BikeDFW

What BikeDFW does

BikeDFW is a 501(c)(3) nonprofit organization (Tax ID 20-4913022) founded in 2007 and headquartered in the Dallas–Fort Worth Metroplex, with a mailing address in Garland, Texas. It delivers three lines of work: (1) cycling education — Adult Learn-to-Ride, Youth Bike Rodeos, Urban Cycling and instructor trainings; (2) community connection — group rides, mixers, the "Momentum: Books in Motion" book-and-ride program, the Community Calendar, the curated Community Maps Project (built on a RideWithGPS Tourism Account with offline/turn-by-turn navigation), and the annual UPSHIFT Awards recognizing North Texas cycling heroes; and (3) advocacy — partnering with DART, NCTCOG, the City of Dallas Transportation & Public Works Department, and local advocacy nonprofits to advance safer streets, connected trails, and multimodal transportation. Revenue is generated through a tiered membership program (Basic $35/year, Ally $5/month, Advocate $10/month, Champion $25/month, plus Volunteer Membership earned via 4 hours of service), tax-deductible donations, modest class registration fees, raffle and event ticket sales, and Bonfire-store merchandise proceeds — all directed into education, the Light It Up bike-light distribution program (700+ sets distributed in 2019), and a community micro-grant program.

BikeDFW's go-to-market motion is community- and event-led: events such as Bike to Work Day energizer stations, Pedal to the Park, Bike Month celebrations, and the UPSHIFT Awards ceremony are the primary member and volunteer acquisition surfaces, while partnerships with DART, Bike Mart, Four Corners Brewing Co., Bell Flight, Love to Ride, and Lime Bike drive cross-promotion. Distribution is regional across the DFW Metroplex (Dallas, Fort Worth, Plano, Irving, Garland, and surrounding North Texas communities), with digital channels including the bikedfw.org content site, a Zeffy-powered membership/donation funnel, Tockify calendar, and active organic social on X, Facebook, and Instagram.

The organization is led by President Heather McNair with Director of Advocacy Michael McNair, Director of Education Stefan Hirsch, Education Facilitator Warren Casteel, Volunteer and Membership Coordinator Madison McNair, and a volunteer Board of Directors including Bill Beesley, Gretchen Allen, and Robert Richie. It represents a network of more than 4,500 cyclists across North Texas, reaches hundreds of people annually through education and safety programs, and is operationally incorporated as an independent community-governed nonprofit with no parent company, no equity funding, and no pending regulatory actions.

Name

BikeDFW

Legal name

BikeDFW

Website

https://bikedfw.org

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

BikeDFW is a 501(c)(3) nonprofit that delivers cycling education, community connection, and active-transportation advocacy across the Dallas-Fort Worth Metroplex, serving a regional network of more than 4,500 cyclists.

Ownership category

akta.pro rank

Product category

Cycling Education and Advocacy Services

NAICS

Fitness and Recreational Sports Centers (71394), Environment, Conservation and Wildlife Organizations (813312)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Bicycle Programs & Bike Share (Parking, Repair, Rentals) (EDALAKAE)

akta.pro secondary industry

Cycling/Spin Classes (HSADABAE)

Keywords

• Cycling education
• Bicycle advocacy
• Community bike programs
• Bike safety training
• Active transportation

Headquarters

HQ city

Garland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Membership Subscriptions: Annual and monthly membership programs providing Basic ($35/year), Ally ($5/month), Advocate ($10/month), and Champion ($25/month) tiers. Members receive class discounts, updates, invitations, and advocacy support. Volunteer membership available with 4 volunteer hours.
2. Donations: Tax-deductible donations to support education programs, Light It Up initiative, and community micro-grant program. Organization is a 501(c)(3) nonprofit with Tax ID 20-4913022.
3. Merchandise Sales: Sale of t-shirts, hoodies, and other merchandise through Bonfire Store, with proceeds supporting community initiatives.
4. Event Revenue: Revenue from events including raffle tickets ($10 each or 3 for $25) and event tickets such as UPSHIFT Awards celebration tickets.
5. Class Registration Fees: Fees for bike education courses including Adult Learn to Ride, Urban Cycling, and other skills classes. Discounts available for members.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels9 records

Core offering

BikeDFW is a Dallas-Fort Worth-area 501(c)(3) nonprofit that delivers cycling education, community engagement, and advocacy programs. Its core offerings include bike education courses (Adult Learn-to-Ride, Youth Bike Rodeos, Urban Cycling), community rides and events (Bike to Work Day, Pedal to the Park, Bike Month), the annual UPSHIFT Awards ceremony, and the Community Maps Project on RideWithGPS. Memberships, donations, and merchandise sales fund education, the Light It Up bike light distribution program, and community micro-grants.

