Zeenyx Software
Zeenyx Software is a privately-held, Hopkinton, MA-based vendor of AscentialTest, an all-in-one functional software testing platform serving enterprise QA teams, particularly those running PowerBuilder applications, with patented object-recognition and drag-and-drop authoring capabilities.
- Company typePrivate
- Founded2006
- HeadquartersHopkinton, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Zeenyx Software does
Zeenyx Software is a privately-held, bootstrapped software company headquartered in Hopkinton, Massachusetts that develops and sells AscentialTest, an all-in-one functional software testing platform combining automated testing, manual testing, test data management, and application lifecycle management in a single integrated solution. The company was founded by Brian (former EVP of R&D at Segue Software with 30+ years in test automation) and Dave (developer of ATF and founder/Chief Architect of Segue Software, original creators of QA Partner/SilkTest), positioning the firm as a successor-generation offering to the legacy 1990s Segue tooling lineage.
AscentialTest's technical foundation rests on two patented technologies: a Snapshot object-recognition system that builds a document-object-model for stable element identification across application changes, and a drag-and-drop test-authoring interface that eliminates the requirement for programming skills or separate framework construction. The platform supports testing across PowerBuilder (v6.x through current versions including DataWindow forms), .NET (WinForms/WPF), Web, Java, Terminal (3270/5250), Omnis, Delphi, PDF, CEF/Electron, and API targets, with built-in test localization for Spanish, French, and Japanese UIs and native integrations to Jira, SVN, Jenkins, and Azure DevOps.
The company monetizes through a tiered subscription model ($200/month Solo, $380/month Teams, $6,000/month Unlimited) and perpetual licenses ranging from $8,400 to $180,000 with annual maintenance of up to $50,000, plus $50/month platform extensions. Go-to-market is a consultative direct-sales motion supported by a 6-month free trial and a global partner network anchored by Appeon (PowerBuilder vendor) and SIs including Cigniti, Marlabs, and Loop Software. Named enterprise customers span Philips, Autodesk, NTT, Ericsson, Glencore, Steel Dynamics, and government/education accounts, with primary focus on PowerBuilder-heavy organizations and adjacent enterprise QA teams.
Zeenyx Software firmographics
Firmographics- Name
- Zeenyx Software
- Legal name
- Zeenyx Software
- Website
- https://zeenyx.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Zeenyx Software is a privately-held, Hopkinton, MA-based vendor of AscentialTest, an all-in-one functional software testing platform serving enterprise QA teams, particularly those running PowerBuilder applications, with patented object-recognition and drag-and-drop authoring capabilities.
- Ownership category
- akta.pro rank
Zeenyx Software industry classification
Industry- Product category
- Software Test Automation Platform
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Enterprise Application Testing & QA Services (BPAEAGAI)
- akta.pro secondary industries
- Low-Code/No-Code Application Platforms (HDAEAKAA), Performance Engineering & Scalability Testing (BPAEAKAK)
Keywords
Where Zeenyx Software is headquartered
LocationHeadquarters
- HQ city
- Hopkinton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Zeenyx Software business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription Licenses: Monthly subscription pricing starting at $200/mo for Solo Testers, $380/mo for Teams (with additional seats and extensions), and $6,000/mo for Unlimited edition with all extensions and lifetime maintenance. Includes various extensions for different platforms like Web, Java, CEF, and Jira defect tracking.
- Perpetual Licenses: One-time perpetual license starting at $8,400 with annual maintenance starting at $1,400. For Teams edition, perpetual starts at $8,050 per seat with 20% annual maintenance. Unlimited perpetual edition is $180,000 with annual maintenance of $50,000.
