What Max Titanium Suplementos does

Max Titanium Suplementos is the consumer-facing brand of Supley Lab. de Alimentos e Suplementos Nutricionais Ltda, a private Brazilian sports nutrition manufacturer headquartered in Matão, São Paulo. The company produces and distributes a 221+ SKU portfolio across whey protein (concentrate, isolate, 3W blend, hydrolyzed, clear, RTD, and Femini women's line), creatine monohydrate (powder, capsules, Creapure-certified premium, flavored), pre-workout formulas (Hórus, Égide, Night Train, All Day, Hórus Elite, plus athlete co-branded variants), mass gainers (Mass Titanium, Super Gainers, Super Whey), thermogenics, protein bars, vitamins/minerals, amino acids, and an apparel and accessories line. Products are formulated with standard sports-nutrition ingredients (whey protein concentrate/isolate, creatine monohydrate, caffeine, taurine, beta-alanine, BCAAs) and packaged in powder tubs, capsules, gel sachets, and ready-to-drink formats.

The business operates as a direct-to-consumer e-commerce retailer with no disclosed wholesale or third-party retail distribution. Sales are transacted exclusively through the company's VTEX-hosted website (maxtitanium.com.br) with nationwide Brazilian shipping via Correios and Loggi, supporting Brazil-native payment methods (PIX, boleto bancário, and 6x interest-free credit card installments). The pricing model is unit-based with promotional kit/bundle configurations (e.g., creatine + pre-workout combinations) and loyalty mechanics through the Elite Member program (R$150 activation threshold, cashback, referral points, collectibles).

Customer acquisition is driven by a multi-channel digital marketing engine: organic social on Instagram, YouTube, and Facebook; a content blog; email/newsletters with up to 10% first-purchase discount; and a formalized influencer/affiliate program (Seja Influenciador) plus an ambassador roster of Brazilian fitness athletes (Paulo Muzy, Ramon Dino, Rafael Brandão, 7Belo, Breno Pote, Jorlan Vieira, Gabriel Zancanelli) who co-create limited-edition SKUs. End customers are primarily Brazilian fitness enthusiasts and bodybuilders, with secondary segments in weight-loss, women's wellness (Femini line), health/wellness, and elderly muscle-preservation use cases. The company holds LGPD and PCI DSS compliance certifications and operates with 251–500 employees.

Name

Max Titanium Suplementos

Legal name

Supley Lab. de Alimentos e Suplementos Nutricionais Ltda

Website

https://maxtitanium.com.br

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Short description

Max Titanium Suplementos is a private Brazilian sports nutrition brand (owned by Supley Laboratory) that sells 221+ whey, creatine, pre-workout, mass-gainer, thermogenic, vitamin, apparel, and accessory products direct-to-consumer via its VTEX e-commerce site to fitness enthusiasts, bodybuilders, and wellness consumers across Brazil.

Ownership category

akta.pro rank

Product category

Sports Nutrition Supplements

NAICS

Food (Health) Supplement Retailers (456191)

akta.pro primary industry

Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots) (CRADAGAI)

Keywords

• Whey protein supplements
• Creatine supplements
• Pre-workout supplements
• Mass gainer supplements
• Sports nutrition products

Headquarters

HQ city

Matão

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Direct Product Sales: Max Titanium generates revenue through direct sales of nutritional supplements to consumers via its e-commerce platform. Products include whey proteins, creatine, pre-workout supplements, mass gainers, thermogenics, vitamins, protein bars, and apparel. Sales are conducted in Brazilian Reais with installment payment options up to 6x without interest.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Max Titanium Suplementos is a Brazilian sports-nutrition brand whose formulations are developed and produced by Supley Lab. de Alimentos e Suplementos Nutricionais Ltda and sold through the brand's direct-to-consumer e-commerce storefront. The portfolio centers on whey proteins, creatine, pre-workouts, mass gainers, thermogenics, amino acids, vitamins, protein bars, and ready-to-drink energy products, supplemented by kits, apparel, and accessories. The business is headquartered in Matão, São Paulo and operates exclusively online with nationwide Brazilian shipping.

Product overview

Max Titanium Suplementos is a Brazilian sports nutrition and supplement company offering a comprehensive portfolio of fitness products through its e-commerce platform powered by VTEX. The product portfolio centers on core supplement categories including Whey Protein (in Concentrado, Isolado, 3W Blend, and specialty formats), Creatine Monohydrate (in powder and capsule forms including premium Creapure line), Pre-Workout supplements (Hórus, Égide, Night Train, All Day, and athlete collaborations), Mass Gainers (Mass Titanium, Super Gainers, Super Whey), Thermogenics (2Hot, Fire Black, Max Cut, L Carnitina, Shot Dry), Protein Bars (Power Protein Bar, Power Protein Crisp, Top Whey Bar), Vitamins and Minerals (Vitamin D3, Multimax Complex, Vitamin C, Omega 3), and Amino Acids (BCAA, Beta-Alanine). The company also offers apparel lines with athlete collaborations (Paulo Muzy, Ramon Dino) and a loyalty program (Elite Member). Products are sold individually and as promotional bundled kits combining complementary supplements. New 2025 product launches include Hórus Elite 400mg caffeine pre-workout, Iso Clear Whey light protein, 100% Whey Double Tasty, flavored Creatine 7Belo, and Max Energy ready-to-drink beverages.

