EZfund

Name

EZfund

Legal name

EZFund

Website

https://ezfund.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Fundraising Services

NAICS

Sugar and Confectionery Product Manufacturing (3113), Baked Goods Retailers (445291)

SIC

Bakery Products (2050), Sugar & Confectionery Products (2060), Sausages & Other Prepared Meat Products (2013)

akta.pro primary industry

Athletics Fundraising, Sponsorships & NIL Support (EDALAIAN)

akta.pro secondary industry

Jerky & Meat Snacks (CRADABAK)

Keywords

• School fundraising products
• Cookie dough fundraisers
• Fundraising consulting services
• Sports team fundraisers
• Nonprofit fundraising solutions

Headquarters

HQ city

Champlain

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Fundraising: EZFund generates revenue through selling fundraising products (cookie dough, smencils, lollipops, popcorn, candy, candles, fudge, beef jerky) to schools, teams, and organizations. Organizations purchase products at wholesale prices and sell to supporters at retail prices, keeping the profit margin (typically 40-50%) as their fundraiser earnings. The company only ships products that are actually sold, eliminating inventory risk for organizations.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

EZFund is a fundraising products and services provider that supplies high-profit-margin food and consumer goods (cookie dough, popcorn, lollipops, Smencils, candles, candy, beef jerky, fudge, pretzels, tumblers) to schools, sports teams, churches, and nonprofit organizations for resale-based fundraising campaigns. The company operates a risk-free model where organizations only pay for products that are actually sold, supported by online ordering systems, sales tracking tools, dedicated fundraising consultants, and customizable online donation pages for virtual and peer-to-peer campaigns.

Product overview

EZfund offers a comprehensive fundraising platform providing high-profit fundraising products for schools, sports teams, and organizations. The product portfolio includes food product fundraisers (cookie dough, popcorn, candy, pretzels, fudge, cotton candy, beef jerky), In-Hand Sellers (Smencils, lollipops, backpack buddies, smelly ballz), and Brochure Programs (Earth Candles, Heartland Sweets). The company also offers Custom Tumblers for ship-to-home fundraising. Cookie Dough products (including Otis Spunkmeyer and Amazing Cookie Dough) serve as the signature offerings with profit margins of 40-50%. Most fundraisers run for 2-3 weeks with delivery timeframes of 7-15 days.

Differentiator

Problem solved

Functional benefit

Brands

• Earth Candles: Long burning all-natural wax candles in decorative canning jars with labels and gift boxes made from recycled paper. 12 scents available. 50% profit margin.
• Amazing Cookie Dough and Snacks
• Sweet Chaos Popcorn

Products and services

• Cookie Dough Fundraisers

Quantifiable outcome

• Organizations raise funds with 40-50% profit margins on most products
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Great American OpportunitiescoreStrategic or Co-development Partner · 1 January 2016In 2016, EZFund became part of Great American Opportunities, a family of companies with a combined legacy of over 50 years in the fundraising industry. This partnership brings together extensive expertise and resources from both organizations, enhancing EZFund's ability to support fundraising efforts for schools and organizations nationwide.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• World's Finest Chocolate: Long-standing chocolate bar fundraiser targeting schools, sports teams, and youth organizations. Directly competes with EZFund's candy and confectionery SKUs in the same school fundraising channel.
• Fundraising.com: Direct competitor in school and group fundraising, offering cookie dough, popcorn, candy, and gift product fundraisers. Explicitly mentioned in EZFund's own website copy, indicating overlapping product set and customer targeting.
• Great American Opportunities: EZFund's parent company and sister brand in the school and youth fundraising space. Operates the same product-based fundraising model (cookie dough, candy, gift items) with overlapping customer base of schools, teams, and nonprofits — making it the closest direct peer.
• Booster (Boosterthon): Major school fundraising company offering both product-based (cookie dough, gift items) and digital/online fundraising platforms (online giving, peer-to-peer). Direct competitor for EZFund's school and PTO customer base.
• Grizzly's Premium Cookie Dough: Specialized cookie dough fundraiser brand competing for the same signature product category as EZFund's Otis Spunkmeyer and Amazing Cookie Dough lines.
• Little Caesars Pizza Kit Fundraiser: Frozen pizza kit fundraiser targeting schools, sports teams, and community organizations. Direct peer in the frozen food fundraiser category alongside EZFund's cookie dough and dessert bar programs.
• Cherrydale Farms: Fundraising catalog company selling gourmet food gifts, candles, and seasonal items to schools and organizations. Overlaps directly with EZFund's Earth Candles and Heartland Sweets brochure programs.

Broad incumbents

• Otis Spunkmeyer: Major national cookie dough brand sold through fundraising channels. Otis Spunkmeyer dough is itself a product EZFund distributes; the parent brand serves as both supplier and indirect competitor to other fundraising distributors.

Emerging players

• Classy (GoFundMe Pro): Leading online fundraising and donor management platform for nonprofits. Represents the digital-native alternative to product-based fundraisers that schools and nonprofits increasingly use for cashless giving.
• Double Good: Digital-first popcorn fundraiser that eliminates physical product distribution risk by shipping directly from its kitchen to supporters. Represents the digital-native evolution of product fundraisers and a rising competitive threat to EZFund's cookie dough-led model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/EZfund
• LinkedInlinkedin.com/company/e-z-funding

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EZfund