Gaze Burvill

What Gaze Burvill does

Gaze Burvill is a UK-based designer and maker of premium outdoor furniture and outdoor kitchens, founded in 1993 and headquartered at Lodge Farm, East Tisted, Hampshire. The company crafts its products from prime grade oak at an in-house workshop, combining traditional techniques such as steam bending and the proprietary Fox Wedge Joint with modern CNC machining for precision. Its product portfolio spans dining, lounging and seating furniture across multiple collections (Broadwalk, Classic Dining, Classic Seating, Levity, Splash, Splash Lounge), the National Trust Collection co-developed with the National Trust using oak from managed British woodlands, the Acorn Outdoor Kitchen Collection integrating premium appliances (Sub Zero Wolf, Lynx, Kalamazoo, Big Green Egg), and the Meon interior furniture sub-brand.\n\nThe business serves high-net-worth homeowners with country estates, terraces and rooftop spaces, garden designers and landscape architects via a dedicated trade account program with CPD presentations, heritage organisations and public spaces (National Trust, RHS Wisley, Kew Gardens), and boutique hospitality venues. Distribution combines direct e-commerce, an appointment-only showroom at Lodge Farm, bespoke consultation and site visits for large projects, and international delivery to the US and EU. Pricing is one-time/perpetual ranging from £990 for entry-level seating to over £41,000 for premium Broadwalk pieces, with quote-based bespoke commissions and outdoor kitchen installations on multi-million pound properties. Aftercare services (steam-cleaning, reconditioning, protective covers) and a 10-year warranty on outdoor furniture support a generational product positioning.\n\nGaze Burvill is a certified B Corporation and has received three Furniture Design Guild Marks from The Furniture Makers' Company (National Trust Seat, Amity Seat 2023, Woodland Seat 2024). The company is privately held with no disclosed institutional investors and operates with an 11–50 employee footprint from a single workshop, which structurally constrains scaling relative to its addressable market.

Name

Gaze Burvill

Legal name

Gaze Burvill Ltd

Website

https://gazeburvill.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

Gaze Burvill is a Hampshire-based designer and craftsman maker, founded in 1993, of premium oak outdoor furniture, outdoor kitchens, and—via its Meon sub-brand—interior furniture, serving high-net-worth homeowners, garden designers, heritage organisations, and boutique hospitality across the UK, US and EU.

Ownership category

akta.pro rank

Product category

Outdoor Furniture

NAICS

Nonupholstered Wood Household Furniture Manufacturing (337122), Custom Architectural Woodwork and Millwork Manufacturing (337212), Institutional Furniture Manufacturing (337127)

SIC

Wood Household Furniture, (No Upholstered) (2511), Household Furniture (2510)

akta.pro primary industry

Outdoor Kitchens & Built-In BBQ Construction (HSAPALAE)

akta.pro secondary industry

Outdoor Living Structures Retail (Sheds, Gazebos, Pergolas, Greenhouses) (CRAIAIAG)

Keywords

• Outdoor garden furniture
• Bespoke oak furniture
• Outdoor kitchen installation
• Craftsman garden seating
• Luxury patio furniture

Headquarters

HQ city

Basingstoke

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Premium Outdoor Furniture Sales: One-time sales of craftsman-made oak outdoor furniture including dining tables, seating, lounging, and accessories. Products range from entry-level pieces around £1,350 to premium bespoke installations worth tens of thousands.
2. Bespoke and Custom Design Services: Custom-designed outdoor furniture and kitchens for individual clients, including site visits, design consultations, and tailored manufacturing. Projects include luxury residential estates and public spaces.
3. Outdoor Kitchens: Complete outdoor kitchen installations featuring custom oak cabinetry, premium appliances (Sub Zero Wolf, Lynx, Kalamazoo), and professional installation services. Production lead time 8-10 weeks.
4. Aftercare Services: Maintenance services including steam-cleaning, reconditioning, and protective covers for outdoor furniture. Provides lifetime support for purchased furniture.
5. Trade Account Program: Specialized accounts for architects, designers, and trade professionals with dedicated support, CPD presentations, and trade pricing.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Gaze Burvill designs and manufactures craftsman-made premium oak outdoor furniture (dining tables, seating, loungers, tree seats, benches, parasols, covers) and complete outdoor kitchens, plus a small interior furniture line under the Meon sub-brand. Offerings include standard catalogue products available online and bespoke pieces made to client specifications, supported by in-house design consultation and lifetime aftercare services.

