Always Best Care Senior Services
Always Best Care Senior Services is a 285+ unit US-Canada senior care franchise founded in 1996, offering non-medical in-home care, skilled home health, senior living referrals, and technology-enabled special care services to seniors and their families.
- Company typePrivate
- Founded1996
- HeadquartersRocklin, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Always Best Care Senior Services does
Always Best Care Senior Services is a privately held senior care franchise system founded in 1996 by Michael Newman and franchising since 2007, operating through operating entity ABCSP, LLC (California) and parent ABCSS Holdings, LLC (Delaware). The company provides a full continuum of senior care services through more than 285 independently owned and operated franchise territories across the United States and Canada, including non-medical in-home care (personal care, companionship, medication reminders, meal preparation, transportation), skilled home health delivered by licensed nurses and therapists, senior living referral services, dementia care, respite care, and a veterans assistance program.
The company's product portfolio is anchored by four core services (in-home care, senior living referral, skilled home health, and special care services) augmented by technology-enabled offerings including Remote Patient Monitoring, Personal Emergency Response System (in partnership with Total Remote Health and ADT), the AI-powered 24/7 Virtual Care Agent using audio analytics, the 'Always In Touch' telephone reassurance program, and a Balance Tracking System. In March 2026, the company launched a 'Hybrid Home Care' model through a strategic partnership with Electronic Caregiver, combining continuous virtual care via the Addison Care AI platform with flexible in-home support, targeting an estimated 50%+ expansion of the addressable market.
Revenue mechanics are franchise-based: the franchisor earns initial franchise fees, ongoing royalty payments, and training/support fees from independently owned franchisees, while franchisees generate end-customer revenue from private-pay clients, Medicare (for skilled services), and VA benefits. Pricing is quote-based, varying by location, care type, and intensity. Go-to-market combines franchise development marketing, content marketing and SEO, earned media (Newsweek, Entrepreneur), community events, and direct-to-consumer care consultations. Leadership is led by President & CEO Jake Brown, supported by an inaugural CFO (Tammy Ford, September 2024) and COO (Sheila Davis, promoted March 2025).
Always Best Care Senior Services firmographics
Firmographics- Name
- Always Best Care Senior Services
- Legal name
- ABCSP, LLC
- Website
- https://alwaysbestcare.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Always Best Care Senior Services is a 285+ unit US-Canada senior care franchise founded in 1996, offering non-medical in-home care, skilled home health, senior living referrals, and technology-enabled special care services to seniors and their families.
- Ownership category
- akta.pro rank
Always Best Care Senior Services industry classification
Industry- Product category
- Senior Home Care Services
- NAICS
- Home Health Care Services (621610), Home Health Care Services (6216), Services for the Elderly and Persons with Disabilities (624120)
- SIC
- Services-Home Health Care Services (8082), Services-Health Services (8000), Services-Social Services (8300)
- akta.pro industry
- Home Care Franchise Network Staffing & PlacementHome & Personal Services/Elder Care & In-Home Care Services/Caregiver Staffing, Placement & Registry ServicesHousing & Placement Coordination (Assisted Living, Memory Care, SNF)Home & Personal Services/Elder Care & In-Home Care Services/Care Coordination & Geriatric Care ManagementChronic Care & Complex Care ManagementHome & Personal Services/Elder Care & In-Home Care Services/Care Coordination & Geriatric Care Management
Keywords
Where Always Best Care Senior Services is headquartered
LocationHeadquarters
- HQ city
- Rocklin
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Always Best Care Senior Services business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Franchise Fees and Licensing: Revenue from franchise initial fees and ongoing royalty payments from independently owned franchisees operating Always Best Care territories
- In-Home Care Services: Non-medical in-home care services provided by franchisee locations including personal care, companionship, medication reminders, meal preparation, and assistance with daily activities
- Skilled Home Health Services: Clinical healthcare services provided by licensed nurses and therapists including IV therapy, wound care, physical/occupational/speech therapy, and chronic disease management
- Senior Living Referral Services: Referral services helping families find appropriate senior living communities, with Always Best Care receiving referral fees from partner communities
- Remote Patient Monitoring Technology: Health monitoring devices and equipment sold or leased to clients, including blood pressure monitors, pulse oximeters, glucometers, and medical alert systems
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Non-medical in-home care - hourly rates vary by service level and location |
| Subscription | Monthly | Skilled home health - Medicare may cover 100% for eligible patients |
| Unit Pricing | Pay-as-you-go | Remote patient monitoring devices - covered by Medicare and major insurance |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Always Best Care Senior Services product offering
Product offeringCore offering
Always Best Care Senior Services delivers non-medical in-home care, skilled home health care, senior living referral services, and technology-enabled special care services to seniors and their families. The company operates as a franchisor with 285+ independently owned franchise locations across the United States and Canada, providing personal care, companionship, medication reminders, meal preparation, transportation, clinical home health services, dementia care, respite care, veterans assistance, and remote patient monitoring.
