Cowtan & Tout
Cowtan & Tout is the North American wholesale distributor of five luxury textile and wallcovering brands (Colefax and Fowler, Cowtan & Tout, Jane Churchill, Larsen, Manuel Canovas) under the London-based Colefax and Fowler Group, selling trade-only to interior designers and architects via corporate and agent showrooms across North America and internationally.
- Company typePrivate
- Founded-
- HeadquartersNew York, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Cowtan & Tout does
Cowtan & Tout, Inc. is a New York-incorporated private corporation operating as the North American distribution arm of the London-based Colefax and Fowler Group. The company is a trade-only wholesale distributor of luxury interior textiles, trimmings, and wallcoverings, distributing five heritage brands — Colefax and Fowler, Cowtan & Tout, Jane Churchill, Larsen, and Manuel Canovas — exclusively to interior designers and architects. Products span decorative prints, wovens, silks, sheers, trimmings, woven and vinyl wallcoverings, with Performance fabric variants for residential and commercial durability.
The company operates a showroom-led distribution model with ten corporate showrooms across major US design centers (New York, Boston, Washington DC, Chicago, Los Angeles, San Francisco, Atlanta, Dallas, Florida, Toronto) plus representation in 17 additional North American cities through independent agent showrooms. Internationally, Cowtan & Tout brand reach is extended via Colefax and Fowler Group showrooms in London, Paris, Munich, Milan, and Madrid, and through agent showrooms in Hong Kong, Tokyo, Manila, Singapore, Sydney, Melbourne, and Mexico City. A digital layer includes the Cowtan & Tout Design Library (designs.cowtan.com) — a trade-only searchable catalog with moodboard functionality — and a client portal for pricing and sample requests, but there is no public-facing e-commerce and no proprietary technology platform disclosed.
The revenue model is wholesale one-time purchase of physical textile and wallcovering SKUs, with pricing held behind an approved trade account requiring business registration and resale certificate submission. No revenue figures, funding rounds, or financial statements are disclosed in the available source data. Customer acquisition is driven by showroom presence, trade account relationships, brand heritage marketing via social channels (Instagram, Pinterest, Facebook, Twitter, LinkedIn), and digital lookbooks. The company has 101–250 employees and is led by Tim Green, Director at parent Colefax and Fowler. No M&A, funding, leadership changes, or restructuring events are disclosed in the input data.
Cowtan & Tout firmographics
Firmographics- Name
- Cowtan & Tout
- Legal name
- Cowtan and Tout, Inc.
- Website
- https://cowtan.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Cowtan & Tout is the North American wholesale distributor of five luxury textile and wallcovering brands (Colefax and Fowler, Cowtan & Tout, Jane Churchill, Larsen, Manuel Canovas) under the London-based Colefax and Fowler Group, selling trade-only to interior designers and architects via corporate and agent showrooms across North America and internationally.
- Ownership category
- akta.pro rank
Cowtan & Tout industry classification
Industry- Product category
- Designer Fabrics & Wallcoverings
- NAICS
- Clothing and Clothing Accessories Merchant Wholesalers (42435)
- SIC
- Wholesale-Apparel, Piece Goods & Notions (5130)
- akta.pro primary industry
- Table & Dining Textiles Manufacturing (Tablecloths/Napkins/Placemats/Runners) (IMAOAKAF)
Keywords
Where Cowtan & Tout is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices30 records
Markets served
Cowtan & Tout business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales, Others
Revenue model
- Textile and Wallcovering Sales: Wholesale distribution of high-end fabrics, trimmings, and wallcoverings to trade professionals (interior designers, architects). Products are sold through showrooms and the trade account system.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Other | Trade account pricing available upon approval |
Go-to-market motion1 record
Distribution channels10 records
Marketing channels8 records
Cowtan & Tout product offering
Product offeringCore offering
Cowtan & Tout is the North American distributor for five luxury textile brands — Colefax and Fowler, Cowtan & Tout, Jane Churchill, Larsen, and Manuel Canovas — selling decorative prints, wovens, silks, sheers, trimmings, performance fabrics, and woven and vinyl wallcoverings on a trade-only basis to interior designers and architects through corporate and agent showrooms and an online Design Library.
Product overview
Cowtan & Tout is a luxury textile and wallcovering distributor operating as the North American branch of the Colefax and Fowler Group. The company distributes five fabric and wallcovering brands: Cowtan & Tout (core brand), Colefax and Fowler, Jane Churchill, Larsen, and Manuel Canovas. Product offerings include decorative prints, multi-application wovens, silks, sheers, trimmings, and wallcoverings (woven and vinyl). Several brands offer Performance lines for durability. The company operates the Design Library digital platform for trade customers to browse and manage product selections. The portfolio spans heritage British traditional styles (Colefax and Fowler), American classic point of view (Cowtan & Tout), and European luxury French designs (Manuel Canovas), with products distributed through corporate and agent showrooms across North America and internationally.
