Dreamwall
Dreamwall is a Belgian animation and visual effects studio (founded 2007, 101–250 staff) delivering animation production, real-time AR/VR/XR broadcast graphics, and live-event visual experiences to entertainment IP holders, broadcasters, sports properties, and corporate clients.
- Company typePrivate
- Founded2007
- HeadquartersMarcinelle, Belgium
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Dreamwall does
Dreamwall is a Belgian animation and visual effects studio headquartered in Marcinelle, founded in 2007, operating with 101–250 employees across three integrated solution pillars: Animation (feature films, animated series, documentaries, and theme-park ride content), Media & Digital Broadcast (real-time AR/VR/XR, motion design, production services, accessibility solutions, and studio rental), and Sports & Live Events (live augmented reality overlays and projection/video mapping for sports broadcasts and corporate events). Its technical stack centers on real-time rendering using Unreal Engine, Zero Density, Ross Video, and SMODE, combined with green-screen and virtual-production studio facilities, enabling end-to-end delivery from animation through live broadcast graphics.
The company serves enterprise clients on a project-based professional services model, including entertainment IP holders (PEYO Productions on The Smurfs, Dupuis), broadcasters (RTBF, Alkass, Al Mashhad), corporate customers (KBC bank), sports properties (Marble Race, Pairi Daiza), and documentary producers. Notable productions include the 2021 Smurfs feature film and the NEMO installation at Pairi Daiza (2024), with active engagements such as the Marble Race World Cup 2026 virtual environment. Dreamwall's revenue derives from quote-based animation production contracts, broadcast graphics and AR/XR service engagements, and physical studio rental, with no disclosed SaaS, subscription, or licensing product lines.
The firm operates as a sales-led services business with go-to-market centered on portfolio showcases, case studies, and partner referrals rather than product-led acquisition. It is supported by regional investment from Sambrinvest and recognized by international industry bodies including the Oscars, César Awards, Annecy Festival, and Cannes Un Certain Regard, providing credibility in pitching premium entertainment IP. Geographic operations center on Belgium with documented broadcast partnerships in the Middle East (Alkass, Al Mashhad) and project-based work across Europe.
Dreamwall firmographics
Firmographics- Name
- Dreamwall
- Legal name
- Dreamwall
- Website
- https://en.dreamwall.be
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Dreamwall is a Belgian animation and visual effects studio (founded 2007, 101–250 staff) delivering animation production, real-time AR/VR/XR broadcast graphics, and live-event visual experiences to entertainment IP holders, broadcasters, sports properties, and corporate clients.
- Ownership category
- akta.pro rank
Dreamwall industry classification
Industry- Product category
- Animation and Broadcast Production Services
- NAICS
- Postproduction Services and Other Motion Picture and Video Industries (51219)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Broadcast/Recording for Live Events (OB, Multicam, Livestream Capture) (MPAGAKAI)
- akta.pro secondary industries
- Lighting Design & Rental (MPAGAKAB), Hybrid Concerts & Live Shows (Venue + Remote Audience) (MPAGAOAE)
Keywords
Where Dreamwall is headquartered
LocationHeadquarters
- HQ city
- Marcinelle
- HQ country
- Belgium
- HQ region
- Europe
Offices1 record
Markets served
Dreamwall business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Animation Production Services: Project-based animation production services for feature films, animated series, and documentaries
- Media and Broadcast Services: Production services for media companies including real-time AR/VR/XR, motion design, and studio rental
- Sports and Live Events Services: Live augmented reality and video mapping services for sports broadcasts and live events
- Studio Rental: Rental of production studio facilities and equipment
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Dreamwall product offering
Product offeringCore offering
Dreamwall is a Belgian full-service creative studio producing animation, media and digital broadcast content, and sports and live event visuals. The Animation division delivers feature films, animated series, documentaries, and theme-park ride animations. The Media & Digital Broadcast division delivers real-time AR/VR/XR experiences, motion design, production services, accessibility solutions, and studio rental. The Sports & Live Events division delivers live augmented reality overlays and projection/video mapping for sports broadcasts, concerts, and corporate events.
Product overview
Dreamwall operates as a full-service creative studio offering three integrated solution pillars: Animation, Media & Digital Broadcast, and Sports & Live Events. The Animation division provides feature film, animated series, documentary, and ride animation production. The Media & Digital Broadcast unit delivers real-time AR/VR/XR, motion design, general production, accessibility services, and studio rental. The Sports & Live Events vertical specializes in live augmented reality and video mapping for sports coverage and corporate events. The company serves entertainment studios, broadcasters, brands, and event producers, with demonstrated capabilities on major properties including The Smurfs franchise.
Differentiator
Problem solved
Functional benefit
Products and services
- Animation Comprehensive animation production services covering feature films, animated series, documentaries, and themed ride experiences. Delivers end-to-end animation from concept to final render for entertainment studios, broadcasters, brands, and event producers.
- Media & Digital Broadcast Broadcast production services encompassing real-time AR/VR/XR, motion design, general production, accessibility solutions, and studio rental. Serves television networks and digital content platforms.
- Sports & Live Events Live event production specializing in augmented reality and video mapping for sports broadcasts, concerts, and corporate events.
- Feature Film Animation Full-length animated feature film production services including storytelling, character animation, and visual effects for theatrical releases.
- Animated Series Production Serial animated content production for television and streaming platforms, handling episodic storytelling and consistent character animation across episodes.
- Documentary Animation Animated documentary production combining factual storytelling with motion graphics and animated sequences to illustrate real-world subjects.
