Nebraska Star Beef
Nebraska Star Beef is a family-owned, four-generation premium beef producer in Nebraska that sells USDA All-Natural and Prestige beef cuts, jerky, and gift bundles direct-to-consumer nationwide via e-commerce and subscription, and wholesale to restaurants and grocery stores via a proprietary on-farm frozen shipping and drop-shipping cold-chain infrastructure.
- Company typePrivate
- Founded2011
- HeadquartersHoldrege, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Nebraska Star Beef does
Nebraska Star Beef is a family-owned premium beef company operated by the Klute family, a four-generation Nebraska farming operation, with the business headquartered at the family farm near Kearney, Nebraska and shipping from a facility in Holdrege. The company sells a portfolio of branded beef products — including USDA-certified All-Natural Beef (no antibiotics or growth hormones) and a conventional Prestige® Beef line — encompassing whole-cut steaks, roasts, ground beef and patties, hot dogs and bratwurst, slab jerky and beef sticks, summer sausage, and ancillary items such as Signature® Seasonings, DIY jerky kits, branded apparel, and gift cards. Supporting specialty lines include Small Batch limited-availability cuts and Carnivore diet-targeted offerings. The portfolio is sold primarily through the company's own e-commerce storefront (NebraskaStarBeef.com) on a one-time or subscription basis (up to 10% recurring discount), with a wholesale channel serving restaurants, golf clubs, and grocery stores via case-quantity pricing and on-site delivery or direct drop shipping.
The company's operational differentiation rests on a vertically integrated farm-to-customer supply chain and a proprietary cold-chain logistics stack: cattle are dry-aged for a minimum of 35 days, then flash-frozen at peak and held in on-farm cold storage at -10°F. Orders ship via FedEx, UPS, and USPS using a Thermalast packaging system with dry ice at -109°F, enabling nationwide delivery of product that retains a one-year freezer shelf life. Herd health is supported through Diamond V's NaturSafe natural immune support and all-vegetarian feed. The cold-chain infrastructure is also leveraged to provide wholesale drop shipping to geographically distant accounts, exemplified by Produce World in Orange, California, more than 1,300 miles from the farm.
Nebraska Star Beef serves three primary customer segments: individual DTC consumers across the United States purchasing premium beef for personal consumption or gifting, wholesale food-service and retail accounts (restaurants, golf clubs, grocery stores), and corporate gifting customers ordering custom packages with personalized cards and coordinated ship dates. Revenue is generated through unit-priced product sales, a subscription billing cadence (monthly), wholesale case-quantity transactions, and custom corporate gift orders. The company is private, family-operated, and bootstrapped, with no disclosed institutional investors or parent company, and a team of approximately 10-12 people consisting predominantly of Klute family members supported by a small number of non-family staff.
Nebraska Star Beef firmographics
Firmographics- Name
- Nebraska Star Beef
- Legal name
- Nebraska Star Beef
- Website
- https://nebraskastarbeef.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Nebraska Star Beef is a family-owned, four-generation premium beef producer in Nebraska that sells USDA All-Natural and Prestige beef cuts, jerky, and gift bundles direct-to-consumer nationwide via e-commerce and subscription, and wholesale to restaurants and grocery stores via a proprietary on-farm frozen shipping and drop-shipping cold-chain infrastructure.
- Ownership category
- akta.pro rank
Nebraska Star Beef industry classification
Industry- Product category
- Premium Beef Products
- NAICS
- Animal Slaughtering and Processing (3116), Animal (except Poultry) Slaughtering (311611)
- SIC
- Meat Packing Plants (2011), Sausages & Other Prepared Meat Products (2013)
- akta.pro industry
- Beef Processing & PackingBeef Wholesale (Primal/Subprimal, Boxed Beef)Beef Cattle Grazing & Pasture-Based Operations
Keywords
Where Nebraska Star Beef is headquartered
LocationHeadquarters
- HQ city
- Holdrege
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Nebraska Star Beef business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Direct E-commerce Sales: One-time purchase model for consumers buying premium beef products directly through the website. Products include steaks, ground beef, jerky, sausages, and gift bundles. Subscription option available for recurring orders.
- Subscription Model: Customers can subscribe to receive products regularly, saving up to 10% on orders. Applied to various products including ground beef, steaks, and bundles.
- Wholesale B2B Sales: Restaurant and grocery store customers purchase products in case quantities at wholesale prices. Includes both on-site delivery and drop shipping programs.
