Sherpa Mobile Robotics
Sherpa Mobile Robotics is a French designer and manufacturer of Autonomous Mobile Robots (200kg–1200kg) for industrial intralogistics, serving automotive, manufacturing, and logistics enterprises across Europe with a hardware-plus-software fleet management offering.
- Company typePrivate
- Founded2020
- HeadquartersHaguenau, France
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Sherpa Mobile Robotics does
Sherpa Mobile Robotics (SMR) is a French designer and manufacturer of Autonomous Mobile Robots (AMR) for industrial intralogistics, headquartered in Haguenau, Alsace. The company originated inside NORCAN in 2015–2016 to address operator strain in order picking, became an independent entity in 2020, and now offers four core robot platforms — SHERPA-B (bins/cartons up to 200kg), SHERPA-P (pallets/crates up to 1000kg), SHERPA-D (dollies/rolling platforms up to 250kg), and SHERPA-F (floor pallets up to 1200kg) — built on a shared SLAM/Lidar/3D-camera technology stack with ISO 3691-4 safety certification and VDA5050-compliant fleet interoperability. The product portfolio extends beyond hardware to include a fleet-management software suite (Map, Fabric, Road Editor, Mission Editor, Fleet Manager, Fleet Monitor), a Smart Picking add-on with IoT pick-to-light modules, multi-tier SAV-Garantie maintenance contracts, training programs, and financing solutions.
SMR's go-to-market combines direct enterprise field sales with a turnkey design-select-deliver-supervise engagement model and a growing channel/technology partner ecosystem across Europe (Prolog, InUse, Melkus, Suffel, Balyo, Node, Hub One, Synaos, Idealworks, Procom System, among others). Reported customer logos span automotive (FPT Industrial, ZF, Volvo, Hutchinson), industrial manufacturing (Siemens, Schaeffler, Gaggenau Industrie, Berry, Précijura, Ketterer Antriebe), tire manufacturing (Michelin), agri-food (Pierre Schmidt, Colins Ingredients), and retail/distribution (Fnac Darty, Luisina), with over 100 cumulative installations cited.
Revenue mechanics span hardware sales (€80K–€120K ASP range implied), recurring software subscriptions, multi-year managed-service contracts (12–60 months), and professional training services, with an advertised ROI of ~18 months supporting the financing offer. SMR is privately held as a SASU with €1.796M registered capital, has raised €12M between 2021–2024, and operates with 11–50 employees out of a 1200m² facility that co-locates R&D, production, customer service, and training.
Sherpa Mobile Robotics firmographics
Firmographics- Name
- Sherpa Mobile Robotics
- Legal name
- Sherpa Mobile Robotics
- Website
- https://sherpa-mr.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sherpa Mobile Robotics is a French designer and manufacturer of Autonomous Mobile Robots (200kg–1200kg) for industrial intralogistics, serving automotive, manufacturing, and logistics enterprises across Europe with a hardware-plus-software fleet management offering.
- Ownership category
- akta.pro rank
Sherpa Mobile Robotics industry classification
Industry- Product category
- Autonomous Mobile Robots (Industrial Intralogistics)
- NAICS
- Conveyor and Conveying Equipment Manufacturing (333922)
- SIC
- General Industrial Machinery & Equipment (3560), Misc Industrial & Commercial Machinery & Equipment (3590)
- akta.pro primary industry
- Industrial & Warehouse Robotics (HDAAAIAA)
- akta.pro secondary industries
- Automated / Robotics-Enabled Fulfillment Centers (AS/RS, AMRs, Goods-to-Person) (TLALADAL), Conveyors & Sortation Systems (Warehouse & Parcel) (IMAHABAC)
Keywords
Where Sherpa Mobile Robotics is headquartered
LocationHeadquarters
- HQ city
- Haguenau
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Sherpa Mobile Robotics business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- AMR Hardware Sales: Sale of Autonomous Mobile Robots including SHERPA-B (crates/cartons up to 200kg), SHERPA-P (pallets/boxes up to 1000kg), SHERPA-D (dollies up to 250kg), and SHERPA-F (floor pallets up to 1200kg). Robots are manufactured in France.