- Ride Animation Immersive animated content designed for theme park attractions and themed rides, synchronized with physical motion and environmental effects.
- Real Time AR/VR/XR Production Real-time augmented, virtual, and extended reality production for broadcast and live events, enabling immersive visual experiences with real-time rendering.
- Motion Design Creative motion graphics and animated visual design for broadcast, advertising, and digital media applications.
- Production Services Comprehensive broadcast and media production services including filming, post-production, and delivery for television and digital platforms.
- Accessibility Solutions Broadcast accessibility services including subtitling, audio description, and other accommodations for inclusive content delivery.
- Studio Rental Professional filming studio facilities available for rental, including green screen stages and production equipment.
- Live Augmented Reality Real-time AR graphics overlaid on live sports and event broadcasts, creating immersive viewer experiences with dynamic data visualizations.
- Video Mapping Projection mapping technology for live events, transforming surfaces and structures into dynamic visual displays for immersive entertainment.
Quantifiable outcome
- Recognized with international awards including Oscars, Cannes, Annecy, and César
Companies that use Dreamwall
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles4 records
Dreamwall technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature6 records
Dreamwall partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- RTBFcoreBelgian public broadcaster and content partner for media production collaborations
- DupuiscoreBelgian comic book publisher providing content IP for animation projects
- BELVISIONcoreAnimation studio partner for content production
- PEYO ProductionscoreProduction company for The Smurfs franchise, major animation project partner
- ELLIPSEcoreAnimation studio partner for co-production projects
- KENNEDY AGENCYminorCreative agency partner for projects
- GENTON ProductionsminorProduction company partner for content creation
- AlkassminorMedia partner for sports broadcasting in Middle East region
- AL MASHHADminorMedia partner for broadcast content in Middle East region
- WALLIMAGEcoreBelgian audiovisual industry cluster providing regional support and recognition (Walloon Gold Provider award)
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Dreamwall competitors and assessment
Company assessmentBroad incumbents
- Mikros Animation: Part of Mikros Group (Technicolor), a larger European animation and VFX house with feature, series, and game-trailer capabilities. Broader portfolio than Dreamwall but overlapping on animation production for major IPs.
- Framestore: UK-based global VFX and animation studio with feature, episodic, and immersive content work. Overlaps Dreamwall on virtual production and AR/VR for broadcast but at materially larger scale.
- Studio 100 Animation: Animation arm of Studio 100, a major Belgian family-entertainment group (Maya the Bee, Heidi). Comparable on European animation IP production but with substantially larger group resources and own-IP ownership.
Direct peers
- Ellipse Animation: French animation studio and listed Dreamwall partner, producing animated series and feature content. Directly comparable on animation production services and European IP co-production.
- Walking The Dog: Belgian animation studio producing feature films and series. Comparable on full-service animation production for European broadcasters and IP holders.
- Belvision: Belgian animation studio and listed partner of Dreamwall, with overlapping capabilities in feature and series animation production for European IP holders. Comparable in geography, scale, and project-based service model.
- Thuristar: Belgian animation and visual development studio serving entertainment and brand clients. Comparable in scale, geographic base, and project-based animation services.
- Cube Creative: Belgian animation and motion design studio of similar size serving entertainment and brand clients. Directly comparable on animation, motion design, and broadcast graphics services.
Emerging players
- Zero Latency: Real-time VR experience operator and content producer. Partial overlap with Dreamwall on immersive real-time graphics, though focused on out-of-home VR rather than broadcast.
Regional players
- Submarine: Dutch animation and production studio with feature and series animation work across Europe. Comparable on animation production services but headquartered in the Netherlands rather than Belgium.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Dreamwall social profiles
Digital presenceDreamwall financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dreamwall leadership team
Management profileNumber of profiles
Dreamwall funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dreamwall M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dreamwall
What does Dreamwall do?
Dreamwall is a Belgian full-service creative studio producing animation, media and digital broadcast content, and sports and live event visuals. The Animation division delivers feature films, animated series, documentaries, and theme-park ride animations. The Media & Digital Broadcast division delivers real-time AR/VR/XR experiences, motion design, production services, accessibility solutions, and studio rental. The Sports & Live Events division delivers live augmented reality overlays and projection/video mapping for sports broadcasts, concerts, and corporate events.
Is Dreamwall a public or private company?
Dreamwall is a private company. It is classified as unknown and is currently operating.
When was Dreamwall founded?
Dreamwall was founded in 2007. It employs 101 to 250 people.
Where is Dreamwall based?
Dreamwall is headquartered in Marcinelle, Belgium, in the Europe region.
How does Dreamwall make money?
Four revenue lines are on record. Animation Production Services are the primary driver. The others are media and Broadcast Services, sports and Live Events Services and studio Rental.
Who are Dreamwall's main competitors?
Broad incumbents on record are Mikros Animation, Framestore and Studio 100 Animation. Direct peers are Ellipse Animation, Walking The Dog, Belvision, Thuristar and Cube Creative. Zero Latency is listed as an emerging player. Submarine is listed as a regional player.
Does Dreamwall have an API?
No public API is recorded for Dreamwall.
What industry is Dreamwall in?
Dreamwall's product category is Animation and Broadcast Production Services. Its primary akta.pro industry code is MPAGAKAI, Broadcast/Recording for Live Events (OB, Multicam, Livestream Capture), with a secondary code of MPAGAKAB, Lighting Design & Rental. Its NAICS code is 51219 and its SIC code is 7812.