What Teton Gravity Research (TGR) does

Teton Gravity Research (TGR) is an independent action sports media company founded in 1995 and headquartered in Jackson Hole, Wyoming. It produces editorial, film, and video content centered on skiing, snowboarding, mountain biking, surfing, and climbing, and has produced more than 37 films over its 30-year history. Its content slate covers expeditions and storytelling from locations including the Andes, Alaska, Greenland, Antarctica, New Zealand, France, and Japan, indicating a global production footprint operated by a small core team.

The company operates a multi-channel media platform comprising its flagship TGR website, the TGRtv streaming/video property, a free Gravity Check newsletter, TGR Forums (user-generated discussion), and the TGR Shop for merchandise. Its marquee commercial asset is the Annual Film Tour, which since 1996 has toured its feature-length ski and snowboard film to ticketed live audiences in cities worldwide; the 31st edition is scheduled for 2026, following the 30th annual film "Pressure Drop" released in July 2026. The company also runs the Grom Contest, an annual youth action sports competition.

TGR's business model is diversified across four revenue streams: (1) ticketed Film Tour live events, (2) direct-to-consumer merchandise sales through TGR Shop at price points ranging from $29.99 to $69.95, (3) content licensing and editorial on TGRtv and the website, and (4) advertising, sponsorship, and brand partnerships aligned with action sports and outdoor lifestyle advertisers. Audience monetization is primarily consumer-direct (events, merch) supplemented by brand and media revenue. The company also maintains partnerships with environmental nonprofits including Surfrider Foundation, Protect Our Winters, 1% for the Planet, IMBA, and Ceres, which serve both as cause-marketing assets and potential co-branded sponsorship inventory.

Name

Teton Gravity Research (TGR)

Legal name

Teton Gravity Research

Website

https://tetongravity.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Teton Gravity Research is an independent action sports media company founded in 1995 in Jackson Hole, Wyoming that produces ski, snowboard, mountain bike, surf, and climbing films and content, monetizing via a global annual film tour, merchandise, content licensing, and brand sponsorships.

Ownership category

akta.pro rank

Product category

Action Sports Media

NAICS

Sporting Goods, Hobby, and Musical Instrument Retailers (4591), Spectator Sports (7112)

SIC

Services-Motion Picture & Video Tape Distribution (7822), Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Travel & Adventure Documentaries (MPADADAM)

akta.pro secondary industry

Ski & Snowboard Apparel Retail (Outerwear, Base Layers, Gloves, Socks) (CRAMAJAB)

Keywords

• Action sports media
• Ski snowboard films
• Outdoor adventure content
• Video streaming platform
• Branded merchandise

Headquarters

HQ city

Teton Village

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Supply Chain

Revenue model

1. Film Tour Tickets and Events: Annual ski and snowboard film tour featuring premieres, live events, and meet-and-greets with athletes. The 31st Annual Film Tour kicks off each September with tickets sold for live screenings.
2. Merchandise Sales: E-commerce store selling branded apparel including Grateful Dead x TGR collaboration items, t-shirts, hoodies, and hats. Price points range from $29.99 to $69.95.
3. Content and Media Licensing: Original action sports film content production and distribution across streaming platforms including TGRtv and Almost Live series.
4. Advertising and Sponsorship: Sponsored content, advertising on tetongravity.com, and brand partnerships for event coverage and athlete features.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Teton Gravity Research produces and distributes original action sports films, video content, and editorial media covering skiing, snowboarding, mountain biking, and water sports. The company sells tickets to its annual touring film showcase, operates a streaming platform (TGRtv), and runs a direct-to-consumer e-commerce store selling branded apparel and accessories.

Product overview

Teton Gravity Research is an action sports media company offering a portfolio of content-driven products. The core offering consists of the TGR online content platform (website publishing editorial and news content), TGRtv (video streaming of original films and athlete content), and the Annual Film Tour (traveling event showcasing films). Supporting products include the Gravity Check Newsletter (email newsletter), TGR Forums (community engagement), and TGR Shop (e-commerce merchandise). The company has produced 37+ films and continues to host its signature film tour events, most recently the 30th annual film 'Pressure Drop' and the upcoming 31st annual ski & snowboard film tour.

