MASA Corporation

What MASA Corporation does

MASA Corporation is a privately held, family-controlled B2B provider of contract packaging services and packaging equipment and supplies, headquartered in Norfolk, Virginia. Founded in 1961 and organized as an S-Corporation with the Fraim family holding controlling interest, the company operates four facilities across Virginia (Norfolk headquarters, Richmond, and Forest) and Alabama (Decatur), totaling 125,000 square feet of ISO- and AIB-inspected production capacity and a workforce of more than 100 employees. Its revenue model combines contract packaging services — manual, semi-automatic, and fully automatic packaging, kitting, bagging, skin/blister/clamshell packaging, shrink wrapping, and product assembly in an FDA-registered, USDA Organic-certified facility — with distribution of packaging equipment, supplies, and facility maintenance consumables, supported by turn-key equipment installation and 24-hour service support.

MASA historically operated three divisions (Custom Labels, Contract Packaging, Packaging Equipment & Supplies), but in April 2024 divested the Print Division (Custom Labels) to Fortis Solutions Group, narrowing its ongoing scope to Contract Packaging and Packaging Equipment & Supplies. The Distribution Division represents approximately half of corporate sales historically, and the company serves as a channel partner for 15+ major packaging manufacturers including 3M, Sealed Air, Georgia Pacific, ITW, Signode, and Shurtape. GTM is enterprise field sales targeting national and global brands, with multi-year contracts, customized project-based pricing, and free initial packaging design consultation as the entry offer. No AI/ML capabilities are part of the technology stack, which is centered on computerized package design, Six Sigma process controls, and conventional distribution logistics rather than algorithmic differentiation.

Name

MASA Corporation

Legal name

The MASA Corporation

Website

https://masacorp.com

Company type

Private

Founded year

1961

Operating status

Operating

Headcount range

101–250 employees

Short description

MASA Corporation is a privately held, family-controlled B2B provider of contract packaging services and packaging equipment and supplies, headquartered in Norfolk, Virginia, serving national and global brands from four facilities across Virginia and Alabama.

Ownership category

akta.pro rank

Product category

Contract Packaging Services

SIC

Wholesale-Machinery, Equipment & Supplies (5080)

akta.pro primary industry

Primary Packaging (Form-Fill-Seal, Blister, Sachet/Stick Pack, Bottling) (TLAIAGAA)

akta.pro secondary industries

Blister, Skin & Thermoform Packaging Machines (IMAHAOAI), Packaging & Bagging Equipment (Weighers, Baggers, Sealers) (AFAAAJAI)

Keywords

• Contract packaging services
• Packaging equipment supplies
• Custom label manufacturing
• Packaging distribution
• Kitting and fulfillment

Headquarters

HQ city

Norfolk

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Contract Packaging Services: Full-service contract packaging including manual, semi-automatic and fully automatic packaging services. Services include bagging, kitting, skin/blister/clamshell packaging, shrink wrapping, product assembly, and FDA registered facility operations.
2. Packaging Equipment & Supplies Distribution: Distribution of packaging equipment, supplies, and facility maintenance consumables. Equipment offerings range from turn-key fully automated installations to semi-automatic and manual systems startup and calibration. Supplies include both traditional everyday products and customized products for special applications.
3. Custom Labels: Custom label design, manufacturing, and application services. Note: The Print Division was acquired by Fortis Solutions Group in April 2024.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

MASA Corporation is a B2B provider of full-service contract packaging, packaging equipment and supplies distribution, and custom label manufacturing serving national and global brands. The company operates 125,000 sq. ft. of ISO-certified production facilities in Virginia and Alabama, offering manual to fully automatic packaging services including bagging, kitting, skin/blister/clamshell packaging, shrink wrapping, and fulfillment, alongside equipment installation and supplies distribution.

Product overview

MASA Corporation is a full-service provider offering three integrated divisions: Custom Labels (design, manufacturing, and application of custom labels), Contract Packaging (manual to fully automatic packaging, kitting, fulfillment, and FDA-registered facility services), and Packaging Equipment & Supplies (distribution of packaging equipment, supplies, and consumables with 24-hour support). The three divisions work together to address the labeling, printing, packaging, and fulfillment needs of national and global brands, positioned within 800 miles of two-thirds of the nation's population.

Differentiator

Problem solved

Functional benefit

Products and services

• Contract Packaging Full-service contract packaging provider offering manual, semi-automatic, and fully automatic packaging services including bagging, kitting, skin/blister/clamshell packaging, shrink wrapping, and fulfillment. Operates 125,000 sq. ft. of ISO-certified production facilities with a workforce of 100+ employees, targeting enterprise and mid-market B2B customers.
• Packaging Equipment & Supplies B2B provider of packaging equipment, supplies, and facility maintenance consumables. Offers turn-key automated equipment installations as well as startup and calibration services. Represents industry-leading manufacturers including 3M, Sealed Air, Georgia Pacific, Signode Packaging, and others, with 24-hour equipment support.
• Custom Labels Custom label design, manufacturing, and application services. Previously operated as MASA's Print Division with manufacturing in Norfolk, VA and Decatur, AL (acquired via Hutto Printing in 2017). Now part of Fortis Solutions Group as of April 2024.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

16 partnerships are on record, tiered major and core.