- Corporate Gifting: Custom package building services for corporate gifting with personalized cards and greetings. Bulk orders for business gifts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual products and bundles |
| Subscription | Monthly | Subscription model |
| Unit Pricing | Pay-as-you-go | Gift bundles under $100 |
| Unit Pricing | Pay-as-you-go | Gift bundles $100-$150 |
| Unit Pricing | Pay-as-you-go | Gift bundles $150-$200 |
| Unit Pricing | Pay-as-you-go | Gift bundles $200+ |
| Transaction based/ take rate | Pay-as-you-go | Wholesale case quantities |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels9 records
Nebraska Star Beef product offering
Product offeringCore offering
Nebraska Star Beef is a family-owned producer and online retailer of premium Nebraska corn-fed beef. The company raises cattle on its 4th-generation farm, dry ages carcasses for at least 35 days, flash freezes cuts at peak, and ships them nationwide in insulated packaging with dry ice via FedEx, UPS, and USPS. It sells directly to consumers through its e-commerce site (with subscription options and curated gift bundles) and to restaurants, golf clubs, and grocery stores via a wholesale case-quantity program that includes drop shipping.
Product overview
Nebraska Star Beef is a family-owned (Klute family, 4th generation) direct-to-consumer premium beef company operating from Kearney, Nebraska. The offering is organized as a portfolio of sub-brands and product lines rather than a single platform. The core products are whole cuts of premium beef (steaks, roasts, ground beef, burgers) sold under two sub-brands: All-Natural Beef (USDA-certified, antibiotic-free and hormone-free from birth) and Prestige® Beef (conventional cattle). Supporting these are specialty lines — Small Batch (limited production items like Ancestral Blend Ground Beef and Osso Buco) and Carnivore (diet-specific offerings). The portfolio extends to value-added and complementary products: Premium Beef Summer Sausage and all-beef hot dogs/bratwurst; slab jerky and beef sticks; Signature® Seasonings (dry rubs and spice blends); DIY jerky making kits and bulk seasonings; NSB-branded merchandise and apparel; and partner products including Stacy Lynn's Cinnamon Rolls and Soup & Beef Bundles. Services layer on top of the product portfolio: Personal Gifting (curated gift bundles across price tiers with free shipping over $250), Corporate Gifting (customized B2B gifting with coordinated ship dates and pricing), Wholesale/Restaurant Supply (case-quantity B2B sales with direct drop shipping), and the Frozen Steak Program (a proprietary flash-freezing and cold-chain logistics system that maintains beef at -10°F in state-of-the-art cold storage and ships using dry ice at -109°F, enabling delivery of frozen product to customers nationwide). The company operates its own state-of-the-industry frozen shipping facility on the farm and leverages FedEx, UPS, and USPS for fulfillment.
Differentiator
Problem solved
Functional benefit
Products and services
- All-Natural Beef USDA-certified all-natural beef from cattle that never receive antibiotics or growth hormones; includes steaks, ground beef, roasts, and value bundles for retail consumers.
- Prestige Beef Premium conventional beef product line including steaks, burgers, brats, dogs, and roasts for value-oriented retail consumers.
- Small Batch Beef Limited-quantity specialty beef products including Ancestral Blend Ground Beef, Osso Buco, and Tallow for discerning customers.
- Carnivore Diet Line High-protein beef cuts designed for carnivore and low-carb diet consumers.
- Slab Jerky and Beef Sticks Hand-crafted beef jerky in 1.5oz and 3oz slab bags, plus 1.25oz snack sticks and bundled jerky packs.
- Premium Beef Summer Sausage 1lb all-beef summer sausage in Original, Cheddar Cheese, and Jalapeño Cheddar varieties, made with Angus beef and collagen casings.
- Signature Seasonings and DIY Jerky Kits Proprietary Signature Seasonings (Salt + Pepper, SPG, BBQ Dry Rub, Horseradish Prime Rib Rub) plus at-home jerky making kits and bulk jerky seasonings/cure kits.
- Corporate Gifting Service B2B gifting service enabling companies to send custom beef gift packages to multiple recipients with personalized cards, coordinated ship dates, and configurable price points.
- Personal Gift Bundles Pre-configured and customizable gift bundles across price tiers (Under $100, $100-$150, $150-$200, $200+), featuring steak, burger, jerky, and seasoning combinations.
- Wholesale Restaurant and Grocery Supply Case-quantity wholesale supply of beef products to restaurants, golf clubs, grocery stores, and other businesses, with direct farm-to-customer drop shipping capabilities.
- Gift Cards Digital or physical gift cards with unique one-time use codes, valid for 12 months from purchase date, available in any denomination.
Quantifiable outcome
- Products maintain frozen state during transit using dry ice at -109°F and thermal packaging
- +1 more outcomes
Companies that use Nebraska Star Beef
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Nebraska Star Beef technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Nebraska Star Beef partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, flagship and minor.
- Diamond VcorePartnership with Diamond V to implement their natural immune support products (NaturSafe) in cattle feed. NaturSafe works with the biology of beef animals to help strengthen immune system, improve digestion, and support overall health and well-being. Used in conjunction with locally grown, all-vegetarian feed.
