Techjoomla
Techjoomla is a Pune-based, bootstrapped software company that develops and sells subscription-based Joomla CMS extensions, including Shika LMS, JTicketing, JGive, SocialAds, and Quick2Cart, serving global SMBs, developers, and non-profits via direct e-commerce.
- Company typePrivate
- Founded2008
- HeadquartersPune, India
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Techjoomla does
Techjoomla is a privately held, bootstrapped software company headquartered in Pune, India, founded in 2008, that develops and sells commercial extensions for the Joomla content management system. Its portfolio comprises ten paid core products spanning learning management (Shika LMS), event ticketing (JTicketing), crowdfunding and donations (JGive), advertising (SocialAds), ecommerce (Quick2Cart), chat (JBolo), viral invitations (InviteX), friend suggestions (People Suggest), social engagement (jLike), and email templating (Email Beautifier), complemented by nine free products, developer APIs, mobile apps, and promotional bundles. The products are built as native Joomla components, modules, and plugins in PHP on Joomla's MVC architecture, maintain compatibility with Joomla 3.x, 4.x, and 5.x, and share a proprietary infrastructure layer consisting of the Common Payments API, TJ Reports, TJ Notifications, TJ Vendors, and a REST API framework.
The company operates on a pure self-serve subscription model, selling 6-month and 12-month plans priced from $29.99 to $699.99 directly through its e-commerce website with a 30-day money-back guarantee, supported by live product demos and a freemium funnel of free extensions that feed into paid conversion. Go-to-market combines direct-to-consumer e-commerce, product-led growth (free products and demos), and community-led engagement through active participation in Joomla events such as Pizza, Bugs & Fun and Joomla NXT, alongside a weekly developer blog. Customers are predominantly global SMBs, individual developers, non-profits, driving schools, small EdTech and event operators, and Joomla site builders; no enterprise-scale logos were disclosed, and revenue, funding, and detailed headcount are not publicly reported beyond a 1-10 employee range.
Leadership consists of CEO Parth Lawate and CXO/technology lead Ashwin Date; no parent company, institutional investors, subsidiaries, or M&A activity are disclosed, indicating a long-running independent operation sustained by subscription cash flow rather than external capital.
Techjoomla firmographics
Firmographics- Name
- Techjoomla
- Legal name
- Techjoomla
- Website
- https://techjoomla.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Techjoomla is a Pune-based, bootstrapped software company that develops and sells subscription-based Joomla CMS extensions, including Shika LMS, JTicketing, JGive, SocialAds, and Quick2Cart, serving global SMBs, developers, and non-profits via direct e-commerce.
- Ownership category
- akta.pro rank
Techjoomla industry classification
Industry- Product category
- CMS Extensions and Plugins
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Digital Marketplaces for Downloadables (Creators/Assets) (CRAFAIAH)
- akta.pro secondary industry
- LMS Commerce, Licensing & Monetization (eCommerce, Subscriptions, Seat Management) (EDAFAAAK)
Keywords
Where Techjoomla is headquartered
LocationHeadquarters
- HQ city
- Pune
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Techjoomla business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure
Revenue model
- Paid Extension Subscriptions: Techjoomla sells subscriptions to paid extensions (Shika, JTicketing, JGive, SocialAds, Quick2Cart, JBolo, Invitex, People Suggest, jLike, Email Beautifier) on 6-month and 12-month subscription plans. Subscriptions include access to the extension, updates, and support.
- Promotional Bundles: Techjoomla offers bundled products at discounted prices (e.g., JGive + Invitex Bundle, Jomsocial Power Pack, Easysocial Power Pack, Earn With Joomla PowerPack). These bundles combine complementary products at a reduced price compared to individual purchases.
- Developer Products & APIs: Developer-focused products including Common Payment API, REST API for Joomla, PayPal Adaptive/Split Payments Setup, Hierarchy Management, and TJ Reports. These enable developers and integrators to build on the Techjoomla platform.
- Smartphone Apps: Customized mobile apps for extensions such as the JTicketing Events Manager App, The Blog App, and EasySocial App.
