HuntWise
HuntWise is a U.S. mobile app for individual hunters that combines GPS property maps, proprietary weather- and movement-based hunt predictions (HuntCast, WindCast, RutCast), expert content, and a 100+ brand gear discount program on a two-tier subscription.
- Company typePrivate
- Founded2022
- HeadquartersGrand Rapids, United States
- Headcount—
- GTM typeB2C
- OfferingSoftware
What HuntWise does
HuntWise is a privately held mobile application that provides GPS-based hunting maps, weather-driven animal movement predictions, and educational content for individual recreational hunters across the United States. The product is organized as a platform-plus-modules architecture: a core HuntWise App available on iOS and Google Play bundles five proprietary feature modules — Maps (ultra-detailed maps for all 50 states with property boundaries, landowner contact info, and 3D mapping with 250+ layers), HuntCast (animal-specific hunt predictions at 7- and 15-day horizons), WindCast (hyper-local wind direction tracking for stand placement), RutCast (localized whitetail rut detection), and FieldGuide+ (expert video and blog content). The application is built on the Sportsman Tracker Platform, leveraging shared geospatial infrastructure and the corporate parent Sportsman Tracker (Grand Rapids, MI).
HuntWise firmographics
Firmographics- Name
- HuntWise
- Legal name
- HuntWise
- Website
- https://huntwise.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Short description
- HuntWise is a U.S. mobile app for individual hunters that combines GPS property maps, proprietary weather- and movement-based hunt predictions (HuntCast, WindCast, RutCast), expert content, and a 100+ brand gear discount program on a two-tier subscription.
- Ownership category
- akta.pro rank
HuntWise industry classification
Industry- Product category
- Outdoor Recreation Mobile Applications
- NAICS
- Hunting and Trapping (11421)
- SIC
- Fishing, Hunting And Trapping (900)
- akta.pro primary industry
- Hunting Accessories & Field Gear Retail (Calls, Decoys, Blinds, Game Cameras) (CRAMAKAE)
- akta.pro secondary industries
- Crop Scouting & Pest/Disease Detection (Digital Scouting, Computer Vision, Alerts) (AFAGALAI), Hunt, Fish & Shooting Sports Distribution (CRAOAJAC)
Keywords
Where HuntWise is headquartered
LocationHeadquarters
- HQ city
- Grand Rapids
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
HuntWise business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Subscription Revenue: Monthly or annual subscription tiers (Pro at $4.99/month billed annually, Elite at $9.99/month billed annually) providing access to hunting prediction tools, advanced mapping, and content.
- Gear Discount Program: Partner affiliate program where Pro and Elite members receive discounts (10-50% off) from 100+ hunting gear brands. Revenue generated through affiliate partnerships with outdoor equipment manufacturers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | HuntWise Pro - Entry-level premium tier with HuntCast 7-day forecasts, WindCast, up to 20% off top brands, 3D mapping with 250 additional layers, owner information with phone lookup, and land boundaries for all 50 states. |
| Subscription | Annual | HuntWise Elite - Full featured top tier with HuntCast 15-day forecasts, RutCast, Whitetail Strategy 365, and up to 50% off top brands. |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
HuntWise product offering
Product offeringCore offering
HuntWise is a mobile hunting application that provides GPS-based mapping, weather-driven animal movement predictions, and landowner/property boundary data for all 50 U.S. states. It combines proprietary prediction tools (HuntCast, WindCast, RutCast) with expert content (FieldGuide+) and a gear discount program for members. Access is gated through monthly/annual Pro and Elite subscriptions purchased via the iOS/Android apps or the company website.
Product overview
HuntWise is a hunting application organized as a platform-plus-modules architecture. The core HuntWise App serves as the unified mobile platform, integrated with five key feature modules: Maps (detailed property boundaries and land identification), HuntCast (animal-specific hunt predictions), WindCast (hyper-local wind tracking), RutCast (whitetail rut detection), and FieldGuide+ (expert video and blog content). The platform operates on two subscription tiers—Pro ($4.99/month) providing 7-day forecasts and standard mapping, and Elite ($9.99/month) adding 15-day predictions, rut detection, and 50% gear discounts. A Gear Program offers additional savings on 100+ hunting brands. The ecosystem also includes Pro Packs—curated seasonal gear collections with expert recommendations.
Differentiator
Problem solved
Functional benefit
Brands
- HuntCast: Animal-specific hunt predictions providing 7-day and 15-day forecasts for game movement and weather conditions.
- WindCast
- RutCast
- FieldGuide+
Products and services
- HuntWise App The core mobile hunting application for individual recreational hunters, combining GPS mapping, weather forecasting, and predictive analytics to find public hunting land, plan stand positions, and improve hunting success.
- HuntWise Maps Ultra-detailed GPS mapping module covering all 50 states with property boundaries, landowner information with phone lookup, public hunting land identification, 3D mapping, and 250+ additional map layers for e-scouting and in-field planning.
- HuntCast Animal-specific hunt prediction tool that combines game movement data with weather conditions to deliver 7-day and 15-day forecasts identifying optimal hunting times.
- WindCast
Quantifiable outcome
- 99% accuracy claimed by users for hunt predictions
- +1 more outcomes
Companies that use HuntWise
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles2 records
HuntWise technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature5 records
HuntWise partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Sportsman TrackercoreSportsman Tracker is the underlying platform on which HuntWise is developed. HuntWise operates as a hunting-focused application within the Sportsman Tracker ecosystem, leveraging shared infrastructure for mapping, weather data, and user accounts.