Differentiator

Problem solved

Functional benefit

Brands

• Elite Member: Loyalty program offering exclusive benefits including cashback, points for referrals, exclusive live content, collectible gifts, experiences, exclusive offers, and access to an exclusive group.

Products and services

• Concentrated Whey Protein (100% Whey) [Whey Protein Concentrado (100% Whey)] Concentrated whey protein powder available in multiple flavors including Chocolate, Baunilha (vanilla), Cookies, Morango (strawberry), Chocolate Maltado, Pistache com Chocolate Branco, Leite, and specialty flavors; provides 15g+ protein per serving for muscle gain and post-workout recovery.
• Whey Pro (2x1kg kit) [Whey Pro (Kit 2x Whey Pro 1kg)] A cost-effective concentrated whey protein sold in 1kg units or 2x1kg value kits, delivering 15g protein per dose for muscle gain and recovery.
• Whey Isolate IsoWhey [Whey Isolado IsoWhey] Isolated whey protein with higher purity and reduced carbohydrate and fat content, formulated for dieters and consumers seeking muscle definition and faster post-workout absorption.
• Top Whey 3W A 3W blend combining whey concentrate, isolate, and hydrolyzate designed for sustained amino acid release; available in Performance, Sabor, and Natural variants in 900g and 1.8kg sizes.
• Femini Whey A female-focused whey protein with added vitamins and collagen for women's nutritional needs, health, and wellness; available in 900g sizes with several flavors.
• Iso Clear Whey A light, clear 405g protein powder in Swiss lemonade (Limonada Suíça) flavor positioned for consumers seeking a lighter alternative to traditional creamy whey; launched as a 2025 light-format protein.
• 100% Whey Double Tasty A 900g concentrated whey protein in a cookies flavor with an enhanced taste profile for taste-focused consumers; launched as a 2025 product with premium flavor positioning.
• Creatine Monohydrate [Creatina Monohidratada] Pure creatine monohydrate powder in 100g, 150g, 300g, and 500g sizes, supporting ATP regeneration, strength, explosive power, and muscle recovery during high-intensity training; recommended daily intake is 3g.
• Creatine Creapure [Creatina Creapure] A 250g premium creatine monohydrate using Creapure brand raw material for guaranteed purity; available in standard and athlete-collaboration lines such as the Dino and Rafael Brandão limited editions.
• Flavored 7Belo Creatine [Creatina 7Belo Sabor] A 300g flavored creatine monohydrate developed in collaboration with 7Belo; launched in 2025 with a collaboration flavor and positioned for the flavored creatine segment.
• Creatine 120 Capsules [Creatine 120 Caps (Cápsulas)] Creatine monohydrate in 120 capsules for convenient dosing without measuring powder and for on-the-go use.
• Hórus (Pre-Workout) [Hórus (Pré-Treino)] A 150g or 300g pre-workout with caffeine, taurine, and beta-alanine, formulated for energy, focus, and resistance during intense training; available in multiple flavors including blackcurrant (Amora) and a 2025 7Belo collaboration flavor.
• Hórus Elite 390g A 390g premium pre-workout containing 400mg caffeine in pink lemonade flavor, positioned for enhanced energy and performance during intense training; launched as a 2025 high-caffeine variant.
• Égide (Pre-Workout) [Égide (Pré-Treino)] A 150g or 300g pre-workout formulated for energy, performance, and resistance, available in pineapple with mango (Abacaxi com Manga) and red fruits (Frutas Vermelhas) flavors.
• Night Train (Pre-Workout) [Night Train (Pré-Treino)] A pre-workout in red fruits (Frutas Vermelhas) flavor designed for evening training, supporting performance and energy during night workouts.
• All Day (Pre-Workout) [All Day (Pré-Treino)] A 300g all-day pre-workout in yellow fruits (Amarelas) flavor designed for sustained training energy; associated with athlete Jorlan Vieira.
• TDZ Force Gabriel Zancanelli A 300g limited-edition pre-workout in purple lemonade flavor created in collaboration with athlete Gabriel Zancanelli.
• Shook Rafael Brandão A 300g pre-workout in grape flavor featuring athlete Rafael Brandão, formulated for energy and performance.
• Hórus Gel A portable red-fruits pre-workout gel designed for a convenient energy boost during training.
• Beta-Alanine 150g [Beta-Alanina 150g] A 150g pure beta-alanine amino-acid powder for muscular endurance and performance, intended to help reduce fatigue during high-intensity training.
• Whey Drink 300ml A 300ml ready-to-drink protein beverage in yellow fruits flavor, launched in 2025 for convenient and practical on-the-go protein consumption.
• Max Energy Framboesa 269ML A ready-to-drink energy beverage in 269ml cans sold as a six-pack in raspberry (Framboesa) flavor, launched in 2025 for instant energy.
• Mass Titanium A high-calorie mass gainer delivering 619 kcal, 17g protein, and 135g carbohydrates per serving, formulated with a WPC blend, collagen, and albumin; available in 1.4kg, 2.4kg Zero Lactose, and 3kg refill sizes.
• Super Gainers A 3kg high-calorie mass gainer delivering 610 kcal, 16g protein, 133g carbohydrates, and 3g creatine per serving, using a WPC+WPI blend for muscle gain and recovery.
• Super Whey