- Software Suite: Software tools including Map, Fabric, Road Editor, Mission Editor, Mission Manager, Fleet Manager, Fleet Monitor, and traffic management for robot fleet control and mission management.
- Maintenance and Support Services: SAV-Garantie with 4 contract levels: START, CARE, PERF, and FULL, offering hotline ticketing, preventive maintenance, performance monitoring, and full service packages with warranty options of 12, 24, 36, or 60 months.
- Training Services: Training programs for integrator (5 days at SMR in Alsace) and user-admin (16 hours, min 2 persons) to make teams autonomous in robot operations.
- Financing Solutions: Financing options for robots, software suite, and peripherals to facilitate acquisition with controlled ROI.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Turnkey AMR solution with design, selection, delivery, and supervision services |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Sherpa Mobile Robotics product offering
Product offeringCore offering
Sherpa Mobile Robotics designs, manufactures, and sells Autonomous Mobile Robots (AMR) for industrial intralogistics under the SHERPA-B, SHERPA-P, SHERPA-D, and SHERPA-F product lines, with payload capacities ranging from 200kg to 1200kg. The company delivers turnkey solutions including flow analysis, robot selection, manufacturing, installation, operator training, and ongoing fleet supervision backed by a multi-tier maintenance program. Revenue is complemented by a software suite for fleet management and mission orchestration, plus financing options supporting an 18-month ROI.
Product overview
Sherpa Mobile Robotics is a French designer and manufacturer of Autonomous Mobile Robots (AMR/AGV) for intralogistics, operating on a platform-plus-modules architecture. The core product line consists of four robot models: SHERPA-B (bins/cartons, up to 200kg), SHERPA-P (pallets/crates, up to 1000kg), SHERPA-D (dollies/rolling platforms, up to 250kg), and SHERPA-F (floor pallets, up to 1200kg). Each robot can be configured with different top modules (conveyors, lifts) and operated in follow-me mode, autonomous mode, or a combination of both. The software suite (Map, Fabric, Road Editor, Mission Editor, Fleet Manager, Fleet Monitor) provides fleet-level orchestration. Additional modules include Smart Picking (intelligent order-picking software with IoT pick-to-light), training programs, multi-tier maintenance contracts (START/CARE/PERF/FULL), and financing solutions. Custom integration services adapt robots to specific industrial workflows.
Differentiator
Problem solved
Functional benefit
Products and services
- SHERPA-B Autonomous Mobile Robot for automated transport of bins and cartons up to 200kg, configurable with frontal conveyor, lateral single/double conveyor, or bin-lifting top modules for light-duty intralogistics in narrow and complex environments.
- SHERPA-P Autonomous Mobile Robot for automated transport of pallets and crates up to 1000kg with double-direction travel, inductive charging, and a pallet-lifting module; available in integrator version with simple platform, pallet-lift, or automated loading/unloading via docking stations for European, US, and custom pallet formats.
- SHERPA-D Autonomous Mobile Robot nicknamed 'THE BIN STACK MOVER' designed for transporting dollies, rolling bases, bin stacks, and rolling platforms up to 250kg, operating in single direction with inductive charging for 24/7 availability in narrow and complex environments.
- SHERPA-F Autonomous Mobile Robot nicknamed 'LE PRÉCIS' (the precise one) for floor-level pallet transport up to 1200kg, featuring omnidirectional movement via 4 pivot wheels, intelligent trajectory correction for off-center pallets, support for standard 1200x800mm and 800x600mm pallet formats, 5.4 km/h top speed, and 4-hour inductive charging.
- Suite logicielle (Software Suite) Software suite accompanying the SHERPA AMR fleet, comprising on-robot tools (Map, Fabric, Road Editor, Mission Editor) and peripheral tools (Mission Manager, Fleet Manager, Fleet Monitor), used to generate maps, define missions, orchestrate fleet traffic, monitor performance in real time, and integrate with external peripherals such as doors and conveyors.
