NextGen America
NextGen America is a 501(c)(4) nonprofit that registers, educates, and mobilizes young voters ages 18–29 across U.S. battleground states. It combines campus-based organizing, peer-to-peer texting, influencer partnerships, and an AI-powered Discord chatbot, funded primarily through progressive donor contributions.
- Company typePrivate
- Founded2013
- HeadquartersSan Francisco, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
What NextGen America does
NextGen America is a 501(c)(4) nonprofit social welfare organization, legally named NextGen Climate Action, that educates and mobilizes young people ages 18–29 to vote and engage on progressive issues. Founded in 2013 by Tom Steyer as NextGen Climate and rebranded to NextGen America in 2017 to broaden its mission beyond climate, the organization has grown into the self-described largest youth voting organization in the United States, having registered more than 1.6 million young voters since inception and built a 2.3 million-person online base. Headquartered in Washington, DC with 251–500 employees, NextGen runs a hybrid field-and-digital organizing model that combines campus-based NextGen Clubs across 249 colleges in 8 battleground states (Arizona, Michigan, Nevada, New Hampshire, North Carolina, Pennsylvania, Texas, Virginia) with peer-to-peer text messaging (Pulse Check Texts), influencer and creator partnerships (297 in 2024), and an AI-assisted Discord chatbot (VOTE-E, built on the Anthropic Claude API) deployed via Fohr into creator servers.
Its core technology stack is a digital organizing platform integrating voter registration (via Rock the Vote), peer-to-peer SMS outreach, voter file targeting, and the AI chatbot. Programmatic products include Leaders Lab (a 12-week civic leadership development program re-launched in February 2025 with 46 students across 25 campuses), the Ballot Builder nonpartisan voter guide tool (a September 2025 partnership with Branch Politics), and an expanding portfolio of advocacy campaign pages (ICE Out, No War with Iran) housed on EveryAction. The organization runs year-round listening, engagement, and issue-advocacy campaigns with peer organizations including the NAACP, Sunrise Movement, Alliance for Youth Action, and Human Rights Campaign. NextGen's revenue model is donation-driven: contributions from individuals, foundations, and progressive donors, routed through ActBlue. The organization does not sell products or services; all programs are free to participants. Operational scale in 2024 included 3 million+ phone calls, 22.6 million texts, and 4.7 million young voters helped to the polls across 16 states in 2020.
NextGen America firmographics
Firmographics- Name
- NextGen America
- Legal name
- NextGen Climate Action
- Website
- https://nextgenamerica.org
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- NextGen America is a 501(c)(4) nonprofit that registers, educates, and mobilizes young voters ages 18–29 across U.S. battleground states. It combines campus-based organizing, peer-to-peer texting, influencer partnerships, and an AI-powered Discord chatbot, funded primarily through progressive donor contributions.
- Ownership category
- akta.pro rank
NextGen America industry classification
Industry- Product category
- Youth Civic Engagement and Voter Mobilization
- NAICS
- Social Advocacy Organizations (8133)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs (EDAAAEAL)
Keywords
Where NextGen America is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
NextGen America business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure, Others
Revenue model
- Donations and Philanthropic Contributions: As a 501(c)(4) social welfare organization, NextGen America is funded primarily through donations from individuals, foundations, and progressive donors. The organization is associated with NextGen PAC (political action committee) for electoral activities.
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
NextGen America product offering
Product offeringCore offering
NextGen America is a 501(c)(4) nonprofit that registers, educates, and mobilizes young voters ages 18-29 across U.S. college campuses and online channels. Its core activities combine peer-to-peer text messaging, campus-based NextGen Clubs, issue education campaigns, and Get Out The Vote field operations to drive youth civic participation in key battleground states.
Product overview
NextGen America is a youth voter engagement organization operating as a single integrated platform combining multiple engagement channels. The core offering centers on voter registration, education, and mobilization of 18-29 year olds through a multi-channel approach. Key products include: voter registration services (with Rock the Vote integration), Pulse Check Texts (peer-to-peer text messaging for issue research), Leaders Lab (12-week campus leadership program), VOTE-E (AI chat-bot on Discord for voter mobilization), and Ballot Builder tool (nonpartisan voter guide). The organization delivers engagement through field organizing in key states, digital campaigns, influencer partnerships, and campus-based NextGen Clubs. The architecture combines digital tools (text messaging, AI chat-bots, web-based voter guides) with human-led field organizing and volunteer programs.
Differentiator
Problem solved
Functional benefit
Products and services
- Voter Registration Services
Quantifiable outcome
- 1.6 million+ young voters registered since 2013
- +3 more outcomes
Companies that use NextGen America
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
NextGen America technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability3 records
Feature4 records
NextGen America partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core, key and supporting.
- Ballot BuildercoreCollaboration with nonpartisan voter guide resource to educate young voters on candidates' policy positions and help them make a voting plan. The ballot tool (nextgen.branch.vote) is populated based on student address and includes state and local races.
- Branch PoliticskeyFounder Walter Ley's organization behind the Ballot Builder tool - nonpartisan voter guide resource powering NextGen's ballot education tool.
- Sunrise MovementcoreYouth Vote Coalition partner calling on Democratic leadership to block SAVE Act voter suppression bill. Joint advocacy on youth voting rights and democratic participation.
- Alliance for Youth ActioncoreYouth Vote Coalition partner for coordinated advocacy calling on Senate and House Democratic leadership to oppose SAVE Act.
- Generation Vote ActioncoreYouth Vote Coalition partner for coordinated advocacy on voting rights and youth civic engagement.
