Platform Surfaces
Platform Surfaces is a Bensenville, Illinois-based distributor of architectural tile, natural stone, mosaic, and outdoor surface materials, serving commercial contractors, architects, interior designers, and residential homeowners across the United States through a 244+ collection catalog, a Quick Ship program for 71 USA-made products, and a 24-hour commercial project quoting workflow.
- Company typePrivate
- Founded2015
- HeadquartersBensenville, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Platform Surfaces does
Platform Surfaces is a Bensenville, Illinois-based distributor of architectural and designed surface materials, including porcelain and ceramic tiles, natural stone, mosaics, and outdoor surfacing products. The company operates a digital-first B2B/B2C hybrid model: commercial contractors, architects, and interior designers submit project details through a structured quoting system with 24-hour turnaround, while residential customers browse and order through the e-commerce website. The catalog spans 244+ product collections and 90 active new collections across 20+ aesthetic categories, with a dedicated Quick Ship program covering 71 USA-made products for time-sensitive orders.
The company monetizes through one-time sales of physical surface materials on a quote-based, pay-as-you-go basis for commercial accounts and direct website ordering for smaller and residential buyers. Its go-to-market motion is sales-led, with named sales representatives (Wendell Baker, Colleen Bolin, Matt Bough, and others) assigned to commercial projects and supported by logistics options including dock/forklift delivery, lift gate service, appointment delivery, and construction site shipping. Platform Surfaces maintains a sub-brand, Platform Solutions, for budget-friendly tile offerings, and supports its brand presence through an Instagram and LinkedIn social footprint in addition to its website.
Platform Surfaces is a privately held, independently operated company with 1-10 employees and no disclosed institutional funding, parent company, or M&A history. The company has no disclosed patents, trademarks, certifications, partnerships, or external investors, and no management team is publicly listed in the available data. Operating geographies are concentrated in the United States, with the Midwest as a primary market.
Platform Surfaces firmographics
Firmographics- Name
- Platform Surfaces
- Legal name
- Platform Surfaces
- Website
- https://platformsurfaces.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Platform Surfaces is a Bensenville, Illinois-based distributor of architectural tile, natural stone, mosaic, and outdoor surface materials, serving commercial contractors, architects, interior designers, and residential homeowners across the United States through a 244+ collection catalog, a Quick Ship program for 71 USA-made products, and a 24-hour commercial project quoting workflow.
- Ownership category
- akta.pro rank
Platform Surfaces industry classification
Industry- Product category
- Tile and Surface Materials Distribution
- akta.pro primary industry
- Tile & Stone Specialty Retail (CRAIAGAA)
- akta.pro secondary industry
- Kitchen & Bath Surfaces (Backsplash, Wall Panels, Specialty Tile) Showrooms (CRAIAFAJ)
Keywords
Where Platform Surfaces is headquartered
LocationHeadquarters
- HQ city
- Bensenville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Platform Surfaces business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Tile and Surface Product Sales: Platform Surfaces generates revenue through the sale of tile and surface materials including porcelain tiles, natural stone, mosaics, and outdoor products. The company operates as a wholesale/distribution supplier offering products to commercial contractors, architects, interior designers, and residential customers. Pricing is quote-based for commercial projects with a 24-hour turnaround on quotes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Quote-based commercial pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Platform Surfaces product offering
Product offeringCore offering
Platform Surfaces distributes tile and surface materials including porcelain tiles, natural stone, mosaics, and outdoor products through an e-commerce website and commercial project quoting system. The company serves commercial contractors, architects, interior designers, and residential homeowners with a catalog of 244+ product collections across diverse aesthetic categories such as concrete, marble, stone, wood, metal, and textile looks. The company offers dedicated sales representative support for commercial projects with 24-hour quote turnaround and a USA stock quick ship program.
Product overview
Platform Surfaces is a tile and surface materials distributor offering a comprehensive portfolio of porcelain, ceramic, and natural stone products. The core offerings include Tile (with extensive looks such as 3D, Concrete, Glass, Marble, Metal, Solid, Stone, Terrazzo, Textile, Urban, Wood, and XL Format), Natural Stone, Mosaics, Outdoor surfaces (Pavers, Porcelain Veneers), and Quick Ship products. The company operates two sub-brands: Platform Solutions (budget-friendly tiles) and Wall Tile (specialized wall applications). Featured collections include Cuadrado (modular square-format tiles), Reaxtion (metal/concrete/textile fusion), Axis (trapezoidal porcelain), Acanthus (ribbed wall tiles), Calligra (fabric-textured tiles), Sierra Madre (travertine-look), Velare (multi-material collection), Rustica (vibrant wall tiles), and Marvel Diva (marble-look), among many others spanning marble, concrete, wood, stone, and decorative aesthetics.
