What Amplify Digital Marketing does

Amplify Digital Marketing Limited is a London-based B2B marketing consultancy founded in 2018 by Jonathan Hedger, a Chartered Marketer and Fellow of the Chartered Institute of Marketing (MCIM/FCIM) with 15+ years of senior marketing and ecommerce experience. The firm provides strategic consulting services to startups and SMEs, with core offerings spanning Marketing Channel Optimisation (PPC, SEO, paid social, content, PR, affiliates, display, email), Conversion Rate Optimisation, B2B Lead Generation Consulting, an Interim B2B Marketing Consultant service, and a specialised Job Board Marketing Consultant line. The founder occasionally calls on a network of specialists to extend delivery capacity, but the consultancy is effectively founder-led.

The business operates a consultative, sales-led go-to-market with a free 20-minute initial assessment and quote-based engagements scoped to client budget and objectives. Pricing is not publicly disclosed; engagements are typically project-based with multi-year contract potential, and revenue is generated entirely through professional services fees. Marketing channels are predominantly organic: a content-driven blog, SEO-optimised articles, LinkedIn thought leadership under Jonathan Hedger's profile, and a free email newsletter — no paid acquisition is evident.

The customer base disclosed includes Totaljobs Group, OnlyDataJobs, Accelerator Academy, activotec, and Kitesurf Shack, spanning recruitment, data/analytics, education, scientific/manufacturing, and sports/recreation verticals. The firm is privately held, bootstrapped with no external investment, domiciled in the United Kingdom as Amplify Digital Marketing Limited, and trades under the DBA 'Amplify Digital'. The company does not have a software product, API, or proprietary technology platform; the offering is human-delivered strategic advisory.

Name

Amplify Digital Marketing

Legal name

Amplify Digital Marketing Limited

Website

https://amplifydigital.uk

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

London-based B2B marketing consultancy founded by Jonathan Hedger in 2018, helping startups and SMEs achieve rapid growth online through strategic digital marketing advisory, with a specialised focus on B2B and job board marketing.

Ownership category

akta.pro rank

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising (7310)

akta.pro primary industry

B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA)

akta.pro secondary industry

Technology & B2B PR (BPAFADAI)

Keywords

• B2B marketing consultancy
• Digital marketing consulting
• Conversion rate optimisation
• Job board marketing
• Lead generation consulting

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. B2B Marketing Consulting: Professional consulting services for startups and SMEs seeking rapid growth online. Engagements include marketing strategy development, channel optimization, conversion rate optimization, and B2B lead generation consulting. Services tailored to client budget and objectives.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Amplify Digital Marketing is a London-based B2B marketing consultancy that helps startups and SMEs achieve rapid growth online. Services include marketing channel optimisation across Google, Facebook, LinkedIn, SEO, display and email; conversion rate optimisation of website copy and layouts; B2B lead generation consulting; and a specialist job board marketing service for publishers and community operators.

Product overview

Amplify Digital Marketing is a B2B marketing consultancy offering strategic consulting services rather than a software product platform. The core offering consists of marketing consultancy engagements including Marketing Channel Optimisation, Conversion Rate Optimisation, and B2B Lead Generation Consulting. Specialized services include Job Board Marketing Consultant and Interim B2B Marketing Consultant offerings. The company, led by Jonathan Hedger as a Chartered Marketer, focuses on helping startups and SMEs achieve rapid growth through digital marketing strategies tailored to their business, budget, and objectives.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Cost savings: Hiring a marketing consultant for a few days delivers actionable steps at a fraction of the cost of a full-time employee (£30k+ per year)
• +1 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Virgin StartUpminorStrategic or Co-development PartnerJonathan Hedger serves as a mentor for Virgin StartUp, providing marketing guidance and support to entrepreneurs and startup businesses within the programme.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• The Marketing Practice: UK-based B2B marketing agency specialising in demand generation, content, and marketing strategy for technology and B2B clients. Closely comparable in service mix, target customer (B2B SMEs/enterprises), and consultative delivery model.
• Foundation Marketing: B2B marketing agency specialising in technology and SaaS clients, offering brand, demand generation, and content services. Comparable in B2B focus and SME customer base.
• Pedowitz Group: B2B marketing consultancy specialising in revenue marketing, demand generation, and MarTech strategy. Comparable in B2B specialism and consultancy-style engagements.
• Square 2 Marketing: B2B marketing agency providing strategy, inbound marketing, and sales enablement. Comparable in serving SMB/B2B clients with a strategy-led consulting approach.
• Klood Digital: UK-based digital marketing agency offering SEO, PPC, content, and CRO services. Comparable in channel optimisation services and UK SME customer base.
• LeadMD: B2B marketing consultancy offering strategy, demand generation, and marketing operations services. Comparable in consultative model and B2B lead generation focus.
• Uplift: B2B SaaS marketing agency offering PPC, SEO, paid social, and CRO services to growth-stage tech companies. Comparable channel optimisation and lead generation service stack.
• Velocity Partners: B2B marketing agency focused on technology clients, offering strategy, content, demand generation, and ABM services. Directly comparable in B2B specialism and SME-to-mid-market customer profile.

Broad incumbents

• Smart Insights: Larger marketing training and membership platform that already features Amplify's content. Comparable as a B2B marketing thought leader serving SME marketers, but operates a much broader content/training business.
• B2B Marketing (formerly B2B Marketing Magazine): Established B2B marketing media, events, and training organisation that has featured Amplify's contributed content. Comparable in B2B marketing focus but operates at a much larger scale as a media/training incumbent.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/amplifydigitaluk
• LinkedInlinkedin.com/in/jonathanhedger

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amplify Digital Marketing