Insite Digestive Health Care

What Insite Digestive Health Care does

Insite Digestive Health Care (also operating as Unio Specialty Care Gastroenterology) is a multi-location gastroenterology medical practice that operates as a division of Unio Specialty Care under UNIO Health Partners. The company is self-described as California's largest gastroenterology physician group, serving the general patient population through diagnosis and treatment of gastrointestinal, liver, pancreatic, and biliary conditions, with a service portfolio that spans screening, advanced endoscopic procedures, diagnostic imaging, and ongoing chronic disease management.

The clinical offering includes standard and AI-assisted colonoscopy, colon cancer screening, ERCP, endoscopic ultrasound, capsule endoscopy, Fibroscan liver elastography, abdominal-pelvic ultrasound, hemorrhoid banding, SIBO treatment, nutritional services, telehealth consultations, and the SideBy Care Mind-Gut Program that integrates mental health with digestive health. Technology deployment centers on AI-assisted colonoscopy using computer vision to analyze procedure video feeds in real time, alongside a digital patient acquisition layer (provider and location finders, patient portal, online scheduling) and a content marketing footprint spanning blog, video, and social channels.

The business model is professional-services revenue generated through insurance-based billing for consultations and procedures across multiple California locations, with direct-to-consumer patient acquisition and no disclosed pricing or enterprise contracts. Strategic direction has emphasized geographic build-out within California, multi-specialty integration through the UNIO Health Partners platform (urology, radiation oncology, medically integrated dispensing), and the addition of differentiated clinical programs such as AI-assisted colonoscopy and mind-gut care.

Name

Insite Digestive Health Care

Legal name

Unio Specialty Care

Website

https://insitedigestive.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

51–100 employees

Short description

Insite Digestive Health Care operates California's largest gastroenterology physician group under UNIO Health Partners, delivering screening, advanced endoscopic procedures, and chronic GI care across multiple California locations to the general patient population.

Ownership category

akta.pro rank

Product category

Gastroenterology and Hepatology Services

NAICS

Offices of Physicians (6211)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

General Gastroenterology (HLAKAEAA)

akta.pro secondary industries

Pancreaticobiliary Disorders (HLAKAEAG), Digestive Oncology (GI Cancer Care) (HLAKAEAF), Endoscopy & GI Diagnostic Centers (HLAFAKAG)

Keywords

• Gastroenterology medical services
• Digestive health care
• Colon cancer screening
• Advanced endoscopic procedures
• Liver disease treatment

Headquarters

HQ city

Lancaster

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Medical Services Revenue: Revenue generated through medical consultations, diagnostic procedures, and treatment services for digestive health conditions. Services include colonoscopies, endoscopies, imaging, and various GI procedures billed through standard medical billing and insurance.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Insider Digestive Health Care provides comprehensive gastroenterology medical services across California, including colon cancer screening, colonoscopy, capsule endoscopy, ERCP, endoscopic ultrasound, fibroscan liver imaging, SIBO treatment, hemorrhoid therapy, nutritional services, telehealth consultations, and an integrated SideBy Care Mind-Gut program. The practice serves patients seeking diagnosis and treatment of diseases of the esophagus, stomach, colon, liver, small intestine, gallbladder, pancreas, and biliary tract.

Product overview

Unio Specialty Care Gastroenterology is California's largest gastroenterology medical group offering a comprehensive suite of digestive health services. The organization provides a unified platform of clinical services including advanced endoscopic procedures (Colonoscopy, ERCP, Endoscopic Ultrasound, Capsule Endoscopy), diagnostic imaging (Abdominal Pelvic Ultrasound, Fibroscan), and AI-assisted diagnostics (AI Assisted Colonoscopy). These core diagnostic and treatment services are complemented by specialized programs including the SideBy Care Mind-Gut Program for integrated mental-gut health, Nutritional Services for dietary support, and Telehealth Consultations for remote patient access. The portfolio represents a comprehensive digestive health care ecosystem spanning screening, diagnosis, treatment, and ongoing patient management.