Differentiator
Problem solved
Functional benefit
Companies that use Platform Surfaces
Customer profileSegments3 records
Ideal customer profiles3 records
Platform Surfaces technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Platform Surfaces partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Platform Surfaces competitors and assessment
Company assessmentDirect peers
- Emser Tile: Major US tile and natural stone distributor serving commercial and residential customers through showrooms and rep networks. Comparable product breadth across porcelain, ceramic, mosaics, and stone, with a similar commercial project quoting motion.
- Stone Source: Specialty distributor of natural stone, tile, and architectural surfaces for commercial and residential projects. Comparable designer/specifier focus and curated product catalog.
- The Tile Shop: Public specialty retailer of tile, natural stone, and related surfacing products serving both DIY homeowners and trade professionals. Direct overlap with Platform Surfaces' tile/mosaic/natural stone catalog and dual B2B/B2C go-to-market.
- TileBar: Online-first tile and stone retailer offering porcelain, ceramic, mosaic, and natural stone products with design-led branding. Closely comparable digital-first catalog model and B2B/B2C customer mix.
- Arizona Tile: Distributor of natural stone, quartz, tile, and slabs serving residential and commercial customers in the western US. Comparable product mix and project-based commercial sales motion.
- Bedrosians Tile & Stone: Tile, stone, and surfacing products distributor with showrooms across the US. Direct catalog overlap with Platform Surfaces in tile, mosaics, and natural stone, including designer-grade collections.
Broad incumbents
- Daltile: Largest US manufacturer and distributor of tile, natural stone, and countertops with nationwide service center and dealer network. Sets the competitive benchmark Platform Surfaces competes against for commercial specifications.
- MSI (M S International): Large nationwide distributor of flooring, countertops, wall tile, and hardscape products. Broader portfolio and scale than Platform Surfaces, but directly overlapping on tile, natural stone, and outdoor paver categories.
- Marazzi (Mohawk Industries): Major tile manufacturer and brand under Mohawk Industries offering porcelain, ceramic, and mosaic products through distribution. Competes for shelf space and commercial specifications with similar designer collections.
Emerging players
- Tile Outlets of America: Discount tile retailer operating warehouse-style showrooms in the Southeast US. Partial overlap in tile and stone assortment, primarily residential-focused with growing pro trade business.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Platform Surfaces social profiles
Digital presencePlatform Surfaces financial estimates
Financial estimateRevenue estimate
Valuation estimate
Platform Surfaces leadership team
Management profileNumber of profiles
Platform Surfaces funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Platform Surfaces M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Platform Surfaces
What does Platform Surfaces do?
Platform Surfaces distributes tile and surface materials including porcelain tiles, natural stone, mosaics, and outdoor products through an e-commerce website and commercial project quoting system. The company serves commercial contractors, architects, interior designers, and residential homeowners with a catalog of 244+ product collections across diverse aesthetic categories such as concrete, marble, stone, wood, metal, and textile looks. The company offers dedicated sales representative support for commercial projects with 24-hour quote turnaround and a USA stock quick ship program.
Is Platform Surfaces a public or private company?
Platform Surfaces is a private company. It is classified as unknown and is currently operating.
When was Platform Surfaces founded?
Platform Surfaces was founded in 2015. It employs 1 to 10 people.
Where is Platform Surfaces based?
Platform Surfaces is headquartered in Bensenville, United States, in the North America region.
How does Platform Surfaces make money?
One revenue line is on record: tile and Surface Product Sales.
Who are Platform Surfaces's main competitors?
Direct peers on record are Emser Tile, Stone Source, The Tile Shop, TileBar, Arizona Tile and Bedrosians Tile & Stone. Broad incumbents are Daltile, MSI (M S International) and Marazzi (Mohawk Industries). Tile Outlets of America is listed as an emerging player.
Does Platform Surfaces have an API?
No public API is recorded for Platform Surfaces.
What industry is Platform Surfaces in?
Platform Surfaces's product category is Tile and Surface Materials Distribution. Its primary akta.pro industry code is CRAIAGAA, Tile & Stone Specialty Retail, with a secondary code of CRAIAFAJ, Kitchen & Bath Surfaces (Backsplash, Wall Panels, Specialty Tile) Showrooms.