Enchanted Adventure
Enchanted Adventure is an Australian for-profit theme park in Arthurs Seat, Victoria, founded in 1995, offering tree surfing, mazes, and tube slides to families, school groups, and regional tourists via single-site admissions.
- Company typePrivate
- Founded1995
- HeadquartersArthurs Seat, Australia
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Enchanted Adventure does
Enchanted Adventure is an Australian for-profit theme park located in Arthurs Seat, on the Mornington Peninsula south of Melbourne. Founded in 1995, the park operates a multi-attraction format combining aerial tree surfing courses, hedge and garden mazes, and tube slides, serving day-trip visitors, families, school groups, and tourists in the regional tourism market. The business is privately held by founder and business owner Michael Savage and is structured around a single physical site, with 51-100 employees supporting park operations, guest services, and on-site amenities.
The company monetizes through per-visitor admissions, experience add-ons (e.g., tree surfing), and ancillary on-site spend such as food, beverage, and merchandise. Its go-to-market relies on walk-in trade, tourism intermediaries, and group/school bookings from the broader Melbourne and Victorian visitor catchment. There is no disclosed product line beyond the on-site attractions, no e-commerce channel beyond ticketing, and no indication of franchising, licensing, or multi-site expansion in the supplied data.
The depth of publicly available corporate information is thin: the company's own website returned only a verification/loading screen in the source scrape, and no funding history, revenue figures, leadership beyond the founder, partnership disclosures, or technical stack details are available. As a result, strategic and financial assessment is constrained to firmographic and descriptive facts only.
Enchanted Adventure firmographics
Firmographics- Name
- Enchanted Adventure
- Website
- https://enchantedadventure.com.au
- Company type
- Private
- Founded year
- 1995
- Headcount range
- 51–100 employees
- Short description
- Enchanted Adventure is an Australian for-profit theme park in Arthurs Seat, Victoria, founded in 1995, offering tree surfing, mazes, and tube slides to families, school groups, and regional tourists via single-site admissions.
- Ownership category
- akta.pro rank
Enchanted Adventure industry classification
Industry- Product category
- Theme Park / Family Entertainment
- NAICS
- Amusement Parks and Arcades (7131), Amusement and Theme Parks (713110)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Adventure & Aerial Parks (Ropes Courses, Zipline Parks, Climbing Parks) (THAJAEAI)
- akta.pro secondary industries
- Adventure Parks & Aerial Courses (Zipline, Ropes, Canopy) (THAAAAAC), Amusement Parks & Theme Parks (THAAAAAA)
Keywords
Where Enchanted Adventure is headquartered
LocationHeadquarters
- HQ city
- Arthurs Seat
- HQ country
- Australia
- HQ region
- Oceania
Markets served
Enchanted Adventure business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
Enchanted Adventure product offering
Product offeringCore offering
Enchanted Adventure operates a multi-attraction outdoor theme park on the Mornington Peninsula in Arthurs Seat, Australia, featuring tree surfing aerial courses, themed adventure mazes, and tube slides. The park sells per-person admission tickets to families, tourists, school groups, and birthday/event bookings visiting the venue in person.
Differentiator
Problem solved
Functional benefit
Products and services
- Enchanted Adventure Theme Park Admission Per-person admission to the multi-attraction outdoor theme park in Arthurs Seat, Australia, providing access to tree surfing, mazes, and tube slides for families, tourists, and groups.
- Tree Surfing Courses Aerial adventure courses built among trees, providing elevated obstacle-style experiences for visitors of the Arthurs Seat theme park.
- Adventure Mazes Themed outdoor mazes for visitors to navigate, included as part of the theme park admission experience.
- Tube Slides Tube slide rides for visitors, included as part of the theme park admission experience.
