What Silverman's Farm does

Silverman's Farm is a privately held, family-owned agritourism business founded in the early 1920s by Ben Silverman in Easton, Connecticut. The farm operates a 50-acre orchard and surrounding farm market that draws visitors from the Connecticut/New York/New Jersey tri-state area. Current ownership rests with Irv Silverman (the founder's youngest son), his wife Nancy, and their three daughters, reflecting a multi-generational succession with no external institutional investors.

The business combines four integrated revenue streams: (1) a Country Market retailing fresh produce, baked goods (up to 16 pie varieties, daily-made apple cider donuts at $8.50/dozen), fresh-pressed sweet apple cider, jams, jellies, dairy, and specialty/gift items; (2) pick-your-own operations across 22 apple varieties plus peaches, blueberries, and raspberries; (3) an Animal Farm attraction with a $7 per-person admission featuring buffalo, llamas, alpacas, Scottish highland cows, and other livestock; and (4) seasonal experiences including a fall pumpkin patch with tractor rides, school field trips and birthday parties (May–August), and a Winter Holiday Season offering fresh-cut Christmas trees, wreaths, and poinsettias. Operating hours run 9AM–5PM, seven days a week, from March 1 through December 31.

The technology footprint is traditional — conventional orchard and farm market operations with no disclosed proprietary software, e-commerce platform beyond an online pickup-order feature for pies and donuts, or AI/data infrastructure. Distribution is exclusively direct-to-consumer on-site; there are no wholesale, e-commerce shipping, or third-party retail channels. Marketing is concentrated on organic social media (Facebook, Instagram, X), the company website (silvermansfarm.com), and community-driven word-of-mouth from field trips and seasonal events. Pricing is straightforward unit-based across all offerings, with no subscription, licensing, or recurring revenue mechanics.

Name

Silverman's Farm

Legal name

Silvermans Farm

Website

https://silvermansfarm.com

Company type

Private

Founded year

1920

Operating status

Operating

Headcount range

11–50 employees

Short description

Silverman's Farm is a family-owned, 50-acre agritourism operation in Easton, CT, offering pick-your-own fruit, an animal farm, a country market, and seasonal attractions to tri-state area visitors since the 1920s.

Ownership category

akta.pro rank

Product category

Agritourism & Farm Market

NAICS

Apple Orchards (111331), Fruit and Tree Nut Combination Farming (111336), Berry (except Strawberry) Farming (111334), Nursery, Garden Center, and Farm Supply Retailers (444240)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Cider & Orchard Fruit Production (Apples/pears for cider & processing) (AFAGACAJ)

akta.pro secondary industries

Farmers’ Markets & Farm Stands (Fresh Food) (CRAHAHAE), Farmstead & Local Artisan Food Markets (Retail Shops) (CRAHAGAO)

Keywords

• Pick your own apples
• Farm market retail
• Agritourism attractions
• Fresh baked pies
• Animal petting farm

Headquarters

HQ city

Easton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Farm Market Retail Sales: The Country Market sells fresh produce, baked goods (pies, cider donuts), dairy products, jams, jellies, honey, maple syrup, specialty foods, and gifts. The market features up to 16 varieties of fresh-baked pies and famous apple cider donuts made daily with fresh apple cider.
2. Pick Your Own Operations: Customers pay to pick their own fruits including apples, peaches, blueberries, and raspberries from the orchards. Pre-purchased bags are required before entering the orchard.
3. Animal Farm Admission: Admission fee of $7 per person to visit the animal farm featuring buffalo, llamas, alpacas, sheep, goats, fallow deer, emus, long-horn cattle, and Scottish highland cows. Additional revenue from animal feed sales at $5 per bag.
4. Group Events and Field Trips: Revenue from school field trips (October), camp group outings (mid-July through August), and birthday party reservations (May 1 through August 31).
5. Seasonal Attractions and Christmas Trees: Winter holiday season sales include fresh cut Christmas trees (Douglas Fir, Concolor Fir, Fraser Fir), decorated wreaths, poinsettias, garland, and holiday gifts.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Silverman's Farm operates a multi-generational apple orchard and farm market in Easton, Connecticut, offering pick-your-own fruit operations (22 apple varieties plus peaches, blueberries, raspberries), an animal farm petting zoo, and a country market selling fresh produce, fresh-baked pies, apple cider donuts, and specialty foods. The farm also hosts seasonal attractions including a fall pumpkin patch, winter Christmas tree sales, school field trips, and birthday parties.

Product overview

Silverman's Farm is a traditional family-owned apple orchard and farm market in Easton, CT, offering a unified farm experience centered around its Country Market, Pick Your Own fruit operation, and Animal Farm. The core products include seasonal u-pick apples (22 varieties), fresh-baked goods (pies and apple cider donuts), fresh-pressed apple cider, and an Animal Farm petting zoo. Seasonal offerings extend to a Pumpkin Patch (fall), Winter Holiday Season with Christmas trees and greenery (winter), and Field Trips/Birthday Parties (school season and summer). The Country Market serves as the central retail hub selling farm produce, specialty foods, local products, and greenhouse plants.