Product overview

Gaze Burvill is a designer and maker of fine outdoor furniture and outdoor kitchens, founded in 1993 and based in Hampshire, UK. The company operates as a single unified brand offering craftsman-made products rather than a platform-plus-modules architecture. The core product portfolio spans outdoor furniture (dining, lounging, seating, and accessories), outdoor kitchens under the Acorn Outdoor Kitchen Collection, and interior furniture under the Meon sub-brand. Key collections include the Broadwalk Collection (round/oval tables and curved seats with sunburst patterns), Classic Dining and Classic Seating Collections (Mead, Bailey, Cloisters tables and May Throne, Chancery, Border, Court seats), Levity Collection (contemporary furniture with Dekton tabletops designed by Katie Walker), and the Splash/Splash Lounge Collections (luxurious modular outdoor sofas with QuickDry cushions). The National Trust Collection represents a branded collaboration using sustainably sourced British oak. Products are crafted from prime grade oak and can be customized/bespoke. The company also offers design services for outdoor kitchens and bespoke outdoor furniture projects.

Differentiator

Problem solved

Functional benefit

Brands

• Meon: Interior furniture collection featuring seating and tables, designed by Gaze Burvill. Includes Levity and Purity collections.
• Acorn Outdoor Kitchen Collection
• National Trust Collection

Products and services

• Outdoor Furniture Craftsman-made garden and outdoor furniture including dining tables, outdoor sofas, garden benches, tree seats, and sun loungers, crafted from high-quality oak at the Hampshire workshop. Sold directly to consumers and via the trade account program for designers and landscape professionals.
• Outdoor Kitchens Craftsman-made outdoor kitchens featuring custom-depth linear oak cabinets integrated with premium appliances (Sub Zero Wolf grills, Lynx refrigerators, Kalamazoo pizza ovens, Big Green Egg BBQ, Dekton worktops). Sold via direct consultation, site visits, and the trade program.
• National Trust Collection A collaboration collection with the National Trust featuring outdoor furniture made from oak from managed British woodlands, including the National Trust Seat, Armchair, Side Table, Long Table, and Planter.
• Broadwalk Collection A versatile collection featuring round and oval outdoor dining tables with sunburst patterns and Lazy Susan rotating centre-pieces, along with curving-in, curving-out, straight, and tree seats and benches in oak.
• Classic Dining Collection Traditional outdoor dining furniture including the Mead Table, Bailey Table, and Cloisters Dining Table, crafted from prime grade oak with generous proportions.
• Classic Seating Collection Classic outdoor seating featuring the May Throne armchair, Chancery Chair and Carver, Border Seat, and Court Seat with steam-bent curved backs.
• Levity Collection Contemporary outdoor furniture designed by Katie Walker, combining high-tech CNC machined twists with traditional craftsmanship, including outdoor chairs and tables with Dekton tabletops.
• Splash Lounge Collection Luxurious modular outdoor lounge furniture featuring curved splash lounge sofas, single and double seats, with QuickDry foam cushions in Sunbrella fabric, plus round and rectangular tables.
• Splash Collection Sumptuous outdoor sofas and armchairs in oak inspired by Chesterfield elegance, featuring QuickDry foam cushions in Sunbrella fabric, plus modular configurations and side tables.
• Acorn Outdoor Kitchen Collection Premium outdoor kitchen collection featuring craftsman-made oak cabinetry integrated with high-end outdoor appliances including Sub Zero Wolf Grills, Lynx refrigerators, Kalamazoo pizza ovens, and Big Green Egg BBQs.
• Meon Interior Furniture Interior furniture sub-brand featuring contemporary seating and tables in the Levity and Purity collections.
• Bailey Table An elegant round outdoor dining table craftsman-made from highest quality oak with pedestal base, available in two heights and three diameter sizes (4, 6, or 8 place), with an optional parasol hole.
• May Throne A versatile and uniquely comfortable oak outdoor chair usable as armchair or dining chair, with steam-bent curved back and wide arms, optionally hand-carved for personalisation.
• Border Seat A luxurious outdoor seat originally commissioned by RHS Garden Wisley, incorporating steam-bent back rails with wide arms; shortlisted for the 2010 Wood Awards.
• Woodland Seat An oak outdoor seat combining traditional steam bending with CNC machining to create twisting branch-like structures, originally commissioned for RHS Wisley woodlands in 2016.
• National Trust Planter An award-winning oak planter made from Grown in Britain oak offcuts, featuring an interchangeable liner for seasonal refresh.
• Parasols Outdoor parasols and sun shading solutions including TUUCi Parasol options, sold alongside outdoor furniture.
• Furniture Covers Protective covers for outdoor furniture, typically made to order to fit unique furniture requirements.
• Bespoke Outdoor Furniture Service Custom design and manufacturing service for bespoke outdoor furniture pieces tailored to specific requirements and spaces, including site visits and design consultations for both residential and public/commercial projects.
• Outdoor Kitchen Design Service Design consultation and full installation service for complete outdoor kitchens, including site visits, tailored design, and on-site installation with an 8-10 week production lead time.
• Aftercare Services Maintenance services including steam-cleaning, reconditioning, and protective covers for outdoor furniture, providing lifetime support for pieces purchased from Gaze Burvill.