- Free Products (Lead Generation): Free products (Rest API for Joomla, JMailAlerts, Jomsocial Featured, Profile Completeness, Logged in Home Page, PDF Embed, Return To Top, Canva for Joomla, AI content and SEO assistant) serve as lead generation tools to attract users into the Techjoomba ecosystem and convert them to paid subscribers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Shika Professional 6-Month Subscription |
| Subscription | Annual | Shika Professional 12-Month Subscription |
| Subscription | Multi-year contract | JTicketing 6-Month Subscription |
| Subscription | Annual | JTicketing 12-Month Subscription |
| Subscription | Multi-year contract | JTicketing Customized App 6-Month |
| Subscription | Multi-year contract | JGive 6-Month Subscription |
| Subscription | Annual | JGive 12-Month Subscription |
| Subscription | Multi-year contract | SocialAds 6-Month Subscription (Recommended) |
| Subscription | Annual | SocialAds 12-Month Subscription |
| Subscription | Multi-year contract | Quick2Cart 6-Month Subscription |
| Subscription | Annual | Quick2Cart 12-Month Subscription |
| Subscription | Multi-year contract | JBolo 6-Month Subscription (Recommended) |
| Subscription | Annual | JBolo 12-Month Subscription |
| Subscription | Multi-year contract | Invitex 6-Month Subscription (Recommended) |
| Subscription | Annual | Invitex 12-Month Subscription |
| Subscription | Multi-year contract | People Suggest 6-Month Subscription |
| Subscription | Annual | People Suggest 12-Month Subscription |
| Subscription | Multi-year contract | jLike 6-Month Subscription |
| Subscription | Annual | jLike 12-Month Subscription |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
Techjoomla product offering
Product offeringCore offering
Techjoomla develops and sells subscription-based extensions for the Joomla content management system, including learning management, e-commerce, ticketing, social networking, and communication add-ons, along with related developer training.
Product overview
Techjoomla is an Open Source company specializing in Joomla extensions with a portfolio of 12 paid products organized into core products, free products, developer products, infrastructure extensions, and promotional bundles. Core products include Shika LMS (learning management), JTicketing (event ticketing), JGive (crowdfunding/donations), SocialAds (advertising), Quick2Cart (ecommerce), JBolo Chat (messaging), InviteX (invitations), People Suggest (friend networking), jLike (social interactions), and Email Beautifier (email templating). Shared infrastructure includes Common Payment API, TJ Reports, TJ Notifications, and TJ Vendors that power the entire product ecosystem. Promotional bundles combine multiple products at discounted pricing for specific platforms (JomSocial, EasySocial, Community Builder). The company also offers a REST API for Joomla and mobile apps for event management.
Differentiator
Problem solved
Functional benefit
Products and services
- Shika LMS A learning management system extension for Joomla, enabling course creation, delivery, and management on Joomla-based websites.
- JTicketing An event ticketing and booking extension for Joomla, allowing sites to sell tickets and manage events.
- JGive A crowdfunding and donation management extension for Joomla, enabling fundraising campaigns on Joomla websites.
- SocialAds An advertising management extension for Joomla, enabling site owners to run and manage ad campaigns.
- Quick2Cart An e-commerce shopping cart extension for Joomla, enabling multi-vendor selling and digital/physical product sales.
- JBolo A chat and instant messaging extension for Joomla-based websites and communities.
- Invitex An invitation and referral management extension for Joomla, enabling users to invite contacts and grow site membership.
- People Suggest A friend and connection suggestion extension for Joomla social networking sites.
- jLike A like, bookmark, and content-rating extension for Joomla websites.
- Email Beautifier An extension that formats and styles Joomla system emails into templated, visually enhanced messages.
- REST API for Joomla A free extension providing RESTful API access to Joomla, enabling developers to build integrations and applications on top of Joomla.
- JMailAlerts A free email notification and alerts extension for Joomla websites.
- AI content and SEO assistant A free extension providing AI-assisted content generation and SEO support for Joomla websites.
