Instituto Ethos

Name

Instituto Ethos

Legal name

Instituto Ethos de Empresas e Responsabilidade Social

Website

https://ethos.org.br

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Corporate Sustainability and ESG Advisory Services

SIC

Services-Membership Organizations (8600), Services-Educational Services (8200), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Accreditation Evaluation, Peer Review & Site-Visit Organizations (EDADACAI)

akta.pro secondary industries

Accreditation Standards, Benchmarking & Framework Organizations (EDADACAJ), Institutional Effectiveness & Continuous Improvement Reviews (EDADAGAD), Institutional Planning, Performance Management & Accreditation Liaison (EDADAKAM)

Keywords

• ESG advisory services
• Corporate sustainability
• Social responsibility
• ESG assessment platform
• Sustainability consulting

Headquarters

HQ city

Cerqueira César

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Corporate Membership Fees: Instituto Ethos operates as a membership-based organization with companies paying association fees to become associated members (empresas associadas). Members receive access to exclusive materials and activities within the network.
2. Ethos Serviços (Professional Services): Revenue generated from offering courses, lectures, and professional development programs related to sustainability, ESG, and corporate responsibility.
3. Events and Conferences: Revenue and engagement from hosting major conferences including Conferência Ethos 360°, with multiple sponsorship tiers (Diamond, Bronze) from corporate partners.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Instituto Ethos is a Brazilian civil society organization that helps companies assess, benchmark, and advance their ESG and corporate social responsibility practices. Its core offerings are a membership-based association program for Brazilian companies, the Indicadores Ethos web-based ESG self-assessment platform with peer benchmarking, fee-based educational courses and lectures (Ethos Serviços), the Conferência Ethos flagship annual conference, and a library of thematic guides covering human rights, climate, diversity, and integrity topics.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate Membership Association (Empresas Associadas) Annual membership program for Brazilian companies that provides access to exclusive sustainability materials, ESG assessment tools, networking events, thematic guides, and the associated-companies community of practice. Members join through a formal Termo de Associação.
• Indicadores Ethos Platform Web-based ESG (Environmental, Social, Governance) self-assessment platform that enables companies to evaluate sustainability practices and generate diagnostic reports comparing performance against peers by size, sector, and region.
• Ethos Serviços (Courses and Lectures) Fee-based professional education services including courses and lectures on sustainability, ESG, and corporate responsibility topics, delivered to companies seeking internal capacity-building for sustainability and CSR teams.
• Conferência Ethos (Annual Conference) Flagship annual ESG conference considered the largest event of its kind in Latin America, featuring multiple simultaneous stages, 60+ discussion panels, and sponsorship tiers (Diamond, Bronze) for corporate partners. Editions include in-person events in Brazilian cities (Rio de Janeiro, Belém, São Paulo) and virtual editions.

Quantifiable outcome

• Indicadores Ethos platform enables companies to identify opportunities for improvement and reinforce good practices through comparative diagnostic reports

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature3 records

Partnerships

14 partnerships are on record, tiered core and minor.

