Kendrick PR

What Kendrick PR does

Kendrick PR is a London-based strategic communications and brand consultancy founded in 2015 by Julia Kendrick, focused exclusively on the aesthetics, beauty, cosmetics, and wellness sectors. The firm serves premium beauty brands (including Galderma, Medik8, Cynosure, SkinCeuticals, Decléor, Skinbetter Science), medical aesthetics clinics (The Private Clinic of Harley Street, SK:N Clinics, The Clinic at Holland Park, D Thomas Clinic, The Cavendish Clinic x John Lewis), and individual practitioners and KOLs seeking personal brand development (Dr Stefanie Williams, Dr Sharon Wong, Kate Kerr London). The business is registered as Kendrick PR Consulting Ltd, a UK private limited company with full founder ownership and no external investment.

The agency's core offering comprises three productised lines: a Press Office Monthly PR Retainer priced at £2,000-£3,000 per month, fixed-fee PR Consultancy Packages, and Project-Based PR Support priced at £3,000-£5,000, with bespoke engagements over £5,000. A separate Talent Management service line facilitates brand collaborations with influencers and KOLs on a clear-cut fee structure. The full service portfolio spans brand development and strategy, corporate PR, digital PR, influencer marketing, media relations, product launch strategy, PR campaign management, brand/product/press events, and clinic events. The firm employs 1-10 people, operates a flexi-working model from a London headquarters, and markets itself through industry conference speaking (ACE, FACE, CCR, CUCF), case study publishing, blog content, and Instagram.

The go-to-market is sales-led, with complimentary discovery calls as the primary conversion mechanism, supported by thought leadership content and award recognition (consecutive Highly Commended Best Clinic Support Provider at the Aesthetics Awards 2024, the only PR agency recognised at the event). The firm reports no funding rounds, M&A activity, or international expansion; all operations are UK-centric with a London focus. Reported outcome metrics include 22 million readership reach for a single clinic launch (The Clinic at Holland Park) and 60+ social posts generated within 24 hours for a Medik8 event, though these are client-deliverable KPIs rather than firm-level financial data.

Name

Kendrick PR

Legal name

Kendrick PR Consulting Ltd

Website

https://kendrickpr.uk

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Kendrick PR is a London-based, founder-owned PR and brand consultancy founded in 2015 by Julia Kendrick, serving premium beauty brands, aesthetic clinics, and practitioner KOLs in the UK aesthetics, beauty, cosmetics, and wellness sectors.

Ownership category

akta.pro rank

Product category

Public Relations and Brand Consultancy Services

NAICS

Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418), Media Representatives (54184)

SIC

Services-Advertising (7310)

akta.pro primary industry

Consumer & Lifestyle PR (MPAAADAB)

akta.pro secondary industries

Healthcare & Life Sciences PR (BPAFADAJ), Influencer PR & Seeding (Gifting/Press Kits) (MPAAAHAG), Event PR & Communications Support (BPAFADAO)

Keywords

• Beauty pr services
• Aesthetics pr agency
• Media relations
• Talent management
• Brand consultancy

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. PR Retainer Services: Monthly retainer services providing ongoing PR support as an extension of client's in-house team with creative, targeted PR plans to help deliver business objectives.
2. PR Consultancy Packages: Fixed-fee packages enabling brands to access over 60 years of collective PR and marketing expertise and contacts.
3. Project-Based PR Support: Project-based activity for specific PR needs such as product launches, events, or campaign management.
4. Talent Management: Targeted, tailored management to facilitate authentic brand collaborations with talent/KOLs, with clear-cut fee structure.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Kendrick PR is a London-based specialist communications firm delivering strategic and tactical PR consultancy, media relations, brand development, event management, talent management, and influencer/KOL marketing services. The agency organizes its commercial partnerships around a monthly press office retainer, fixed-fee PR consultancy packages, talent management engagements, and project-based PR support, serving premium beauty brands, medical aesthetics clinics, practitioners, and entrepreneurs in the beauty, cosmetics, and wellness sectors.

