What Drogaria Catarinense does

Drogaria Catarinense is a Brazilian pharmacy retail chain founded in 1919 in Joinville, Santa Catarina, and currently operating as a subsidiary brand of the Clamed conglomerate (Cia Latino Americana de Medicamentos). The company operates an omnichannel retail model combining physical pharmacy stores across five states (Santa Catarina, Rio Grande do Sul, Mato Grosso do Sul, Paraná, and São Paulo), a VTEX-powered e-commerce website reaching all 27 Brazilian states, native mobile applications on iOS and Android, WhatsApp ordering, a third-party seller marketplace, and multiple delivery modalities including same-day delivery, store pickup, and smart locker collection points. Its product portfolio spans prescription medications, generic pharmaceuticals (marketed at up to 90% discount versus reference drugs), GLP-1 weight management injectables (Mounjaro, Wegovy, and Ozivy), dermocosmetics, beauty products, baby care, nutritional supplements, and medical devices, supplemented by three private-label brands (Lunis, Clamvit, Suprabio).

The business model combines multiple revenue streams: direct retail pharmacy sales across physical and digital channels, marketplace commissions from third-party sellers, compounding pharmacy services (manipulação), clinical services including vaccinations and rapid tests through Clínica DC, subscription-based corporate pharmacy benefit programs (Convênio Empresarial) serving 1000+ employer partners via payroll deduction, government-subsidized medication sales through the Farmácia Popular program, and recurring subscription services (Recompra Programada) for routine medication and household items. The company also operates three customer membership programs: Clube DC (loyalty points, 1 point per R$1 spent), Dermaclub (dermocosmetics discounts), and PBM DC (medication benefits program with laboratory partner discounts). The company maintains Brazilian LGPD data protection compliance and ANVISA bioequivalence certification for generic medications.

Name

Drogaria Catarinense

Legal name

Farmácia Drogaria Catarinense | Cia Latino Americana de Medicamentos

Website

https://drogariacatarinense.com.br

Company type

Private

Founded year

1919

Operating status

Operating

Headcount range

11–50 employees

Short description

Drogaria Catarinense is a 100-year-old Brazilian pharmacy chain operating physical stores across five southern/central states plus a VTEX-powered e-commerce platform reaching all 27 Brazilian states, selling prescription medications, GLP-1 injectables, generics, dermocosmetics, and supplements, and serving individual consumers, corporate employer benefit programs (1000+ partners), and government Farmácia Popular participants.

Ownership category

akta.pro rank

Product category

Retail Pharmacy

NAICS

Pharmacies and Drug Retailers (456110), Health and Personal Care Retailers (456)

SIC

Retail-Drug Stores And Proprietary Stores (5912)

akta.pro primary industry

Discount Drugstores (Value-Focused Chain Pharmacies) (CRAEAHAA)

akta.pro secondary industries

Health & Pharmacy Omnichannel (CRAFAEAK), Value Pharmacies & Deep-Discount Pharmacy Retail (CRAEAHAB), Discount Drugstores with Clinics (Retail Health Clinics) (CRAEAHAE)

Keywords

• Retail pharmacy services
• Pharmaceutical retail
• Generic medications
• Dermocosmetics retail
• Compounding pharmacy

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Retail Pharmacy Sales: Revenue generated from selling medications (including controlled substances requiring prescription), generic drugs, dermocosmetics, beauty products, personal care, baby care items, supplements, medical devices, and health equipment through physical stores, e-commerce, and marketplace channels.
2. Compounding Pharmacy Services: Custom-compounded medications produced in their manipulation pharmacy for personalized patient needs.
3. Marketplace Commission: Commission-based revenue from third-party sellers operating on the Drogaria Catarinense marketplace platform. Sellers pay commission on completed sales with no setup fees or monthly charges.
4. Healthcare Services: Revenue from clinical services including vaccinations, rapid tests, pharmaceutical consultations, and digital pharmaceutical care offered through Clínica DC.
5. Corporate Benefit Programs: B2B revenue from employer benefit partnerships where employees receive discounted medications and health products through payroll deduction programs serving over 1000 corporate clients.
6. Government Health Program Sales: Sales through the Farmácia Popular do Brasil government program providing subsidized medications to eligible patients.