Product overview

BikeDFW is a nonprofit organization offering a portfolio of cycling education, community connection, and advocacy programs across North Texas. The core offerings include bike education courses (Adult Learn-to-Ride, Youth Bike Rodeos, Urban Cycling), the BikeDFW Calendar of hosted events, a Community Calendar for regional rides, and the Community Maps Project providing route resources via RideWithGPS. Additional programs include the Ride Kind safety campaign, Light It Up (bike light distribution), Community Micro-grants, Momentum: Books in Motion, and the annual UPSHIFT Awards. The organization also maintains directories for bike shops, groups/clubs, trails, and bike share programs, while offering membership and volunteer opportunities for community engagement.

Differentiator

Problem solved

Functional benefit

Brands

• UPSHIFT Awards: Annual community-driven awards recognizing cyclists, advocates, educators, bike shops, and bike-friendly businesses in North Texas.

Products and services

• Bike Education Courses Structured cycling education classes for adults and youth of all skill levels, including Adult Learn-to-Ride, Youth Bike Rodeos, Novice and Urban Cycling, designed to build confidence, skills, and independence for riders in the North Texas region.
• Membership Program Recurring membership with Basic ($35/year), Ally ($5/month), Advocate ($10/month), and Champion ($25/month) tiers providing discounts on classes and events, member updates, invitations, and advocacy support.
• UPSHIFT Awards Annual community-driven awards program celebrating cyclists, volunteers, advocates, bike shops, and businesses that contribute to bicycling in North Texas across categories including Lifetime Achievement, Heart & Soul, Educator of the Year, Vision Zero, Trail Champion, and Bike Shop of the Year.
• Light It Up Program Community initiative purchasing and distributing bike light sets to riders in need to address visibility and safety concerns for cyclists in North Texas.
• Community Micro-grant Program Grant program supporting bike and mobility-related development by communities and small nonprofits across the North Texas region.
• Merchandise (Bonfire Store) Sale of branded t-shirts, hoodies, and other merchandise through the Bonfire online store, with proceeds supporting BikeDFW's community initiatives including education, Light It Up, and micro-grants.
• Community Maps Project Curated library of community-submitted cycling routes across the DFW Metroplex using RideWithGPS, including off-street trails, on-street recommended routes, road rides, gravel rides, neighborhood tours, bike-camping, brewery tours, and coffee rides, with offline maps and turn-by-turn navigation.
• Volunteer Membership Program Membership pathway allowing individuals to earn a Basic membership by contributing 4 volunteer hours to BikeDFW programs and events, removing cost barriers to participation.

Quantifiable outcome

• Over 4,500 cyclists represented across North Texas network
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature2 records

Partnerships

17 partnerships are on record, tiered core and minor.

