GymSales
GymSales is a SaaS lead management and sales platform built for fitness club operators, centralizing lead capture, engagement, conversion, and reporting; it serves 5,000+ clubs globally and operates as a product brand inside ABC Fitness Solutions, LLC.
- Company typePrivate
- Founded2012
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What GymSales does
GymSales is a lead management and sales-management SaaS platform purpose-built for fitness club operators. The platform centralizes the lead lifecycle — capture (via website forms, a branded iPad guest sign-in app, and a touchless QR-code option with digital waiver submission), nurture (unified Email, SMS, and Voice Dialer engagement; automated follow-up triggers keyed to events such as tours or to elapsed time; and bulk campaigns for events and dormant-lead reengagement), convert (lead handoff into Member Management Systems including Mindbody, ASF, and ABC Ignite, plus secondary sales tracking for personal training and childcare), and optimize (automated reporting, KPI tracking, sales-funnel views, and waiver compliance monitoring). The product is web-based, accessed via API for custom form connections and supported by a public login portal.
The company is operated as a product brand inside ABC Fitness Solutions, LLC, a private fitness technology operator, and is fully integrated with ABC Ignite, the parent company's club and gym management platform. The go-to-market is sales-led: the website uses a 'Book a Demo' CTA, pricing is not publicly disclosed and is quote-based, and billing runs on monthly and annual subscriptions. The company serves 5,000+ clubs worldwide with named enterprise customers including World Gym, Fernwood Fitness, Snap Fitness, Gold's Gym, BFT, and Anytime Fitness, supplemented by content marketing (website, blog, gated e-books) and on-site testimonials. Founded in 2012 with 11-50 employees and headquartered in San Francisco, GymSales operates as a private LLC with no public revenue, funding, or ARR disclosures in the available source material.
GymSales firmographics
Firmographics- Name
- GymSales
- Legal name
- ABC Fitness Solutions, LLC
- Website
- https://gymsales.net
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- GymSales is a SaaS lead management and sales platform built for fitness club operators, centralizing lead capture, engagement, conversion, and reporting; it serves 5,000+ clubs globally and operates as a product brand inside ABC Fitness Solutions, LLC.
- Ownership category
- akta.pro rank
GymSales industry classification
Industry- Product category
- Fitness Sales Management Software
- akta.pro primary industry
- Survey/Panel-Based Lead Capture & Co-Registration Services (BPAFAKAN)
Keywords
Where GymSales is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
GymSales business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription Platform: GymSales operates as a subscription-based SaaS platform providing lead management software to fitness operators. The platform is sold as a monthly or annual subscription with access to the full suite of lead capture, engagement, conversion, and reporting tools.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Enterprise fitness operators - custom pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
GymSales product offering
Product offeringCore offering
GymSales provides a web-based SaaS lead management and sales management platform purpose-built for fitness club operators. The platform centralizes lead capture (via web forms, API-connected forms, and a branded iPad guest sign-in app with QR code touchless waiver submission), lead engagement across Email, SMS, and Voice Dialer, automated follow-ups, bulk campaign management, sales team KPI and waiver compliance monitoring, and reporting on campaign, funnel, and team performance, with pass-through integrations to Member Management Systems such as Mindbody, ASF, and ABC Ignite.
Product overview
GymSales is a unified lead management and sales management platform designed specifically for fitness operators. The core product is GymSales itself, which provides centralized lead engagement (email, SMS, voice dialer), sales team management, and reporting capabilities. The platform is complemented by branded guest sign-in apps (iPad app and QR code option) that enable clubs to capture leads and collect waivers. GymSales is part of ABC Fitness and is fully integrated with ABC Ignite, the company's gym management platform, allowing seamless lead handoff from sales to member management.
Differentiator
Problem solved
Functional benefit
Products and services
- GymSales Lead Management Platform Web-based SaaS lead and sales management platform for fitness club operators. Centralizes lead capture, automated and 1:1 engagement across Email/SMS/Voice Dialer, bulk campaigns, sales team KPI and waiver compliance tracking, and reporting/analytics. Passes converted leads into Member Management Systems including Mindbody, ASF, and ABC Ignite.
- Branded Guest Sign-in App for iPad Branded iPad application that enables fitness clubs to collect guest information and submit waivers digitally during facility visits. Pairs with the QR code sign-in option for touchless waiver submission.
- QR Code Touchless Sign-in Touchless QR code sign-in option that allows guests to submit waivers digitally without physical contact, captured through the branded iPad app.
Quantifiable outcome
- 5000+ clubs worldwide use the platform
Companies that use GymSales
Customer profileNamed customers6 records
Segments2 records
Ideal customer profiles2 records
GymSales technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature8 records
GymSales partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and flagship.