- Sitka GearminorFeatured partner brand in HuntWise gear discount program. Elite members receive up to 50% off Sitka products. Featured across multiple Pro Packs including John Dudley's Early Season Picks and Late Season Staff Picks.
- Vortex OpticsminorFeatured partner brand in HuntWise gear discount program. Products include binoculars, rangefinders, riflescopes, and spotting scopes with member discounts. Featured across Early Season and Late Season Pro Packs.
- TethrdminorHunting saddle and gear brand featured in gear program with 15-30% discounts for Pro and Elite members on saddles, climbing sticks, and accessories.
- ScentLokminorOdor control and hunting apparel brand included in gear discount program with Carbon Alloy technology products featuring scent adsorption.
- TUO GearminorPremium hunting apparel brand with up to 30% discounts for Elite members on jackets, tops, pants, and bibs.
- Nock On (John Dudley)minorJohn Dudley, founder of Nock On Archery and HuntWise ambassador, provides curated gear recommendations through Pro Packs including Early Season and Mid-Season collections.
- Jeff SturgisminorProfessional hunter providing curated gear selections through Mid-Season Lightweight Hunting Clothes Pro Pack.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
HuntWise competitors and assessment
Company assessmentDirect peers
- onX Hunt: onX Hunt is a subscription hunting/off-road mapping app offering property boundaries, public land layers, and GPS tools across the US; it is the most directly comparable offering to HuntWise's mapping + prediction stack, competing for the same paying hunter with a similar per-tier pricing structure.
- HuntStand: HuntStand is a long-standing hunting app providing property maps, weather, GPS, and hunt planning tools on a subscription basis; it targets the same individual-hunter segment as HuntWise with overlapping core functionality (mapping, weather, scouting).
- BaseMap: BaseMap is a subscription outdoor mapping app used by hunters, anglers, and off-road users with property boundaries, GPS navigation, and community layers; competes head-to-head with HuntWise for hunting subscribers seeking premium map quality.
- Gaia GPS: Gaia GPS is a subscription outdoor navigation app with detailed topo maps, public lands, and offline capability; it competes for the same outdoors-minded paying user with a broader recreation footprint than HuntWise's hunting-only focus.
- ScoutLook Hunting: ScoutLook (by DTN) provides hunting-weather, solunar, and mapping tools targeting whitetail and big game hunters; it overlaps HuntWise's weather/wind/rut prediction features for much of the same hunting audience.
Broad incumbents
- AllTrails: AllTrails is a leading outdoor recreation mapping app with a paid tier, predominantly for hiking/biking; it is a broad-incumbent example of the consumer subscription mapping model HuntWise operates within for outdoor enthusiasts.
- Garmin Explore: Garmin Explore is the software companion to Garmin's GPS units and wearables, providing maps, waypoints, and hunt planning layered onto hardware; it competes for hunters through a device-anchored ecosystem rather than a pure mobile subscription.
- Sportsman Tracker: Sportsman Tracker is the parent platform on which HuntWise is built and a broader outdoor tracking/mapping platform serving multiple user types; it provides shared infrastructure (accounts, maps, weather) while HuntWise is the hunting-specialized vertical on top.
Emerging players
- DeerCast: DeerCast is a whitetail-specific prediction app combining weather, lunar, and biological data to forecast deer movement; it overlaps HuntWise's RutCast/HuntCast capabilities for the whitetail segment while staying narrower on species and mapping.
Others
- Bass Pro Shops: Bass Pro Shops is a large US outdoor retailer selling hunting gear, apparel, and firearms with affiliated media (Outdoor World); it is adjacent as a destination for the same hunter persona and as a potential partner/acquirer of HuntWise's digital audience.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
HuntWise social profiles
Digital presenceHuntWise financial estimates
Financial estimateRevenue estimate
Valuation estimate
HuntWise leadership team
Management profileNumber of profiles
HuntWise funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HuntWise M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HuntWise
What does HuntWise do?
HuntWise is a mobile hunting application that provides GPS-based mapping, weather-driven animal movement predictions, and landowner/property boundary data for all 50 U.S. states. It combines proprietary prediction tools (HuntCast, WindCast, RutCast) with expert content (FieldGuide+) and a gear discount program for members. Access is gated through monthly/annual Pro and Elite subscriptions purchased via the iOS/Android apps or the company website.
Is HuntWise a public or private company?
HuntWise is a private company. It is classified as corporate owned and is currently operating.
When was HuntWise founded?
HuntWise was founded in 2022.
Where is HuntWise based?
HuntWise is headquartered in Grand Rapids, United States, in the North America region.
How does HuntWise make money?
Two revenue lines are on record. Subscription Revenue is the primary driver. The others are gear Discount Program.
Who are HuntWise's main competitors?
Direct peers on record are onX Hunt, HuntStand, BaseMap, Gaia GPS and ScoutLook Hunting. Broad incumbents are AllTrails, Garmin Explore and Sportsman Tracker. DeerCast is listed as an emerging player. Bass Pro Shops is listed as an others.
Does HuntWise have an API?
No public API is recorded for HuntWise.
What industry is HuntWise in?
HuntWise's product category is Outdoor Recreation Mobile Applications. Its primary akta.pro industry code is CRAMAKAE, Hunting Accessories & Field Gear Retail (Calls, Decoys, Blinds, Game Cameras), with a secondary code of AFAGALAI, Crop Scouting & Pest/Disease Detection (Digital Scouting, Computer Vision, Alerts). Its NAICS code is 11421 and its SIC code is 900.