Pricing tiers

Go-to-market motion1 record

Distribution channels10 records

Marketing channels7 records

Core offering

Drogaria Catarinense operates an omnichannel pharmacy retail business selling prescription and generic medications (with discounts up to 90% off reference prices), GLP-1 weight loss injectables, dermocosmetics, beauty products, baby care items, and nutritional supplements through physical stores across five Brazilian states, an e-commerce website, a mobile application, and WhatsApp ordering. The company also provides compounding pharmacy services (Manipulação), in-store clinical services including vaccinations and rapid tests (Clínica DC), corporate pharmacy benefit programs for over 1,000 employers, a subscription-based recurring purchase service (Recompra Programada), loyalty programs (Clube DC and Dermaclub), and operates a third-party marketplace for health, beauty, and wellness products.

Product overview

Drogaria Catarinense is a multi-channel pharmacy retail platform combining physical stores across Santa Catarina and an e-commerce operation, built on VTEX technology. The core offering encompasses medications (including controlled substances and GLP-1 weight loss injectables), generic drugs, dermocosmetics, health supplements, beauty products, and baby care items. Value-added services include Clínica DC (in-store vaccines, rapid tests, and pharmaceutical services), a compounding pharmacy (manipulação), the Clube DC loyalty program, corporate health benefit plans (convênio), subscription services (recompra programada), telemedicine/tele-delivery (Alomed), and a marketplace for third-party sellers. The company also offers private-label brands including Lunis (household and personal care), Clamvit (nutritional supplements), and Suprabio (vitamins), along with participation in the government-subsidized Programa Farmácia Popular.

Differentiator

Problem solved

Functional benefit

Brands

• Lunis: Line of personal care and hygiene products including wet wipes, cotton swabs, sunscreen, feminine care, and men's grooming products
• Clamvit
• Suprabio
• Clínica DC
• Clube DC
• Dermaclub
• PBM DC (Programa de Benefícios em Medicamentos)

Products and services

• Drogaria Catarinense Pharmacy Retail Omnichannel pharmacy retail operation selling prescription and OTC medications, generic drugs, dermocosmetics, beauty products, baby care items, nutritional supplements, and medical devices through physical stores in Santa Catarina, Rio Grande do Sul, Mato Grosso do Sul, Paraná, and São Paulo, plus nationwide e-commerce delivery across all 27 Brazilian states.
• Clínica DC In-store health clinic offering vaccinations, rapid tests, and pharmaceutical care services performed by qualified professionals for walk-in consumers.
• Manipulação (Compounding Pharmacy) Custom-compounded medications tailored to individual prescriptions, including personalized skincare products, health supplements, and hair care formulations produced at the in-house manipulation pharmacy.
• Clube DC (Loyalty Program) Free membership loyalty program where R$1 spent equals 1 point redeemable for products, providing exclusive member discounts and personalized communications for individual consumers.
• Drogaria Catarinense Marketplace Online marketplace where third-party pharmacy and health product sellers list and sell Beauty, Health and Wellness, Nutrition, and Perfumery products, paying commission on completed sales with no setup fees or monthly charges.
• Recompra Programada (Subscription Service) Subscription service that automates recurring purchases of regular medications and household products with customizable delivery frequency, free enrollment, and free modifications.
• Convênio Empresarial (Corporate Health Plans) Corporate pharmacy benefit partnerships that enable employees of partner companies across SC, RS, MS, PR, and SP to receive discounted medications and health products via payroll deduction, with no-cost administration for employers.
• Dermaclub Membership program offering exclusive discounts on dermocosmetics from top laboratories including La Roche-Posay, Vichy, and CeraVe for beauty and personal care consumers.
• Lunis (Private Label Brand) Store-brand product line including paper tissues, repellents, micellar cloths, physiological saline, pregnancy tests, blood pressure monitors, thermometers, baby care products, and sunscreen.
• Clamvit (Private Label Brand) Nutritional supplement line including Clamvit Immunity, Clamvit Calcio MDK, and Clamvit Collagen II for health and wellness support.
• Suprabio (Private Label Brand) Supplement and vitamin brand focused on healthiness and convenience for daily nutritional supplementation.
• Programa Farmácia Popular (Government Subsidy Program) Government-subsidized medication program providing free or discounted essential medicines to eligible Brazilian citizens through Drogaria Catarinense's partnership with the federal government.
• GLP-1 Weight Loss Injectables Distribution and sale of GLP-1 injectable weight management medications including Mounjaro (tirzepatida), Ozivy, Wegovy, Ozempic, Poviztra, and Extensior (semaglutida) in various dosages.

Quantifiable outcome

• Generic medications priced up to 90% below reference drug prices
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration19 records

Partnerships

Seven partnerships are on record, tiered core.

