Mint Media

What Mint Media does

Mint Media is a Polish interactive digital agency founded in 2009 and headquartered in Warsaw, operating as one of the first social media agencies in Poland. The company provides integrated digital marketing services across four interconnected service areas: Strategy (communication audits, social listening, brand positioning, performance strategies), Creation (UI/UX, graphic design, social media content, influencer marketing), Development (websites, mobile apps, 3D applications, AR, games), and Media (social ads, Google Ads, programmatic, SEO). Its client base comprises large enterprise brands across banking (PKO Bank Polski), pharmaceuticals (Polpharma), FMCG/retail (Stokrotka, Włocławek), automotive (Volvo, Honda, Peugeot), and consumer electronics (Philips, Samsung, LG).

Mint Media operates an in-house developer, creative, and production team model, enabling end-to-end campaign delivery from concept through execution without external vendor dependencies. The company is part of the KnowledgeHub group of over 20 companies, which provides additional resources and cross-company capabilities. Beyond commercial agency work, Mint Media has participated in EU-funded R&D projects (DELTA for media distribution, MONALIS for QoE monitoring) and developed award-winning projects such as the 'Remember' Microsoft Word add-in for Muzeum Auschwitz-Birkenau (Grand Prix KTR 2016).

The business model is professional services B2B, generating revenue through project-based and retainer engagements with enterprise clients directly. Pricing is quote-based and not publicly disclosed. The GTM motion is relationship-driven enterprise field sales, with some client relationships spanning 5+ years and expanding in scope. The company serves Polish and Central European enterprise brands, positioning itself as a long-term strategic partner rather than a transactional vendor.

Name

Mint Media

Legal name

Mint Media sp. z o.o.

Website

https://mintmedia.pl

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Mint Media is a Warsaw-based interactive digital agency founded in 2009, serving enterprise brands across banking, pharma, FMCG, and automotive with integrated strategy, creative, development, and media services. It operates in-house teams and is part of the KnowledgeHub group.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Social Media Management, Scheduling & Community Tools (BPAMALAJ)

Keywords

• Digital marketing services
• Social media management
• Creative agency services
• Web development services
• Media buying services

Headquarters

HQ city

Warszawa

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Digital Agency Services: Mint Media generates revenue through comprehensive digital agency services including strategy, creative, development, and media buying. Services are delivered directly to enterprise clients on a project and retainer basis, with engagements spanning multiple years and expanding scope of collaboration over time.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Mint Media is a Warsaw-based interactive digital agency that sells four integrated service lines to enterprise brands: communication strategy, creative production (UI/UX, graphic design, copywriting, influencer and content marketing), in-house development (websites, landing pages, mobile apps, interactive 3D, AR, Facebook Camera Effects, games), and digital media buying (social ads, Google Ads, programmatic, SEO, VOD, email). Engagements are project and retainer based, with multi-year relationships and expanding scopes.

Product overview

Mint Media is an interactive agency (Agencja interaktywna) offering a unified portfolio of four interconnected service areas: Strategy (communication strategies, audits, social listening, brand positioning), Creation (UI/UX, graphic design, social media, content marketing, influencer marketing), Development (websites, landing pages, 3D applications, mobile apps, AR, games), and Media (social ads, Google Ads, programmatic, SEO). Their service model integrates creative competencies with strategic and executional capabilities, supported by in-house developer teams and the KnowledgeHub group of over 20 companies. The company also maintains a portfolio of notable campaigns including the Remember Microsoft Word add-in for Auschwitz Museum, PKO Bank's omnichannel customer service, Polpharma's patient retention and health platforms, and various brand websites for clients including Włocławek ketchup and Stokrotka supermarket.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategy Services (Strategia) Communication strategy services for enterprise brands, including communication strategies, communication audits, social listening analyses, brand positioning, consumer journey planning, image campaign planning, and performance strategies. Delivered on a project or retainer basis to large enterprise clients in Poland.
• Creation Services (Kreacja) Creative production services for enterprise brands, covering creative concepts, UI and UX design, graphic design, social media content, copywriting, video scenarios, digital creations, content marketing, influencer marketing, and special actions. Delivered to large enterprise clients in Poland.
• Development Services In-house software development for enterprise brands, including websites, landing pages, interactive 3D applications, mobile applications, Facebook Camera Effects, Augmented Reality experiences, and games. Delivered by an in-house developer team as part of the agency's integrated offering.
• Media Services Digital media planning and buying for enterprise brands, with specialization in social media budgets. Covers media planning, media buying, Social Ads, Google Ads, Programmatic, SEO, VOD, and email marketing.