Differentiator

Problem solved

Functional benefit

Products and services

• Country Market / Farm Market The main retail location offering fresh produce, baked goods, dairy products, jams, jellies, specialty foods, gifts, and greenhouse plants. Open 7 days a week 9AM-5PM through December 31.
• Pick Your Own Orchards Seasonal u-pick fruit experience featuring 22 apple varieties (Ginger Gold, Gala, McIntosh, Cortland, Empire, Macoun, Honeycrisp, Crimson Crisp, Red Delicious, Golden Delicious, Mutsu Crispin, Jonagold, Autumn Gala, Ida Red, Northern Spy, Red Rome, Cameo, Sun Crisp, Red Winesap, Enterprise, Fuji, Pink Lady) harvested August through November, plus peaches, blueberries, and raspberries, with daily 9AM-4PM availability and pre-purchased bags required.
• Animal Farm Petting zoo attraction featuring buffalo, llamas, alpacas, sheep, goats, fallow deer, emus, long-horn cattle, and Scottish highland cows. $7 admission fee per person; grain for feeding animals available at $5 per bag.
• Pumpkin Patch Fall attraction featuring pumpkin picking, scenic 20-minute tractor rides through the 50-acre orchard, New England squashes, gourds, and Indian corn displays.
• Winter Holiday Season Christmas tree sales including Douglas Fir, Concolor Fir, and Fraser Fir in sizes from tabletop to 12 feet; decorated wreaths, roping, poinsettias, and holiday gifts available mid-November through December.
• Field Trips & Birthday Parties School field trips (October weekdays with tractor ride, pumpkin patch, and animal farm visit), summer camp group outings (mid-July through August), and birthday party reservations (May 1 through August 31) for group celebrations at the animal farm with picnic tables.
• Apple Cider Donuts Half-dozen freshly made donuts using Silverman's own fresh-pressed sweet apple cider, priced at $8.50. Available for in-market pickup at the Country Market.
• Fresh Baked Pies Up to 16 varieties of fresh-baked pies including Apple, Apple Cranberry, Apple Raspberry, Blueberry, Blueberry Crunch, Caramel Apple Nut, Cherry, Coconut Custard, Dutch Apple, Fruit of the Forest, Lemon Crunch, Peach, Pecan, Pumpkin, and Strawberry Rhubarb. Priced $22.00 to $25.00 depending on variety.
• Fresh Apple Cider Fresh-pressed sweet apple cider made from Silverman's own apples with no added sugar. Pressed off-site under current processing standards and sold at the farm market; flavor profile changes throughout the season depending on the apple blend.
• Country Greenhouse Seasonal annual and perennial plants, gift items, greeting cards, plush animals, and country collectibles for birthdays, anniversaries, holidays, and gifting occasions, sold at the farm market.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Wightman's Farms: New Jersey PYO orchard and farm market serving the same tri-state agritourism demographic — directly comparable in PYO apple model, farm market, and seasonal events.
• Harvest Moon Farm & Orchard: New York Hudson Valley farm offering PYO fruit, farm market, and seasonal events — directly comparable in PYO + farm-market agritourism structure and tri-state customer base.
• Lyman Orchards: Connecticut-based PYO apple and peach orchard with farm market, bakery, cidery, and seasonal attractions — a near-identical agritourism model and the most direct competitive overlap in the same tri-state catchment.
• Bishop's Orchards: Long-established Connecticut orchard and farm market offering PYO fruit, bakery items, and a year-round retail market — directly comparable in heritage positioning, product mix, and tri-state customer base.
• Beardsley's Cider Mill & Orchard: Connecticut orchard combining cider mill heritage with PYO apples and a farm market — directly comparable in the Connecticut regional agritourism segment and overlapping heritage-cider positioning.
• Fishkill Farms: New York Hudson Valley PYO orchard operating farm market, bakery, and seasonal events — directly comparable in business model, customer demographic, and PYO + farm-market structure.
• Masker Orchards: New York Hudson Valley PYO apple orchard with farm stand and seasonal activities — directly comparable in PYO operations, regional catchment, and seasonal agritourism model.
• Rose's Berry Farm: Connecticut berry farm offering PYO berries, farm stand, and seasonal events — directly comparable in the berry PYO, farm market, and breakfast/brunch agritourism model.
• Stuart's Farm: New York Westchester County PYO apple orchard with farm market and seasonal events — directly comparable in geography, scale, and PYO apple focus within the same tri-state catchment.

Broad incumbents

• Terhune Orchards: New Jersey PYO orchard with a more developed farm store, winery, and events business — comparable agritourism model at a larger scale with broader revenue streams than Silverman's.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/silvermansfarm

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Silverman's Farm