Quantifiable outcome

• 10-year warranty on outdoor furniture demonstrates confidence in durability
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Horatio's GardencoreStrategic or Co-development Partner · 1 September 2021Gaze Burvill has partnered with Horatio's Garden, an important charity creating accessible gardens in NHS spinal injury centres. The company designed and donated a 10-meter handcrafted oak curved outdoor bench for Horatio's Garden Stoke Mandeville at Stoke Mandeville Hospital, with over 250 slats and 7 discreetly interlinked sections.
• National TrustcoreStrategic or Co-development PartnerNational Trust Collection - a specialized line of outdoor furniture where a portion of each purchase contributes to the careful management of National Trust woodlands. The collection includes National Trust Seat, National Trust Armchair, National Trust Side Table, and National Trust Long Table, all awarded Design Guild Marks.
• RHS (Royal Horticultural Society)coreStrategic or Co-development PartnerGaze Burvill has completed multiple projects for RHS, including the original Woodland Seat commission for RHS Wisley in 2016, Border Seat for RHS Wisley show garden, and participation in RHS Chelsea Flower Show. The Remembrance and Hope memorial was unveiled at Kew Gardens.
• Kew GardenscoreStrategic or Co-development Partner'Remembrance and Hope' memorial unveiled November 2018 at Kew Gardens, three days before the Centenary of the First World War. Designed and made by Simon Burvill, co-founder of Gaze Burvill.
• Woodland HeritageminorStrategic or Co-development PartnerCharity dedicated to creating a UK more self-sufficient in timber grown in healthy, well-managed woodlands. Gaze Burvill partners by directing RHS Chelsea Preview ticket sales to Woodland Heritage and maintaining community connections.
• Project Giving BackminorGTM or Marketing PartnerA unique grant-making charity providing funding for gardens for good causes at RHS Chelsea Flower Show. Supporting gardens like The Pulp Friction Growing Skills Garden at RHS Chelsea 2024.
• Blue Diamond Garden CentresminorGTM or Marketing PartnerSponsor of Ann-Marie Powell's RHS Chelsea show garden along with the National Trust, emphasizing Octavia Hill's vision for green spaces.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Gloster Furniture: Gloster is a premium outdoor furniture manufacturer headquartered in Germany/Indonesia, producing high-end teak and outdoor lounge furniture for the luxury residential and hospitality segments. It is the closest direct competitor to Gaze Burvill in terms of premium positioning, materials quality, and designer-led product collections.
• Bridgman: Bridgman is a UK-based premium outdoor furniture retailer and brand offering high-end teak, rattan, and all-weather collections. Comparable in UK market focus, premium positioning, and direct-to-consumer plus trade distribution model.
• Royal Botania: Royal Botania is a Belgian premium outdoor furniture brand producing teak and stainless steel collections for residential and hospitality. Comparable in materials focus (teak vs oak), premium positioning, and European luxury garden market.
• Tribù: Tribù is a Belgian luxury outdoor furniture brand producing high-end teak, aluminum, and woven collections for designer-led residential and hospitality projects. Comparable to Gaze Burvill in premium positioning, designer collaborations, and European luxury garden/terrace segment focus.
• Manutti: Manutti is a Belgian premium outdoor furniture maker specializing in teak, aluminum, and textile collections for luxury residential and contract projects. Comparable in target customer, design-led collections, and price point range.
• Barlow Tyrie: Barlow Tyrie is a long-established UK-based premium outdoor furniture manufacturer (since 1920) producing teak and stainless steel furniture for high-end residential and contract markets. It is directly comparable in heritage, UK heritage positioning, and premium catalog sales channel approach.
• Bramblecrest: Bramblecrest is a UK-based outdoor furniture manufacturer and wholesaler producing rattan, woven, and metal collections for the premium garden and hospitality segments. Comparable in UK wholesale and retail distribution and outdoor living market focus.
• Janus et Cie: Janus et Cie is a US-based luxury outdoor furniture manufacturer offering premium teak, woven, and metal collections for high-end residential, hospitality, and contract markets. Comparable in premium positioning, designer collaborations, and HNW customer base.

Emerging players

• Kalamazoo Outdoor Gourmet: Kalamazoo is a US premium outdoor kitchen appliance and grill manufacturer integrated into Gaze Burvill's Acorn kitchen installations. While a supplier partner, Kalamazoo also sells direct to HNW consumers and competing outdoor kitchen designers, making it a partial competitor for the outdoor kitchen segment.

Broad incumbents

• Kettler: Kettler is a long-established German/UK outdoor furniture and leisure brand with a broader portfolio across garden furniture, fitness, and gaming. It serves the same end-customer segment as Gaze Burvill but operates at a wider, more mass-market scale without the bespoke craft positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Pinterestgazeburvill.com/blog/woodland-seat-awarded-design-guild-mark
• Xx.com/GazeBurvill

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gaze Burvill