Product overview

Kendrick PR is a London-based award-winning beauty, aesthetics, and wellness PR agency founded in 2015 by Julia Kendrick. The agency offers a comprehensive suite of PR and brand consultancy services organized around retainer-based PR support, project-based offerings, and specialized marketing services. Core offerings include Press Office Monthly PR Retainer and PR Consultancy Packages (fixed-fee packages providing access to over 60 years of collective PR expertise). The service portfolio spans brand development and strategy, corporate PR, digital PR, influencer marketing, media relations, product launch strategy, and PR campaign management. Additional specialized services include talent management for KOL partnerships, brand/product/press events, and clinic events. The agency serves premium beauty brands, aesthetic clinics, practitioners, and entrepreneurs in the aesthetics, beauty, cosmetics, and wellness sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Press Office Monthly PR Retainer Ongoing PR retainer where Kendrick PR acts as an extension of the client's in-house team, delivering business objectives through creative, targeted monthly PR plans. Priced at £2,000-£3,000 per month for brands and clinics seeking consistent retained PR support.
• PR Consultancy Packages Fixed-fee consultancy packages providing brands with access to over 60 years of collective PR and marketing expertise and contacts for defined PR and brand strategy engagements beyond a full retainer.
• Talent Management Targeted and tailored talent and KOL management offering a clear-cut fee structure to facilitate authentic brand collaborations and influencer partnerships for practitioners and brand ambassadors.
• PR Project Support Project-based PR assistance for specific campaigns or initiatives, including product launches, events, and campaign management, with engagement pricing starting at £3,000-£5,000.
• Brand Development & Strategy Strategic consultancy to develop and refine brand positioning, messaging, and market presence for premium beauty brands, clinics, and entrepreneurs.
• Brand, Product & Press Events End-to-end event planning and management including brand activations, product launches, and press days, providing turnkey execution for brands and clinics.
• Clinic Events Specialised end-to-end event service for aesthetic clinic openings, treatment launches, and patient-facing activations in the medical aesthetics sector.
• Corporate PR Strategy Strategic communications support for corporate positioning, reputation management, and stakeholder messaging for established beauty and aesthetics corporate clients.
• Digital PR Online PR activities including content marketing, social media engagement, and digital media relations designed to increase brand visibility across online channels.
• Influencer Marketing Partnership facilitation with influencers and key opinion leaders designed to drive authentic brand endorsements and audience-aligned collaborations.
• Media Relations Building and maintaining relationships with journalists, editors, and media outlets to secure earned media coverage in trade, consumer, and digital publications.
• Product Launch Strategy Strategic planning and execution for new product or brand market introductions, including launch narratives, media strategy, and event activation support.
• PR Campaign Management Full-service PR campaign orchestration from concept through execution and performance tracking, managing integrated multi-channel campaign rollouts for clients.
• PR Consultancy & Strategy Expert PR guidance and strategic planning tailored to client business objectives, providing senior-level consultancy counsel on communications strategy.

Quantifiable outcome

• 22 pieces of coverage with 22 million readership for The Clinic at Holland Park launch
• +2 more outcomes

Named customers20 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators7 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Frank PR: London-based consumer and brand PR agency with strengths in lifestyle and beauty. Comparable vertical mix and boutique-to-mid-market positioning.
• Hotwire PR: Global communications consultancy with dedicated consumer and health practices. Comparable on retainer-led consumer/beauty PR, though materially larger.
• Roche Communications: UK healthcare and aesthetics-focused PR consultancy. Closely comparable on the medical aesthetics sub-vertical Kendrick PR serves.
• Cirkle PR: UK PR agency focused on food, drink, health, and beauty brands. Overlaps with Kendrick PR on health and beauty retainer-style engagements.
• Diffusion PR: International PR and communications agency with a notable beauty and lifestyle practice. Comparable on client overlap (beauty brands) though broader in geographic scope.
• Curzon PR: London-based boutique PR firm serving consumer brands across beauty, lifestyle, and hospitality. Similar boutique scale and retainer-led model.
• Purple PR: London-based consumer and lifestyle PR agency with strong beauty, wellness, and fashion clients. Directly comparable in size, geography, and vertical mix to Kendrick PR.
• Mantis PR: London-based consumer and lifestyle PR agency serving premium brands across beauty, food, and lifestyle. Closely comparable specialty-firm positioning to Kendrick PR.

Broad incumbents

• Edelman: Largest global PR firm with established beauty, health, and wellness practices. Competes for the same enterprise brand retainers Kendrick PR targets.
• FleishmanHillard: Global communications network with dedicated healthcare and consumer practices serving enterprise beauty and aesthetics clients. Overlaps at the enterprise end of Kendrick PR's roster.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/kendrick_pr
• LinkedInlinkedin.com/company/kendrickpr

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kendrick PR