Quantifiable outcome

• Premium whey products with up to 30% protein content per serving
• +1 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature2 records

Partnerships

Seven partnerships are on record, tiered core, minor and major.

• VTEXcoreTechnology or IntegrationE-commerce platform provider powering the Max Titanium online store with enterprise-grade retail technology infrastructure.
• RetailHubcoreTechnology or IntegrationDigital retail infrastructure provider supporting Max Titanium's e-commerce operations and content delivery systems.
• Correios (Brazilian Postal Service)minorChannel Partner/ Reseller/ DistributorPrimary logistics partner for order delivery across Brazil. Max Titanium uses Correios for standard shipping with 2 delivery attempts before holding at local post office for 7 days.
• LoggiminorChannel Partner/ Reseller/ DistributorThird-party logistics and delivery service provider for order fulfillment in Brazil.
• PCI Certified Payment ProcessorscoreTechnology or IntegrationPayment processing partners compliant with PCI DSS standards for secure credit card transactions.
• Supley LaboratorycoreStrategic or Co-development PartnerParent company and manufacturer of Max Titanium nutritional supplements. Supley Lab. de Alimentos e Suplementos Nutricionais Ltda develops and produces the supplement formulations sold under the Max Titanium brand.
• Fitness Influencers and Athletes (Paulo Muzy, Ramon Dino, Rafael Brandão, 7Belo, Breno Pote, Jorlan Vieira, Gabriel Zancanelli)majorGTM or Marketing PartnerBrand ambassadors and sponsored athletes who represent Max Titanium through co-branded products, influencer marketing campaigns, and exclusive product lines. Includes Paulo Muzy (fitness influencer), Ramon Dino (IFBB Pro), Rafael Brandão (athlete), 7Belo (athlete), and others.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Growth Supplements: Leading Brazilian DTC sports supplement brand and Max Titanium's closest direct competitor, operating a similar e-commerce model with whey, creatine, pre-workout, and thermogenic product lines targeted at Brazilian gym-goers.
• Integralmédica: One of Brazil's largest sports nutrition brands, now part of Herbalife, offering whey, BCAA, pre-workout, and mass gainers across both DTC and traditional retail — directly comparable in product mix to Max Titanium.
• Atlhetica Nutrition: Brazilian sports nutrition manufacturer/brand (Atlhetica Lab) producing whey, creatine, pre-workout, and thermogenics; competes head-on with Max Titanium in mid-tier Brazilian supplement retail and DTC.
• Black Skull USA: Brazilian sports supplement brand with strong gym/fitness community positioning, offering pre-workout, creatine, and whey — competes with Max Titanium for the same bodybuilder persona in Brazil.
• New Millen: Brazilian sports nutrition brand owned by BRG Sports, offering creatine, pre-workout, and whey at value-tier pricing; comparable direct competitor for price-sensitive Brazilian consumers.

Broad incumbents

• Max Titanium (parent context) — Optimum Nutrition: Global gold-standard sports nutrition brand (Glanbia) with Gold Standard Whey and Serious Mass; competes in Brazil primarily via marketplaces and serves as the international benchmark Max Titanium positions against.
• Myprotein: Global DTC sports nutrition leader (THG) with aggressive pricing, large flavor catalog, and growing Brazil presence through localized sites; competes with Max Titanium on whey, creatine, and pre-workout categories.
• Universal Nutrition: Long-established US sports supplement brand with Animal Pak and whey/creatine lines, distributed in Brazil through specialty channels; relevant incumbent peer given shared athlete-marketing DNA.
• MuscleTech: Large US sports nutrition brand (Iovate) with premium pre-workout, mass gainers, and protein lines; competes with Max Titanium's Hórus Elite and Mass Titanium SKUs in the Brazilian import and specialty-retail channel.

Emerging players

• FTW Suplementos: Emerging Brazilian DTC supplement brand gaining traction with affordable whey and creatine offerings; a smaller-scale emerging peer competing in the same Brazilian fitness supplement segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/MaxTitaniumSuplementos
• Facebookfacebook.com/maxtitaniumsuplementos
• Instagraminstagram.com/maxtitaniumsuplementos
• Xx.com/max_titanium

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Max Titanium Suplementos