Corner Stone Real Estate Management

What Corner Stone Real Estate Management does

Corner Stone Real Estate Management is a privately held, full-service property management company headquartered at 12048 James Street, Holland, Michigan, founded in 2009 by owner and president Corey De Vries. Operating under the DBA "Management by Cornerstone," the firm manages residential rental properties (apartments, single-family homes, duplexes, condos, and townhomes), commercial properties, and HOA/condominium associations across West Michigan, with an explicit service area covering Ottawa, Kent, Muskegon, and Allegan Counties and a managed portfolio of more than 3,000 units.

The company is structured as an integrated group of five operating entities: Cornerstone Real Estate Management, Cornerstone Building & Maintenance LLC, Cornerstone Condo Association Management, a Real Estate Group, and a joint venture, Lawrence & Cornerstone Heating and Cooling LLC. Service delivery runs on the third-party ManageBuilding platform, which powers the resident portal, owner portal, online lease applications, online maintenance requests, and a property alerts email system; the marketing website is built and hosted by Pointwide Solutions. Ancillary in-house capabilities include licensed building, licensed HVAC, plumbing, and short-term/vacation rental management via the Lakeshore Life brand.

The business earns revenue through recurring property management fees (charged as a percentage of rent under management, not publicly disclosed), a $55 per-applicant tenant screening fee, recurring HOA/association management contracts, and professional services revenue captured through the in-house maintenance and HVAC subsidiaries. Customer acquisition relies on a direct-to-consumer model — the company website, online property listings, free management quotes, organic social media (Facebook, Instagram, YouTube), and referrals from existing property owners — supplemented by a sales-led motion for HOA and condo association clients. Pricing on the rental side ranges from $1,180 to $2,600 per month for residential units and approximately $1,400 per month for disclosed commercial space, with deposits typically 1.5x monthly rent.

Name

Corner Stone Real Estate Management

Legal name

Cornerstone Real Estate Management, LLC

Website

https://managementbycornerstone.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Corner Stone Real Estate Management is a Holland, Michigan-based full-service property management company managing over 3,000 residential, commercial, and HOA/condo units across West Michigan, supported by in-house maintenance and HVAC subsidiaries.

Ownership category

akta.pro rank

Headquarters

HQ city

Holland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Property Management Fees: Ongoing management fees charged to property owners for full-service property management including tenant placement, maintenance, and collections
2. Rental Application Fees: Application fee of $55.00 per adult applicant charged for tenant screening and application processing
3. HOA/Association Management Services: Comprehensive condo and HOA association management including financial management, facilities management, and administrative services
4. Maintenance and Construction Services: In-house maintenance and construction services through Cornerstone Building & Maintenance, LLC and Lawrence & Cornerstone Heating and Cooling, LLC

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Corner Stone Real Estate Management is a full-service property management company providing management services for apartment complexes, single-family homes, duplexes, condominium associations, and HOAs across West Michigan (Ottawa, Kent, Muskegon, and Allegan Counties). Services include tenant placement, rent collection, maintenance coordination, financial management, and facilities upkeep, supplemented by in-house building/maintenance services through Cornerstone Building & Maintenance, LLC and HVAC services through Lawrence & Cornerstone Heating and Cooling, LLC.