• Fortis Solutions GroupmajorStrategic or Co-development Partner · 1 April 2024Fortis Solutions Group acquired the MASA Print Division in April 2024. The acquisition creates new collaborative opportunities for engaging with partners to develop solutions that enhance supply chains. Fortis offers Labels, Flexible Packaging, Shrink Sleeves, Folding Cartons, and Label Applicators with digital, flexo and offset capabilities.
• 3McoreChannel Partner/ Reseller/ Distributor3M is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.
• AEP IndustriescoreChannel Partner/ Reseller/ DistributorAEP Industries is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.
• Bay West Paper CompanycoreChannel Partner/ Reseller/ DistributorBay West Paper Company is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.
• Clamco CorporationcoreChannel Partner/ Reseller/ DistributorClamco Corporation is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.
• Dynaric Inc.coreChannel Partner/ Reseller/ DistributorDynaric Inc. is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.
• FassoncoreChannel Partner/ Reseller/ DistributorFasson is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.
• Georgia PacificcoreChannel Partner/ Reseller/ DistributorGeorgia Pacific is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.
• ITWcoreChannel Partner/ Reseller/ DistributorITW is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.
• Loveshaw CorporationcoreChannel Partner/ Reseller/ DistributorLoveshaw Corporation is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.
• Paragon Films Inc.coreChannel Partner/ Reseller/ DistributorParagon Films Inc. is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.
• Sealed Air CorporationcoreChannel Partner/ Reseller/ DistributorSealed Air Corporation is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.
• Shurtape TechnologiescoreChannel Partner/ Reseller/ DistributorShurtape Technologies is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.
• Signode PackagingcoreChannel Partner/ Reseller/ DistributorSignode Packaging is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.
• Vondrehle CorporationcoreChannel Partner/ Reseller/ DistributorVondrehle Corporation is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.
• Wulftec InternationalcoreChannel Partner/ Reseller/ DistributorWulftec International is one of the industry leaders represented by MASA Corporation as a packaging equipment and supplies partner.

Scale indicators6 records

Recent moves12 records

Expansion highlights4 records

Direct peers

• Diamond Packaging: Rochester, NY-based contract packaging and folding cartons manufacturer serving cosmetics, personal care, and confectionery customers. Comparable to MASA's Contract Packaging Division in capabilities (kitting, club-store/display packout) and enterprise brand customer base.
• Fortis Solutions Group: Acquired MASA's Print Division in April 2024 and now operates the former MASA label manufacturing platform. Directly comparable as a labels and flexible packaging manufacturer serving similar North American brand customers via digital, flexo, and offset capabilities.
• CGS Premier: Contract packaging, kitting, and fulfillment provider serving consumer products brands. Comparable to MASA's Contract Packaging Division in core services — bagging, kitting, shrink wrap, club-store packout, and assembly for retail-ready display.
• Sharp Packaging Services: Contract packaging provider specializing in pharmaceutical, OTC, and consumer health packaging with FDA-registered facilities. Comparable to MASA's Contract Packaging Division on regulatory qualifications, kitting, and multi-format packaging capabilities.
• Assured Packaging: Contract packaging provider offering manual and automated packing, kitting, shrink wrapping, and fulfillment. Comparable to MASA's Contract Packaging Division across service capabilities and target customer base.
• Colbert Packaging Corporation: Mid-market folding cartons and packaging provider with proprietary PharmaGuard line and contract packaging services. Comparable to MASA's Contract Packaging and Custom Labels businesses in serving regulated end-markets including pharmaceuticals and consumer brands.
• Pak 2000: Contract packaging company offering hand and automated packaging, kitting, and fulfillment for consumer goods brands. Comparable to MASA's Contract Packaging Division in service mix and mid-market brand customer profile.

Broad incumbents

• Veritiv Corporation: Large North American distributor of packaging, print, and facility solutions with a national footprint. Comparable to MASA's Distribution Division as a multi-line packaging equipment and supplies distributor serving enterprise customers.
• Bunzl plc: Global distribution and outsourcing group with a substantial packaging and foodservice supplies segment. Comparable to MASA's distribution and contract packaging model at vastly greater scale, often through acquisition of regional packagers.
• Imperial Dade: Privately held North American distributor of foodservice packaging, janitorial, and industrial supplies. Comparable to MASA's Distribution Division given overlapping product lines (3M, Georgia Pacific, Sealed Air) and similar customer base of national brand and contract customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MASA Corporation