Product overview
Always Best Care Senior Services is a senior care franchise system offering a comprehensive portfolio of care services through a network of independently owned and operated franchise locations. The core offerings include In-Home Care Services (non-medical personal care), Senior Living Referral Services, Skilled Home Health Care (clinical services by licensed nurses and therapists), and Special Care Services (advanced healthcare technology). The Special Care Services module encompasses Remote Patient Monitoring, Personal Emergency Response System, 24/7 Virtual Care Agent (AI-powered audio analytics), Always In Touch, and Balance Tracking System. Additional services include Respite Care, Dementia Care Services, and Veterans Assistance Program. The company began franchising in 2007 and operates more than 225 franchised territories across the United States and Canada.
Differentiator
Problem solved
Functional benefit
Products and services
- In-Home Care Services Non-medical in-home care services including personal care, companionship, medication reminders, meal preparation, transportation, and errands for seniors who prefer to stay at home.
- Senior Living Referral Services Referral services helping families find the right senior living community including independent living, assisted living, and memory care facilities.
- Skilled Home Health Care Clinical home health care services provided by licensed nurses and therapists including wound care, IV therapy, physical therapy, occupational therapy, speech therapy, and chronic disease management.
- Special Care Services Advanced healthcare technology services combining Remote Patient Monitoring, Personal Emergency Response System, 24/7 Virtual Care Agent, Always In Touch, and Balance Tracking System for senior safety and continuous monitoring.
- Respite Care Short-term assistance for family caregivers providing temporary relief from caregiving duties, available part-time during day or evening for weeks or months.
- Dementia Care Services Specialized in-home care services for seniors coping with various stages of dementia, supporting clients to maintain a comfortable quality of life in their own homes.
- Veterans Assistance Program Program helping veterans and surviving spouses obtain funds to pay for care through VA disability programs including Service Connected Compensation, Non-Service Connected Pension, and Aid and Attendance benefits.
- Hybrid Home Care Model Care model combining continuous virtual care through Electronic Caregiver's Addison Care AI platform with flexible in-home support, designed to address gaps in traditional hourly-based home care and serve clients needing daily support without four-hour minimum visits.
Quantifiable outcome
- Nearly 700 patients served daily at Cleveland South location
- +3 more outcomes
Companies that use Always Best Care Senior Services
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles5 records
Always Best Care Senior Services technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability4 records
Feature5 records
Always Best Care Senior Services partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Electronic CaregivercoreStrategic partnership to introduce 'Hybrid Home Care' model combining Electronic Caregiver's Addison Care AI platform with Always Best Care's in-home services. The model combines continuous virtual care through audio analytics with flexible in-home support to address gaps in traditional hourly-based home care and expand addressable market by 50%+ while addressing caregiver shortages and 70% annual turnover rates.
- Illinois Bone & Joint InstituteminorMedical partnership for community educational event 'When I'm Fine Isn't Fine' providing medical perspective on supporting loved ones with mobility issues and surgical decisions.
- Total Remote HealthcorePartnership for Personal Emergency Response System (PERS) solutions including mobile medical alerts with GPS and home-based cellular alerts for senior safety and emergency response.
- ADTcorePartnership for Personal Emergency Response System providing medical alert technology including in-home (Medical Alert Plus) and mobile (On-The-Go) solutions with GPS capabilities.
- HCAOA (Home Care Association of America)minorIndustry association membership supporting home care advocacy and standards.
- NAHC (National Association for Home Care & Hospice)minorIndustry association membership for home care and hospice providers.
- IFA (International Franchise Association)minorFranchise industry association membership representing franchise interests.
