Partners Comunicação Pro Business

What Partners Comunicação Pro Business does

Partners Comunicação Integrada, doing business as Partners Comunicação Pro Business, is a Brazilian integrated communications agency founded in 1994 and headquartered in Belo Horizonte, with a regional office in Brasí­lia. The firm markets itself as the first Brazilian agency to consolidate multiple communication disciplines under one roof and currently describes itself as the largest communication group in Minas Gerais, employing more than 200 professionals across 10 Brazilian states (including São Paulo, Rio de Janeiro, Minas Gerais, and the Distrito Federal), with over 70 professionals at its Belo Horizonte headquarters. Its service portfolio spans ten core offerings — Digital Communication, Government Communication, Press Relations, Planning and Intelligence, Internal Communication, Social-Environmental Communication, Editorial Production, Design, Public Relations, and Audiovisual Production — supplemented by specialized practices in Media Training, Image Auditing, Crisis Management, and SAC 3.0 customer-service consulting.

The company operates a group structure with four sub-brands: Partners Comunicação (the main integrated agency), Lebbe (marketing intelligence), Buscar ID (marketing budget allocation strategy), and Corp Comunicação (specialized advisory). Its technology is described as an integrated services platform rather than a software product, and no proprietary software, APIs, or AI/ML capabilities are disclosed. Revenue is generated through professional services engagements on a sales-led, direct-to-client model, with clients reached through the website contact form, phone, email, and direct outreach from its Belo Horizonte and Brasí­lia offices.

The client base is heavily weighted toward public-sector institutions, with named logos spanning federal ministries (Ministério da Educação), federal courts and electoral bodies (STJ, TSE, TCU), regulators (ANATEL), state-owned enterprises and utilities (CEMIG, CELESC, FURNAS, BASA), and municipal government (Prefeitura de São Paulo). Private-sector clients listed (AMR, Andrade Silva, Ease Labs, Himalaya, IFL, Mason, Neo, On Talents, Tomas Aquino, Urbaville, Vivacucar, Katz) appear to be smaller brands. The presence of a Vice President of Contracts and Public Tenders indicates that government procurement is a core operational competency. The company is privately held, founder/management-controlled, with no external private equity or institutional investor involvement disclosed. Leadership comprises Dino Sávio as President of the Board of Directors, Dino Bastos as CEO, and Vivaldo Ramos as Vice President of Contracts and Public Tenders.

Name

Partners Comunicação Pro Business

Legal name

Partners Comunicação Integrada

Website

https://partnerscom.com.br

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

101–250 employees

Short description

Partners Comunicação Integrada is a Brazilian integrated communications agency founded in 1994, headquartered in Belo Horizonte with a Brasí­lia office, employing 200+ professionals across 10 states. It serves public-sector institutions (federal ministries, courts, regulators, state utilities) and private companies with digital, press, government, editorial, design, and audiovisual communication services.

Ownership category

akta.pro rank

Product category

Integrated Communication Services

NAICS

Advertising Agencies (541810), Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industries

Brand Campaign & Integrated Communications Agencies (MPAAAAAC), Public Affairs & Government Relations (MPAAADAE)

Keywords

• Integrated communication services
• Public relations agency
• Press relations services
• Government communication consulting
• Corporate communication services

Headquarters

HQ city

Belo Horizonte

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Integrated Communication Services: Full-service communication agency providing strategic and innovative communication solutions for both public and private institutions. Services include digital communication, government communication, press relations, planning and intelligence, internal communication, social-environmental communication, editorial production, design, public relations, and audiovisual production.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Partners Comunicação Pro Business is a full-service Brazilian communication agency that delivers integrated communication solutions to both public institutions and private companies. Its offering combines ten core service lines — digital communication, government communication, press relations, planning and intelligence, internal communication, social-environmental communication, editorial production, design, public relations, and audiovisual production — together with specialized services such as media training, image auditing, crisis management, and customer service consulting. The agency positions itself as a single-vendor strategic partner capable of handling diagnosis, strategy, creative, and execution across the full communication value chain.

