month commitment).
3. Pipeline Podcast (Full System): Highest cadence recurring service with 4 recording sessions per month producing 16 short videos plus a growing content library. $3,500/month with 6-month minimum commitment.
4. Content Live (Distribution Add-on): Done-for-you distribution add-on to Authority Shorts or Pipeline Podcast plans. Includes LinkedIn captions, content calendar scheduling, review links, and automated posting. $350-550/month.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

SoHo Creative Studio is a trust-building video production service for professional service firms. The studio runs guided virtual recording sessions where clients share their expertise, then handles the entire post-production workflow including recording, editing, compliance, clips, captions, delivery, and posting. Offerings include one-time bio page videos and recurring monthly video content systems designed to make practitioner trust visible to prospects before the first call.

Product overview

Soho Creative Studio is a trust-building video production service for professional service firms, offered as a unified system with four distinct service tiers. The core offerings include Trust Starter (individual professional bio videos), Authority Shorts (monthly recurring video production with 2 sessions/8 videos), and Pipeline Podcast (full-system monthly production with 4 sessions/16 videos). Content Live is an add-on module for done-for-you social media distribution. The system handles the entire video production workflow from guided recording sessions through editing, compliance, clips, captions, delivery, and posting—requiring minimal effort from clients who only need to show up and share their expertise.

Differentiator

Problem solved

Functional benefit

Products and services

• Trust Starter One-time bio page video creation for individual professionals. Each professional receives a trust-building video that answers prospects' questions before the first call. Starting at $500 per professional with a one-time $2,500 setup fee (waived for firms with 20+ professionals).
• Authority Shorts Monthly recurring video production service delivering two recording sessions per month producing eight short videos with captions, polish, and posting. Designed for ongoing trust-building and team visibility. Priced at $1,500/month with 6-month commitment or $1,200/month with 12-month commitment.
• Pipeline Podcast Full trust-building system with four recording sessions per month producing sixteen short videos plus a growing content library. Designed as a comprehensive content engine that works between conversations. Priced at $3,500/month with a 6-month minimum commitment.
• Content Live Done-for-you distribution add-on handling LinkedIn caption writing, content calendar scheduling, review links, and automated publishing. Available as an add-on to Authority Shorts or Pipeline Podcast plans at $350-550/month.
• Compliance-Handled Video Production Specialized compliance workflow for financial advisors and regulated industries. Transcripts are sent to compliance teams, redlines are received, edits are made, resubmission and approval are managed, and disclosures are added — all without client involvement.

Quantifiable outcome

• Prospects arrive warmer to first calls having already seen and trusted the professional on video
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Park Avenue Securities NetworkcoreStrategic or Co-development PartnerOngoing working relationship with financial advisors across the Park Avenue Securities network. Company understands compliance requirements within this network and handles full compliance workflow for advisors in this network.
• The Bulfinch GroupcoreStrategic or Co-development PartnerFinancial advisory firm within Park Avenue Securities network. SoHo Creative handles their video trust-building system and compliance-approved content production.
• North Florida FinancialcoreStrategic or Co-development PartnerFinancial advisory firm requiring compliance handling. SoHo Creative works with their advisors to produce compliance-approved video content.
• Rebecca LeeminorOthersWebsite design and development contractor who designed and maintains the company website. Listed as Website by credit on footer.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Lemonlight: Tech-enabled video production agency producing marketing videos for brands. Comparable production workflow model but broader audience across industries rather than SoHo's regulated-services vertical specialization.
• Casual Films: Global video production agency serving brands and professional service firms with end-to-end production. Comparable workflow and service tier model; larger incumbent with broader geographic and vertical reach than SoHo.
• FMG Suite (including Twenty Over Ten): Largest all-in-one marketing platform serving financial advisors; acquired Twenty Over Ten for advisor websites and video. Directly overlaps SoHo's advisor video and content system, but operates as a broader SaaS marketing suite at much greater scale.
• Hearsay Systems (Redtail Social): Enterprise social media and marketing platform for financial services firms; competes in advisor content production and compliance-approved posting workflows. Larger incumbent with broader enterprise footprint.

Emerging players

• Demo Duck: Explainer video production agency for B2B and professional service firms. Comparable end-to-end video production service model for similar 'trust-before-call' buyer psychology, though serves a broader vertical mix.

Direct peers

• Advisor Websites: Website and digital marketing services for financial advisors including integrated video. Overlaps SoHo's bio page video and LinkedIn profile video use cases for the same advisor buyer.
• Iris.xyz: Content personalization platform for financial advisors that includes curated, compliance-approved video and social content. Overlaps SoHo's recurring content library model and the same regulated financial advisor buyer.
• Snappy Kraken: MarTech platform purpose-built for financial advisor marketing, including automated video and content production. Directly comparable to SoHo's advisor content and video system offering, with similar target buyer and recurring subscription model.
• Twenty Over Ten (legacy brand under FMG): Advisor-specific marketing content and website service with video production modules; now operating under FMG Suite. Closest pre-existing competitor to SoHo's advisor bio video and content system offering.

Others

• The DVI Group: Corporate and professional services video production agency with similar end-to-end model. Comparable offering structure to SoHo's Authority Shorts/Pipeline Podcast tiers but without the regulated-vertical compliance specialization.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/sohocreativenyc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Soho Creative Studio