- Extension Add-ons: Additional platform extensions available for $50 per month each on subscription plans, including Web Applications, Java, CEF, and Jira Defect Tracking integrations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Solo Testers - Entry-level subscription for individual testers |
| Subscription | Monthly | Teams - Subscription for teams with collaboration features |
| Subscription | Monthly | Unlimited - Enterprise subscription with full features |
| One time/ perpetual license | Multi-year contract | Solo Perpetual - One-time license for individual use |
| One time/ perpetual license | Multi-year contract | Teams Perpetual - One-time license for teams |
| One time/ perpetual license | Multi-year contract | Unlimited Perpetual - Full enterprise perpetual license |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Zeenyx Software product offering
Product offeringCore offering
Zeenyx Software develops and sells AscentialTest, an all-in-one software testing platform that combines automated testing, manual testing, test management, test data management, and defect tracking. The platform uses patented Snapshot technology for object recognition and a patented drag-and-drop interface to enable test creation without programming skills or custom framework development. It supports testing of PowerBuilder, .Net, Web, Terminal (3270/5250), Java, Omnis, Delphi, PDF, CEF/Electron applications, and APIs, and is sold via subscription and perpetual licensing to enterprise QA and development teams.
Product overview
Zeenyx Software offers AscentialTest, a unified all-in-one software testing platform that combines Automated Testing, Manual Testing, Test Management, and Test Data Management modules in a single integrated solution. The core AscentialTest platform uses patented Snapshot technology for object recognition and provides drag-and-drop test creation without requiring framework development. The platform supports testing across multiple application types including WebApps, .Net (WinForms/WPF), PowerBuilder, Java, Terminal (3270/5250), Omnis, Delphi, PDF, and CEF/Electron applications.
Differentiator
Problem solved
Functional benefit
Brands
- AscentialTest: The primary software testing platform product offering automated testing, manual testing, and test management tools.
Products and services
- AscentialTest All-in-one software testing platform for enterprise QA and development teams that combines automated testing, manual testing, test management, test data management, and defect tracking in a single integrated solution. Supports testing of PowerBuilder, .Net, Web, Terminal (3270/5250), Java, Omnis, Delphi, PDF, CEF/Electron, and API applications, and is sold via subscription or perpetual licensing.
Quantifiable outcome
- Reduce test creation time from 6 days to 2.5-3.5 days
- +5 more outcomes
Companies that use Zeenyx Software
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles2 records
Zeenyx Software technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability3 records
Feature8 records
Zeenyx Software partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- AppeoncoreAppeon, the maker of PowerBuilder, is a distribution partner for AscentialTest. Given that AscentialTest is positioned as the recognized go-to testing platform for PowerBuilder and covers PB v6.x through current versions, this partnership is strategic for reaching PowerBuilder customers.
- CignitiminorCigniti is a global testing and quality engineering services company listed as a consulting partner for AscentialTest, likely providing implementation and consulting services to customers.
- Loop SoftwareminorLoop Software Services and Testing is listed as a consulting partner. They implemented AscentialTest for Starchive (media management client), providing web-based application testing services.
- MarlabsminorMarlabs is listed as a consulting partner for AscentialTest, providing digital transformation and testing services.
- MatryxSoft TechminorMatryxSoft Tech is listed as a consulting partner for AscentialTest. They worked with Philips as a local distributor and provided implementation support.
- NovalysminorNovalys is listed as a distribution partner for AscentialTest, potentially serving the European market.
- OCS ConsultingminorOCS Consulting is listed as a consulting partner for AscentialTest.
- JiracoreJira integration for defect tracking is built into AscentialTest. This integration provides a way to manage the relationship between test results and defects, with automatic notifications when defects are fixed and ready for re-testing.
- Subversion (SVN)coreSubversion integration for version control is built into AscentialTest, allowing large teams to contribute to test development effort with check-out/check-in functionality, merge utilities, and project history review.
Scale indicators11 records
Recent moves5 records
Expansion highlights5 records
Zeenyx Software competitors and assessment
Company assessmentDirect peers
- Ranorex: Ranorex Studio is a GUI test automation tool for desktop, web, and mobile applications. It is the fourth competitor explicitly benchmarked by Zeenyx and overlaps on the codeless, object-recognition-based automated testing value proposition.
- Worksoft: Worksoft provides automated functional testing for SAP and large enterprise applications, including ERP and PowerBuilder-adjacent ecosystems. It overlaps with AscentialTest on enterprise desktop and packaged-application test automation.
