Spalding Drive

What Spalding Drive does

Spalding Drive Plastic Surgery is a private, two-surgeon cosmetic surgery practice based in Beverly Hills, California, co-founded by Dr. Paul S. Nassif and Dr. David M. Amron. The practice delivers surgical and non-surgical aesthetic procedures across five categories: face (facelifts, blepharoplasty, neck lifts, injectables), nose (primary, revision, ethnic, and Asian rhinoplasty), body (liposuction, tummy tucks, body lifts, Brazilian butt lifts, arm and thigh lifts), breast (augmentation, lift, reduction, revision, and male breast reduction), and a non-invasive menu (Venus Legacy, VelaShape III, UltraShape, Thermage, Cellulaze, PRP with fillers, laser skin resurfacing). Patient consultations and procedures are delivered at two Beverly Hills office locations (120 S Spalding Dr and 450 N Roxbury Dr), with an on-site accredited surgical facility supporting privacy for an affluent, celebrity, and international patient base.

Underlying technology is primarily a portfolio of FDA-cleared medical devices rather than proprietary software: VASERlipo for ultrasound-assisted liposuction, Smartlipo for laser-assisted lipolysis, UltraShape for non-invasive ultrasound fat destruction, Venus Legacy for radiofrequency-based skin tightening, VelaShape III for combined infrared/vacuum/RF body contouring, Cellulaze for laser cellulite treatment, Thermage for RF skin tightening, and Neograft for automated FUE hair transplantation. The Adivive fat-transfer system is used for autologous fat purification with elevated stem cell yield. The only branded proprietary product is the Nassif MD Bio-Rhythmic Skincare Line, developed by Dr. Nassif and sold to patients for ongoing skincare use.

The business model is a high-touch, quote-based, direct-to-patient practice. Revenue is generated from one-time surgical procedures, non-surgical treatment packages, and the Nassif MD skincare line, with patient financing facilitated through Prosper Healthcare Lending, CareCredit, and Alphaeon to enable higher-ticket procedures. Marketing is driven by earned media (BOTCHED on E!, Netflix, People, CBS, TMZ), physician referrals, a website with before-and-after galleries, and local SEO, targeting affluent Beverly Hills and Los Angeles consumers as well as international patients seeking specialized ethnic and revision procedures. No outside capital, PE/VC ownership, or institutional investment is disclosed.

Name

Spalding Drive

Legal name

Spalding Drive Plastic Surgery

Website

https://spaldingplasticsurgery.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Spalding Drive Plastic Surgery is a private Beverly Hills cosmetic surgery practice co-founded by Dr. Paul Nassif and Dr. David Amron, delivering surgical and non-surgical aesthetic procedures to affluent, celebrity, and international patients.

Ownership category

akta.pro rank

Product category

Cosmetic Surgery Services

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Procedural Dermatology (Office-Based Surgery) (HLAKACAG)

akta.pro secondary industries

Facial Plastic & Reconstructive Surgery (ENT) (HLAKAMAG), Medical Spas (Medi-Spas) (HSALAFAB)

Keywords

• Cosmetic surgery services
• Plastic surgery procedures
• Facial rejuvenation treatments
• Body contouring procedures
• Rhinoplasty services

Headquarters

HQ city

Beverly Hills

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Surgical Procedures: One-time surgical procedures including rhinoplasty, facelifts, liposuction, breast procedures, body contouring. Revenue generated per procedure with pricing based on complexity and procedure type.
2. Non-Surgical Treatments: Non-invasive treatments such as Venus Legacy, VelaShape III, UltraShape, Thermage, Cellulaze, and injectables/fillers. These may be sold as single treatments or packages.
3. Skincare Products: Sale of proprietary Nassif MD Bio-Rhythmic Skincare Line products for ongoing revenue from existing patients.
4. Financing Services: Partnership with Prosper Healthcare Lending, CareCredit, and Alphaeon to provide patient financing options, facilitating higher-ticket procedures.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Spalding Drive Plastic Surgery is a dual-surgeon cosmetic surgery practice offering a comprehensive portfolio of surgical and non-surgical aesthetic procedures across facial rejuvenation, rhinoplasty, body contouring, liposuction, breast procedures, and skin treatments. The practice also sells the proprietary Nassif MD Bio-Rhythmic Skincare Line. Services are delivered from two Beverly Hills locations with on-site accredited surgical facilities, supported by patient financing through Prosper Healthcare Lending, CareCredit, and Alphaeon.

Product overview

Spalding Drive Plastic Surgery is a dual-surgeon plastic surgery practice in Beverly Hills, CA offering a comprehensive portfolio of surgical and non-surgical cosmetic procedures. The practice is organized around two primary surgical specialties: Dr. Paul Nassif specializes in facial procedures including rhinoplasty (primary, revision, ethnic, and Asian-specific), facelifts, and facial plastic surgery; Dr. David Amron focuses on body contouring and liposuction procedures. The practice offers surgical procedures across five main categories: Face (including facelifts, blepharoplasty, rhinoplasty, neck lift, and injectables), Nose (various rhinoplasty techniques), Body (liposuction, tummy tucks, body lifts, Brazilian butt lifts, arm/thigh lifts), Breast (augmentation, lift, reduction, revision), and Liposuction (multiple technologies including VASERlipo, Smartlipo, Tumescent, Water-Assisted, and non-surgical options like Ultrashape, VelaShape III, and Venus Legacy). Additionally, the practice offers proprietary skincare products through the Nassif MD Bio-Rhythmic Skincare Line. The practice leverages advanced medical technologies including laser systems (Cellulaze for Cellulite), ultrasound devices (VASERlipo, Ultrashape), radiofrequency systems (Thermage, Venus Legacy), and Neograft for hair restoration.