Differentiator

Problem solved

Functional benefit

Brands

• TGRtv: Video content platform featuring action sports films and athlete content
• TGR Forums
• TGR Film Tour
• TGR Shop

Products and services

• Annual Ski & Snowboard Film Tour Traveling live event showcasing TGR's original ski and snowboard films at venues across the country, now in its 31st year; tickets sold for live screenings and athlete meet-and-greets.
• TGRtv Streaming Platform Video streaming platform featuring original action sports films, athlete edits, event coverage, and episodic content including the 'Almost Live' series.
• TGR Shop (E-commerce Merchandise) Direct-to-consumer e-commerce store selling TGR-branded apparel and accessories including t-shirts, hoodies, hats, and collaboration items like the Grateful Dead x TGR collection.
• Pressure Drop (30th Annual Film) Original action sports film released as TGR's 30th annual feature, now streaming on TGRtv.
• Grom Contest Annual youth action sports contest series organized by TGR for young athletes in skiing and snowboarding.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered minor.

• Surfrider FoundationminorOthersTGR proudly supports Surfrider Foundation, a nonprofit organization dedicated to the protection and enjoyment of the world's ocean, waves, and beaches.
• Ceres (Bicep)minorOthersTGR supports Ceres (Bicep), an organization mobilizing business and investor action on climate change and water sustainability.
• 1% for the PlanetminorOthersTGR supports 1% for the Planet, an organization accelerating environmental giving by connecting companies with nonprofit partners.
• POW International (Protect Our Winters)minorOthersTGR supports POW International (Protect Our Winters), an organization mobilizing the winter sports community to act on climate change.
• International Mountain Bicycling Association (IMBA)minorOthersTGR supports IMBA, the premier organization dedicated to protecting and enhancing mountain biking experiences worldwide.

Scale indicators3 records

Direct peers

• Matchstick Productions: Long-standing competitor in the ski and snowboard feature-film category, producing annual touring films sold through ticketed premieres and digital distribution — directly overlapping TGR's flagship Film Tour and content-licensing model.
• Warren Miller Entertainment: The longest-running ski film brand (founded 1949), producing annual touring ski films and supporting content. Directly comparable in product (annual ski film + tour), audience (ski enthusiasts), and monetization (ticket sales, digital).
• Powder Magazine: Established ski media brand publishing editorial, video, and event content for core ski/snowboard enthusiasts. Directly comparable to TGR's tetongravity.com + TGRtv content engine and audience.
• Newschoolers: Online community and media platform for action sports (skiing, snowboarding, mountain biking). Closely comparable to TGR's community ecosystem (TGR Forums + Gravity Check) and to its audience persona.
• Freeskier Magazine: Digital-first ski media brand producing editorial, video, and athlete-driven content targeting the same ski culture audience TGR serves. Comparable in content mix, audience, and digital ad/sponsorship revenue model.
• Backcountry Magazine: Specialty ski media brand focused on backcountry skiing with editorial, video, and community content. Overlaps with TGR's adventure and ski editorial output and audience.

Broad incumbents

• Red Bull Media House: Global action sports and adventure content producer and distributor with far larger scale. Operates overlapping capabilities (films, streaming, athlete content, events, digital) but as part of a much broader portfolio, not a ski-specialist niche.
• Outside (Outside Magazine / Outside TV): Multi-title outdoor lifestyle media brand covering skiing, climbing, cycling, and adventure travel. Comparable editorial/streaming stack and outdoor-brand sponsorship model, though less specialized in action sports.
• ESPN / X Games: Major action sports event and content property (X Games) with broadcast-quality production and a global audience. Comparable on competition coverage, athlete storytelling, and event-driven content, though much broader in scope.

Emerging players

• Huck Magazine: Independent action sports and counterculture magazine producing editorial, film, and branded content. Comparable as a culturally driven action-sports media brand, though broader (skate, surf, snow, activism) and smaller scale.

Market position

Strengths4 records

Weaknesses4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/tetongravity
• Facebookfacebook.com/tetongravityresearch
• LinkedInlinkedin.com/company/teton-gravity-research

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Teton Gravity Research (TGR)