Property Academy
Leaders.inc is a UK-based peer-group membership organization that helps SME and mid-market business leaders, primarily in property and professional services, fulfil leadership and growth ambitions through facilitated groups of 10-15 non-competing leaders guided by expert chairs and guest speakers.
- Company typePrivate
- Founded-
- HeadquartersGuildford, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Property Academy does
Leaders.inc operates a UK-based peer-group membership program targeted at SME and mid-market business leaders, with most public customer evidence concentrated in the property, real estate, interior design, and adjacent professional services sectors. Members join small cohorts of 10-15 non-competing leaders in the same sector, meeting five times per year under the guidance of a Leaders.inc chair, with an additional annual two-day event featuring world-class business speakers such as Seth Godin and Stephen MR Covey. The offering is delivered as a community-led service rather than a software product: there is no proprietary platform, no mobile app, and no published API or integration surface; the digital layer consists of a content website plus a Calendly booking funnel for prospective members to schedule a 30-minute chair appointment. Customers cited on the company website include Lemon and Lime Interiors, Henderson Connellans, James Du Pavey Estate Agents, Maddison Residential, Redbrik, Carver Residential, and GCG (Goddard Consulting Group), representing a mix of SMB and mid-market accounts. Distribution is purely direct: growth is driven by member referrals, word-of-mouth, and events rather than paid acquisition or self-serve sign-up.
The commercial model is annual subscription membership priced through a consultative, quote-based engagement with chairs rather than publicly listed tiers, and pricing is not disclosed. Geographic reach is UK-centric, anchored by a headquarters at 5 Eleanors Cross, Dunstable (company registration number 08762965), and operationalised through a multi-city 'Intelligent Agency Mornings' event series that travels to Brighton, York, Birmingham, Cardiff, Edinburgh, and Lincoln. Marketing channels combine content (testimonials and case studies on the homepage), live regional events, and a Calendly-driven appointment funnel. The firm states experience building businesses from startup to £10-300 million valuations, and frames its offering around helping leaders reach the 'top 5%' of business outcomes rather than competing on technology or scale. Note: input firmographics reference 'Property Academy', but the underlying legal name, trading style, contact channels, and all enriched detail point to Leaders.inc; these are treated as the same subject for this analysis.
Property Academy firmographics
Firmographics- Name
- Property Academy
- Legal name
- Leaders.inc
- Website
- https://propertyacademy.co.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Leaders.inc is a UK-based peer-group membership organization that helps SME and mid-market business leaders, primarily in property and professional services, fulfil leadership and growth ambitions through facilitated groups of 10-15 non-competing leaders guided by expert chairs and guest speakers.
- Ownership category
- akta.pro rank
Property Academy industry classification
Industry- Product category
- Executive Leadership Development
- NAICS
- Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Business Associations (813910)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA)
- akta.pro secondary industry
- Thought Leadership & Executive Visibility (BPAFADAG)
Keywords
Where Property Academy is headquartered
LocationHeadquarters
- HQ city
- Guildford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Property Academy business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Membership Fees: The primary revenue stream is membership fees for the peer-group program. Members pay to join small groups of business leaders (10-15 per group) that meet five times per year with guidance from a Leaders.inc chair. The membership includes access to world-class speakers, annual two-day events with business luminaries, and peer collaboration.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Full membership with access to peer groups, chair guidance, speakers, and annual events |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Property Academy product offering
Product offeringCore offering
Property Academy / Leaders.inc runs a peer-group membership programme that places business leaders into small cohorts of 10-15 non-competing operators in the same sector. Each cohort meets five times a year under the guidance of a Leaders.inc chair, supplemented by world-class guest speakers and an annual two-day event featuring speakers such as Seth Godin and Stephen MR Covey. Members develop personalised implementation plans with peer and chair support, focused on leadership capability and business growth.