Differentiator

Problem solved

Functional benefit

Brands

• Nassif MD Bio-Rhythmic Skincare Line: An age-reversing technology developed by Dr. Paul Nassif that works to realign the body's natural biorhythmic balance.

Products and services

• Rhinoplasty Procedures Nose reshaping surgical procedures for cosmetic and functional improvements, including primary rhinoplasty, revision rhinoplasty (corrective surgery for previous unsuccessful procedures), Asian rhinoplasty, and ethnic rhinoplasty tailored to diverse nasal anatomy and aesthetic goals. Patients include international and ethnically diverse individuals seeking specialized techniques.
• Facial Rejuvenation Procedures Facial plastic surgery services led by Dr. Paul Nassif, including Beverly Hills facelift, blepharoplasty (eyelid surgery), endoscopic browlift, neck lift, otoplasty, fat transfer, scar revision, skeletal contouring, fillers and injectables, PRP with fillers, laser skin resurfacing, and hair restoration (including Neograft automated FUE hair transplantation). Targets patients seeking facial aging correction and rejuvenation.
• Liposuction and Body Contouring Procedures Body contouring and liposuction services led by Dr. David Amron, including tumescent liposuction, Smartlipo (laser-assisted), VASERlipo (ultrasound-assisted), Liposonix (high-intensity focused ultrasound), water-assisted liposuction (Body-Jet), mini liposuction, and revision liposuction. Designed for patients seeking fat removal, body sculpting, and revision of prior liposuction results.
• Body Procedures Comprehensive body contouring surgical procedures including arm lift (brachioplasty), body lift (post-weight loss), Brazilian butt lift (fat transfer buttock augmentation), Cellulaze (FDA-approved laser cellulite reduction), Fleur De Lis abdominoplasty, labiaplasty, mini tummy tuck, reverse abdominoplasty, thigh lift, tummy tuck (abdominoplasty), Thermage (radiofrequency skin tightening), Ultrashape (FDA-cleared non-invasive ultrasound body contouring), VelaShape III (infrared/vacuum/RF body contouring), and Venus Legacy (RF/PEMF skin tightening and fat reduction).
• Breast Procedures Breast surgical procedures including breast augmentation, breast lift (mastopexy), breast reduction, breast revision, capsular contracture repair, male breast reduction (gynecomastia), nipple repair, and transumbilical breast augmentation (TUBA, incision through the navel). Designed for patients seeking breast enhancement, lifting, reduction, revision, or male gynecomastia correction.
• Non-Surgical Aesthetic Treatments

Quantifiable outcome

• 86-94% patient satisfaction rate for UltraShape treatments
• +4 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered minor.

• Century City HospitalminorOthersAffiliated hospital for patient care and medical services.
• Cedars Sinai Medical CenterminorOthersAffiliated medical center for patient care and medical services.
• USC School of MedicineminorStrategic or Co-development PartnerDr. Paul Nassif mentors residents at the USC School of Medicine and directs an elite fellowship training program accredited by the American Academy of Facial Plastic and Reconstructive Surgery.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• RealSelf: Consumer marketplace and information platform for cosmetic procedures. Not a direct clinical competitor, but heavily influences how practices like Spalding Drive acquire and convert patients in the elective cosmetic surgery category.
• LaserAway: Large aesthetic services chain offering non-surgical treatments (laser, body contouring, injectables) across multiple US markets. Comparable in non-surgical/medical spa offerings that overlap with Spalding Drive's Venus Legacy, VelaShape, and UltraShape services.

Regional players

• New York Group for Plastic Surgery: Established multi-surgeon cosmetic surgery group serving affluent clientele on the East Coast. Comparable in business model and procedural breadth, but primarily serves the New York metro rather than LA.

Direct peers

• Beverly Hills Plastic Surgery (Dr. Gabriel Chiu): Long-standing Beverly Hills cosmetic surgery practice serving affluent patients with surgical and non-surgical procedures; same dual-surgeon prestige market and Beverly Hills real estate footprint.
• Marina Plastic Surgery: High-volume cosmetic surgery practice in the Los Angeles area led by a single named surgeon with a comprehensive surgical and non-surgical portfolio; comparable in procedural mix and patient demographic.
• The Naderi Center for Facial Plastic Surgery: Specialty facial plastic surgery practice focused on rhinoplasty (including ethnic and revision) with a premium positioning; closely comparable to Dr. Nassif's facial/rhinoplasty niche within Spalding Drive.
• Lyle Plastic Surgery: Beverly Hills plastic surgeon offering a comparable mix of cosmetic surgical and non-surgical aesthetic services to affluent patients with concierge-level service.
• Rodeo Drive Plastic Surgery: Beverly Hills plastic surgery practice offering surgical and non-surgical cosmetic procedures to a luxury clientele. Comparable in positioning, market, and procedural breadth.
• Cassileth Plastic Surgery: Beverly Hills–based plastic surgery practice offering a similarly comprehensive suite of surgical and non-surgical aesthetic procedures to a high-end clientele. Directly comparable in market, services, and patient profile to Spalding Drive Plastic Surgery.

Others

• Allergan Aesthetics (AbbVie): Manufacturer of leading injectable and aesthetic brands (Botox, CoolSculpting, fillers) used extensively in plastic surgery practices. Not a direct competitor, but a key supplier and ecosystem shaper for any premium cosmetic surgery practice.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/spaldingps
• Facebookfacebook.com/SpaldingPlasticSurgery
• LinkedInlinkedin.com/company/spalding-drive-cosmetic-surgery-and-dermatology

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spalding Drive