Insys Video Technologies
Insys Video Technologies, now part of Big Blue Marble, provides end-to-end OTT streaming platforms and AWS-integrated live video encoding hardware for broadcasters, OTT operators, and public media organizations across Europe.
- Company typePrivate
- Founded2006
- HeadquartersPoznan, Poland
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Insys Video Technologies does
Insys Video Technologies is a Poznan, Poland-based provider of end-to-end OTT video streaming solutions, founded in 2006 and operating with 51–100 employees. The company built its InsysGO end-to-end streaming platform and complementary modules for TV experience, cloud video processing and delivery, content protection (Cloud DRM), and content delivery, serving broadcasters, OTT operators, and public media organizations. Its core technology integrates on-premises live video encoding hardware with AWS cloud control, as evidenced by its official launch-partner role for AWS Elemental MediaLive Anywhere, and it sells through the AWS Partner Network alongside partners including Bridge Digital Inc. and LOGIC media solutions GmbH.
The company has since merged with ORS Group, an Austrian broadcast infrastructure specialist, to form Big Blue Marble. Under the combined brand, the streaming portfolio is extended with Nakolos for 5G Broadcast delivery and professional services for custom implementations, while ORS Group contributes terrestrial broadcast, satellite, DAB+/FM radio, and signal transmission infrastructure products. The resulting entity positions itself as a pan-European provider of secure, future-proof content delivery spanning cloud-native streaming and traditional broadcast networks, with named customers and reference logos including Netflix, PBS, TV 2 Danmark, ORF, RTL, Sky, SRG SSR, SWR, BR, Red Bull Media House, and Seven One Entertainment Group.
Insys generates revenue through a mix of pay-as-you-go streaming services (inherited from the AWS Elemental MediaLive Anywhere model), hardware integration revenue for on-premises encoding deployments, and platform/module subscriptions across InsysGO, Cloud DRM, and CDN. Its go-to-market is channel-led via the AWS Partner Network and direct enterprise sales into broadcasters and large media organizations, with founder-led leadership (CEO Krzysztof Bartkowski, CTO Piotr Czekała) providing continuity since inception. The company operates as part of Big Blue Marble with offices anchored in Poznan and Austria, and maintains a public career page under the combined brand.
Insys Video Technologies firmographics
Firmographics- Name
- Insys Video Technologies
- Legal name
- Insys Video Technologies
- Website
- https://insysvideotechnologies.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Acquired
- Headcount range
- 51–100 employees
- Short description
- Insys Video Technologies, now part of Big Blue Marble, provides end-to-end OTT streaming platforms and AWS-integrated live video encoding hardware for broadcasters, OTT operators, and public media organizations across Europe.
- Ownership category
- akta.pro rank
Insys Video Technologies industry classification
Industry- Product category
- Video Streaming Platform
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Services-Computer Programming Services (7371), Radio & Tv Broadcasting & Communications Equipment (3663)
- akta.pro primary industry
- Enterprise/Creator Video Hosting & OTT SaaS Platforms (MPACAAAL)
- akta.pro secondary industries
- Live Streaming Ingest & Contribution Networks (Encoder-to-Origin, Backhaul) (MPAHAIAI), Hardware Encoders & Transcoders (Appliances, FPGA/ASIC) (MPAHAHAB), Media Processing at the Edge (Transcoding, Packaging, DRM at Edge) (HDABAGAD), Video Streaming & OTT Delivery (Live/VOD, Low-Latency) (HDABAGAC)
Keywords
Where Insys Video Technologies is headquartered
LocationHeadquarters
- HQ city
- Poznan
- HQ country
- Poland
- HQ region
- Europe
Markets served
Insys Video Technologies business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Hardware Integration Services: Selling and integrating on-premises hardware for AWS Elemental MediaLive Anywhere deployments, serving as a launch partner in the AWS partner ecosystem.
- Pay-as-you-go Streaming Services: AWS Elemental MediaLive Anywhere offers pay-as-you-go pricing model for live video encoding to improve streaming economics.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Insys Video Technologies product offering
Product offeringCore offering
Insys Video Technologies builds end-to-end OTT video streaming platforms and associated cloud-based delivery tools, with InsysGO as its core streaming platform. It complements this with TV as a Service (TV experience platform), Cloud Video Kit (video processing and delivery), Nakolos (5G Broadcast delivery), and Professional Services for custom implementations. As an AWS Elemental MediaLive Anywhere launch partner, the company also sells and integrates on-premises live video encoding hardware for hybrid cloud-controlled deployments.
Product overview
Insys Video Technologies provides cutting-edge streaming solutions as part of Big Blue Marble's combined offering with ORS Group's broadcast infrastructure expertise. The product portfolio centers on the InsysGO end-to-end streaming platform, complemented by TV as a Service (TV experience platform), Cloud Video Kit (video processing and delivery tools), Cloud DRM (content protection), Content Delivery Network (secure distribution), and Nakolos (5G Broadcast solutions). Professional Services are available for custom implementations. The offering is delivered as a platform-plus-modules architecture, with InsysGO as the core streaming platform and specialized add-ons for DRM, CDN, and professional services.
Differentiator
Problem solved
Functional benefit
Brands
- InsysGO: End-to-end streaming platform offered by Big Blue Marble, originally developed by Insys Video Technologies.
Products and services
- InsysGO End-to-end streaming platform providing comprehensive video streaming capabilities for broadcasters, content distributors, and media companies.
- TV as a Service TV experience platform enabling television delivery and viewing for operators and media service providers.
- Cloud Video Kit Cloud-based video processing and delivery tools for managing video workflows in cloud environments.