Product overview

Corner Stone Real Estate Management is a full-service property management company offering a comprehensive suite of services for residential and commercial properties. The core offering includes property management for various property types (single-family homes, apartments, condos, duplexes, HOAs), supplemented by in-house building and maintenance services through Cornerstone Building & Maintenance, LLC, and HVAC services through a partnership with Lawrence & Cornerstone Heating and Cooling, LLC. The company operates an online portal system for tenant placement, property listings, and maintenance requests, serving property owners and tenants across West Michigan including Grand Rapids, Holland, Zeeland, Grand Haven, and surrounding areas.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Property Management Full-service management of residential rental properties including apartments, single-family homes, duplexes, condominiums, and townhomes across West Michigan, covering tenant placement, rent collection, maintenance coordination, and financial reporting for individual property owners, investors, and developers.
• Commercial Property Management Management of commercial rental properties in West Michigan including retail and office space, with 5-year lease terms and scheduled rent escalations (e.g., $1,400/month units with 10% annual increases for the first two years and 5% thereafter).
• HOA / Condo Association Management Comprehensive homeowners association and condominium association management services covering board meeting attendance, financial management and reporting, facilities maintenance oversight, rule enforcement, newsletter creation, and community relations, delivered by the Condo Association Management subsidiary with dedicated association managers.
• Building & Maintenance Services In-house building, maintenance, and construction services delivered through Cornerstone Building & Maintenance, LLC, including windows, doors, roofing, decks, drywall, painting, flooring, siding, remodeling, handyman services, and plumbing (water heater service, faucet and toilet repair/replacement, plumbing leak repairs), led by licensed builder Corey De Vries with 25 years of building experience.
• Heating & Cooling Services HVAC services delivered through the Lawrence & Cornerstone Heating and Cooling, LLC joint venture, including furnace and AC inspection, maintenance, repair, replacement, installation, air purifiers, ventilation systems, and thermostat services, leveraging the licensed mechanical contracting credentials of Andrew Lawrence (21 years of experience) and the licensed builder credentials of Corey De Vries (25 years of experience).

Quantifiable outcome

• Over 3,000 units under management
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• Lawrence & Cornerstone Heating and Cooling, LLCcoreStrategic or Co-development PartnerJoint venture between Andrew Lawrence (mechanical contractor with 21 years experience) and Corey De Vries (licensed builder with 25 years experience). Provides comprehensive heating, cooling, plumbing, and HVAC services for managed properties.
• ManageBuildingcoreTechnology or IntegrationProperty management software platform used for tenant portals, owner portals, rental applications, and maintenance requests. Core technology infrastructure for service delivery.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Real Property Management: National franchise system for residential property management serving individual investors and small landlords with local franchisees. Closest peer to Cornerstone on local-operator, full-service residential PM with in-house maintenance model.
• RPM Living: Large US property management company managing both residential and association/HOA portfolios with digital owner/tenant portals. Highly comparable to Cornerstone's full-service residential + HOA + in-house maintenance model, but at national scale.
• HomeRiver Group: Single-family rental property manager with in-house maintenance and brokerages across multiple US metros. Comparable in bundling management, maintenance, and brokerage under one roof, but at multi-state scale.
• FirstService Residential: Largest residential property and HOA management company in North America, with strong owner/tenant portals and association management focus. Directly comparable to Cornerstone's residential + HOA management thesis.
• Cedar Management Group: Mid-market HOA and community association management company, including financial and facilities oversight. Comparable association/HOA management focus and recurring fee revenue model.

Broad incumbents

• Asset Living: National third-party property manager of multifamily, affordable, and student housing, plus a sizeable HOA/association book. Comparable service mix (full-service management + association support) and tech-enabled owner reporting.
• Greystar Real Estate Partners: World's largest apartment and property management operator, handling residential and mixed-use portfolios across hundreds of US markets. Comparable core offering (rental + HOA-style operations, in-house maintenance), but operates at vastly larger scale and geographic breadth.
• Associa: Largest US community association management firm, serving HOAs, condos, and master-planned communities. Directly comparable HOA/condo management offering, but at national scale with centralized technology stack.

Emerging players

• Moxie Property Management: Tech-forward residential property manager combining in-house maintenance with digital owner reporting. Comparable operating playbook (full-service residential + in-house maintenance + portal-driven communication) targeting similar individual-investor customer.
• Mynd Management: Tech-enabled residential property manager serving small-to-mid individual investors with a remote operating model and digital owner/tenant experience. Comparable mid-market single-family focus and reliance on third-party SaaS portals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks4 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC3OZsgTWKgaKjrpMFUuRnHw
• Facebookfacebook.com/managementbycornerstone
• Instagraminstagram.com/managementbycornerstone
• LinkedInlinkedin.com/company/cornerstone-real-estate-management

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Corner Stone Real Estate Management