- MindbodycoreMindbody is listed as one of the MMS (Member Management Systems) that GymSales connects to. The integration allows gyms using Mindbody to pass leads from GymSales directly into their MMS, preventing duplicate data entry and ensuring seamless lead handoff.
- ASFcoreASF is listed as an MMS (Member Management System) that GymSales integrates with. The connection enables fitness operators using ASF to transfer leads from GymSales to their MMS platform.
- ABC IgniteflagshipABC Ignite is ABC Fitness's own club and gym management platform, described as the #1 club and gym management platform. GymSales is fully integrated with ABC Ignite and is part of ABC Fitness Solutions. The integration provides seamless data flow between lead management and club management for shared customers.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
GymSales competitors and assessment
Company assessmentBroad incumbents
- Glofox: Glofox offers fitness studio management software covering member management, bookings, payments, and marketing tools. It is comparable because boutique fitness operators can use its broader suite for parts of the lead-to-member conversion workflow GymSales targets.
- Mariana Tek: Mariana Tek provides boutique fitness software for studio management, booking, digital sales, and customer experience. It is a relevant peer because it targets fitness operators that need to convert prospects into paying members, though within a broader operating platform.
- Mindbody: Mindbody provides business management, booking, payments, marketing, and client-management software for fitness and wellness operators. It is comparable as a large vertical SaaS incumbent serving the same customer base, even though GymSales also integrates with it as an MMS partner.
- Daxko: Daxko offers software for health clubs, YMCAs, and member-based fitness organizations, including operations, engagement, and management tools. It is comparable because it serves club operators and can address overlapping membership-sales and engagement workflows.
- ClubReady: ClubReady is a fitness studio and club management platform with sales, member management, billing, and operations tools. It is a broader incumbent peer because its suite can cover parts of GymSales' lead-management and sales-workflow use cases.
- Perfect Gym: Perfect Gym provides club-management software for gyms, fitness chains, and leisure operators with CRM, sales, and member-management capabilities. It is a broad peer because it serves multi-location fitness operators and can compete for workflow ownership around leads and members.
Emerging players
- PushPress: PushPress provides gym-management software for independent gyms, including member management, automations, and sales workflows. It is an emerging peer because it targets many of the same smaller and mid-market gym operators with a broader but overlapping platform.
Direct peers
- UpLaunch: UpLaunch offers CRM and marketing automation software for gyms, including lead nurturing and member communication workflows. It directly overlaps with GymSales' focus on automating follow-ups and improving fitness-club sales conversion.
- Club OS: Club OS provides sales, marketing automation, and CRM tools for health clubs and fitness businesses. It is highly comparable because GymSales also focuses on lead capture, follow-up, sales accountability, and conversion tracking for gyms.
- Gleantap: Gleantap provides SMS, email, CRM, and member-engagement software for fitness and wellness businesses. It is comparable because it targets the same gym/studio buyer with communication-led lead and member lifecycle management.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
GymSales social profiles
Digital presenceGymSales financial estimates
Financial estimateRevenue estimate
Valuation estimate
GymSales leadership team
Management profileNumber of profiles
GymSales funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GymSales M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GymSales
What does GymSales do?
GymSales provides a web-based SaaS lead management and sales management platform purpose-built for fitness club operators. The platform centralizes lead capture (via web forms, API-connected forms, and a branded iPad guest sign-in app with QR code touchless waiver submission), lead engagement across Email, SMS, and Voice Dialer, automated follow-ups, bulk campaign management, sales team KPI and waiver compliance monitoring, and reporting on campaign, funnel, and team performance, with pass-through integrations to Member Management Systems such as Mindbody, ASF, and ABC Ignite.
Is GymSales a public or private company?
GymSales is a private company. It is classified as corporate owned and is currently operating.
When was GymSales founded?
GymSales was founded in 2012. It employs 11 to 50 people.
Where is GymSales based?
GymSales is headquartered in San Francisco, United States, in the North America region.
How does GymSales make money?
One revenue line is on record: saaS Subscription Platform.
Who are GymSales's main competitors?
Broad incumbents on record are Glofox, Mariana Tek, Mindbody, Daxko, ClubReady and Perfect Gym. PushPress is listed as an emerging player. Direct peers are UpLaunch, Club OS and Gleantap.
Does GymSales have an API?
Yes. GymSales offers API access for connecting existing lead capture forms to their platform. The API enables developers to integrate their own forms with GymSales for lead collection.
What industry is GymSales in?
GymSales's product category is Fitness Sales Management Software. Its primary akta.pro industry code is BPAFAKAN, Survey/Panel-Based Lead Capture & Co-Registration Services.