Differentiator
Problem solved
Functional benefit
Brands
- Colefax and Fowler: British heritage interior fabric and wallpaper brand known for traditional English style.
- Cowtan & Tout
- Jane Churchill
- Larsen
- Manuel Canovas
Products and services
- Colefax and Fowler brand collection Heritage British decorative fabric brand offering traditional English prints, embroideries, sophisticated woven fabrics, silks, sheers, trimmings, and printed wallpapers, distributed to trade customers in North America through Cowtan & Tout.
- Cowtan & Tout brand collection The company's signature brand offering elegant, colorful, and timeless designs with an American point of view, featuring decorative prints, multi-application wovens, silks, sheers, trimmings, and woven and vinyl wallpapers for trade interior designers and architects.
- Jane Churchill brand collection Contemporary fabric and wallcovering brand offering modern fabrics and wallcoverings for interior decoration, distributed through Cowtan & Tout to North American trade customers.
- Larsen brand collection Modern fabric brand drawing inspiration from architecture and textile traditions worldwide, recognized for innovative design and texture with luxuriant tactile weaves, silks, sheers, and wallcoverings, distributed to interior designers and architects in North America.
- Manuel Canovas brand collection French fabric house internationally renowned for vivid colors and luxurious weaves with unusual color harmonies, offering high-style prints, wovens, trimmings, and printed wallpapers, distributed through Cowtan & Tout to North American trade customers.
- Cowtan Performance fabric line High-performance fabric line under the Cowtan & Tout brand featuring durability and stain-resistant properties for residential and commercial interior use.
- Cowtan Trimmings product line Decorative trimmings and embellishments under the Cowtan & Tout brand for upholstery and drapery detailing.
- Cowtan Wallcoverings product line Wallcovering products under the Cowtan & Tout brand, including woven and vinyl wallpapers, for residential and commercial interior projects.
- Manuel Canovas Performance fabric line High-performance fabric line under the Manuel Canovas brand for residential and commercial interior applications.
- Manuel Canovas Wallcoverings product line Wallcovering products under the Manuel Canovas brand, including woven and vinyl wallpapers.
- Manuel Canovas Trimmings product line Decorative trimmings under the Manuel Canovas brand for upholstery and drapery detailing.
- Larsen Performance fabric line High-performance fabric line under the Larsen brand for residential and commercial interior applications.
- Larsen Wallcoverings product line Wallcovering products under the Larsen brand for interior design projects.
- Colefax and Fowler Trimmings product line Decorative trimmings under the Colefax and Fowler brand for upholstery and drapery detailing.
- Colefax and Fowler Wovens product line Woven fabric collections under the Colefax and Fowler brand for interior design projects.
- Colefax and Fowler Wallpapers product line Printed wallpaper collections under the Colefax and Fowler brand for interior design projects.
- Cowtan & Tout Design Library digital platform Online searchable catalog platform allowing trade customers to browse products by brand, color, and category, with moodboard creation and sharing functionality for collecting and collaborating on design selections.
Companies that use Cowtan & Tout
Customer profileSegments1 record
Ideal customer profiles1 record
Cowtan & Tout technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cowtan & Tout partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Colefax Group PLCcoreColefax Group PLC is the parent company of Cowtan & Tout. Cowtan & Tout is the North American branch of the Colefax And Fowler Group based in London, England. Cowtan & Tout serves as the national distributor for five textile brands: Colefax and Fowler, Cowtan & Tout, Jane Churchill, Larsen, and Manuel Canovas.
- Colefax And Fowler GroupcoreParent company based in London, England. Cowtan & Tout is the North American distributor for the Group's five textile brands.
- Domus Textiles Pty LtdminorAgent showroom in Melbourne, Australia representing all brands except Cowtan & Tout.
- CrescendominorAgent showroom in Montreal, Canada representing Cowtan & Tout brands.
- Altfield InteriorsminorAgent showroom in Hong Kong representing all brands except Cowtan & Tout.
- TD Fabrics PTE, Ltd.minorAgent showroom in Singapore representing only Larsen and Manuel Canovas brands.
- Culp AssociatesminorAgent showroom in Houston, TX representing Cowtan & Tout brands.
- Harsey & HarseyminorAgent showroom in Costa Mesa, CA representing Cowtan & Tout brands.