Companies that use Enchanted Adventure
Customer profileIdeal customer profiles1 record
Enchanted Adventure technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Enchanted Adventure partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
Enchanted Adventure competitors and assessment
Company assessmentDirect peers
- WILD PLAY Element Park: Outdoor adventure park focused on aerial challenges, climbing, and zipline courses, with some elements similar to Enchanted Adventure's tree surfing and tube slide attractions. Comparable family/group day-visit model.
- Gumbuya World: Victorian theme park combining rides, water slides, and wildlife experiences. Comparable family day-out attraction mix and Victorian regional tourism market.
- TreeTop Adventure: Australian operator of multi-element aerial adventure parks (tree surfing, ziplines, ropes courses). Directly comparable on core offering (aerial tree courses) and target market (families and groups) to Enchanted Adventure's tree surfing component.
- Adventure Park Geelong: Large Victorian water and adventure theme park featuring slides and thrill rides. Comparable on Victorian regional tourism catchment, water-based thrill attractions, and family day-visit model.
- Funfields: Victorian family adventure/theme park combining rides, water slides, and attractions. Directly comparable on the mix of thrill attractions, family day-out positioning, and Victorian/Melbourne catchment.
Broad incumbents
- Sea World Australia: Major Australian marine/theme park with rides, shows, and animal exhibits. Broad incumbent in family leisure/theme park category with overlapping target demographic.
- Dreamworld: Australia's largest theme park operator with rides, themed areas, and family attractions. Broad incumbent in the same theme park category but at a much larger destination-park scale.
- Luna Park Melbourne: Iconic Melbourne amusement park with heritage rides and family attractions. Comparable Australian amusement park category, but operates from a fixed metropolitan site with a more traditional rides portfolio.
Regional players
- Currumbin Wildlife Sanctuary: Queensland wildlife and nature-based attraction combining animal experiences with adventure activities. Comparable on the nature/adventure day-visit proposition and tourism-driven revenue model, though geographically separate.
Emerging players
- TreeTop Wild Adventures: Smaller Australian aerial adventure operator with ropes courses and ziplines. Comparable core activity (aerial/aerial adventure) and family/group day-visit use case, though at a smaller scale than Enchanted Adventure's multi-attraction park.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key highlights5 records
Customer concentration
Enchanted Adventure social profiles
Digital presenceEnchanted Adventure financial estimates
Financial estimateRevenue estimate
Valuation estimate
Enchanted Adventure leadership team
Management profileNumber of profiles
Profiles1 record
Enchanted Adventure funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Enchanted Adventure M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Enchanted Adventure
What does Enchanted Adventure do?
Enchanted Adventure operates a multi-attraction outdoor theme park on the Mornington Peninsula in Arthurs Seat, Australia, featuring tree surfing aerial courses, themed adventure mazes, and tube slides. The park sells per-person admission tickets to families, tourists, school groups, and birthday/event bookings visiting the venue in person.
When was Enchanted Adventure founded?
Enchanted Adventure was founded in 1995. It employs 51 to 100 people.
Where is Enchanted Adventure based?
Enchanted Adventure is headquartered in Arthurs Seat, Australia, in the Oceania region.
Who are Enchanted Adventure's main competitors?
Direct peers on record are WILD PLAY Element Park, Gumbuya World, TreeTop Adventure, Adventure Park Geelong and Funfields. Broad incumbents are Sea World Australia, Dreamworld and Luna Park Melbourne. Currumbin Wildlife Sanctuary is listed as a regional player. TreeTop Wild Adventures is listed as an emerging player.
Does Enchanted Adventure have an API?
No public API is recorded for Enchanted Adventure.
What industry is Enchanted Adventure in?
Enchanted Adventure's product category is Theme Park / Family Entertainment. Its primary akta.pro industry code is THAJAEAI, Adventure & Aerial Parks (Ropes Courses, Zipline Parks, Climbing Parks), with a secondary code of THAAAAAC, Adventure Parks & Aerial Courses (Zipline, Ropes, Canopy). Its NAICS code is 7131 and its SIC code is 7900.