- Smart Picking solution Intelligent order-picking solution combining a SHERPA AMR with smart picking software, IoT pick-to-light and put-to-light modules, and ISO 3691-4 certification, supporting zone picking, station picking, and replenishment use cases to enable collaborative human-robot picking that reduces operator strain and error rates.
- Formation (Training Services) Two-tier training program (5-day integrator training at SMR in Alsace and 16-hour user-admin training, minimum 2 people) delivered to make customer and partner teams fully autonomous in robot operation and fleet management.
- SAV-Garantie (Maintenance & Warranty Contracts) Four-tier service contract program (START, CARE, PERF, FULL) delivering hotline/ticketing support, predictive maintenance, real-time performance monitoring, and full maintenance cost control, with warranty term options of 12, 24, 36, or 60 months.
- Financement (Financing Solutions) Financing solutions covering SHERPA robots (B, P, D, F models), the software suite (Fleet Manager, etc.), and peripherals (docking stations, conveyors, Shercom), structured to deliver a controlled ROI advertised at approximately 18 months.
- Solutions personnalisées (Custom Solutions) Custom AMR integration and bespoke development services that adapt SHERPA robots to specific customer workflows, including custom top-module design, peripheral integration (conveyors, sorting systems), and application-specific configurations for clients such as Volvo, Michelin, and Siemens.
Quantifiable outcome
- ROI achievable within 18 months
- +6 more outcomes
Companies that use Sherpa Mobile Robotics
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles2 records
Sherpa Mobile Robotics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature7 records
Sherpa Mobile Robotics partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- NorcancoreParent company from which Sherpa Mobile Robotics originated. The idea for SHERPA was born within Norcan, facing thousands of order preparation carts sold to e-commerce actors. Norcan provides the foundational expertise in material handling equipment.
- PrologminorCommercial and service partner in the SMR ecosystem.
- InUseminorCommercial and service partner in the SMR ecosystem.
- MelkusminorCommercial and service partner in the SMR ecosystem.
- InovaticaminorCommercial and service partner in the SMR ecosystem.
- SuffelminorCommercial and service partner in the SMR ecosystem.
- Alexander BurkleminorCommercial and service partner in the SMR ecosystem.
- Vendée ConceptminorCommercial and service partner in the SMR ecosystem.
- ArminminorCommercial and service partner in the SMR ecosystem.
- MGAminorCommercial and service partner in the SMR ecosystem.
- VDA5050 (Standard)minorOpen interface standard for driverless industrial trucks. SMR robots support this agnostic platform for interoperability in multi-vendor fleet management environments.
Scale indicators4 records
Recent moves8 records
Expansion highlights5 records
Sherpa Mobile Robotics competitors and assessment
Company assessmentDirect peers
- Mobile Industrial Robots (MiR): Denmark-based AMR manufacturer owned by Teradyne, offering a portfolio of mobile robots for material handling in industrial and logistics environments. Most direct competitor to SMR in the European mid-market AMR space, with comparable load ranges (MiR250, MiR600, MiR1350) overlapping SHERPA-B/P/F.
- Balyo: French AMR/AGV vendor listed on Euronext, specializing in pallet and goods-to-person transport. Direct French competitor and also a listed technology partner of SMR, making it a uniquely comparable peer in terms of geography, target customers, and product positioning.
- OTTO Motors (Clearpath Robotics): Canadian AMR manufacturer serving industrial and automotive customers with heavy-payload autonomous vehicles. Comparable to SHERPA-P/F in the heavy-pallet transport segment, and competes for the same line-side feeding and production-to-warehouse use cases.
- Fetch Robotics (Zebra Technologies): US-based AMR vendor acquired by Zebra Technologies, offering a broad portfolio of mobile robots for warehousing and manufacturing. Competes directly with SHERPA-B and SHERPA-P in fulfillment and light-material-handling use cases.