Product overview

Partners Comunicação Integrada is a communication services agency (not a software product company) offering integrated communication solutions. The portfolio consists of 10 core service offerings: Comunicação Digital, Comunicação Governamental, Assessoria de Imprensa, Planejamento e Inteligência, Comunicação Interna, Comunicação Socioambiental, Produção Editorial, Design, Relações Públicas, and Produção Audiovisual. Additionally, specialized services include Media Training, Auditoria de Imagem, Gerenciamento de Crise, and SAC 3.0. The group includes four sub-brands: Partners Comunicação (main brand), Lebbe (marketing intelligence), Buscar ID (marketing strategy), and Corp Comunicação (specialized consultancy). The agency operates from a platform-plus-services model where these offerings are combined strategically to deliver integrated communication outcomes for clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Comunicação Digital Digital communication service focused on increasing reach, performance, and conversion for client organizations through integrated digital strategy and execution.
• Comunicação Governamental Government communication service designed to strengthen institutional impact with public opinion for public sector clients, supporting accountability, transparency, and citizen engagement.
• Assessoria de Imprensa Press relations service focused on building solid and transparent relationships with media outlets on behalf of client organizations.
• Planejamento e Inteligência Strategic planning and intelligence service that enhances client results and increases competitiveness through research, diagnostics, and strategy development.
• Comunicação Interna Internal communication service focused on building a solid organizational culture through employee engagement, internal channels, and messaging programs.
• Comunicação Socioambiental Social and environmental communication service supporting corporate social responsibility programs and sustainability messaging.
• Produção Editorial Editorial production service that strengthens the key messages of client organizations through publications, reports, magazines, and other editorial assets.
• Design Design service focused on visually transmitting the brand purpose of client organizations.
• Relações Públicas Public relations service that creates mutually beneficial relationships between client organizations and their public audiences.
• Produção Audiovisual Audiovisual production service that reinforces market positioning through video and multimedia content creation.
• Media Training Training program for company spokespersons covering approximately 20 hours of theoretical and practical instruction to handle media interactions effectively.
• Auditoria de Imagem Image auditing service that studies, researches, and analyzes corporate reputation among stakeholders, consumers, and prospects.
• Gerenciamento de Crise Crisis management consulting service that identifies risk sources and develops contingency plans for client organizations facing reputational threats.
• SAC 3.0 Customer service consulting service (with supporting technology advisory) that helps companies better understand customers and offer personalized solutions.
• Lebbe Marketing intelligence sub-brand of the Partners group that helps clients invest in marketing with greater intelligence and improved results.

Named customers10 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered subsidiary and association.

• LebbesubsidiaryOthersLebbe is a subsidiary company within the Partners Group focused on making clients invest in marketing with more intelligence and better results. Part of the group companies alongside Partners Comunicação and Corp Comunicação.
• Busca IDsubsidiaryOthersBusca ID is a subsidiary company within the Partners Group focused on helping clients better allocate their marketing budget in strategies. Part of the group companies alongside Partners Comunicação and Corp Comunicação.
• Corp ComunicaçãosubsidiaryOthersCorp Comunicação is a subsidiary company within the Partners Group offering specialized communication advisory services that connect brands to audiences. Part of the group companies alongside Partners Comunicação and Lebbe.
• AberjeassociationGTM or Marketing PartnerPartners Comunicação is an associate member of Aberje, the Brazilian Association of Corporate Communication, demonstrating commitment to industry standards and professional development in corporate communication.
• AbradiassociationGTM or Marketing PartnerPartners Comunicação holds a seal from Abradi, the Brazilian Association of Digital Agencies, indicating membership in the digital advertising and marketing industry association.

Scale indicators4 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• DPZ&T: Brazilian full-service advertising agency with integrated communications offering (advertising, digital, design, PR). Comparable on creative and integrated campaign execution for major Brazilian brands and institutions.
• AlmapBBDO: One of Brazil's most awarded full-service advertising agencies. Comparable as a Brazilian integrated creative and communications agency serving major brands, though with a stronger creative/advertising tilt than Partners.
• In Press Porter Novelli: One of Brazil's largest independent communication and public-relations agencies, headquartered in São Paulo. Comparable as a full-service Brazilian PR and integrated communication agency serving both public and private-sector clients.
• W/Brasil: Brazilian full-service advertising and communication agency. Comparable as a Brazilian creative-led integrated agency serving major corporate and government clients with cross-channel campaign capabilities.
• Lew'Lara\TBWA: Brazilian advertising and communications agency within the TBWA global network. Comparable on full-service integrated communications, advertising, and digital for major Brazilian and international clients.
• FSB Comunicação: Brazilian integrated communication agency with strong government and corporate PR practice. Directly comparable in service breadth (PR, public affairs, digital, design) and public-sector client focus.

Broad incumbents

• FleishmanHillard: Global public relations and integrated communications agency with significant Brazilian operations. Overlaps with Partners on PR, government communications, and integrated campaign work but operates at much larger global scale.
• Ketchum: Global communications consultancy with established Brazilian operations. Comparable on integrated PR, public affairs, and corporate communications for major institutions and brands.
• Edelman: Largest global PR firm with strong presence in Brazil and Latin America. Comparable across PR, public affairs, brand marketing, and digital communications, though operating at global scale with broader service portfolio.
• Burson Cohn & Wolfe: Global public relations and integrated communications firm with strong Latin America presence. Directly overlaps with Partners on PR, public affairs, and integrated communications but at much larger multinational scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/oficialpartners
• Facebookfacebook.com/partnerscomunicacao
• LinkedInlinkedin.com/company/grupopartnersprobusiness

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Partners Comunicação Pro Business