- Trammell-GagnéminorAgent showroom in Seattle, WA representing Cowtan & Tout brands.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Cowtan & Tout competitors and assessment
Company assessmentDirect peers
- Donghia: Donghia is a luxury textile, furniture, and interior design resource serving the trade. Comparable to Cowtan & Tout in serving interior designers with high-end fabrics, wallcoverings, and home furnishings through design-center showrooms.
- Pierre Frey: Pierre Frey is a French heritage textile house offering luxury fabrics, wallcoverings, and trimmings internationally. Comparable to Cowtan & Tout's Manuel Canovas brand and the broader luxury French-style positioning, with similar trade-only distribution to interior designers through international showrooms.
- Scalamandré: Scalamandré is a heritage American luxury textile house known for silks, damasks, trimmings, and wallcoverings, serving the interior design trade. Comparable to Cowtan & Tout in product category, customer base (interior designers and decorators), and trade distribution model with showrooms in design centers.
- Designers Guild: Designers Guild is a UK-based contemporary textile and wallcovering brand sold through trade showrooms worldwide. Comparable to Cowtan & Tout's Jane Churchill brand positioning and overall trade-only luxury textile distribution model.
- Romo (Walker Greenbank): Romo is part of Walker Greenbank PLC, a UK group offering multiple luxury fabric and wallcovering brands (Romo, Black Edition, Villa Nova, Sanderson, Morris & Co., Harlequin, Zoffany, Scion). Comparable to Cowtan & Tout's multi-brand structure under Colefax Group, with similar trade distribution through showrooms and agents.
- F. Schumacher & Co. F. Schumacher is an iconic American textile and wallcovering brand and distributor serving the interior design trade since 1889. Directly comparable to Cowtan & Tout in product category (luxury fabrics, wallcoverings, trimmings), customer base (interior designers and architects), and trade-only channel model.
- Osborne & Little: Osborne & Little is a British heritage brand offering luxury fabrics, wallpapers, and trimmings to the interior design trade internationally. Comparable to Colefax and Fowler brand positioning and to Cowtan & Tout's trade distribution model for premium English decorative textiles.
- Kravet Inc. Kravet is the largest US distributor of luxury decorative fabrics, furniture, wallcoverings, and trimmings to the interior design trade. Directly comparable to Cowtan & Tout as a multi-brand trade-only textile wholesaler serving interior designers and architects, with a comparable showroom network and brand portfolio including Lee Jofa, Brunschwig & Fils, and GP & J Baker.
- Lee Jofa: Lee Jofa is a heritage luxury textile brand (now under Kravet) specializing in traditional English and decorative fabrics. Directly comparable to Cowtan & Tout as a high-end trade-only fabric distributor, particularly the Colefax & Fowler and Manuel Canovas brand positions.
- Brunschwig & Fils: Brunschwig & Fils is a heritage luxury textile and wallcovering brand now owned by Kravet. Directly comparable as a high-end fabric/wallcovering brand serving the interior design trade, with comparable heritage positioning and product categories (prints, wovens, trimmings).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Cowtan & Tout social profiles
Digital presenceCowtan & Tout financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cowtan & Tout leadership team
Management profileNumber of profiles
Profiles1 record
Cowtan & Tout funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cowtan & Tout M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cowtan & Tout
What does Cowtan & Tout do?
Cowtan & Tout is the North American distributor for five luxury textile brands — Colefax and Fowler, Cowtan & Tout, Jane Churchill, Larsen, and Manuel Canovas — selling decorative prints, wovens, silks, sheers, trimmings, performance fabrics, and woven and vinyl wallcoverings on a trade-only basis to interior designers and architects through corporate and agent showrooms and an online Design Library.
Is Cowtan & Tout a public or private company?
Cowtan & Tout is a private company. It is classified as corporate owned and is currently operating.
When was Cowtan & Tout founded?
Cowtan & Tout was founded in -1. It employs 101 to 250 people.
Where is Cowtan & Tout based?
Cowtan & Tout is headquartered in New York, United States, in the North America region.
How does Cowtan & Tout make money?
One revenue line is on record: textile and Wallcovering Sales.
Who are Cowtan & Tout's main competitors?
Direct peers on record are Donghia, Pierre Frey, Scalamandré, Designers Guild, Romo (Walker Greenbank), F. Schumacher & Co., Osborne & Little, Kravet Inc., Lee Jofa and Brunschwig & Fils.
Does Cowtan & Tout have an API?
No public API is recorded for Cowtan & Tout.
What industry is Cowtan & Tout in?
Cowtan & Tout's product category is Designer Fabrics & Wallcoverings. Its primary akta.pro industry code is IMAOAKAF, Table & Dining Textiles Manufacturing (Tablecloths/Napkins/Placemats/Runners). Its NAICS code is 42435 and its SIC code is 5130.