- Locus Robotics: US-based AMR vendor specializing in collaborative order-picking robots for e-commerce and retail distribution. Comparable to SHERPA-B and the Smart Picking solution; competes for the same warehousing and order-preparation budgets as SMR's retail/logistics customers.
- Geek+: Chinese AMR unicorn with a global footprint covering goods-to-person, picking, moving, and sorting robots. Most comprehensive global AMR competitor; targets many of the same use cases (bins, pallets, picking) as SMR but at significantly larger scale.
- 6 River Systems (Shopify): AMR vendor acquired by Shopify, focused on collaborative warehouse robots for picking and putaway. Comparable to SHERPA-B and Smart Picking in fulfillment environments; primarily US-focused but competes for multinational customers.
- Hikrobot: Chinese AMR manufacturer (subsidiary of Hikvision) with a broad portfolio including mobile robots, forklifts, and warehouse automation. Competes with SMR across bin, pallet, and parcel transport use cases and is expanding in European markets.
Broad incumbents
- KUKA: German industrial automation incumbent with a portfolio spanning robots, AMRs (via Swisslog), and intralogistics systems. Overlaps with SMR in manufacturing and warehouse automation, but at much larger scale and as part of a broader automation offering.
- Omron (Mobile Robots): Japanese industrial automation incumbent offering the LD series of AMRs alongside PLCs, vision systems, and robotics. Overlaps with SHERPA-B/P in industrial material handling but as part of a much broader automation portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Sherpa Mobile Robotics social profiles
Digital presenceSherpa Mobile Robotics compliance and trust
Trust signalCompliance2 records
Sherpa Mobile Robotics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sherpa Mobile Robotics leadership team
Management profileNumber of profiles
Profiles1 record
Sherpa Mobile Robotics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sherpa Mobile Robotics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sherpa Mobile Robotics
What does Sherpa Mobile Robotics do?
Sherpa Mobile Robotics designs, manufactures, and sells Autonomous Mobile Robots (AMR) for industrial intralogistics under the SHERPA-B, SHERPA-P, SHERPA-D, and SHERPA-F product lines, with payload capacities ranging from 200kg to 1200kg. The company delivers turnkey solutions including flow analysis, robot selection, manufacturing, installation, operator training, and ongoing fleet supervision backed by a multi-tier maintenance program. Revenue is complemented by a software suite for fleet management and mission orchestration, plus financing options supporting an 18-month ROI.
Is Sherpa Mobile Robotics a public or private company?
Sherpa Mobile Robotics is a private company. It is classified as corporate owned and is currently operating.
When was Sherpa Mobile Robotics founded?
Sherpa Mobile Robotics was founded in 2020. It employs 11 to 50 people.
Where is Sherpa Mobile Robotics based?
Sherpa Mobile Robotics is headquartered in Haguenau, France, in the Europe region.
How does Sherpa Mobile Robotics make money?
Five revenue lines are on record. AMR Hardware Sales are the primary driver. The others are software Suite, maintenance and Support Services, training Services and financing Solutions.
Who are Sherpa Mobile Robotics's main competitors?
Direct peers on record are Mobile Industrial Robots (MiR), Balyo, OTTO Motors (Clearpath Robotics), Fetch Robotics (Zebra Technologies), Locus Robotics, Geek+, 6 River Systems (Shopify) and Hikrobot. Broad incumbents are KUKA and Omron (Mobile Robots).
Does Sherpa Mobile Robotics have an API?
No public API is recorded for Sherpa Mobile Robotics.
What industry is Sherpa Mobile Robotics in?
Sherpa Mobile Robotics's product category is Autonomous Mobile Robots (Industrial Intralogistics). Its primary akta.pro industry code is HDAAAIAA, Industrial & Warehouse Robotics, with a secondary code of TLALADAL, Automated / Robotics-Enabled Fulfillment Centers (AS/RS, AMRs, Goods-to-Person). Its NAICS code is 333922 and its SIC code is 3560.