Differentiator

Problem solved

Functional benefit

Brands

• SideBy Care Mind-Gut Program: A program addressing the connection between mental health and digestive health

Products and services

• AI Assisted Colonoscopy Colonoscopy procedure enhanced with AI computer-vision technology to assist physicians in detecting polyps and abnormalities during colon cancer screening examinations; for adult patients undergoing screening or diagnostic colonoscopy.
• Colonoscopy Standard colonoscopy procedure for examination of the colon and removal of polyps; for patients requiring screening, surveillance, or diagnostic colon evaluation.
• Colon Cancer Screening Screening services for the early detection of colon cancer in at-risk and age-eligible adults.
• Capsule Endoscopy Ingestible capsule device that captures images of the digestive tract for evaluation of small intestine conditions; for patients requiring small bowel diagnostics.
• Endoscopic Retrograde Cholangio-Pancreatography (ERCP) Advanced endoscopic procedure used to diagnose and treat conditions of the bile ducts and pancreas; for patients with suspected or known biliary or pancreatic disease.
• Endoscopic Ultrasound Procedure combining endoscopy and ultrasound to examine the digestive tract and surrounding tissues for detailed staging and diagnostic evaluation.
• Abdominal Pelvic Ultrasound Ultrasound imaging for evaluation of abdominal and pelvic organs as part of GI diagnostic workups.
• Fibroscan Liver Elastography Non-invasive liver elastography imaging used to assess liver fibrosis and steatosis; for patients with suspected or known liver disease.
• SIBO Treatment Diagnostic and treatment services for Small Intestinal Bacterial Overgrowth (SIBO) conditions; for patients presenting with bloating, gas, and functional GI symptoms.
• SideBy Care Mind-Gut Program Integrated mind-gut wellness clinical program addressing the connection between mental health and digestive health for patients with overlapping psychiatric and GI conditions.
• Hemorrhoid Banding Therapy Outpatient therapeutic treatment for hemorrhoids including banding procedures; for patients with symptomatic internal hemorrhoids.
• Telehealth Consultations Virtual medical consultations for new and existing patients seeking GI evaluation, follow-up, and care planning.
• Nutritional Services Dietary counseling and nutritional support services for patients managing GI and liver conditions through diet.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature1 record

Partnerships

One partnership is on record.

• UNIO Health PartnersflagshipStrategic or Co-development PartnerUnio Specialty Care Gastroenterology is a division of Unio Specialty Care, which is an affiliate of UNIO Health Partners. UNIO Health Partners serves as the parent organization for this multi-specialty physician practice network dedicated to urologic conditions, digestive health issues, and cancer treatment.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Atlanta Gastroenterology Associates: Large multi-location gastroenterology specialty practice serving the Atlanta metro with comprehensive GI services similar to Unio's California-focused model.
• Gastro Health: One of the largest PE-backed gastroenterology practice platforms in the United States, offering comparable comprehensive GI services across multiple states with similar physician-led multi-location model and roll-up strategy.
• United Digestive: PE-backed gastroenterology platform operating physician practices across the Southeast with a comparable multi-location, comprehensive-service model focused on digestive health consolidation.
• Capital Digestive Care: Large independent gastroenterology group practice operating multiple locations in the Mid-Atlantic region, offering comparable specialty GI services, infusion, and clinical research programs.
• Borland Groover: One of the largest gastroenterology specialty practices in Florida, providing comparable multi-location, multi-physician GI services including advanced endoscopy.
• Illinois Gastroenterology Group: Large multi-specialty GI practice serving the Chicago metro with a comparable scope of advanced endoscopic services and multi-location care delivery.

Regional players

• Digestive Health Associates of Texas: Large independent gastroenterology group in Texas offering a comparable suite of GI diagnostic and therapeutic services, though operating in a different geographic market.

Broad incumbents

• Mayo Clinic: Major academic health system providing comprehensive gastroenterology services including advanced endoscopy; competes for complex GI cases and serves as a broader incumbent in the specialty.
• Cleveland Clinic: Nationally recognized health system with a large gastroenterology, hepatology, and digestive disease institute offering comparable advanced GI procedures and digestive oncology care.

Others

• Medtronic (GI Solutions / GI Genius): Provider of GI Genius AI-assisted colonoscopy platform—an enabling technology competitor/vendor to Unio's own AI-assisted colonoscopy offering; relevant as an adjacent ecosystem participant shaping AI colonoscopy adoption.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCUiINM1xfeH9qfDA8ybdtLA
• Facebookfacebook.com/uniospecialtycare
• LinkedInlinkedin.com/company/insite-digestive-health-care
• Instagraminstagram.com/uniospecialtycare
• Xx.com/insitedigestive

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Insite Digestive Health Care