Noyes Hall & Allen Insurance

Name

Noyes Hall & Allen Insurance

Legal name

Noyes Hall & Allen Insurance

Website

https://noyeshallallen.com

Company type

Private

Founded year

1933

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

South Portland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Policy Commissions: Earn commissions from insurance carriers for placing policies with customers. As an independent agency representing approximately 18-20 insurance companies, they earn commissions on auto, home, business, and other insurance policies sold.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Noyes Hall & Allen Insurance is an independent insurance agency that places and services personal and commercial insurance policies on behalf of customers by shopping coverage across approximately 18-20 insurance carriers. The agency provides auto, home, boat/watercraft, business, condo, motorcycle, professional liability, and renters insurance, along with supporting products such as umbrella, general liability, workers compensation, and commercial vehicle coverage. The agency operates from South Portland, Maine, serving individuals and businesses throughout Southern Maine and New Hampshire.

Product overview

Noyes Hall & Allen Insurance is an independent insurance agency offering a portfolio of personal and commercial insurance products through multiple carrier partnerships. The core offering consists of eight primary insurance products: Auto, Home, Boat/Watercraft, Business, Condo, Motorcycle, Professional Liability, and Renters insurance. Additional specialized products include Umbrella, General Liability, Workers Compensation, and Commercial Vehicle insurance. As an independent agency, they represent approximately 20 insurance carriers including Acadia Insurance, Andover Companies, Chubb, Concord Group, Dairyland Insurance, Foremost, Hanover Insurance, Hartford, Liberty Mutual, Medical Mutual Insurance Co of Maine, MEMIC, MMG Insurance, Patriot Insurance Co, Philadelphia Insurance Companies, Progressive, RLI Insurance, Travelers, and Vermont Mutual. The agency operates as a traditional insurance brokerage providing quotes, policy servicing, and claims support for customers throughout Maine.

Differentiator

Problem solved

Functional benefit

Products and services

• Auto Insurance Vehicle insurance coverage including liability, collision, comprehensive, and optional coverages for personal automobiles in Maine, offered through the agency's carrier partners.
• Home Insurance
• Boat/Watercraft Insurance
• Business Insurance
• Condo Insurance
• Motorcycle Insurance
• Professional Liability Insurance
• Renters Insurance
• Umbrella Insurance

Quantifiable outcome

• Get up to 5 insurance quotes in 10 minutes
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

18 partnerships are on record, tiered core and minor.

• Acadia InsurancecoreChannel Partner/ Reseller/ DistributorInsurance carrier partner providing personal and commercial insurance products. Recently introduced drone liability insurance program for businesses.
• Andover CompaniescoreChannel Partner/ Reseller/ DistributorInsurance carrier partner represented by the agency for property and casualty coverage.
• ChubbcoreChannel Partner/ Reseller/ DistributorPremium insurance carrier partner for high-value home, auto, and business coverage.
• Concord GroupcoreChannel Partner/ Reseller/ DistributorRegional insurance carrier partner serving New England markets.
• Dairyland InsuranceminorChannel Partner/ Reseller/ DistributorInsurance carrier partner, potentially for specialty lines like motorcycle insurance.
• ForemostminorChannel Partner/ Reseller/ DistributorInsurance carrier partner, potentially for specialty lines like mobile home or landlord coverage.
• Hanover InsurancecoreChannel Partner/ Reseller/ DistributorMajor carrier partner offering Platinum Experience perks for bundled customers including home inventory tools and exclusive claim contacts.
• HartfordcoreChannel Partner/ Reseller/ DistributorMajor national insurance carrier partner for personal and business coverage.
• Liberty MutualcoreChannel Partner/ Reseller/ DistributorNational insurance carrier partner represented by the agency.
• Medical Mutual Insurance Co of MainecoreChannel Partner/ Reseller/ DistributorMaine-based medical professional liability insurance carrier, specifically mentioned for healthcare professional clients.
• MEMICcoreChannel Partner/ Reseller/ DistributorMaine-based workers compensation insurance carrier. Has paid dividends to policyholders and offers dividend programs.
• MMG InsuranceminorChannel Partner/ Reseller/ DistributorRegional insurance carrier partner.
• Patriot Insurance CominorChannel Partner/ Reseller/ DistributorRegional insurance carrier partner.
• Philadelphia Insurance CompaniesminorChannel Partner/ Reseller/ DistributorSpecialty insurance carrier partner, potentially for business or professional liability.
• ProgressivecoreChannel Partner/ Reseller/ DistributorMajor national auto insurance carrier partner with online quoting capabilities. Payment phone: 800-876-5581.
• RLI InsuranceminorChannel Partner/ Reseller/ DistributorSpecialty insurance carrier partner. Payment phone: 866-302-7925.
• TravelerscoreChannel Partner/ Reseller/ DistributorMajor national insurance carrier partner for personal and business coverage.
• Vermont MutualminorChannel Partner/ Reseller/ DistributorRegional insurance carrier partner serving Northern New England.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Cross Insurance: Cross Insurance is a Maine-based independent insurance agency representing multiple carriers and serving personal and commercial customers across New England. Most direct peer to NHA given shared geography, independent agency model, multi-carrier panel, and product mix spanning auto, home, and business insurance.
• Berry Insurance: Berry Insurance is a Massachusetts/New England independent insurance agency offering personal and commercial lines through multiple carrier partners. Direct peer to NHA given similar independent agency model, regional New England footprint, and overlapping product mix in auto, home, and business insurance.
• The Rowley Agency: The Rowley Agency is a Maine-based independent insurance agency representing multiple carriers for personal and commercial coverage. Comparable to NHA as a regional independent competitor operating in the same Southern Maine market with a similar multi-carrier agency model.

Broad incumbents

• HUB International: HUB International is one of North America's largest insurance brokerages offering personal, commercial, and employee benefits lines through a wide carrier network. Comparable as a broad incumbent in the same independent-broker distribution model, though at vastly larger scale than NHA.
• USI Insurance Services: USI is a large national insurance brokerage and consulting firm placing property, casualty, and specialty coverage with a broad carrier panel. Comparable as a multi-carrier brokerage serving similar commercial and personal lines, though operating at significantly greater scale and geographic breadth than NHA.
• Marsh & McLennan Agency: Marsh & McLennan Agency is the middle-market arm of Marsh, providing business insurance, employee health, and retirement services through a multi-carrier distribution model. Comparable in business model (independent agency placing coverage with multiple carriers) but operating at enterprise scale across the U.S.

Regional players

• Amica Mutual Insurance: Amica is a New England-based mutual insurance carrier selling auto, home, and personal lines directly and through agents. Comparable as a regional competitor in the same P&C product categories, though operating as a carrier rather than an independent agency like NHA.
• Hanover Insurance Group: Hanover Insurance Group is a regional P&C carrier with a strong independent agency distribution model across New England and the Midwest. Comparable as both a carrier partner and an indirect competitor — Hanover writes business through NHA but also competes for the same Maine personal and commercial customers via other agents.
• MMG Insurance: MMG Insurance is a regional mutual carrier serving Northern New England with personal and commercial lines distributed through independent agents. Comparable to NHA as a New England regional insurance provider; MMG is both an agency partner and a competitor via shared independent agent channel.
• Acadia Insurance: Acadia Insurance is a Northeast regional carrier specializing in commercial and personal lines distributed primarily through independent agents. Comparable to NHA as a New England regional insurance provider; Acadia is a carrier partner but its independent agency channel overlaps NHA's customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/NHAIns
• LinkedInlinkedin.com/company/nhains

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Noyes Hall & Allen Insurance