- Canva for Joomla A free extension integrating Canva design capabilities into Joomla for content creation.
- Joomla Training Training services for Joomla developers and users covering the platform and Techjoomla's extensions.
Quantifiable outcome
- Shika LMS is priced significantly lower than competitive corporate LMS systems while offering comparable functionality.
- +2 more outcomes
Companies that use Techjoomla
Customer profileNamed customers24 records
Segments8 records
Ideal customer profiles1 record
Techjoomla technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration66 records
AI capability6 records
Feature13 records
Techjoomla partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered minor and core.
- CloudAccessminorTechjoomla's website and infrastructure is proudly hosted at CloudAccess. CloudAccess provides the cloud hosting platform for Techjoomla's digital properties including documentation, demos, and the main e-commerce storefront.
- EasySocialcoreShika LMS, JTicketing, Quick2Cart, JBolo, Invitex, People Suggest, jLike, JGive, and SocialAds all have deep integrations with EasySocial (a popular Joomla social networking extension by Stack Ideas). Integrations include activity stream synchronization, profile/avatar integration, group-linked features, gamification (points/badges), and inbox messaging sync.
- JomSocialcoreAll major Techjoomla products (Shika, JTicketing, Quick2Cart, JBolo, Invitex, People Suggest, jLike, JGive, SocialAds) integrate with JomSocial (Cylon Labs' social networking extension for Joomla). Integrations include activity streams, user profiles/avatars, group-linked features, gamification, notifications, and inbox message synchronization.
- Community BuildercoreShika LMS, Quick2Cart, JBolo, Invitex, People Suggest, jLike, JGive, and SocialAds integrate with Community Builder (by JoomlArt), enabling user profile/avatar synchronization and social features across Techjoomla products.
- PayPalcorePayPal is integrated as a payment gateway across all Techjoomla products (Shika, JTicketing, JGive, SocialAds, Quick2Cart, Invitex) via the Common Payments API. PayPal is covered under standard Techjoomla support subscription.
- ZoomcoreJTicketing integrates with Zoom to create, track, and manage virtual/online events. This is part of JTicketing's virtual event management features that also include Adobe Connect, Google Meet, and Jitsi integrations.
- JEventscoreJTicketing integrates with JEvents (a popular events management extension for Joomla) to allow event creation and management through JEvents. Also, jLike includes a JEvents integration plugin for the reviews/ratings feature.
- iSpringcoreShika LMS has official support for iSpring SCORM content. Techjoelma developers and iSpring technical experts conducted compatibility tests to ensure iSpring-authored content works correctly in Shika.
- Authorize.netcoreAuthorize.net is integrated via the Common Payments API across all Techjoomla products and is covered under standard Techjoomla support subscription.
- 2Checkout (Verifone)core2Checkout (now Verifone Trade) is integrated via the Common Payments API across all Techjoomla products and is covered under standard Techjoomla support subscription.
- RazorpaycoreRazorpay is integrated via the Common Payments API for JTicketing, SocialAds, JGive, and Quick2Cart and is covered under standard Techjoomla support subscription.
Scale indicators6 records
Recent moves5 records
Expansion highlights4 records
Techjoomla competitors and assessment
Company assessmentDirect peers
- JomSocial (Cylon Labs): Developer of JomSocial, a leading Joomla social networking extension. Directly comparable as a subscription-based Joomla social-networking extension provider; Techjoomla's People Suggest, JBolo, and jLike are built to integrate with JomSocial, making it both a core partner and adjacent competitor.
- Hikashop: Leading Joomla ecommerce extension offering subscription-based shopping cart, multi-vendor, and marketplace functionality. Directly comparable because Hikashop competes with Techjoomla's Quick2Cart in the Joomla ecommerce vertical, with similar SMB target customers.
- JoomlaShine: Joomla template and extension developer offering JSN eCourse (a learning platform template), templates, and module extensions. Directly comparable as a long-running Joomla commercial extension provider; also partners with Techjoomla on Shika template integration.