• Third-Party Marketplace SellerscoreChannel Partner/ Reseller/ DistributorIndependent pharmacy and health product retailers operating on the Drogaria Catarinense marketplace platform. Partners pay commission on sales with no setup fees. Categories include Beauty, Health and Wellness, Nutrition, and Perfumery. Sellers integrate via Plugg.to, ANYMARKET, Ideris, Tiny, Conec.lá, Bling, Hub2B, Omni, KOlist, or Tray platforms. Repasses managed by Tuna Pagamentos.
• Correios (Brazilian Postal Service)coreTechnology or IntegrationLogistics partnership with Brazil's national postal service for standard delivery (Sedex, PAC) serving customers nationwide, especially areas without carrier coverage.
• Third-Party Delivery CarrierscoreTechnology or IntegrationLogistics partnerships with various transport companies for delivery services across Brazil, including same-day and next-day express delivery operations.
• Eli Lilly (Mounjaro/Wegovy)coreTechnology or IntegrationDistribution partnership for GLP-1 weight management medications including Mounjaro (tirzepatida) and Wegovy (semaglutida) injectable pens sold at Drogaria Catarinense locations.
• Ems (Ozivy Semaglutida)coreTechnology or IntegrationDistribution of Ozivy, Brazil's first nationally developed semaglutida injectable pen for weight management, developed by Ems laboratory.
• Corporate Employer Partners (1000+ companies)coreGTM or Marketing PartnerB2B corporate pharmacy benefit partnerships serving over 1000 companies across SC, RS, MS, PR, and SP states. Employers receive no-cost benefit administration while employees access discounted medications via payroll deduction.
• Farmácia Popular do Brasil (Government Program)coreGTM or Marketing PartnerParticipation in Brazil's federal government pharmacy program providing subsidized essential medications to eligible citizens. Operates as 'Aqui tem Farmácia Popular' partner.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• RD (Raia Drogasil): Largest pharmacy retail chain in Brazil combining Raia and Drogasil banners under unified operations. Directly competes with Drogaria Catarinense across prescription medications, generics, dermocosmetics, beauty, and omnichannel (physical stores + e-commerce + mobile app), and serves the same consumer segments nationwide.
• Pague Menos: Major Brazilian pharmacy chain with strong presence across multiple regions. Competes directly with Drogaria Catarinense on generic pricing, omnichannel retail, beauty/personal care assortment, and value-focused positioning.
• Panvel Farmácias: Regional pharmacy chain headquartered in Rio Grande do Sul with deep penetration in South Brazil, overlapping directly with Drogaria Catarinense's core SC/RS territory. Operates a comparable omnichannel model with e-commerce, mobile app, and physical stores selling medications, dermocosmetics, and beauty products.
• Drogaria São Paulo / Pacheco (DPSP): Large Brazilian pharmacy chain formed through the merger of Drogaria São Paulo and Drogarias Pacheco. Competes directly with Drogaria Catarinense in the São Paulo market on prescription medications, beauty, baby care, and omnichannel service levels.
• Drogaria Venancio: Regional pharmacy chain with strong presence in Rio de Janeiro and Southeast Brazil. Comparable omnichannel pharmacy offering spanning medications, dermocosmetics, compounding, and clinical services competing for similar middle-class Brazilian consumers.
• Nissei Farmácias: Pharmacy chain with significant presence in South Brazil (PR and surrounding states), directly competing with Drogaria Catarinense's geographic core. Operates physical stores plus e-commerce selling medications, beauty, and wellness products at similar value positioning.
• Drogaria Araújo: Major regional pharmacy chain headquartered in Minas Gerais. Comparable operating model with physical stores plus e-commerce, compounding pharmacy, and broad assortment across medications, dermocosmetics, and personal care serving similar middle-class Brazilian consumers.
• Farmácia Preço Popular: Direct sibling brand within the Clamed conglomerate, sharing corporate parent with Drogaria Catarinense. Operates an identical low-price pharmacy model across multiple Brazilian states, often cited as a benchmark for the value-focused chain pharmacy concept both companies embody.

Emerging players

• UltraFarma: Brazilian digital-first pharmacy retailer with strong e-commerce and aggressive discount positioning. Comparable omnichannel focus and value-driven generic pricing strategy, though primarily digital versus Drogaria Catarinense's hybrid physical/digital model.
• Consulta Remédios / eMed: Brazilian digital pharmacy aggregator and comparison platform enabling price discovery and home delivery. Competes for the same e-commerce prescription and OTC consumer as Drogaria Catarinense, representing a digital-native threat to traditional pharmacy omnichannel models.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/drogariacatarinense
• Instagraminstagram.com/drogariacatarinense
• TikToktiktok.com/@drogariacatarinense

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Drogaria Catarinense