Bike Rental Manager
- Company typePrivate
- Founded2010
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
Bike Rental Manager firmographics
Firmographics- Name
- Bike Rental Manager
- Legal name
- Taste Provence Limited
- Website
- https://bikerentalmanager.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Bike Rental Manager industry classification
Industry- Product category
- Bike Rental Management Software
- NAICS
- Recreational Goods Rental (532284), General Rental Centers (5323), Tour Operators (56152)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- Car Rental & Mobility Reservation Engines (THALADAE)
- akta.pro secondary industry
- Fleet Management Services (Lifecycle, Compliance, Safety, Driver Programs) (TLABAHAJ)
Keywords
Where Bike Rental Manager is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Bike Rental Manager business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel
Revenue model
- Subscription Licensing: Annual subscription fees billed in advance with automatic renewal for successive 12-month terms. Additional optional services available as paid extras on subscription plans. Subscription plans include usage limits and overage fees for bookings exceeding the Booking Ceiling.
- Usage-Based Billing: Introduced in Spring 2025, Usage-Based Billing (UBB) provides access to all BRM services and optional packages with unlimited inventory. Customers pay based on usage rather than fixed subscription tiers.
- Overage Fees: Fees charged when customer usage exceeds the Booking Ceiling included in their Subscription Plan. Overage Rate is applied to Transaction Value for each booking above the ceiling.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free 14-day trial with full feature access |
| Subscription | Annual | Subscription Plans with optional extras |
| Usage-based | Pay-as-you-go | Usage-Based Billing (UBB) |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
Bike Rental Manager product offering
Product offeringCore offering
Bike Rental Manager (BRM) provides a unified cloud-based SaaS platform that consolidates bike rental management, repair and maintenance workflows, tour and event bookings, appointments, and ski/snowboard rentals for bike rental businesses. The platform centralizes inventory and fleet tracking, online reservations, digital waivers, integrated point-of-sale, barcode-based check-in/out, multi-location management, delivery planning, and Looker BI analytics, with integrations to Lightspeed, Citrus Lime, Stripe, PayPal, and Google Analytics.
Product overview
Bike Rental Manager (BRM) is an all-in-one unified platform for bike rental, repair, and tour management. The core platform includes interconnected modules: Rental Management handles bookings and inventory tracking; Maintenance & Repair manages service workflows and service history; Tours, Activities & Events handles group bookings and waivers; Appointments manages bike fit sessions; and Ski & Snowboard provides winter rental workflows. Key integrated features include Online Customer Booking (public-facing booking widget), Online Waiver (digital signatures), Point of Sale (payment processing), Barcode Scanning (inventory operations), Kiosk Mode (self-service), Delivery Planning (logistics), and Looker BI Reporting (analytics). The platform integrates with Lightspeed and Citrus Lime POS systems, Stripe and PayPal for payments, and Google Analytics for tracking.
Differentiator
Problem solved
Functional benefit
Brands
- bike.rent: BRM distribution channel platform enabling bike renters worldwide to find and book bikes from BRM-powered stores.
Products and services
- Bike Rental Manager Rental Management Core rental module providing automated bookings, digital waivers, real-time inventory tracking, and double-booking prevention for bike rental businesses.
- Bike Rental Manager Maintenance & Repair Service management add-on that standardizes repair jobs, tracks bike condition, maintains service checklists and full service history, and lets customers book services online.
- Bike Rental Manager Tours, Activities & Events Module for creating and managing group rides, event listings, tour pricing, schedules, and participant waivers with automated digital signatures during checkout.
- Bike Rental Manager Appointments Booking module for managing appointments including bike fit sessions, allowing customers to book services and store preferences.
- Bike Rental Manager Ski & Snowboard Rental Winter rental workflow module providing seasonal inventory management and multi-day rental workflows for ski and snowboard equipment rental businesses.
- Bike Rental Manager (BRM) Platform All-in-one bike rental, repair, and tour management SaaS platform that centralizes inventory management, bookings, waivers, payments, and fleet maintenance for rental businesses.
Quantifiable outcome
- Trusted by bike businesses in 27+ countries
- +4 more outcomes
Companies that use Bike Rental Manager
Customer profileNamed customers6 records
Segments7 records
Ideal customer profiles4 records
Bike Rental Manager technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature8 records
Bike Rental Manager partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- Google Cloud Platform / FirebasecorePrimary data store for BikeRentalManager. Google Cloud Platform provides the underlying infrastructure while Firebase is used for authentication and real-time database functionality. Data is encrypted at rest and in transit within Google infrastructure.
- StripecorePrimary payment processing platform for online and back-office transactions. Handles secure payment collection with support for 3D secure authentication. Integrated via latest Stripe API (2022-11-15).
- PayPalcoreAlternative online payment processing platform integrated for online bookings. Provides additional payment option for customer convenience.
- Lightspeed (R Series, X Series)corePOS integration for unified rental and retail operations. Allows running BRM and Lightspeed R side-by-side in browser. Supports bi-directional data flow for sales and rental transactions. Configuration requires creating rental items in Lightspeed inventory and connecting user accounts.