• Four Corners Brewing CompanycoreGTM or Marketing PartnerFour Corners Brewing Co. is a key partner hosting UPSHIFT Awards celebrations and Bike to Work Day Happy Hour events. They have been recognized as Bike-Friendly Business of the Year and embrace the DFW rider community with exceptional bike-friendly practices.
• Bike MartcoreChannel Partner/ Reseller/ DistributorLocal bike shop partner recognized as Bike Shop of the Year and long-time supporter of BikeDFW events including Cyclists in Suits bus trips and community rides. Provides raffle prizes including bikes for UPSHIFT Awards.
• Dallas Area Rapid Transit (DART)coreStrategic or Co-development PartnerMajor strategic partner for multimodal transportation advocacy and bike-to-transit connections. DART provides nearly 150,000 trips daily across 700 square miles. BikeDFW participates in Silver Line Grand Opening, advocates for DART funding, and co-hosts Bike to Work Day energizer stations at transit stations.
• Love to RideminorGTM or Marketing PartnerBikeDFW has a Team BikeDFW presence on the Love to Ride platform for the #BikeThere Ride Challenge during Bike Month, allowing members to register and track rides.
• Muc OffminorGTM or Marketing PartnerBicycle maintenance and cleaning products partner supporting BikeDFW events and programs.
• Insurance for TexansminorGTM or Marketing PartnerInsurance partner supporting BikeDFW's partner ecosystem.
• Bell FlightcoreGTM or Marketing PartnerAerospace manufacturer headquartered in Fort Worth that partnered with BikeDFW to earn Bronze Bicycle Friendly Business designation. Bell has provided grants to BikeDFW in 2020 and 2021, supports employee cycling programs, and is located on a Trinity Railway Express stop with plans for bike-friendly facilities.
• Downtown Dallas, Inc.minorStrategic or Co-development PartnerPartnered with BikeDFW for Pedal to the Park 2025 event, collaborating on active transportation initiatives in downtown Dallas.
• Dallas Bicycle CoalitioncoreStrategic or Co-development PartnerCoalition partner in Pedal to the Park 2025 and ongoing advocacy collaboration for safer streets and bike infrastructure in Dallas.
• Klyde Warren ParkminorStrategic or Co-development PartnerPartner in Pedal to the Park 2025 ride from Dallas City Hall to Klyde Warren Park to Dallas Farmers Market.
• Lime BikeminorGTM or Marketing PartnerMicromobility provider that provided bikes for Pedal to the Park 2025 ride, supporting accessible participation.
• Bike Friendly South DallascoreStrategic or Co-development PartnerNonprofit partner creating inclusive opportunities to learn, build community, and create a diverse and equitable cycling community. Winner of Heart & Soul Award in 2021.
• Dallas Transportation & Public Works DepartmentcoreStrategic or Co-development PartnerCity department driving bike infrastructure transformation including $2 million in FY2026 bike lane funding, $1.6 million from DART, and $110 million in 2024 Bond Program for bike facilities.
• NCTCOG (North Central Texas Council of Governments)coreStrategic or Co-development PartnerRegional planning organization partnering on transportation and mobility initiatives including trail development and multimodal planning across North Texas.
• Dallas Off-Road Bicycle Association (DORBA)coreStrategic or Co-development PartnerTrail advocacy organization winner of Trail Champion of the Year Award in 2021 for making trail use easier and possible.
• Plano Bicycle AssociationcoreStrategic or Co-development PartnerBike club partner since 2011 for Plano City Council candidate questionnaires and ongoing advocacy. Winner of Bike Club/Group of the Year Award in 2021.
• Shawnee Trail Cycling ClubcoreStrategic or Co-development PartnerCycling club recognized as Mobility Champion of the Year in 2021 for tireless advocacy for cycling and all modes of transportation.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Walk Bike Nashville: Tennessee-based active transportation advocacy and education nonprofit combining walk/bike education, advocacy, and community engagement. Comparable regional peer in the South operating with similar nonprofit advocacy + education programming model.
• Bike New York: Nonprofit running large-scale cycling education classes, community rides, and flagship events in the NYC metro area. Closest functional peer to BikeDFW in terms of education programming, community events, and nonprofit membership/revenue model.
• Cascade Bicycle Club: Seattle-based nonprofit combining cycling education, advocacy, community rides, and events (e.g., RSVP). Closely mirrors BikeDFW's portfolio of learn-to-ride, advocacy, ride organization, and membership tiers in a regional metro footprint.
• PeopleForBikes: National bicycling advocacy organization focused on policy, infrastructure investment, and industry coalition-building. Comparable to BikeDFW in mission (safer streets, more riders) and nonprofit funding model, but operating at the federal level.
• San Francisco Bicycle Coalition: Bay Area member-based nonprofit advocating for safer streets and running education programs. Highly comparable to BikeDFW in advocacy-first mission, membership funding model, and policy/education programming.
• Bike Pittsburgh: Regional cycling advocacy and education nonprofit in Pittsburgh offering classes, advocacy, and community rides. Operates at similar scale and with similar portfolio of education, advocacy, and community programming as BikeDFW.
• League of American Bicyclists: National cycling advocacy nonprofit promoting bicycling through the Bicycle Friendly America program and education. BikeDFW delivers the League's BFB designation support at the regional level in North Texas, making it a direct operating peer.

Regional players

• Fort Worth Bike Sharing (Fort Worth Bike Share / Indego-adjacent): Local bike share program in Fort Worth. Regional peer operating in BikeDFW's same DFW geography with overlapping mission of expanding cycling access, though focused on bike share infrastructure rather than education and advocacy.

Others

• Adventure Cycling Association: Nonprofit supporting long-distance bicycle travel through route mapping, tours, and community resources. Related to BikeDFW's Community Maps Project (RideWithGPS-curated routes) and broader cycling community-building mission.
• Rails-to-Trails Conservancy: National nonprofit advocating for trail development and active transportation networks. Aligned with BikeDFW's infrastructure advocacy and community ride interests, though operating at a national policy scale rather than regional education delivery.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/bikedfw
• Facebookfacebook.com/bikedfw
• Instagraminstagram.com/bikedfw

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BikeDFW