- Nakolos Solutions for 5G Broadcast delivery enabling next-generation broadcast capabilities over mobile networks.
- Professional Services Custom-made solutions providing expert consultation and implementation services for streaming and broadcast deployments.
- AWS Elemental MediaLive Anywhere Hardware Integration On-premises live video encoding hardware integrated with AWS cloud-based configuration, control, and monitoring for hybrid ground-and-cloud deployments, targeted at broadcasters and streaming media customers.
Quantifiable outcome
- AWS Elemental MediaLive Anywhere improves streaming economics through pay-as-you-go pricing
Companies that use Insys Video Technologies
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles2 records
Insys Video Technologies technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature2 records
Insys Video Technologies partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and flagship.
- AWS (Amazon Web Services)coreInsys Video Technologies is an official launch partner for AWS Elemental MediaLive Anywhere, a feature that enables cloud-controlled live video encoding on-premises hardware. Insys sells and integrates the hardware for hybrid deployments alongside other partners including Bridge Digital Inc. and LOGIC media solutions GmbH.
- ORS GroupflagshipBig Blue Marble was formed from the combination of ORS Group's decades of broadcast infrastructure expertise and Insys Video Technologies' cutting-edge streaming solutions. This merger created a new standard in content delivery combining terrestrial broadcast and cloud-native streaming capabilities.
Recent moves7 records
Expansion highlights5 records
Insys Video Technologies competitors and assessment
Company assessmentBroad incumbents
- Ateme: Video compression and delivery solutions vendor serving broadcasters and OTT operators. Appears on Big Blue Marble's partner logo wall and operates in the same video encoding/OTT delivery category as Insys's hardware and cloud practice.
- Imagine Communications: End-to-end broadcast and multichannel video technology provider including playout, advertising, and OTT. Comparable to the combined Big Blue Marble offering spanning broadcast infrastructure plus OTT streaming.
- Harmonic: Established video infrastructure vendor for broadcasters and Pay-TV operators offering encoding, contribution, and OTT delivery. Broad incumbent comparable across the Insys streaming and Big Blue Marble broadcast portfolio.
- AWS Elemental (Amazon): Hyperscaler-native live encoding and media services including MediaLive Anywhere. Both the key partner platform for Insys and an indirect competitor for cloud-controlled live video workflows.
Direct peers
- Haivision: Provider of video encoding, contribution, and live streaming hardware/software for broadcasters. Directly comparable to Insys's AWS Elemental MediaLive Anywhere hardware integration work and hybrid deployment model.
- Mux: Developer-focused video API and infrastructure platform providing encoding, streaming, and player services for OTT use cases. Closely comparable to Insys's Cloud Video Kit and InsysGO streaming stack targeting technical video buyers.
- Wowza (Engineered Media): Live and on-demand streaming infrastructure software and cloud services for professional broadcasters. Directly comparable to Insys's hybrid on-premises/cloud live encoding practice via AWS Elemental.
- Kaltura: End-to-end video platform with OTT/streaming, DRM, and broadcaster-grade workflows. Directly comparable across InsysGO, Cloud DRM, and TV as a Service offerings.
- Brightcove: Public OTT video platform and streaming SaaS provider serving enterprise broadcasters and media companies. Directly comparable to Insys's InsysGO end-to-end streaming platform offering for media customers.
- JW Player (now part of Piano): Video player SDK and OTT SaaS platform serving publishers and broadcasters. Directly comparable to Insys's streaming platform and player delivery capabilities.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks4 records
Key highlights6 records
Customer concentration
Insys Video Technologies social profiles
Digital presenceInsys Video Technologies financial estimates
Financial estimateRevenue estimate
Valuation estimate
Insys Video Technologies leadership team
Management profileNumber of profiles
Profiles3 records
Insys Video Technologies funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Insys Video Technologies M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Insys Video Technologies
What does Insys Video Technologies do?
Insys Video Technologies builds end-to-end OTT video streaming platforms and associated cloud-based delivery tools, with InsysGO as its core streaming platform. It complements this with TV as a Service (TV experience platform), Cloud Video Kit (video processing and delivery), Nakolos (5G Broadcast delivery), and Professional Services for custom implementations. As an AWS Elemental MediaLive Anywhere launch partner, the company also sells and integrates on-premises live video encoding hardware for hybrid cloud-controlled deployments.
Is Insys Video Technologies a public or private company?
Insys Video Technologies is a private company. It is classified as founder individual operated bootstrapped and is currently acquired.
When was Insys Video Technologies founded?
Insys Video Technologies was founded in 2006. It employs 51 to 100 people.
Where is Insys Video Technologies based?
Insys Video Technologies is headquartered in Poznan, Poland, in the Europe region.
How does Insys Video Technologies make money?
Two revenue lines are on record. Hardware Integration Services are the primary driver. The others are pay-as-you-go Streaming Services.
Who are Insys Video Technologies's main competitors?
Broad incumbents on record are Ateme, Imagine Communications, Harmonic and AWS Elemental (Amazon). Direct peers are Haivision, Mux, Wowza (Engineered Media), Kaltura, Brightcove and JW Player (now part of Piano).
Does Insys Video Technologies have an API?
No public API is recorded for Insys Video Technologies.
What industry is Insys Video Technologies in?
Insys Video Technologies's product category is Video Streaming Platform. Its primary akta.pro industry code is MPACAAAL, Enterprise/Creator Video Hosting & OTT SaaS Platforms, with a secondary code of MPAHAIAI, Live Streaming Ingest & Contribution Networks (Encoder-to-Origin, Backhaul). Its NAICS code is 5162 and its SIC code is 7371.