Scale indicators7 records
Recent moves17 records
Expansion highlights6 records
Always Best Care Senior Services competitors and assessment
Company assessmentDirect peers
- Home Instead Senior Care: Largest senior home care franchise network globally, operating 1,200+ territories across the US and internationally. Direct competitor offering non-medical in-home care, dementia care, and personal care services through a similar franchise model targeting the same senior demographic.
- Comfort Keepers: Senior in-home care franchise with hundreds of locations offering personal care, companionship, and specialized dementia care. Operates the same franchise-based GTM motion targeting the same senior population with comparable service mix.
- Visiting Angels: National senior home care franchise network with 600+ locations offering non-medical in-home care, dementia care, and respite services. Direct franchise competitor serving the same aging-in-place customer base.
- BrightStar Care: Senior home care franchise offering both non-medical personal care and skilled home health services, closely mirroring Always Best Care's diversified service portfolio. Operates a comparable franchise model with Joint Commission accreditation.
- Senior Helpers: Franchise-based senior home care provider with 300+ locations offering in-home personal care, dementia and Alzheimer's care, and companion services. Direct competitor in the same franchise-driven senior care category.
- Homewatch CareGivers: International senior home care franchise with US locations providing personal care, dementia care, and skilled nursing services. Direct franchise peer with comparable service mix and franchise model.
Broad incumbents
- Amedisys: Large publicly-traded home health and hospice provider offering skilled nursing, therapy, and hospice services. Operates at much greater scale than Always Best Care's franchised skilled home health line and represents an incumbent competitor for Medicare-covered skilled services.
- Aveanna Healthcare: Public home health and medical solutions provider with national scale offering skilled nursing, therapy, and personal care services. Broader incumbent competitor particularly relevant to Always Best Care's skilled home health business line.
- Help at Home: Large-scale personal care services provider with multi-state Medicaid-focused operations serving seniors and individuals with disabilities. Broader incumbent in the same non-medical home care category with deeper Medicaid payor relationships.
Emerging players
- Honor Technology: Technology-enabled home care company operating a network of agencies offering in-home care with a proprietary care platform. Emerging peer combining home care delivery with software/AI capabilities, paralleling Always Best Care's Hybrid Home Care direction.
Market position
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Always Best Care Senior Services social profiles
Digital presenceAlways Best Care Senior Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Always Best Care Senior Services leadership team
Management profileNumber of profiles
Profiles7 records
Always Best Care Senior Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Always Best Care Senior Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Always Best Care Senior Services
What does Always Best Care Senior Services do?
Always Best Care Senior Services delivers non-medical in-home care, skilled home health care, senior living referral services, and technology-enabled special care services to seniors and their families. The company operates as a franchisor with 285+ independently owned franchise locations across the United States and Canada, providing personal care, companionship, medication reminders, meal preparation, transportation, clinical home health services, dementia care, respite care, veterans assistance, and remote patient monitoring.
Is Always Best Care Senior Services a public or private company?
Always Best Care Senior Services is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Always Best Care Senior Services founded?
Always Best Care Senior Services was founded in 1996. It employs 11 to 50 people.
Where is Always Best Care Senior Services based?
Always Best Care Senior Services is headquartered in Rocklin, United States, in the North America region.
How does Always Best Care Senior Services make money?
Five revenue lines are on record. Franchise Fees and Licensing is the primary driver. The others are in-Home Care Services, skilled Home Health Services, senior Living Referral Services and remote Patient Monitoring Technology.
Who are Always Best Care Senior Services's main competitors?
Direct peers on record are Home Instead Senior Care, Comfort Keepers, Visiting Angels, BrightStar Care, Senior Helpers and Homewatch CareGivers. Broad incumbents are Amedisys, Aveanna Healthcare and Help at Home. Honor Technology is listed as an emerging player.
Does Always Best Care Senior Services have an API?
No public API is recorded for Always Best Care Senior Services.
What industry is Always Best Care Senior Services in?
Always Best Care Senior Services's product category is Senior Home Care Services. Its primary akta.pro industry code is HSABAMAJ, Home Care Franchise Network Staffing & Placement, with a secondary code of HSABAIAL, Housing & Placement Coordination (Assisted Living, Memory Care, SNF). Its NAICS code is 621610 and its SIC code is 8082.