- Keysight (Eggplant): Eggplant (now part of Keysight) provides AI-driven, image- and model-based test automation for web, mobile, and enterprise apps. It competes directly with AscentialTest in cross-platform functional automation and is one of the four competitors benchmarked on the AscentialTest comparison page.
- Tricentis (Tosca): Tricentis Tosca is a model-based, codeless enterprise test automation platform targeting large QA organizations. It overlaps with AscentialTest on the no-code, broad-platform, enterprise-functional-automation value proposition and is explicitly named as a competitor on Zeenyx's comparison page.
- Micro Focus (Silk Test): Silk Test is a long-standing functional test automation tool originally descended from Segue's QA Partner/SilkTest—the product line the Zeenyx founders helped build. It is one of the closest direct peers in the cross-platform functional testing category, particularly for PowerBuilder and enterprise desktop applications.
- SmartBear (TestComplete): SmartBear's TestComplete is a flagship automated functional UI testing platform for desktop, web, and mobile apps. It is the most direct competitor to AscentialTest in the desktop and cross-platform functional test automation category, and is one of the four competitors explicitly benchmarked by Zeenyx.
Emerging players
- Selenium: Selenium is the dominant open-source browser automation framework. Zeenyx explicitly positions AscentialTest against Selenium ('The Selenium Killer') as a no-code, more robust alternative, making Selenium the central open-source competitor in the same end use case.
- Katalon: Katalon offers a low-code test automation platform built on top of Selenium and Appium for web, API, mobile, and desktop. It targets the same no-code / broader-team-empowerment buyer persona that AscentialTest pursues, especially for cross-platform functional testing.
Broad incumbents
- IBM Rational Functional Tester: IBM Rational Functional Tester is an enterprise-grade functional and regression test automation tool commonly used inside large IBM-led shops. It is a broad incumbent competitor for the same enterprise functional testing budgets that AscentialTest pursues.
- OpenText (UFT / Functional Testing): OpenText's Unified Functional Testing (formerly HP/Mercury QTP) is a long-established enterprise functional test automation suite. As a broad incumbent in enterprise QA tooling, it competes with AscentialTest for the same enterprise QA buyer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Zeenyx Software social profiles
Digital presenceZeenyx Software financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zeenyx Software leadership team
Management profileNumber of profiles
Profiles2 records
Zeenyx Software funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zeenyx Software M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zeenyx Software
What does Zeenyx Software do?
Zeenyx Software develops and sells AscentialTest, an all-in-one software testing platform that combines automated testing, manual testing, test management, test data management, and defect tracking. The platform uses patented Snapshot technology for object recognition and a patented drag-and-drop interface to enable test creation without programming skills or custom framework development. It supports testing of PowerBuilder, .Net, Web, Terminal (3270/5250), Java, Omnis, Delphi, PDF, CEF/Electron applications, and APIs, and is sold via subscription and perpetual licensing to enterprise QA and development teams.
Is Zeenyx Software a public or private company?
Zeenyx Software is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Zeenyx Software founded?
Zeenyx Software was founded in 2006. It employs 1 to 10 people.
Where is Zeenyx Software based?
Zeenyx Software is headquartered in Hopkinton, United States, in the North America region.
How does Zeenyx Software make money?
Three revenue lines are on record. Subscription Licenses are the primary driver. The others are perpetual Licenses and extension Add-ons.
Who are Zeenyx Software's main competitors?
Direct peers on record are Ranorex, Worksoft, Keysight (Eggplant), Tricentis (Tosca), Micro Focus (Silk Test) and SmartBear (TestComplete). Emerging players are Selenium and Katalon. Broad incumbents are IBM Rational Functional Tester and OpenText (UFT / Functional Testing).
Does Zeenyx Software have an API?
No public API is recorded for Zeenyx Software.
What industry is Zeenyx Software in?
Zeenyx Software's product category is Software Test Automation Platform. Its primary akta.pro industry code is BPAEAGAI, Enterprise Application Testing & QA Services, with a secondary code of HDAEAKAA, Low-Code/No-Code Application Platforms. Its NAICS code is 5132 and its SIC code is 7372.