OnPoint

What OnPoint does

OnPoint Urgent Care is a private, physician-led retail healthcare provider operating six walk-in urgent care clinics across the Denver Metro area (Aurora, Castle Pines, Castle Rock, Englewood, Highlands Ranch, and Lone Tree), all open 7 days a week from 8:00 AM to 7:00 PM. The company operates as a division of OnPoint Medical Group, LLC, a broader Colorado physician network that includes Pediatrics, Family Care, Internal Medicine, OB/GYN, Endocrinology, and Cardiology practices. The core service offering is walk-in and online check-in urgent care for non-life-threatening conditions across all age groups, augmented by telemedicine visits, occupational medicine for employers (DOT physicals, drug/alcohol screening, workers' compensation), immunizations, and preventative screening.

The technology stack is built on the Athena electronic medical record (EMR) system, which links all OnPoint Medical Group practices to enable seamless cross-specialty referrals and care continuity. Each clinic is equipped with on-site digital X-ray, in-house laboratory testing (rapid strep, flu, COVID-19, urinalysis, blood work), and — at select locations — on-site medication dispensing. Patient access is facilitated through the athenahealth patient portal and the Solv Health online check-in platform, and the network participates in the CORHIO and Commonwell Health Information Exchanges. The company also uses eScreen optical eReader technology for employer drug and alcohol screening.

The revenue model is a hybrid of fee-for-service urgent care visits (insurance-billed with $295 self-pay cash rate), employer-billed occupational medicine services, and ancillary services such as lab testing and durable medical equipment. GTM is primarily direct-to-consumer through walk-ins, online check-in, and telemedicine, with a secondary sales-led motion for occupational medicine employer accounts. Patients are accepted across most major insurance plans including Medicare, Medicaid (Colorado), and TriCare. The company reports 101-250 employees and no disclosed external institutional investors, private equity backing, or public ownership.

Name

OnPoint

Legal name

OnPoint Medical Group, LLC

Website

https://onpointurgentcare.com

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

OnPoint Urgent Care operates six walk-in urgent care clinics across the Denver Metro area, serving individual patients and Colorado employers with acute care, occupational medicine, telemedicine, and preventative services as part of OnPoint Medical Group.

Ownership category

akta.pro rank

Product category

Urgent Care Services

NAICS

Offices of Physicians (except Mental Health Specialists) (621111), Ambulatory Health Care Services (621)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Retail & Pharmacy-Based Urgent Care Clinics (HLAFADAE)

akta.pro secondary industry

Occupational Medicine & Work Injury Urgent Care Clinics (HLAFADAG)

Keywords

• Urgent care services
• Occupational medicine
• Walk-in clinic
• Telehealth urgent care
• Workers compensation care

Headquarters

HQ city

Aurora

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Insurance-Billed Visits: OnPoint accepts most major insurance plans including AARP Medicare Complete, Aetna, Anthem BCBS, Blue Cross Federal, Cigna, Colorado Access, Coventry, GEHA, Medicaid (Colorado only), Medicare, Multiplan/PHCS, Pinnacol, Rocky Mountain Health Plan, Tricare/Triwest, United Healthcare, and others. Visits are billed to insurance with co-payments, deductibles, and co-insurance collected at time of service.
2. Self-Pay/Cash-Pay Visits: Self-pay patients pay $295 at time of service. Additional fees may apply for durable medical equipment (crutches, boots, slings) or lab testing sent to external laboratories.
3. Occupational Medicine/Employer Services: Services to employers including DOT physicals, pre-employment physicals, drug and alcohol screening, workers compensation care, and executive health assessments. Direct billing to employers and workers compensation insurance.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

OnPoint Urgent Care operates six walk-in urgent care clinics across the Denver Metro area, providing treatment for non-life-threatening illnesses and injuries to patients of all ages. Services include same-visit digital X-ray, onsite lab testing, telemedicine visits, immunizations, flu treatment, and a separate occupational medicine line offering workers compensation care, DOT physicals, and drug/alcohol screening for Colorado employers.

Product overview

OnPoint Urgent Care operates a network of six urgent care centers across the Denver Metro area (Aurora, Castle Pines, Castle Rock, Englewood, Highlands Ranch, and Lone Tree). The core offering is walk-in and telemedicine urgent care for non-life-threatening conditions, treating patients of all ages. The service portfolio includes: Urgent Care Services (core), Telemedicine/Virtual Urgent Care (remote consultations), Immunizations & Preventative Medicine, Flu Testing/Treatment/Prevention, and Occupational Medicine (which encompasses Workers Compensation Care, DOT Physicals, and Drug & Alcohol Screening). All locations feature Onsite Lab Testing, Digital X-Ray, and Health Screenings. The network is part of OnPoint Medical Group, a physician-led practice network including Primary Care, Pediatrics, OB/GYN, Internal Medicine, and specialty practices, all linked via the Athena EMR system for coordinated patient care.

Differentiator

Problem solved

Functional benefit

Products and services

• Urgent Care Services

Quantifiable outcome

• Average urgent care visit cost: $265 compared to $2,900 for emergency room
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature4 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• UCHealth Urgent Care: Operates multiple urgent care locations across the Denver Metro and Colorado, directly competing with OnPoint in the same geography with hospital-system backing and broad in-network payer coverage.
• Centura Health Urgicare Centers: Hospital-system-affiliated urgent care centers throughout the Denver Metro offering walk-in acute care, occupational health, and diagnostic services similar to OnPoint's full-service model.
• CareNow Urgent Care: HCA Healthcare-owned national urgent care chain with strong Denver-area presence, offering walk-in acute care, occupational medicine, and employer services directly comparable to OnPoint's core offerings.
• NextCare Urgent Care: National urgent care operator with walk-in clinics, occupational medicine, and digital X-ray capabilities matching OnPoint's service portfolio, competing for similar patient segments in Colorado and beyond.
• American Family Care (AFC): Largest independent urgent care franchise network in the U.S., offering walk-in acute care, occupational health, and onsite lab/X-ray services directly comparable to OnPoint's full-stack clinic model.
• Concentra: SelectHealth-owned operator specializing in occupational medicine, workers' compensation, and employer health services — directly comparable to OnPoint's occupational medicine and employer channel.

Emerging players

• DispatchHealth: Denver-based mobile urgent care provider delivering same-day acute care in patients' homes, competing for the same low-acuity patient segment as OnPoint through a tech-enabled, in-home delivery model.
• Carbon Health: Tech-enabled urgent care and primary care operator with omnichannel in-clinic and virtual visits, targeting a similar walk-in and employer customer base with stronger digital and telehealth capabilities.
• ZoomCare: Multi-state urgent care and primary care chain with strong telehealth and digital scheduling stack, competing for tech-savvy walk-in patients who value convenience similar to OnPoint's Solv Health-powered check-in.

Broad incumbents

• CVS MinuteClinic: Retail-clinic giant inside CVS Pharmacy locations offering walk-in acute care, vaccinations, and screenings — adjacent rather than identical, but competes for low-acuity patients in similar neighborhood settings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OnPoint