- Human Rights CampaignsupportingCoalition partner addressing LGBTQIA+ rights as part of press conference amplifying young people's response to Trump Administration policies.
- Climate PowersupportingCoalition partner addressing climate justice as part of press conference on Trump Administration's impact on young people.
- United We DreamsupportingCoalition partner addressing immigrant rights as part of press conference amplifying young people's response to Trump Administration.
- FohrkeyPartnership with one of the world's top influencer marketing companies for a Get Out The Vote campaign ahead of Election Day. Uses Discord AI chat-bot VOTE-E deployed through streamers' Discord servers.
- NAACPkeyJoint Get Out The Vote events series to energize and turn out young Black men in key states Nevada, North Carolina, and Pennsylvania. Events held in Black community to stimulate organic conversations about voting importance.
- Rock the VotecoreVoter-registration technology partner providing the underlying infrastructure for NextGen's online voter registration tools and services. Contact Data and Sensitive Data handling governed by partnership agreements.
- Tulchin ResearchkeyResearch partner conducting youth focus groups and polling to understand young people's priorities, economic anxiety, and political attitudes. Provides data for NextGen's issue-forward campaigns.
- Anthropic (Claude API)supportingAI technology provider for VOTE-E Discord chatbot - the AI-assisted tool built using Anthropic's Claude API for voter mobilization through influencer Discord servers.
- NBA Players (Aaron Gordon, Magic Johnson, Draymond Green)keySocial media collaborations with NBA stars as part of 2024 influencer campaign reaching over 6.6 million people to promote youth voting and civic engagement.
Scale indicators13 records
Recent moves8 records
Expansion highlights5 records
NextGen America competitors and assessment
Company assessmentBroad incumbents
- MoveOn: Large progressive civic engagement and advocacy organization that runs voter turnout, petition, and rapid-response campaigns. Comparable in mobilizing young and progressive voters via digital channels, but operates a much broader issue portfolio beyond youth civic engagement.
- League of Women Voters: Historic nonpartisan civic engagement organization running voter registration, education, and Get Out The Vote programs nationwide. Comparable in voter education mission and nonpartisan posture, but skews older demographically and uses a chapter-based rather than campus-club model.
- Sierra Club: Largest U.S. environmental organization, originally the parent ecosystem for NextGen (NextGen America was founded as NextGen Climate, a climate-focused org). Comparable in progressive donor base, large-scale field organizing, and digital mobilization, though focused on environmental advocacy.
- ACLU: Major civil liberties and voting rights organization that runs voter protection, registration, and litigation programs. Comparable in defending voting rights and engaging young voters on civil liberties issues, but operates a broader legal-advocacy model rather than NextGen's registration-and-mobilization focus.
- NAACP: Large civil rights organization running voter registration, mobilization, and advocacy programs, including joint GOTV events with NextGen. Comparable in mobilizing underrepresented voters and running state-level civic engagement campaigns, but with a much broader mission and older institutional base.
Direct peers
- Rock the Vote: One of the most established youth-focused voter registration organizations in the U.S. Directly comparable to NextGen: same 18-29 target demographic, same registration and mobilization mission, and even serves as NextGen's voter-registration technology infrastructure partner.
- HeadCount: Nonprofit that registers voters at concerts, festivals, and via digital campaigns, with a strong music and youth culture orientation. Comparable to NextGen in targeting young voters, leveraging cultural partnerships, and operating a digital-plus-field registration model.
- When We All Vote: Michelle Obama-affiliated nonpartisan voter registration and turnout organization focused on registering and mobilizing voters, including a strong youth and college-student emphasis. Directly competes with NextGen for the same donor pool, celebrity endorsements, and young voter mindshare.
Emerging players
- Sunrise Movement: Youth-led climate and progressive advocacy organization that mobilizes young voters around climate policy. Direct coalition partner with NextGen; comparable youth demographic and campus-organizing model, but focused on a single issue dimension.
- Campus Vote Project: Focused specifically on college-campus voter registration and policy work; overlaps with NextGen's campus-club strategy in key states. Smaller and more policy-focused than NextGen, but directly competes for the same college organizer talent and institutional relationships.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
NextGen America social profiles
Digital presenceNextGen America financial estimates
Financial estimateRevenue estimate
Valuation estimate
NextGen America leadership team
Management profileNumber of profiles
Profiles6 records
NextGen America funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NextGen America M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NextGen America
What does NextGen America do?
NextGen America is a 501(c)(4) nonprofit that registers, educates, and mobilizes young voters ages 18-29 across U.S. college campuses and online channels. Its core activities combine peer-to-peer text messaging, campus-based NextGen Clubs, issue education campaigns, and Get Out The Vote field operations to drive youth civic participation in key battleground states.
Is NextGen America a public or private company?
NextGen America is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was NextGen America founded?
NextGen America was founded in 2013. It employs 251 to 500 people.
Where is NextGen America based?
NextGen America is headquartered in San Francisco, United States, in the North America region.
How does NextGen America make money?
One revenue line is on record: donations and Philanthropic Contributions.
Who are NextGen America's main competitors?
Broad incumbents on record are MoveOn, League of Women Voters, Sierra Club, ACLU and NAACP. Direct peers are Rock the Vote, HeadCount and When We All Vote. Emerging players are Sunrise Movement and Campus Vote Project.
Does NextGen America have an API?
No public API is recorded for NextGen America.
What industry is NextGen America in?
NextGen America's product category is Youth Civic Engagement and Voter Mobilization. Its primary akta.pro industry code is EDAAAEAL, Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs. Its NAICS code is 8133 and its SIC code is 8600.