- FreshDesk (Freshworks)coreCustomer support platform used for managing support tickets and communications. Contains personal data necessary for support (typically email address and name, may include additional context from support inquiries).
- Mailchimp (Intuit)coreMarketing email platform for messaging users about services and promotional communications. Separate from Mandrill transactional emails. Data encrypted in transit where receiving system supports encryption.
- Mandrill (MailChimp/Intuit)coreTransactional email service for sending booking confirmations, reminders, and status updates to customers. Outgoing emails temporarily stored on Mandrill platform with encryption in transit.
- ChargebeecoreBilling and subscription management platform for processing BRM service payments. Retains subscriber personal data as required by law (e.g., invoice records, payment history).
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Bike Rental Manager competitors and assessment
Company assessmentEmerging players
- Citrus-Lime: Citrus-Lime is a UK-based retail POS platform for bike and outdoor retailers with rental and workshop support. It is both a partner (integrated with BRM) and an adjacent competitor serving the same bike retail vertical.
- HireHop: HireHop is a cloud rental management platform serving equipment rental companies with quoting, contracts, job tracking, and invoicing. Like BRM it is a UK-rooted rental SaaS, though it targets equipment hire rather than bike rentals.
Direct peers
- Booqable: Booqable is a vertical rental management SaaS offering online bookings, inventory tracking, and payment processing for rental businesses. It is directly comparable to BRM in its focus on rental workflows, online storefronts, and integration-led onboarding, though it spans multiple rental verticals beyond bikes.
- Resamania: Resamania is a rental management platform purpose-built for ski and snowboard shops, with online booking, inventory management, and workshop features. It directly overlaps with BRM's ski/snowboard module and adjacent sport rental use cases.
- Cheqroom: Cheqroom provides equipment rental management software covering reservations, check-in/out, maintenance, and reporting. It serves AV, event, and sports rental operators and overlaps with BRM on rental workflow features such as barcode scanning and service history.
- Rentman: Rentman is rental management software for AV, event, and production companies, offering inventory tracking, scheduling, and crew management. It shares BRM's DNA as a vertical rental SaaS with workflow modules, though it targets the event/production segment.
Broad incumbents
- Lightspeed: Lightspeed is an established commerce platform providing POS, payments, and inventory management for retail and hospitality, including rental workflows through its R Series. BRM already integrates with Lightspeed, making it both partner and competitor for the bike rental customer.
- Vagaro: Vagaro is a SaaS booking and business management platform for salons, spas, fitness, and activity-based businesses. It competes for the tour operator, appointment, and activity booking portions of BRM's customer workflow.
- Mindbody: Mindbody is an established booking and business management platform for fitness, wellness, and experience businesses. It overlaps with BRM in tour and activity booking modules and represents a broader incumbent alternative for activity-led SMBs.
- Square Appointments: Square Appointments is the booking component of Block's Square ecosystem, offering online scheduling, payments, and customer management for service businesses. It overlaps with BRM's appointment, tour, and payments workflows for smaller operators.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Bike Rental Manager social profiles
Digital presenceBike Rental Manager financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bike Rental Manager leadership team
Management profileNumber of profiles
Profiles2 records
Bike Rental Manager funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bike Rental Manager M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bike Rental Manager
What does Bike Rental Manager do?
Bike Rental Manager (BRM) provides a unified cloud-based SaaS platform that consolidates bike rental management, repair and maintenance workflows, tour and event bookings, appointments, and ski/snowboard rentals for bike rental businesses. The platform centralizes inventory and fleet tracking, online reservations, digital waivers, integrated point-of-sale, barcode-based check-in/out, multi-location management, delivery planning, and Looker BI analytics, with integrations to Lightspeed, Citrus Lime, Stripe, PayPal, and Google Analytics.
Is Bike Rental Manager a public or private company?
Bike Rental Manager is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bike Rental Manager founded?
Bike Rental Manager was founded in 2010. It employs 1 to 10 people.
Where is Bike Rental Manager based?
Bike Rental Manager is headquartered in London, United Kingdom, in the Europe region.
How does Bike Rental Manager make money?
Three revenue lines are on record. Subscription Licensing is the primary driver. The others are usage-Based Billing and overage Fees.
Who are Bike Rental Manager's main competitors?
Emerging players on record are Citrus-Lime and HireHop. Direct peers are Booqable, Resamania, Cheqroom and Rentman. Broad incumbents are Lightspeed, Vagaro, Mindbody and Square Appointments.
Does Bike Rental Manager have an API?
No public API is recorded for Bike Rental Manager.
What industry is Bike Rental Manager in?
Bike Rental Manager's product category is Bike Rental Management Software. Its primary akta.pro industry code is THALADAE, Car Rental & Mobility Reservation Engines, with a secondary code of TLABAHAJ, Fleet Management Services (Lifecycle, Compliance, Safety, Driver Programs). Its NAICS code is 532284 and its SIC code is 3751.