- Stack Ideas: Developer of EasySocial, Easyblog, and Easydiscuss - Joomla's leading social, blogging, and forum extensions. Directly comparable because Stack Ideas sells subscription-based Joomla extensions in adjacent categories (social/community), and Techjoomla's products are deeply integrated with EasySocial, creating both partnership and product overlap.
- JoomlArt: Major Joomla template and extension provider offering Community Builder, JA Extensions, and bundled Joomla solutions. Directly comparable as a long-standing Joomla extension and template vendor with subscription-based commercial offerings, including the Community Builder integration partner.
- iJoomla: Joomla extension developer offering AdAgency (an advertising extension that competes with Techjoomla's SocialAds), magazine, and SEO extensions. Directly comparable as a subscription-based Joomla extension developer with overlapping categories in advertising and content.
- RSJoomla!: Established Joomla extension vendor offering RSForm!, RSMembership!, RSEvents!Pro, and other subscription-based Joomla extensions. Directly comparable because both companies sell commercial Joomla extensions on recurring subscriptions targeting SMBs and developers.
- JEvents: Popular Joomla events calendar extension provider offering subscription-based events management for Joomla. Directly comparable because JEvents competes with Techjoomla's JTicketing in the Joomla events vertical, and the two are integrated with each other.
Broad incumbents
- LearnDash: Market-leading WordPress LMS plugin with course builder, quizzing, certificates, and ecommerce. Comparable because LearnDash competes with Techjoomla's Shika LMS at a much larger scale in the broader SMB/creator LMS market, though anchored to WordPress rather than Joomla.
- Moodle: Largest open-source standalone LMS platform used by universities and enterprises worldwide. Comparable because Moodle is the most-cited alternative to Shika LMS in Techjoomla's own customer testimonials ('tried other LMS, even outside of Joomla'), and represents the broader open-source LMS incumbent.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Techjoomla social profiles
Digital presenceTechjoomla financial estimates
Financial estimateRevenue estimate
Valuation estimate
Techjoomla leadership team
Management profileNumber of profiles
Profiles2 records
Techjoomla funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Techjoomla M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Techjoomla
What does Techjoomla do?
Techjoomla develops and sells subscription-based extensions for the Joomla content management system, including learning management, e-commerce, ticketing, social networking, and communication add-ons, along with related developer training.
Is Techjoomla a public or private company?
Techjoomla is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Techjoomla founded?
Techjoomla was founded in 2008. It employs 1 to 10 people.
Where is Techjoomla based?
Techjoomla is headquartered in Pune, India, in the Asia region.
How does Techjoomla make money?
Five revenue lines are on record. Paid Extension Subscriptions are the primary driver. The others are promotional Bundles, developer Products & APIs, smartphone Apps and free Products (Lead Generation).
Who are Techjoomla's main competitors?
Direct peers on record are JomSocial (Cylon Labs), Hikashop, JoomlaShine, Stack Ideas, JoomlArt, iJoomla, RSJoomla! and JEvents. Broad incumbents are LearnDash and Moodle.
Does Techjoomla have an API?
Yes. Techjoomla offers a REST API for Joomla that enables integration with third-party applications like HRMS, CRM, Data Lakes and more. The API is available as a free product and integrates com_api plugins with a fully functional REST API interface. Additionally, a Common Payments API (CPG) enables integration with multiple payment gateways including PayPal, 2Checkout, Authorize.net, Alta User Points, JomSocial Points, Razorpay, Stripe, and iDEAL. Developers can extend functionality by creating CPG payment plugins for any gateway. Developer documentation is at techjoomla.com/rest-api-for-joomla-2.
What industry is Techjoomla in?
Techjoomla's product category is CMS Extensions and Plugins. Its primary akta.pro industry code is CRAFAIAH, Digital Marketplaces for Downloadables (Creators/Assets), with a secondary code of EDAFAAAK, LMS Commerce, Licensing & Monetization (eCommerce, Subscriptions, Seat Management). Its NAICS code is 5132 and its SIC code is 7372.