B2Press
B2Press is a Turkey-based self-service PR technology company that operates an online platform enabling SMBs and individuals to create, distribute, and report on press releases across 75 countries in 24 languages on a pay-as-you-go basis.
- Company typePrivate
- Founded2018
- HeadquartersAmsterdam, Netherlands
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What B2Press does
B2Press is a private PR technology company founded in 2018 and headquartered in Fatih, Turkey. It operates a self-service online platform that enables companies to create, target, distribute, and report on press releases, with the stated ability to reach media outlets across 75 countries in 24 languages and to guarantee media coverage for distributed releases. The platform consolidates the press release workflow—content creation, media targeting, distribution, and reporting—into a single product accessible directly via b2press.com.
The company pursues a product-led, self-serve go-to-market: customers onboard and pay online without sales intervention, using a pay-as-you-go pricing model that charges per press release distribution rather than via agency retainer or subscription. B2Press's stated customer segment is organizations needing global PR distribution—primarily SMBs and individual users—serving use cases such as press release distribution, media outreach, global PR campaigns, and content marketing. The company claims NLP and generative AI capabilities to support multilingual content creation across its 24 supported languages.
B2Press employs between 1 and 10 people, has not disclosed funding rounds or institutional investors, and has no named parent company, subsidiaries, or publicly disclosed customer logos. The single major recorded corporate event is the 2026-02-26 launch of the unified self-service PR platform, which the company positions as its principal go-forward product. No certifications, regulatory actions, partnerships, or M&A activity are disclosed in the available data.
B2Press firmographics
Firmographics- Name
- B2Press
- Website
- https://b2press.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- B2Press is a Turkey-based self-service PR technology company that operates an online platform enabling SMBs and individuals to create, distribute, and report on press releases across 75 countries in 24 languages on a pay-as-you-go basis.
- Ownership category
- akta.pro rank
B2Press industry classification
Industry- Product category
- Public Relations Software
- NAICS
- Public Relations Agencies (541820), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro industry
- Technology & B2B PRProduct & Brand PR (Consumer & B2B)Technology & B2B PRMedia, Entertainment & Sports/Advertising, Marketing & PR Services/Public Relations & Communications Agencies
Keywords
Where B2Press is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Markets served
B2Press business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Personnel
Revenue model
- Pay-as-you-go PR Distribution: Usage-based model where companies pay per press release distribution or per unit of service consumed. The pay-as-you-go pricing enables flexible spending without commitment, supporting both occasional users and frequent campaign runners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Pay-as-you-go usage-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
B2Press product offering
Product offeringCore offering
B2Press operates a self-service PR platform that enables companies to create, target, distribute, and report on press releases across 75 countries in 24 languages. The platform provides end-to-end PR workflow management with guaranteed media coverage and operates on a pay-as-you-go pricing model without subscription commitments.
Product overview
B2Press offers a single unified self-service PR platform that streamlines the entire press release lifecycle. The platform provides content creation tools, media targeting capabilities, global distribution across 75 countries in 24 languages, and comprehensive campaign reporting—all with guaranteed media coverage. B2Press operates on a pay-as-you-go pricing model, making global PR accessible without subscription commitments.
Differentiator
Problem solved
Functional benefit
Products and services
- Self-Service PR Platform An end-to-end self-service PR platform that enables companies to create, target, distribute, and report on press releases across 75 countries in 24 languages with guaranteed media coverage, using a pay-as-you-go pricing model. Target users are organizations needing global press release distribution and PR campaign management.
Companies that use B2Press
Customer profileSegments1 record
Ideal customer profiles2 records
B2Press technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature3 records
B2Press partnerships and signals
Strategic signalScale indicators2 records
Recent moves2 records
Expansion highlights3 records
B2Press competitors and assessment
Company assessmentDirect peers
- Prowly: Prowly is a SaaS PR platform offering online PR CRM, journalist outreach, and press release distribution — closely mirroring B2Press's self-service model. It targets SMBs and PR professionals, making it one of the closest direct competitors in product positioning, target market, and delivery mechanism.
- GlobeNewswire: GlobeNewswire is a Notified-owned press release distribution platform offering global reach and multimedia press release capabilities. It competes directly with B2Press in cross-border wire distribution and shares the model of paid, per-release distribution with reporting.
- PR Newswire (Cision): PR Newswire is the global incumbent in press release wire distribution, serving enterprises with guaranteed media reach across hundreds of countries. It directly competes with B2Press on the core service of press release distribution, though its pricing and sales motion target larger enterprises rather than SMBs.
- Prezly: Prezly provides online PR software including press release creation, media contact management, and distribution. It targets small PR teams and SMBs with self-service tooling, overlapping significantly with B2Press's end-to-end platform approach.
- Agility PR Solutions: Agility PR Solutions offers media monitoring, journalist outreach, and press release distribution aimed at PR professionals and SMBs. It shares B2Press's self-service, online-first approach and competes directly in the same target segment.
- EIN Presswire: EIN Presswire offers affordable, self-service press release distribution with pay-per-release pricing — directly mirroring B2Press's pay-as-you-go model. It targets SMBs and individuals seeking global reach, making it a near-direct pricing and feature competitor.
- Business Wire: Business Wire is a Berkshire Hathaway-owned press release distribution service competing directly with B2Press in global wire distribution. It targets publicly listed companies and larger enterprises, but its core offering of paid, guaranteed media placement overlaps with B2Press's value proposition.
Broad incumbents
- Cision: Cision is the largest PR software and services company globally, owning PR Newswire and offering media monitoring, analytics, and communications workflows. While it competes broadly with B2Press in the PR distribution space, its enterprise focus and broad portfolio differ from B2Press's SMB, pay-as-you-go positioning.
- Notified: Notified is a public relations technology platform that owns GlobeNewswire and offers IR, PR, and social media tools for enterprises. It competes broadly with B2Press in press release distribution but focuses on larger enterprises and integrates with broader communications workflows.
- Meltwater: Meltwater provides media intelligence, social listening, and PR analytics across global markets. While it overlaps with B2Press in serving PR professionals and offering global reach, its primary focus is monitoring and analytics rather than distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
B2Press social profiles
Digital presenceB2Press financial estimates
Financial estimateRevenue estimate
Valuation estimate
B2Press leadership team
Management profileNumber of profiles
B2Press funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
B2Press M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about B2Press
What does B2Press do?
B2Press operates a self-service PR platform that enables companies to create, target, distribute, and report on press releases across 75 countries in 24 languages. The platform provides end-to-end PR workflow management with guaranteed media coverage and operates on a pay-as-you-go pricing model without subscription commitments.
When was B2Press founded?
B2Press was founded in 2018. It employs 51 to 100 people.
Where is B2Press based?
B2Press is headquartered in Amsterdam, Netherlands, in the Europe region.
How does B2Press make money?
One revenue line is on record: pay-as-you-go PR Distribution.
Who are B2Press's main competitors?
Direct peers on record are Prowly, GlobeNewswire, PR Newswire (Cision), Prezly, Agility PR Solutions, EIN Presswire and Business Wire. Broad incumbents are Cision, Notified and Meltwater.
Does B2Press have an API?
No public API is recorded for B2Press.
What industry is B2Press in?
B2Press's product category is Public Relations Software. Its primary akta.pro industry code is BPAFADAI, Technology & B2B PR, with a secondary code of BPAFADAH, Product & Brand PR (Consumer & B2B). Its NAICS code is 541820 and its SIC code is 7372.