Product overview
Leaders.inc is a business leadership membership organization offering a single unified product: its peer-group membership program. Members join small cohorts of 10-15 non-competing business leaders who meet regularly with expert chairs and world-class speakers such as Seth Godin and Stephen MR Covey. The offering includes the core membership program with peer-group meetings, annual conferences, and events like Intelligent Agency Mornings, all centered on helping leaders achieve personal and business potential from startup to valuations of £10–300 million.
Differentiator
Problem solved
Functional benefit
Products and services
- Leaders.inc Membership
Quantifiable outcome
- Members report gaining access to conversations and answers they have sought for years
- +1 more outcomes
Companies that use Property Academy
Customer profileNamed customers7 records
Segments1 record
Ideal customer profiles1 record
Property Academy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Property Academy partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
Property Academy competitors and assessment
Company assessmentDirect peers
- YPO (Young Presidents' Organization): Global peer-group membership for chief executives, organised into small, non-competing forums with regular meetings, speakers and events. Overlaps with Leaders.inc on the small-cohort, recurring-meeting, content-and-speaker model.
- Vistage: The largest CEO and business-leader peer-group membership globally, running non-competing advisory groups on a recurring subscription model. Directly comparable to Leaders.inc in core format, target buyer (mid-market leaders), and recurring-fee economics.
- EO (Entrepreneurs' Organization): Membership peer-group for entrepreneurs with small cohort-based forums, peer mentoring and signature events. Comparable to Leaders.inc in cohort structure and target audience of growth-stage business leaders.
- Academy for Chief Executives: UK-based peer-group network for SME and mid-market chief executives, running facilitated small-group meetings with recognised speakers. Nearest UK-headquartered analogue to Leaders.inc's small-cohort, sector-themed model.
- The Alternative Board (TAB): Peer-advisory board format for SME business owners, operating monthly facilitated meetings. Comparable to Leaders.inc on subscription peer-group structure and SME/mid-market buyer profile.
Emerging players
- Strategic Coach: Subscription coaching programme for entrepreneurs with structured small-group workshops and renowned speakers. Comparable on speaker-led group format and premium pricing for entrepreneur leaders.
- FocalPoint Business Coaching: Global business-coaching and peer-group franchise serving SME leadership teams. Comparable via the recurring, cohort-driven leadership-development model targeting UK and international mid-market leaders.
Broad incumbents
- Propertymark: The principal UK professional membership body for estate and lettings agents, offering training, events and member services. Comparable to Leaders.inc as a property-industry membership organisation serving agency leaders.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Property Academy social profiles
Digital presenceProperty Academy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Property Academy leadership team
Management profileNumber of profiles
Property Academy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Property Academy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Property Academy
What does Property Academy do?
Property Academy / Leaders.inc runs a peer-group membership programme that places business leaders into small cohorts of 10-15 non-competing operators in the same sector. Each cohort meets five times a year under the guidance of a Leaders.inc chair, supplemented by world-class guest speakers and an annual two-day event featuring speakers such as Seth Godin and Stephen MR Covey. Members develop personalised implementation plans with peer and chair support, focused on leadership capability and business growth.
Is Property Academy a public or private company?
Property Academy is a private company. It is classified as unknown and is currently operating.
When was Property Academy founded?
Property Academy was founded in -1. It employs 1 to 10 people.
Where is Property Academy based?
Property Academy is headquartered in Guildford, United Kingdom, in the Europe region.
How does Property Academy make money?
One revenue line is on record: membership Fees.
Who are Property Academy's main competitors?
Direct peers on record are YPO (Young Presidents' Organization), Vistage, EO (Entrepreneurs' Organization), Academy for Chief Executives and The Alternative Board (TAB). Emerging players are Strategic Coach and FocalPoint Business Coaching. Propertymark is listed as a broad incumbent.
Does Property Academy have an API?
No public API is recorded for Property Academy.
What industry is Property Academy in?
Property Academy's product category is Executive Leadership Development. Its primary akta.pro industry code is THAHACAA, Association & Society Conference Management (Nonprofit, Professional Bodies), with a secondary code of BPAFADAG, Thought Leadership & Executive Visibility. Its NAICS code is 813 and its SIC code is 8600.