EcoTech (Europe)
EcoTech (Europe) is a UK-based, Coventry-headquartered private manufacturer and distributor of cleaning and hygiene products, founded in 1997. Operating with a small team (11-50 employees), the company supplies cleaning and hygiene goods to customers, likely across European markets based on its branding.
- Company typePrivate
- Founded1997
- HeadquartersCoventry, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What EcoTech (Europe) does
EcoTech (Europe) is a United Kingdom-based for-profit company operating as a manufacturer and distributor of cleaning and hygiene products. According to available firmographic data, the company was founded in 1997 and is headquartered in Coventry, with a current headcount in the 11-50 employee range, positioning it as a small private enterprise. The company markets itself through the domain ecotech-europe.com, and its "Europe" branding suggests a regional commercial orientation beyond the UK domestic market, although no specific operating geographies or distribution territories are disclosed in the source material.
The company's product portfolio falls within the cleaning and hygiene category, but the source data does not enumerate specific SKUs, product lines, formulation details, certifications, or technical specifications. Likewise, no information is available regarding its manufacturing footprint, supply chain structure, raw material sourcing, or distribution model (direct-to-customer, B2B wholesale, retail, or hybrid). There is no disclosure of pricing models, customer segments served, named accounts, or channel partnerships. Source data outside the firmographic fields consists primarily of an unresolvable website verification/loading artifact, which yielded no substantive commercial, financial, or operational information.
From a business-model perspective, the company appears to operate a conventional CPG manufacturing-and-distribution model, generating revenue through the sale of physical cleaning and hygiene products. However, the absence of any revenue figures, ownership details, leadership team data, certifications, partnerships, or strategic transaction history in the input means that the mechanics of value capture (margins, customer concentration, GTM motion, repeat vs. one-time revenue mix) cannot be characterized with confidence. The 27-year operating history indicates established but sub-scale persistence in a competitive category, but the available evidence does not support stronger claims about market position, defensibility, or growth dynamics.
EcoTech (Europe) firmographics
Firmographics- Name
- EcoTech (Europe)
- Website
- https://ecotech-europe.com
- Company type
- Private
- Founded year
- 1997
- Headcount range
- 11–50 employees
- Short description
- EcoTech (Europe) is a UK-based, Coventry-headquartered private manufacturer and distributor of cleaning and hygiene products, founded in 1997. Operating with a small team (11-50 employees), the company supplies cleaning and hygiene goods to customers, likely across European markets based on its branding.
- Ownership category
- akta.pro rank
EcoTech (Europe) industry classification
Industry- Product category
- Cleaning and Hygiene Products Manufacturing
- NAICS
- Soap and Cleaning Compound Manufacturing (32561), Soap and Other Detergent Manufacturing (325611), Polish and Other Sanitation Good Manufacturing (325612)
- SIC
- Specialty Cleaning, Polishing And Sanitation Preparations (2842)
- akta.pro primary industry
- Green/Eco-Certified Cleaning Products Distribution (CRAOAGAN)
- akta.pro secondary industries
- Eco-Friendly Laundry Care (Detergents, Boosters, Stain Removers) (CRAJAOAC), Eco-Friendly Cleaning Tools & Accessories (Reusable/Compostable) (CRAJAOAJ)
Keywords
Where EcoTech (Europe) is headquartered
LocationHeadquarters
- HQ city
- Coventry
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
EcoTech (Europe) business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales
EcoTech (Europe) product offering
Product offeringCore offering
EcoTech (Europe) manufactures and distributes cleaning and hygiene products. The company is based in Coventry, United Kingdom, and was founded in 1997. It operates as a private for-profit business employing 11–50 staff.
Differentiator
Problem solved
Functional benefit
Products and services
- Cleaning and hygiene products
Companies that use EcoTech (Europe)
Customer profileIdeal customer profiles1 record
EcoTech (Europe) technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
EcoTech (Europe) competitors and assessment
Company assessmentDirect peers
- Ecover: Belgian-origin manufacturer and distributor of plant-based, eco-certified cleaning and laundry products sold across Europe. Directly comparable to EcoTech (Europe) in product category, eco-positioning, and European distribution model.
- Bio-D: UK-based manufacturer of eco-friendly, vegan, and hypoallergenic cleaning products sold through retail and wholesale. Closely comparable niche eco-cleaning manufacturer in the same UK/European market.
- Method Products: Plant-based cleaning products brand (now part of SC Johnson) sold in North America and Europe. Comparable eco-positioned cleaning manufacturer competing for the same eco-conscious retail and B2B buyers.
- Splosh: UK-based company offering refillable, eco-friendly cleaning products via direct-to-consumer and subscription. Comparable UK eco-cleaning player with a sustainability-led brand proposition.
- SMOL: UK-based eco-friendly laundry and cleaning products company selling via subscription. Comparable UK SME-scale eco-cleaning brand competing for similar sustainability-driven customers.
- Greenscents: UK-based manufacturer of natural, eco-certified laundry and household cleaning products. Comparable small UK eco-cleaning manufacturer operating in overlapping product categories.
Broad incumbents
- Seventh Generation: Eco-positioned cleaning and household products brand owned by Unilever. A broad incumbent competing across overlapping eco-cleaning categories but with substantially greater scale and distribution.
- Unilever: Global CPG giant with a broad portfolio including cleaning brands and dedicated eco brands (e.g., Seventh Generation). Operates in the same end-markets with vastly larger scale, R&D, and retailer relationships.
- SC Johnson: Global household cleaning products manufacturer, owner of Method and other eco brands. Broad incumbent with overlapping cleaning and hygiene product lines sold across Europe.
- Procter & Gamble: Global CPG incumbent whose cleaning brands (e.g., Fairy, Ariel) compete across European retail and B2B channels. Broad incumbent benchmark for category dynamics and customer purchasing behavior.
Market position
Strengths3 records
Weaknesses3 records
Key risks4 records
Key highlights4 records
Customer concentration
EcoTech (Europe) social profiles
Digital presenceEcoTech (Europe) financial estimates
Financial estimateRevenue estimate
Valuation estimate
EcoTech (Europe) leadership team
Management profileNumber of profiles
EcoTech (Europe) funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EcoTech (Europe) M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EcoTech (Europe)
What does EcoTech (Europe) do?
EcoTech (Europe) manufactures and distributes cleaning and hygiene products. The company is based in Coventry, United Kingdom, and was founded in 1997. It operates as a private for-profit business employing 11–50 staff.
When was EcoTech (Europe) founded?
EcoTech (Europe) was founded in 1997. It employs 11 to 50 people.
Where is EcoTech (Europe) based?
EcoTech (Europe) is headquartered in Coventry, United Kingdom, in the Europe region.
Who are EcoTech (Europe)'s main competitors?
Direct peers on record are Ecover, Bio-D, Method Products, Splosh, SMOL and Greenscents. Broad incumbents are Seventh Generation, Unilever, SC Johnson and Procter & Gamble.
Does EcoTech (Europe) have an API?
No public API is recorded for EcoTech (Europe).
What industry is EcoTech (Europe) in?
EcoTech (Europe)'s product category is Cleaning and Hygiene Products Manufacturing. Its primary akta.pro industry code is CRAOAGAN, Green/Eco-Certified Cleaning Products Distribution, with a secondary code of CRAJAOAC, Eco-Friendly Laundry Care (Detergents, Boosters, Stain Removers). Its NAICS code is 32561 and its SIC code is 2842.