Quantifiable outcome

• Over 3 million campaign reach without media budget support for the Remember application
• +3 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Five partnerships are on record, tiered core, major and minor.

• KnowledgeHub GroupcoreStrategic or Co-development PartnerMint Media is part of the KnowledgeHub group, which includes over 20 companies. The group provides support, know-how, and resources to Mint Media, enabling the agency to handle comprehensive campaigns from social media posts to outdoor creative and TV spots.
• FCB WarsawmajorStrategic or Co-development PartnerFCB Warsaw was the lead agency for the Remember project, with Mint Media handling the application development. The project was for Muzeum Auschwitz-Birkenau and resulted in the Grand Prix KTR 2016 award.
• Infinity Media Sp. z o.o.minorStrategic or Co-development PartnerPartner in EU Project Nr 1 under the PO IG action 8.2 for building a B2B electronic business platform. Infinity Media was the project coordinator and leader.
• Hugmun.studiominorStrategic or Co-development PartnerCollaborated with Mint Media on the illustration work for the Włocławek ketchup website, creating the iconic ricin illustration for the brand's historical narrative.
• NAV AgencyminorStrategic or Co-development PartnerMint Media supported NAV Agency with production of a website for the Actimel brand activation campaign.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• VMLY&R Poland: VMLY&R is a global creative agency with a significant Polish presence offering integrated brand, digital, and commerce services. Directly comparable as a full-service digital creative agency serving enterprise brands in the same Polish market as Mint Media, but with substantially larger scale and network reach.
• Publicis Groupe Poland: Publicis operates multiple Polish agencies (Publicis, Leo Burnett, Saatchi & Saatchi) offering creative, media, digital, and PR services. Comparable to Mint Media in serving enterprise Polish clients across creative and media, but with global holding-company scale and cross-border delivery.
• Dentsu Poland: Dentsu is a major global advertising network with Polish operations spanning creative, media, and CXM services. Overlaps with Mint Media's full-service enterprise offering and media buying, but at significantly larger scale and with broader geographic reach.
• Ogilvy Poland: Ogilvy is a global creative network with a Polish office offering brand strategy, advertising, PR, and digital services. Directly comparable as a full-service agency targeting the same enterprise brand clients in Poland that Mint Media serves.
• Huge (Poland / IPA): Huge is a global experience design and digital agency with experience serving Central European enterprise clients. Comparable to Mint Media in offering integrated digital product and experience work, but with larger network scale and broader geographic reach.

Direct peers

• GoldenSubmarine: GoldenSubmarine is a Kraków-based interactive digital agency offering strategy, design, web development, and digital marketing services to enterprise clients. Closely comparable to Mint Media in size, Polish focus, full-service digital offering, and enterprise client mix.
• K2 Precise: K2 Precise is a Polish performance and digital marketing agency within the K2 Group, specializing in media buying, programmatic, social media, and analytics. Directly comparable to Mint Media's Media service line and overlapping enterprise client base in Poland.
• Ars Thanea: Ars Thanea is a Polish creative digital studio known for high-end CGI, 3D, AR, and interactive campaign work. Comparable to Mint Media's development and creative services, particularly for premium brand campaigns with technical execution requirements.
• Pride Media: Pride Media is a Polish digital agency offering social media management, influencer marketing, content creation, and digital strategy. Directly comparable to Mint Media's social media-first positioning and mid-sized Polish enterprise client base.

Regional players

• 180heartbeats + JUNG v MATT: 180heartbeats is a Warsaw- and Berlin-based creative agency focused on social media, influencer marketing, and youth-oriented brand campaigns. Comparable to Mint Media's social media agency positioning, though with stronger German market presence.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks3 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mintmedia
• LinkedInlinkedin.com/company/mint-media

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mint Media