- Riverside Golf ClubflagshipFirst restaurant account since 2011. Located in Grand Island, NE. They remain a customer today, serving Nebraska Star Beef products. Representative of the company's foundational B2B channel.
- Produce WorldcoreGrocery store in Orange, California. Most geographically distant customer served since May 2018. Partnered with Nebraska Star Beef to pioneer a wholesale level drop shipping program enabling sale of premium beef directly from farm to customers over 1,300 miles away.
- Charred RestaurantminorRestaurant partner praising Nebraska Star Beef products and customer service. Chef Nathan Eipperle notes reliable service and product quality.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Nebraska Star Beef competitors and assessment
Company assessmentDirect peers
- ButcherBox: Subscription-based DTC premium meat company delivering grass-fed beef, organic chicken, and pork to subscribers nationwide. Closest analog on the recurring subscription model and frozen DTC cold chain.
- Crowd Cow: DTC craft meat marketplace offering traceable, ranch-sourced beef and other proteins direct to consumers. Similar transparency story, farm-direct positioning, and national frozen shipping as Nebraska Star Beef.
- Wild Fork Foods: DTC and retail frozen-meat company offering premium beef, pork, and seafood with national shipping and rapidly expanding physical store footprint. Comparable frozen DTC cold-chain model with broader scale.
- Snake River Farms: Premium American Wagyu and Kurobuta pork brand selling direct to consumers and chefs nationwide. Comparable premium-tier positioning, dry-aged products, and DTC + foodservice dual channel.
- Omaha Steaks: Long-standing DTC premium beef company selling steaks, burgers, jerky, and gift packages direct to consumers nationwide. Closest direct competitor to Nebraska Star Beef in product mix, gifting business, and frozen DTC shipping model.
- 44 Farms: Premium Black Angus beef brand raising cattle on its own Texas ranches and selling direct to consumers and high-end restaurants. Closest ranch-direct premium Angus analog to Nebraska Star Beef's family-raised story.
- Porter Road: DTC pasture-raised meat company selling beef, pork, lamb, and chicken direct from partner farms with national frozen shipping. Comparable farm-direct, quality-first positioning to Nebraska Star Beef.
Broad incumbents
- JBS USA: Subsidiary of JBS S.A. and one of the largest beef processors in North America, operating major packing facilities and branded beef programs. Represents scale incumbent in the beef processing space.
- Tyson Foods: One of the largest U.S. beef processors with national foodservice and retail distribution across beef brands (including premium lines). Represents the incumbent packer/distributor benchmark that Nebraska Star Beef's DTC model bypasses.
Emerging players
- Carnivore Club: Subscription box service focused on premium cured meats and jerky from small artisan producers. Comparable in product category overlap (jerky, snack sticks, gift-style subscription) and small-batch curation model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights3 records
Customer concentration
Nebraska Star Beef social profiles
Digital presenceNebraska Star Beef financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nebraska Star Beef leadership team
Management profileNumber of profiles
Profiles10 records
Nebraska Star Beef funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nebraska Star Beef M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nebraska Star Beef
What does Nebraska Star Beef do?
Nebraska Star Beef is a family-owned producer and online retailer of premium Nebraska corn-fed beef. The company raises cattle on its 4th-generation farm, dry ages carcasses for at least 35 days, flash freezes cuts at peak, and ships them nationwide in insulated packaging with dry ice via FedEx, UPS, and USPS. It sells directly to consumers through its e-commerce site (with subscription options and curated gift bundles) and to restaurants, golf clubs, and grocery stores via a wholesale case-quantity program that includes drop shipping.
Is Nebraska Star Beef a public or private company?
Nebraska Star Beef is a private company. It is classified as family owned and is currently operating.
When was Nebraska Star Beef founded?
Nebraska Star Beef was founded in 2011. It employs 1 to 10 people.
Where is Nebraska Star Beef based?
Nebraska Star Beef is headquartered in Holdrege, United States, in the North America region.
How does Nebraska Star Beef make money?
Four revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are subscription Model, wholesale B2B Sales and corporate Gifting.
Who are Nebraska Star Beef's main competitors?
Direct peers on record are ButcherBox, Crowd Cow, Wild Fork Foods, Snake River Farms, Omaha Steaks, 44 Farms and Porter Road. Broad incumbents are JBS USA and Tyson Foods. Carnivore Club is listed as an emerging player.
Does Nebraska Star Beef have an API?
No public API is recorded for Nebraska Star Beef.
What industry is Nebraska Star Beef in?
Nebraska Star Beef's product category is Premium Beef Products. Its primary akta.pro industry code is AFAKALAA, Beef Processing & Packing, with a secondary code of AFAIADAA, Beef Wholesale (Primal/Subprimal, Boxed Beef). Its NAICS code is 3116 and its SIC code is 2011.