• AlcoacoreStrategic or Co-development PartnerAlcoa is listed as an Institutional Partner of Instituto Ethos, supporting the organization's mission to promote corporate social responsibility and sustainable business practices in Brazil.
• CBMMcoreStrategic or Co-development PartnerCBMM (Companhia Brasileira de Metalurgia e Mineração) is listed as an Institutional Partner of Instituto Ethos, contributing to sustainability initiatives and corporate responsibility programs.
• GlobocoreStrategic or Co-development PartnerGrupo Globo is listed as an Institutional Partner of Instituto Ethos, supporting the organization's events and initiatives around ESG and corporate responsibility.
• HydrocoreStrategic or Co-development PartnerHydro is listed as an Institutional Partner of Instituto Ethos, participating in sustainability programs and corporate responsibility initiatives.
• NaturacoreStrategic or Co-development PartnerNatura is listed as an Institutional Partner of Instituto Ethos, collaborating on sustainability and social responsibility initiatives in Brazil.
• PwCcoreStrategic or Co-development PartnerPwC is listed as an Institutional Partner of Instituto Ethos, providing expertise and support for ESG and corporate responsibility programs.
• SEBRAEcoreStrategic or Co-development PartnerSEBRAE (Serviço Brasileiro de Apoio às Micro e Pequenas Empresas) is listed as an Institutional Partner of Instituto Ethos, with joint initiatives like the Indicadores Ethos-Sebrae guide for micro and small businesses.
• ShellcoreStrategic or Co-development PartnerShell is listed as an Institutional Partner of Instituto Ethos, supporting sustainability and climate initiatives.
• ESG NowminorStrategic or Co-development PartnerESG Now is listed as a Strategic Partner of Instituto Ethos, collaborating on ESG-related initiatives and content.
• IbracemminorStrategic or Co-development PartnerIbracem is listed as a Strategic Partner of Instituto Ethos, supporting sustainability and corporate responsibility initiatives.
• GlobeScanminorStrategic or Co-development PartnerGlobeScan partnered with Instituto Ethos for the Impacta COP30 research initiative, conducting surveys with associated companies on climate agenda perceptions and expectations.
• Movimento Mulher 360 (MM360)coreStrategic or Co-development PartnerMM360 is a strategic partner for the Indicadores Ethos-MM360 guide on gender equity, co-developing assessment tools and monitoring commitments for gender equality in the workplace.
• Fórum LGBTI+coreStrategic or Co-development PartnerFórum LGBTI+ partners with Instituto Ethos on the Indicadores Ethos-Fórum LGBTI+ guide for promoting LGBT+ rights in corporate settings.
• CEERTcoreStrategic or Co-development PartnerCEERT (Centro de Estudos das Relações de Trabalho e Desigualdades) partnered with Instituto Ethos on the Indicadores Ethos-CEERT guide for racial equity promotion.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ceres: US-based sustainability advocacy non-profit working with investors and companies; shares the non-profit ESG advocacy and member-engagement business model.
• GRI (Global Reporting Initiative): International standards organization for sustainability reporting; comparable as an ESG assessment/framework body, though with a global rather than Brazilian focus.
• CDP (Carbon Disclosure Project): Global non-profit running environmental disclosure system used by thousands of companies; comparable as a self-assessment and benchmarking platform for corporate sustainability disclosure.
• CEBDS (Conselho Empresarial Brasileiro para o Desenvolvimento Sustentável): Brazilian business council for sustainable development; the most direct Brazilian counterpart to Instituto Ethos, also operating as a membership-based organization promoting corporate sustainability with member companies and policy advocacy.
• WBCSD (World Business Council for Sustainable Development): Global CEO-led organization of sustainable businesses advancing ESG through working groups and member engagement; shares the membership-based business-association structure and policy influence model.
• UN Global Compact: UN initiative encouraging businesses to adopt sustainable and socially responsible policies; directly comparable as a framework-setting, member-driven ESG organization with global reach.
• Forum for the Future: International non-profit working with businesses on sustainability strategy; comparable focus on thematic guides, working groups, and member-driven ESG content.
• B Lab: Global non-profit certifying B Corporations with assessment tools and a member community; comparable assessment-and-membership model for companies pursuing social and environmental performance.
• BSR (Business for Social Responsibility): Global non-profit sustainable business network working with member companies on ESG strategy; comparable membership model, advisory services, and thematic working groups.
• IIRC (International Integrated Reporting Council): Global coalition promoting integrated corporate reporting; comparable as an ESG reporting framework and assessment body that engages corporates as participants.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/institutoethos
• YouTubeyoutube.com/user/InstitutoEthos
• LinkedInlinkedin.com/company/instituto-ethos
• Instagraminstagram.com/instituto_ethos
• Facebookfacebook.com/InstitutoEthos

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Instituto Ethos